DISCOVER A NEW LEVEL OF
EXCELLENCE
A PREVIEW OF
BLOC K CH A NG E R E A L E STATE
MEET THAO Over the last three decades, the name Thao Dang has become synonymous with Silicon Valley’s real estate market. Thao started his real estate business in 1983 and has achieved more than a billion dollars in sales. He continues to deliver the apex of real estate services for a diverse clientele and anyone newly represented by Thao quickly learns why he is one of the top brokers in Silicon Valley. He has received several prestigious accolades over the decades, including his previous agency’s highest honor as The #1 Salesperson in the U.S. and world in 2002 for Century 21 franchises, among more than 150,000 agents.
THAO DANG PHAM CO-FOUNDER / REALTOR® DRE# 00846794
Thao@blockchangere.com
408.315.8818
It is not only the public recognition that proves he’s one of the best agents in the business; he earns his clients’ trust and respect with his deep knowledge, intelligence, professionalism, and the utmost care he puts in each and every time he is entrusted in the sale or purchase of their homes. Thao demonstrates strong marketing skills and negotiating expertise that his clients have come to know and appreciate firsthand, and prospective clients continue to seek him out. Thao is also quite active in his community, serving on the Board of Directors for several organizations. Thao also loves to travel. His other hobbies include collecting wines and organizing golf tournaments, partly for fun but also to connect with his friends and clients, thus expanding his business network to the benefit of his wide network of clientele.
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MEET BRIAN Brian Ng started his career in real estate as a young teen by passing out flyers for the agency where he eventually became an agent, which set the foundation for his over 2,000 real estate transactions. He’d learned his strong work ethic and passion for sales at an even earlier age, working at trade shows for his parents’ family-owned business. Although his first career was in the tech industry, he’d always had a preference in sales and decided to pursue real estate after studying it on the side for years. Once he got started, he never looked back and was quickly recognized for his work, including winning the Rookie of the Year Award. The success didn’t stop there: Brian has been one of the industry’s top producers since 2003, and he and his partner were named the #1 team in Santa Clara County in 2004 and 2005. However, what continues to be number one for Brian are his clients and their interests. His second-to-none negotiation skills, problem-solving abilities, and the motivation to exceed client expectations with his constant availability are proof of that. When you are doing something you enjoy, it does not seem like work. His clients have appreciated the care and hard work he puts into every deal. He has treated every single one of them with the belief that buying or selling a home is one of the most important things a person will ever commit to. That attitude has secured him an extensive roster of clients, many of whom have been with him for decades.
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BRIAN NG
CO-FOUNDER / REALTOR® DRE# 01348634
Brian@blockchangere.com
408.655.0878
ABOUT US Block Change Real Estate is led by acclaimed agents Thao Dang and Brian Ng, who bring first-class luxury real estate services to a discerning Silicon Valley clientele. In 2003, they were named the #1 team in the U.S. and world, and they have been among the industry’s top producers for over 36 years. Highly regarded, Thao and Brian continue a multi-decade run of trust, respect, and achievements that their clients know well and appreciate fully. If you’re looking for the kind of marketing expertise and strong negotiating skills that ensure the smoothest transactions and result in top-dollar outcomes, Thao and Brian are the agents for you. As the premier brokers of Silicon Valley’s luxury homes market, they have long-standing affiliations with numerous recognized professionals throughout the region. They maintain a strong foothold on the area’s most desirable properties, and prospective clients continue to seek them out. At Block Change Real Estate, providing the utmost care for clients is a top priority, and you can be assured that they always have your best interests in mind. Giving back to the community is another passion: they stay active in many charity organizations and serve on the boards of several. To their current clients and those they will be honored to one day serve, your trust in them demands only their most sincere and dedicated service. For the team at Block Change Real Estate, it’s never about anything less.
6120 Hellyer Avenue Ste. 175, San Jose, CA 95138
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F U L L- S E R V I C E LU X U RY R E A L E STAT E When you hire Block Change Real Estate, we will become your home’s:
MARKETING MANAGER
NEGOTIATOR
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Showcasing your property with the finest marketing Developing and implementing a customized marketing plan Determining the best price in line with market forces Communicating regularly so you are informed
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CLOSING MANAGER • • •
LIAISON MANAGER • • •
Presenting and negotiating on your behalf with potential buyers Advising you on the merits of each offer Always keeping your best interests as first priority
Introducing new buyers to your property Pre-qualifying the buyers to avoid time-wasters Providing you with timely updates on viewings and feedback
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Providing information to the buyer in a timely manner Only accepting certified bank drafts Liaising with your lawyer/notary and delivering necessary documentation Facilitating answers, resolving any issues during the closing process, and ensuring the process is completed seamlessly
CONCIERGE SERVICES • • • • • • • • •
Complimentary professional staging and interior design Landscaping: create curb appeal with mulch, planting flowers, trimming trees and shrubs Handyman Services: touch-up paint, caulking bathrooms, and misc. repairs Detailing: stain or paint cabinets, sand and buff hardwood floors, replace carpets Professional Cleaning: windows and carpets Heavy Lifting: moving, decluttering, packing, and storage Complimentary Inspection: roof, termite, and structure Provide advance NO FEE and interest-free loan for remodel repair Up-to-date schools information
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DE DIC AT ION & C OM M I T M E N T “Selling your house within the Silicon Valley market can be a process wrought with peril. When my wife and I decided to sell our home of 26 years, we interviewed many agents and agencies and ultimately hired Brian Ng and his Block Change Real Estate team. Brian’s experience, extraordinary competency, and his second-to-none negotiation skills found our home sold at a price that both exceeded our expectations and those predicted by all of the local comparable sales reports. In summary: we sold at top dollar with a minimum of stress and leave the process feeling assured that no one but Block Change and Brian Ng could have delivered this outcome! Selling? These are your guys!” - PAUL K.
“Thao and his team’s knowledge of the market and professionalism helped us get the best pricing for our home. Their years of experience definitely is reflected in their negotiation skills and their expertise behind the strategy of getting the best price point for the market and region.” - ZILLOW 5-STAR REVIEW
“I reached out to Thao Dang because of his reputation as an excellent broker with over 25 years of experience. My wife and I sat with him and Brian to discuss a game plan on how to maximize the sale of our home. The process was seamless; Thao provided an extensive analysis of the current market, assisted with professional staging of our home, and lastly, provided a high quality brochure. Not only did he sell our home, he also helped us find the perfect condo in Silver Creek Valley Country Club. I would recommend Thao and Brian to any of my family and friends.” - ROBERT D.
“From the first day, Thao and Brian were on top of the sale of our home. They gave us a very clear and understandable picture of the market for our home and outlined what they were prepared to do as well as what we should expect. On the first showing, they produced interested qualified buyers. COVID and the related financial crisis took those buyers away, but Thou and Brian persevered, and we were able to sell at our price and on our terms. Throughout the process, we were kept well informed. We could not have asked for a more well organized or better executed process than that provided by Brian and Thao.” - ZILLOW 5-STAR REVIEW
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NETWORKING & EVENTS GOLF OUTINGS Interested in playing golf? Thao Dang Luxury Real Estate Group organizes monthly golf outings for our valued clients. Golf is an excellent way to relax with your neighbors, make new friends, and expand your network of business contacts. To be one of our guests for these complimentary events, please contact us.
WINE TASTING Thao Dang Luxury Real Estate Group organizes monthly events hosting complimentary wine tasting, wine trips, and wine dinners for our clients. This is a superb way to make new friends, expand your business and social network, and enjoy many exceptional wines. Compliments of Thao Dang’s private wine collection. To be one of our guests for these complimentary events, please contact us.
MEMBERSHIPS Thao Dang Luxury Real Estate Group participates in private clubs and country clubs in the Bay Area and beyond.
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U N D E R S TA N D I N G C U LT U R E & COMMUNITY PRESENCE Today’s real estate market is a complex, cultural mosaic with buyers and sellers originating from many different backgrounds. Success in such an environment necessitates a deep understanding and underlying respect for diverse cultural requirements. One of the keys to our success is this understanding and sensitivity to different cultural needs. Our multi-ethnic, multi-lingual agents are trained to handle every transaction with the greatest care and sensitivity. We are uniquely equipped to meet our clients’ individual needs, and the ability to speak the languages and address their cultural concerns are our agent’s advantages. We maintain a high profile in various minority communities and reach out to the widest spectrum of potential buyers through our marketing efforts
WHAT MAKES US UNIQUE
COMMUNIT Y INVOLVEMENT
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Extensive advertising in ethnic magazines and publications Sponsorship in multicultural events Strong professional presence in all ethnic social media and entertaining events
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Our philosophy in business as a leader and to our partners is to be present and involved with all community work Serve as Board of Director in many non-profit and other community associations Sponsorship and fundraising for several non-profits and churches, political, movies, and other groups Raised money for various charities, local schools, and non-profit organizations Forged strong ties with leaders in various arenas including NGOs, community leaders, and networking groups
DETERMINING THE
VA LU E OF YOUR HOM E
THE OBJECTIVE Our mutual objective is to sell your home:
› FOR THE HIGHEST POSSIBLE PRICE › IN THE SHORTEST TIME › WITH THE MOST FAVORABLE TERMS Prior to implementing any marketing strategies, it is critical to go through a process of discovery — determining the fair market value, understanding the current market conditions, and reviewing the variety of factors that will help us prepare your home for sale.
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MARKETING FOR MAXIMUM EXPOSURE Selling your home can be a very exciting experience, but it can also be an emotional one. As real estate professionals, we have found the best way to sell a home is through partnership and teamwork — combining the understanding of your requirements and goals with our knowledge, expertise, effective marketing strategies, and extensive resources. Together we will: •
Prepare for the “Window of Opportunity”
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Leverage the attributes of your location
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Prepare and present your home ready for sale
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Highlight your home’s features through professional photography
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Showcase your home to the market through professional and strategic marketing
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Maximize the exposure of your home through our extensive network
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Leverage the brokerage’s reputation and recognition
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Cooperate and communicate to maintain your home’s perception of value
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Promote your home locally, nationally, and internationally
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Maximize your home’s web exposure
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Prepare your home so that it is always ready to be shown to potential buyers
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Discuss and review the market’s analysis of your home — feedback is essential to know the perceived value and potential for negotiation
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Finalize your sale
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Find your next dream home
THE WINDOW OF OPPORTUNITY The “Window of Opportunity” is the period in which your home will receive its maximum exposure — typically when it is new on the market. In order to capitalize on this window, it is crucial that your home is ready for sale: priced at Fair Market Value, prepared to showcase its features and attributes, and a marketing strategy is implemented to further increase exposure.
ACTIVITY
(Amount of Interest)
MAKING THE MOST OF INITIAL INTEREST
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TIME ON MARKET
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(Weeks)
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FA I R M A R K E T VA LU E With any marketing strategy, it is important to research the market conditions that are currently influencing the marketplace and the value of its products. “Market value” is the highest price at which a property will sell on the open market, given a reasonable time period to find a qualified buyer. What a property is truly worth — whether that is higher or lower than the selling price — and what a buyer is willing to pay for it, is known as the “Fair Market Value” as the buyer is influenced by the following criteria: • • •
Location of the property Condition of the property Buyer demand
• • •
Prices of similar properties on the market Recent sales of competitive properties Availability of financing
Typically, market conditions are not in your control, but choosing to use an agent with extensive experience in the local market, a respected reputation, and who implements a proven comprehensive marketing strategy could make all the difference in MAXIMIZING THE TRUE VALUE OF YOUR HOME. The following key factors affect the sale of your home and are, for the most part, in your control:
MARKET FACTORS:
CONTROLLED BY:
• • • • •
• • • • •
Price Terms Condition Marketing Programs Value
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Seller Seller Seller Block Change Real Estate Buyer/Market Conditions
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M A R K E T I NG YO U R LO C AT ION According to real estate convention, the three most important criteria to consider when buying a property are: LOCATION, LOCATION, LOCATION. In fact, buyers are often attracted to a general location, a neighborhood, or even a certain street, well before settling on a specific home. Understanding your location’s positives and negatives is important when determining price and significant in the marketing of your home. Misconceptions, preconceptions, and knowing the nuances of your home can make a difference in how a home is marketed, when it’s shown, and how it is positioned — one person’s displeasure can be another’s delight!
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PRESENTING YOUR HOME A great first impression is key to selling your house. Most buyers select their home based on emotion and then justify the decision with facts, so it’s important to make the house look great. Remember, you have just a few seconds to create a winning first impression! Before we put your house on the market, we will set aside some time to spruce it up and maximize its sales appeal. Houses that are clean, uncluttered, and in good repair sell much faster. We have teamed up with a group of local contractors and handymen to help get your home ready for the market. Together we will make a list of things that need to be cleaned and repaired, and we will also estimate the time, cost, and priority of each chore. Time and money invested in these minor repairs will have maximum impact.
MINOR REPAIRS
HOME STAGING
We will repair plumbing leaks, torn screens, sticking doors, cracked caulking, along with replacing worn door knobs. This also includes replacing light bulbs and brightening up your home. We will also help remove any unused items and keep the home free of clutter. Minor repairs like this will prevent buyers from demanding large numbers for repair and also increase the attractiveness of the property which will lead to increased offered prices!
According to The National Associate of REALTORS®, 83% of buyers’ agents say that staging makes it easier for buyers to ‘visualize’ the property as their future home, and 44% say it increases the dollar value offered. Additionally, 53% of sellers’ agents say that staging a home decreases the amount of time a home spends on the market. We offer complimentary professional staging and interior design to make your home look its best.
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PROFESSIONAL & ST R AT EG IC M A R K E T I NG Sophisticated and professionally prepared marketing is essential to maximizing your home’s exposure and requires more than just listing the property for sale on the internet and Realtor listing service. It needs to be a carefully prepared, strategically implemented plan. Your home must become a highly prized item, launched on the market with maximum impact, to create the right exposure and reach the right buyers.
PROFESSIONAL PHOTOGRAPHY
PUBLIC & PRIVATE SHOWINGS
Whether in print or on the web, photos are often the first impression that a potential buyer will receive. Professional photographers know how to use lighting and composition to highlight your home’s best features and make it stand out.
Broker tours and open houses are great ways for other agents to see your home and recommend it to their clients. This is why preparing the home is so important — sometimes real estate agents are more particular than buyers.
SIGNAGE
PRINT ADVERTISING
The yard sign is the #1 way to show your home is for sale. It is fast, effective, and easy to spot, and directional signs help guide people to the home.
Advertising locally is one of the best ways to generate interest, especially when a home has features that are particularly important to the local community. For luxury homes, local advertising is not always sufficient — these unique homes need exposure to the elite and discerning through various highend regional and national publications.
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NET WORKING AND REFERRALS
WEB EXPOSURE
Real estate agents have a large database at their disposal, especially their networks with other agents. Referrals are especially important in the luxury market, as you will want to work with a well-respected agent with an extensive network of contacts.
95% of buyers view homes online as their first step in the home buying process. Posting your home on the web increases its exposure, allowing it to easily be seen locally, nationally, and globally via computer, tablet, or cell phone.
DIGITAL TOOLS Using current technology helps showcase the true essence of your property and its environment. Videos, 3D virtual tours, and aerial drone footage all provide a realistic depiction of the intended space and livability.
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PROFESSIONAL PRINTING AND DIRECT MAIL The power of showcasing your home and its unique features through professional photography and sophisticated marketing materials is crucial to setting your home apart from the competition. Promotional materials that feature your home and are mailed to your neighbors, potential buyers, and other Realtors are some of the most powerful ways to spread the message that your home is for sale. Your neighbors will be first to tell their friends and family about your home — they already love their community, so they are your biggest advocates. Also, knowing where the potential buyers are locally is powerful — after all, 78% of homeowners purchase within close proximity to their present home.
This brochure is not intended to solicit properties already listed for sale nor intended to cause a breach of an existing agency relationship. E&OE covered. Published by REAL Marketing (REM) | www.REALMarketing4You.com | 858.952.4280 | ©2021
408.655.0878 Brian@blockchangere.com blockchangere.com DRE# 01348634
Block Change Real Estate Co-Founder & Realtor®
Brian Ng 408.315.8818 Thao@blockchangere.com blockchangere.com DRE# 00846794
6120 Hellyer Avenue Ste. 175, San Jose, CA 95138
SILVER CREEK VALLEY COUNTRY CLUB & EVERGREEN HILLS
Block Change Real Estate Co-Founder & Realtor®
Thao Dang
408.655.0878
n Valley R co e ili
Homeowner Name Here, This is the perfect time of year to take advantage of seasonal momentum and improved market conditions. We have been your Silver Creek neighbors for over 30 years and no other real estate agents know this market as well as we do! Please call us to discuss how we can help you maximize the selling potential of your home.
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INSTANT ACCESS TO SILICON VALLEY HOMES
Home Assessment / Virtual Tours / Book Viewings
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Published by REAL Marketing (REM) | www.REALMarketing4You.com | 858.952.4280 | ©2021
Years of Combined Expertise
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WWW.BLOCKCHANGERE.COM
Welcome to the Silver Creek Valley Country Club 6120 Hellyer Ave. Suite 175 San Jose, CA 95138
With its breathtaking views from the Clubhouse, Silver Creek is unique among private clubs in the Silicon Valley in providing the finest golf, tennis, swim, fitness, elegant dining, and private meeting rooms…all in one magnificent setting. Family-friendly Mediterranean-style, the elegant clubhouse features 32,000 square feet of luxury for members and guests. It’s the perfect environment for mixing with friends, formal dining, or a casual dinner with family. Whether entertaining clients at a superb dinner or lunch, gathering around a fireplace or relaxing on the terrace with its panoramic views, members enjoy exceptional service with the attention to detail they deserve. Activities for all ages and events for the entire family! Silver Creek Valley Country Club offers a dynamic blend of interests for professional couples and young families.
PENDING - REPRESENTED THE SELLER
(Private Membership available for purchase at additional costs, subject to club approval)
www.5710CountryClubParkway.com
5313 BEAUMONT CANYON DRIVE 5 B E D S | 5 .0 B AT H S | 4 ,47 7 E s t . S q . F t . A s k i n g : $ 2 , 8 0 0,0 0 0
5710
5 7 1 0 Country Club Parkway
Country Club Parkway
Silver Creek Valley Country Club Offered at $3,788,000
www.5710CountryClubParkway.com
JONATHAN AND ANGELA-MARIE, If you are thinking of selling, allow us to apply our cutting edge print and digital marketing strategies to attract competitive buyers. Call us today for a free home evauluation. THAO 408.315.8818 | BRIAN 408.655.0878
San Jose | CA
Presented by
Thao Dang and Brian Ng Your Luxury Real Estate Specialists
Prepared Especially for Homeowner Name Here
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REAL ESTATE M ARK ET REPORT APRI L 2 0 2 1
ers
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brian@blockchangere.com
nts de si
CO-FOUNDER / REALTOR® DRE# 01348634
tn
BRIAN NG
Yo
6120 Hellyer Ave. Suite 175 San Jose, CA 95138
CO-FOUNDER / REALTOR® DRE# 00846794
408.315.8818
Prou d
T H AO DA N G Thao@blockchangere.com
Presented by THAO DANG AND BRIAN NG
Prepared Especially for J O N AT H A N A N D A N G E L A- M A R I E W I L L I A M S
r
A P L AT FOR M FOR 24/7 WEB EXPOSURE With 95% of home buyers beginning their search on the internet, we want to ensure that your home will receive maximum online exposure. As part of our marketing plan, your home will receive unparalleled exposure to consumers and Realtors across the globe through our extensive online partnerships.
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SHOWING THE HOME Your home needs to be ‘show ready’ at all times — this can be difficult to balance if you are still living in the home. However, we must ensure preparations are done up front — unnecessary items removed, space has been created, and a plan implemented for the best times to show the home; then the final prep and inviting touches are easy for us to add around your busy schedule. Every buyer will be pre-qualified. During the showing, a fully guided tour will be provided to ensure that the features and nuances are showcased and explained to maximize the perception of value.
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THE FINAL STEPS MARKET ANALYSIS A market analysis report will be compiled from a system that tracks your showings, all Realtor and buyer feedback, as well as our marketing effectiveness on your home. This report provides you with an in-depth analysis and a comprehensive list of actions, recommendations, and objectives.
FINALIZING THE SALE A myriad of details must be attended to before the sale becomes final, including offers, counter offers, inspections, disclosures, contingencies, loan documents, insurance, mortgage approval, and escrow items. This final step can be overwhelming with all its moving parts. Whatever the next step may be, know that we are here to guide you through this final process — to keep in constant communication, track the proceeding, and keep things on schedule.
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SEARCHING FOR YOUR
NEXT DR E A M HOM E
DEFINING YOUR GOALS AND OPTIONS In the search for your perfect home, we must define the goals and reassess your requirements so that we approach the search with complete insight. This will enable the creation of an appropriate action plan and expected timeline. • • • • • • •
Where are you thinking of moving — local or out of state? Do you have a budget? What do you and your family need from your next home? Are you looking for a turnkey or renovation property? What are your essential requirements during our search? Are there any financial considerations? When is the ideal time for you to move?
This information will enable a qualified search. Equally, it is important to ensure that we research the true value of homes and that their current selling price reflects an amount that the property is “worth” to you.
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FINDING THE RIGHT PROPERTY When helping you look for a property, we will make recommendations based on our experience and local knowledge, in addition to having access to a variety of technology, a wide network of area agents, and homes not yet on the market. A comparison chart and thorough, objective inspection of each home, combined with such factors as market data and resale potential, will help in narrowing your search. By building a checklist, we can better evaluate each home and review together the important criteria of homes visited. And when you find that perfect home, we will help negotiate the best offer based on the condition of the home, length of time it’s been on the market, activity, location, and urgency of the seller. Ultimately, we will protect and represent your best interests.
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THANK YOU We would like to thank you for giving us the opportunity to present this preview of the marketing services we can offer you and your property. We’d be pleased to assist you with the sale of your present home and the purchase of your next home, and the next one, because we’re not just providing a service, we are building a relationship. Please let us know when we can be of service. Call us before you make any important real estate decisions — you’ll be glad you did.
THAO DANG PHAM Thao@blockchangere.com 408.315.8818
BRIAN NG
Brian@blockchangere.com 408.655.0878