BEST PLACES TO POTENTIALLY ESTABLISH ONLINE PRESENCE
Search Engine Optimisation
GOOGLE YOUTUBE PINTEREST So what do you need to do after you have initiated your website?
SOURCE: https://anythingseo. wordpress.com/201 7/12/13/best-placesto-potentiallyestablish-onlinepresence/
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stablishing a business online doesn’t end in merely creating a website and putting all product details in there. You need to advertise and let everyone know that you exist otherwise your site would be like a small store in the middle of massive malls. Online marketing is a competition and whoever gets more attention wins the battle. An online business owner needs to be 100% committed to reaching its goal since an online market is a community of dynamic and vigorous people. So what do you need to do after you have initiated your website? SEO or Search Engine Optimisation needs to be considered for a company to have an online presence. And there are various strategy to use depending on what would ideally work for a particular brand and what platform is to be used.
YOUTUBE GOOGLE Google is considered the largest search engine with a stunning 40,000 search queries per second, 3.5 billion searches in a day, and 1.2 trillion searches in one year. Taking note of all these figures, we could quickly conclude that Google is the best platform to use when it comes to SEO.
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Most people know what Google is and the survey shows that more people choose Google to search specific topics over other search engines. There’s no need to stress the superiority of Google further. Everybody knows how it dominated the internet search scene over the years and until today.
Another type of marketing is called “video marketing”, and without a doubt, youtube comes to mind when we talk about videos. The statistic shows that there are a total of 1.3 billion people who use Youtube and a sum of 300 hours of video is being uploaded to it every minute. These stats show how Youtube becomes a potential pond where marketers can cast their net to capture consumers attention. Additionally, almost 5 billion videos are being watched in a day by 30 million visitors. Youtube also gives marketers an advantage of adding keywords and link along with the video to drive more traffic to it or the company’s site. Images and videos easily catch consumer’s attention compared to the just pure text description.
PINTEREST Facebook and Twitter may be popular, but you will be surprised to know the advantage of Pinterest when it comes to social advertising. 200 million active users are not that bad considering the benefits it has over the others. It’s quite fun looking at businesses on Facebook and see what they have in store and what are they offering, but online shopping has never been more fun with Pinterest. Imagine browsing through pages after pages of visually pleasing items, click on them, and you will be taken to a site where you could place the order. Does that sound convenient? Pinterest is way simpler compared to Facebook and Twitter, plus it provides you with a well-organised search result.
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One of the fundamental principle in marketing, whether it’s online, offline, television, radio, etc., is to make sure that there are audiences. You need to know where most of them go. If you’re going to exert an advertising effort, then you need to consider everything to maximise it.