MOBILE FIRST INDEX MIGRATION: SHOULD WEBMASTERS BE NOTIFIED?
Source:
anythingseo.wordpress.com
The current migration to mobile first index inevitably fret both webmasters and publishers because they don’t have conclusive notice as to when, and whether the switch has happened or not. For webmasters, devoted to making sure their site has a good ranking, and their mobile version is ready, this could seriously give a negative impact. Hence, the dispute over the transparency of the migration process surfaced.
Webmasters and publishers were worried that this migration might affect their rankings negatively. That’s why creating a specific tool to apprise webmasters about the process would be of great help. One advantage of this move is that webmasters and developers would be able to do some corrective actions to make their site migration-ready. Some continue to be anxious about it but, for some reason, didn’t know that they had been migrated already several months ago. The amount of time spent being anxious affects webmasters negatively one way or another. Why not get notification from Google that your site has been successfully migrated? That way, webmasters will be able to come up with a healthy decision about what to do next with their content, schema, navigation, or other elements in their mobile version. Plus, they will have the ability to assess of what happened to their ranking after the date of migration. Google can maybe use and provide notification via Google Search Console.
One key point in stressing the importance of making sure the site is migration-ready is how Google meticulously look at your site’s content. If your mobile version has less content compared to your desktop version, then you might want to add more focus to improving the mobile page, because Google will be looking at your sites’ mobile version for indexing. The tool will benefit both Google and webmasters in their progress. Google will be able to assess the success of the mobile first index program, and at the same time, webmasters will take the right action to make sure they are ready to migrate. With this tool, everything will go smoothly and will work in high favour to both ends.
Google has been diligent in making sure everything works appropriately like providing tools; but not this mobile first index that will be coming soon. Thus, webmasters feel mystified with the whole process. However, it is essential to know that webmasters who opt to stay with a desktop version need not create a mobile version. As your desktop version will continue to be indexed and your ranking will still base on it.