Team ZING Listing Book by REAL Marketing

DISCOVER A NEW LEVEL OF MARKETING EXCELLENCE WITH SHAWN SCHERTZING & TEAM ZING

905·894·1110

Team ZING’s new state-of-the-art building, conveniently located in downtown Ridgeway, allows us to offer the highest level of service to all our clients with impressive marketing and outstanding communication. The Team of professionals that work at our brokerage take their commitment to customer service seriously.

A PREVIEW OF TEAM ZING

RE/MAX NIAGARA & RE/MAX ESCARPMENT

905.894.1110 info@teamzingsells.com TeamZingSells.com RE/MAX Niagara Realty, Ltd., Brokerage 283 Ridge Road Ridgeway, ON L0S 1N0

ACCOMPLISHMENTS: ROOKIE OF THE YEAR | HALL OF FAME

CLUB

Shawn Schertzing was born and raised in the beautiful Niagara Region. A former resident of Port Colborne for 15 years, St. Catharines for four years, and currently a resident of Fort Erie, Niagara is where he calls home. Shawn’s background and professional experience has enabled him to transition with ease and establish himself as a successful and well-respected Broker of Record and Owner of RE/MAX Niagara Team Zing Realty Ltd. Prior to real estate, Shawn was co-owner of a local construction company for over 17 years that focused on new subdivision builds and the reconstruction of old roads. To add to his portfolio of skills, most recently, Shawn has acted as the general contractor in the creation of his family’s dream home, for which he was involved, from start to finish, in the design phase through to completion. Shawn takes great pride in his work and makes it a priority to continuously self learn. He finds self fulfillment in being able to establish enduring relationships with his diverse client base and strives to deliver an exceptionally positive and consistent experience for every single client. Shawn is a humble, award-winning and five star, top-performing Broker of Record and Owner of RE/MAX Niagara Team Zing Realty Ltd. He specializes in both residential and commercial sales and recently obtained his Luxury Listing Specialist designation (LUXE). He attributes much of his success to his committed clients and unwavering Team ZING colleagues. If you are ready to sell or buy a home or property and find value in working with an honest, reliable, no-pressure, and knowledgeable representative, Shawn would appreciate the opportunity to partner with you.

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REVIEWS We couldn’t be happier after hiring Shawn as our Realtor. After a two-year house search without a Realtor, Shawn worked tirelessly in a short period to help us find our dream home. Thanks Shawn! CARA LAMPMAN Shawn was helping us find a place to call home before he even knew he was! He reached out when he began this new career path and It was beautiful timing. Before we knew it we were buying a lot to build our forever home! All things happen for a reason. Shawn is an amazing agent. He was always there when we had questions and went above and beyond for us. Thanks so much Shawn! We really appreciate all that you have done for us. We most definitely recommend Shawn for you and your family. SARA ENGELS Shawn recently sold a rental property for me...he was amazing to work with, always kind and very professional..... highly recommend him for all of your real estate needs.... SANDI MCKAY Thanks Shawn Schertzing for an amazing job getting an offer one month after listing and putting a Sold sign on our Sweet Cottage. All our memories there are happy ones. Cheers to moving on and making many, many, more. LEE VANDERLAAN Shawn is a very trustworthy and knowledgeable agent, and I would recommend him to anyone! He has a great understanding of this area and would be an asset to anyone buying or selling real estate. ADAM FELT

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 Shawn is an EXCELLENT agent! We were so pleased with how hard he worked for us! He was very friendly, honest, no pressure. Shawn went above and beyond to help us with the big decisions. We will recommend Shawn to all our friends and family! We started out business acquaintances and now we consider Shawn a friend! Thanks so much Shawn! We know you will have a wonderful career! MIKE & BRENDA JOHNSTON My husband and I purchased our first home in St. Catharines, ON. Shawn represented us and did a great job of trying to find the right house for us despite our tight timeframe. He was patient and listened to what we wanted, and also made himself readily available whenever we needed. There were some weeks where we had house viewings 4/5 nights out of the week and Shawn was always there. If you’re looking for an agent that is reliable, loyal, honest, and gets the job done with integrity, then Shawn is your guy! HILARY MICHALOWICZ Great real estate agent to represent you for buying or selling. Very hardworking and easy to work with. DON VITALI Highly recommended agent who will put your interests first, along with great work ethic for buying and closing realty needs! PAT SMITH You won’t find anyone that will work as hard as Shawn to make you satisfied! ROBERT COLANGELO Proud and happy homeowners! A BIG thanks to Shawn Schertzing for finding us our perfect first home and for making the process flawless! SHANNON & TIM LANGENDOEN

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Just as it is imperative to choose the right agent, knowing why they have chosen to work for a specific brokerage is also important. What a brokerage offers both the agent and their clients, in terms of service levels and products, is key to maximizing the success of selling and buying a home. RE/MAX Niagara and RE/MAX Escarpment is committed to supporting Team ZING and their clients with the highest level of service through their extensive marketing and networking platforms, innovative technology, and commitment to their community. The success of the RE/MAX philosophy and its commitment to the community has enabled RE/MAX Niagara and RE/MAX Escarpment to become top brokerages. Its owners are dedicated to honouring their reputation, while strategically investing in enhanced products and services that will better serve their clients. RE/MAX Niagara and RE/MAX Escarpment is dedicated to providing highly sophisticated marketing platforms, strategies, and solutions – they believe that whether you are buying or selling, their name should immediately signify that you are working with professionals who have integrity, ethics, and offer quality service.

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NIAGARA ONTARIO

SELLER’S MARKET

2021 MARKET OUTLOOK:

12%

ESTIMATED AVERAGE RESIDENTIAL SALES PRICE IN 2021:

2020 (Jan-Oct): $533,198 2021 (Forecast): $597,181

• Migration of homebuyers from the Greater Toronto Area, Peel and Halton regions are thought to be a main driver of higher average home prices in 2021. • Supply is anticipated to grow in 2021, to just over 2 months worth of inventory. • Days on the market are expected to remain unchanged.

DRIVING DEMAND

POPULAR PROPERTY

HOTTEST NEIGHBOURHOODS

• Crystal Beach/ Ridgeway • Lincoln/Crowland • Lincoln Mall

SOLD Out-of-town homebuyers

Two-storey detached home

2020 MARKET OVERVIEW:

19%

AVERAGE RESIDENTIAL SALES PRICE:

2019 (full year): $449,410 2020 (Jan-Oct): $533,198

• The demand for single detached homes has outstripped all other housing types in 2020. • There is currently 1.9 months of supply available. • 2020 saw the demand for condominiums and the overall more urban market soften somewhat.

ENTRY-LEVEL MARKET

Typical Buyer: Young couple Typical Property: Single detached Average Price: $350K - $450K

LUXURY MARKET

CONDO MARKET

Typical Buyer: Move-up buyer Starting Price: $1.2M

Typical Buyer: Families & retirees/downsizers Average Price in 2020: $354,850

RE/MAX 2021 Canadian Housing Market Outlook Each RE/MAX office is independently owned and operated. *Source: Historical values are sourced from CREA or Local Board statistics. Estimates and forecasts are based on the opinion of independent RE/MAX broker/owners and affiliates.

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EXCEPTIONAL MARKETING FOR SELLING YOUR HOME -9-

THE OBJECTIVE Our mutual objective is to sell your home: FOR THE HIGHEST PRICE » IN THE SHORTEST AMOUNT OF TIME » WITH THE MOST FAVOURABLE TERMS Prior to any marketing strategies being implemented, it is critical to go through a process of discovery, determining the fair market value, understanding the barometer of current market conditions, and reviewing the variety of factors that will help us prepare your home for sale.

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MAXIMIZING FAIR MARKET VALUE With any marketing strategy, it is important to research the market conditions that are influencing the marketplace and the value of its products. “MARKET VALUE” is the highest price at which a property will sell on the open market, given a reasonable time period to find a qualified buyer. What a property is truly worth - whether that is higher or lower than the selling price - and what a buyer is willing to pay for it, is known as the “FAIR MARKET VALUE” as the buyer is influenced by the following criteria: • Location of the property • Condition of the property • Buyer demand • Prices of similar properties on the market • Recent sales of competitive properties • Availability of financing Typically, market conditions are not in your control, but choosing to work with an agent who has extensive experience in the local market, a respected reputation, and who implements a proven comprehensive marketing strategy can make all the difference in MAXIMIZING THE TRUE VALUE OF YOUR HOME. MARKET FACTORS: Price Terms Condition Marketing Programs Value

CONTROLLED BY: Seller Seller Seller TEAM ZING Buyer/Market Conditions

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MARKETING FOR MAXIMUM EXPOSURE Selling your home can be a very exciting experience, but also an emotional one. We have found the best way to sell a home is through partnership and teamwork - combining the understanding of your requirements and goals with our knowledge, expertise, effective marketing strategies, and extensive brokerage resources. TOGETHER WE WILL: • Prepare for the “Window of Opportunity” • Leverage the attributes of your location • Prepare and present your home ready for sale • Highlight your home’s features through professional photography • Showcase your home to the market through professional and strategic marketing • Maximize the exposure of your home through our extensive network • Leverage the brokerage’s reputation and recognition • Cooperate and communicate to maintain your home’s perception of value • Promote your home locally, nationally, and internationally • Maximize your home’s web exposure • Prepare your home so that it is ready to be shown to potential buyers • Discuss and review the market’s analysis of your home - feedback is essential in knowing the perceived value and potential for negotiation • Finalize your sale • Find your next dream home

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THE WINDOW OF OPPORTUNITY The “Window of Opportunity” is the period in which your home will receive its maximum exposure – typically when your home is new on the market.

ACTIVITY (Amount of Interest)

In order to capitalize on this window, it is crucial that your home is ready for sale, priced at Fair Market Value, prepared to showcase its features and attributes, and a marketing strategy is implemented to further increase its exposure.

TIME ON MARKET (Weeks) Graphic for Illustrative Purposes Only

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HOW WILL BUYERS FIND YOUR HOME? INTERNET

47%

AGENT

37%

YARD SIGN

11%

NEIGHBOUR

NEWSPAPER/MAGAZINE

>1%

FACT:

4,400%

Buyers are more likely to find your home on the internet rather than a newspaper or magazine.

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MAKING YOUR HOME STAND OUT INTERNET - 47% • MLS Syndication 750+ websites including enhanced placement on Zillow, Trulia, and Realtor.com • Facebook, Instagram, LinkedIn, and YouTube • Property Specific Website • Niagara Regional Real Estate Board (NAR) and Toronto Regional Real Estate Board (TRREB)

AGENT - 37% • MLS Entry • Targeted Realtor emails to top agents • Feedback requests and analytics

YARD SIGN - 11%

• Install internationally recognized RE/MAX yard sign

NEIGHBOUR - 5% • Professionally printed direct mail materials - FEATURED LISTING • Professional brochures

NEWSPAPER/MAGAZINE - >1%

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TEAM ZING SERVICES • PROFESSIONAL PHOTOS

• VIRTUAL TOURS

• VIDEO

• STAGING AVAILABLE

• DRONE FOOTAGE

• ELECTRONIC DOCUMENT SIGNING

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PROFESSIONAL & STRATEGIC MARKETING Sophisticated and professionally prepared marketing is essential to maximizing your homes exposure and requires more than just listing your home for sale on the internet and the local Realtors listing service; it needs to be a carefully prepared and strategically implemented plan. Your home must become a highly prized item that should be launched on the market with the maximum impact to create the right exposure and reach the right buyers.

YARD SIGNS AND DIRECTIONAL SIGNAGE: The trusted yard sign is the #1 way to show your home is for sale. It is fast, effective, and easy to spot. Directionals help guide people to the home. NETWORKING AND REFERRALS: Real estate agents have a large database at their disposal, especially their networks with other agents. Referrals are a simple and effective way to help people find homes to buy and sell.

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NOTIFY TOP LOCAL AGENTS: Contacting and connecting with top local agents in the area is more than just a professional courtesy, more often that is all you need to do. REALTORS® are in constant communication with their clients, they will know if there is a possible buyer or a listing available for purchase.

VIRTUAL TOURS THROUGH ONLINE VIDEO MARKETING: Creating a digital experience and footprint is an integral part in advertising in the 21st century. WEB EXPOSURE: 95% of buyers start the home-buying process online. This trend will only increase over time. Placing your home online allows the home’s exposure to be seen locally, nationally, and internationally, whether it is on a computer, tablet, or cell phone.

LOCAL ADVERTISEMENTS: For some homes, advertising locally can be the best way to generate interest, especially when a home has features that are particularly important to the local community or favoured in the neighbourhood.

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TEAM ZING DATA SHARES YOUR LISTING PROUD MEMBERS OF THE FOLLOWING REAL ESTATE ASSOCIATIONS AND BOARDS:

TEAM ZING LISTINGS GO IN FRONT OF MORE REALTORS! 1,100+ Licensed Real Estate Brokers & Salespersons

THROUGH CORELOGIC MATRIX, TEAM ZING DATA SHARES OUR LISTINGS WITH: •

Bancroft and Area Association of REALTORS®

•

Barrie & District Association of REALTORS®

•

57,000+ Licensed Real Estate Brokers & Salespersons

BOARDS:

•

London and St. Thomas Association of REALTORS®

•

REALTORS® Association of Grey Bruce Owen Sound

Brantford Regional Real Estate Association

•

Niagara Association of REALTORS®

•

Simcoe & District Real Estate Board

•

Cambridge Association of REALTORS®

•

North Bay Real Estate Board

•

Guelph & District Association of REALTORS®

•

Northumberland Hills Association of REALTORS®

Southern Georgian Bay Association of REALTORS®

•

Huron Perth Association of REALTORS®

•

Parry Sound and Area Association of REALTORS®

•

The Lakelands Association of REALTORS®

•

Kawartha Lakes Real Estate Association Inc.

•

Tillsonburg District Real Estate Board

•

Kitchener - Waterloo Association of REALTORS®

Peterborough and The Kawarthas Association of REALTORS®

•

Woodstock-Ingersoll and District Real Estate Board

•

Quinte & District Association of REALTORS® Inc.

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ONLINE LISTINGS WHAT WE ALL KNOW AS:

WHICH CAN FEED:

IS:

Popular sites beyond Realtor.ca:

750+

WEBSITES

Luxury listings may appear on:

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SOCIAL MEDIA FACEBOOK Facebook is an amazing way to connect to prospective homebuyers. Did you know Facebook users spend an average of 15 hours or more using the site? With 300 million members and growing, over 50% log-in daily. Connect with us: @realestateforterie

INSTAGRAM Instagram is a great way to share photos and videos. Connect with us: @teamzing_niagara

YOUTUBE YouTube is a video sharing service where users can watch, like, share, comment, and upload their videos. YouTube can be accessed on PCs, laptops, tablets, and via mobile phones. Connect with us: https://www.youtube.com/channel/UC6tFAd225fmk-_-ZRJw1ahg

LINKEDIN LinkedIn is a social networking site designed specifically for the business community. The goal of the site is to allow registered members to establish and document networks of people they know and trust professionally. Connect with us: https://www.linkedin.com/company/28570709/

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PROFESSIONAL PRINTED MATERIALS & DIRECT MAIL The power of showcasing your home and its unique features through professional photography and sophisticated marketing materials is crucial to setting your home apart from the competition. Professional promotional materials that feature your home and are mailed to your neighbours, potential buyers, and other Realtors, are some of the most powerful ways to spread the message that your home is for sale. Your neighbours will be first to tell their friends and family about your home – they already love their community so are your biggest advocates! Knowing where the potential buyers are locally is powerful – after all 78% of homeowners purchase within close proximity to their present home.

WATERFRONT ESTATE 2045 Niagara Parkway | Fort Erie, ON

Real Estate Market Report | February 2019

ATTENTION POSTMASTER: Time Sensitive Materials

RE/MAX Niagara Realty Ltd., Brokerage 170 Central Avenue Fort Erie, ON L2A 3S7 Each Office Independently Owned and Operated.

THE PRESTIGIOUS HOMES OF

NIAGARA PARKWAY

Sales Representative Team Leader - Zing Real Estate Team

905.651.6594

zingsellsniagara@gmail.com www.ShawnSchertzing.com

JONATHAN AND ANGELA-MARIE,

This statistical review represents data from 2017 and 2018 for the Prestigious Homes of Niagara Parkway. If you would like to know your home’s value please call me today at 905.651.6594.

THE PRESTIGIOUS HOMES OF NIAGARA PARKWAY YEAR-END REVIEW

JUST LISTED IN LAKE ERIE

2045 Niagara Parkway AVERAGE Fort Erie, ON

AVERAGE

$928,000

Average Sold Price

Low: $695,000

$327 Presented by Shawn Schertzing Average Price

High: $1,600,000

Your Sales Representative

Low: $224

High: $395

Per Sq. Ft.

Prepared Especially for Jonathan and Angela-Marie Williamson Average Days on Market

Average Sold Price/List Price Ratio

Number of Homes Sold

96.0%

13 DAYS SHORTER THAN 2017

2.4% HIGHER THAN 2017

23 LESS THAN 2017

Presented by Shawn Schertzing Your Prestigious Homes of Niagara Parkway Sales Representative Prepared Especially for Jonathan and Angela-Marie Williamson

Data based on listings from Ontario Regional MLS from January 1st to December 31st, 2017 and 2018. Information deemed accurate but not guaranteed.

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FINALIZING THE SALE A myriad of details must be attended to before the sale becomes final, including offers, counter offers, inspections, disclosures, subjects, loan documents, insurance, mortgage approval, and escrow items. This final step can be overwhelming with all of its moving parts. Whatever the next step may be, know that we are here to guide you through this final process - to keep in constant communication, track the proceeding, and to keep things on schedule.

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FINDING YOUR NEXT HOME If you are looking to buy another property, let our knowledge of your requirements, needs, likes, and dislikes be the foundation of a new search - from determining the perfect location to finding your next dream home. In the world of real estate, it takes more than just searching for a home on the internet, so allow our innovative marketing strategies, extensive network of connections, and exceptional knowledge open the right doors.

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SOLD BY TEAM ZING

5 BEACON HILL SOLD FOR $1,200,000 The Crystal Beach Tennis & Yacht Club gated community welcomes you to 5 Beacon Hill. This one-of-a-kind model graces the ever-popular Beacon Hill with its close proximity to one of the nicest beaches in Ontario. Gorgeous lake views and breezes can be enjoyed from the many covered and open sundecks, porches, screened in entertaining spaces as well as from most of the interior rooms. This 4-bedroom home has approximately 2900sq ft of finished living space stretched over 3 stories and is perfect for entertaining. Notable features include an open floor plan with great room, cathedral ceilings throughout, catwalk to upper deck overlooking the beach, new maintenance free vinyl decking and glass rails, an abundance of windows and natural light and separate rec room/bedroom/bathroom for guests on the ground floor. Outside the home, tiered armour stone landscaping in the backyard makes great use of the reverse ravine lot; fully landscaped ground with trees, shrubs, perennials and an irrigation system. This is a freehold property with the benefits of private management services including lawn care, security and community amenities. 5 Beacon Hill is perfectly situated to take advantage of The Crystal Beach Tennis & Yacht Club’s private beach, clubhouse, pool, tennis courts and 2-acre park. Past the gates of the CBTYC, walk or ride your bike to Crystal Beach’s restaurants, shops and amenities. - 26 -

SOLD BY TEAM ZING

425 PROSPECT POINT ROAD SOLD FOR $437,500 This well-kept solid brick bungalow is located on a sought-after street close to downtown Ridgeway, the friendship trail and just a short drive to the beach. The main floor features a master bedroom, a bedroom/den, living room with a gas fireplace, new flooring throughout, 4-piece bath, new kitchen 2019. Enjoy your morning coffee on the rear deck, overlooking a peaceful wooded backyard. Walk one street over and visit the village shops and restaurants of downtown Ridgeway. A day at the beach is just up the road!

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SOLD BY TEAM ZING

2297 STANILAND PARK ROAD SOLD FOR $1,050,000 Lake living where serenity meets nature. Tucked away beyond a cherished drive and situated on an expansive lot with a canopy of beautiful trees, sandy beach and exceptional views. Flow seamlessly from everyday work life to this private escape. This property has been lovingly updated and offers an abundance of natural light and clear lake views from main floor living to lower level walkout. The generous wrap around deck sets the stage for effortless entertaining and relaxation. Four bedrooms and two baths make having guests a true pleasure. Live all year or start new family traditions making this property your holiday home on Lake Erie!

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SOLD BY TEAM ZING

546 RIDGE ROAD SOLD FOR $1,025,000 FOR THE LOVE OF OLD HOMES! This property is a dramatic centrepiece, with traditional stye that dominates land of laid-back luxury. The Historic Town of Ridgeway draws many second homeowners or weekend retreaters who seek to enjoy beaches, local boutiques and favoured eateries. There are a number of prestigious addresses in the town but none more than this breathtaking unique welcome statement. 546 Ridge is best known for its meticulous preservation and grand exterior. Set back on an expansive lot with hand cut stone walkways, archway and courtyard providing a whimsical wonderland canvas for landscape lovers. Constructed in 1928, it has 4 bedrooms and 2 bathrooms. In the heart of the home, you will find a fully updated kitchen featuring top of the line appliances, custom counters and cabinets. The generous living and dining areas offer an open-flow floor plan for effortless entertaining indoors or out. Not to be out done, the master bedroom on the second floor offers private french door access to the terrace overlooking the lush property. Spending quality time with family or hosting guests throughout the year has never been easier. Breathe, play, relax, ENJOY!!

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SOLD BY TEAM ZING

467 BELLEAIR SOLD FOR $627,000 Backyard paradise! Beautiful in-ground pool! Entertaining space in every direction. Welcome Home!!! This traditional twostory memory maker is the ideal family home, with a quiet neighbourhood where the kids can play. Positioned on a 60’x175’ lot, fully landscaped with lush gardens and mature trees. Maintained and updated with new main level flooring and a composite deck off the kitchen complete with a gas BBQ hookup. Those that prefer to create an atmosphere can use the indoor/outdoor sound system for perfect ambiance. Retreat to the second level where you will find 3 bedrooms, large master with ensuite and a separate 4pc bath. Positioned perfectly in the heart of the Historic Town of Ridgeway, known for its lifestyle amenities such as trails, beaches, top restaurants, boutiques and farmer markets.

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SOLD BY TEAM ZING

1097 EDGEMERE LANE SOLD FOR $2,100,000 Edgemere Lane is one of Niagara’s best-kept secrets with its tranquil private beaches and exquisite lakefront locations. This picturesque year-round stately home features 3887 square feet of renovated spaces including architectural and historically significant guest accommodations. Nestled in nature, this proudly preserved home and surrounding property features awe-inspiring views of the beautiful and serene lakefront landscape. Enjoy your day by entertaining or relaxing around the heated pool, taking in the peaceful views from the 3-seasons outdoor sunroom, exploring nature along the waterfront trails or sunbathing and playing at your private beach. Listen for the dinner bell as a hallmark sound and let the entertainment begin by the outdoor kitchen area or in the large formal dining room. Character is abundant throughout the home with an antique bell system, butler’s pantry, coffee station, 2 wood-burning fireplaces, original hardwood floors and plenty of builtin storage. This bright 5 bedroom, 3.5 bathroom estate has a generous footprint with the ability for additional bedrooms in the attic as it has been insulated with spray-foam. All of the house windows and doors have been replaced for energy efficiency. In the case of a power outage, the whole house is connected to a generator for worry-free living.

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We would like to thank you for giving us the opportunity to present this preview of the marketing services we can offer you and your property. We would be pleased to assist you with the sale of your present home and the purchase of your next home, and the next one, because we are not just providing a service, we are building a relationship. Please let us know when we can be of service. Call us before you make any important real estate decisions; you’ll be glad you did.