Recruiter.com Magazine — Issue 8

Page 20

Moving the HR Technology Needle

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2019 was a year of massive innovation. Let's take a closer look at what we gained — and how 2020 might shake it all up.

n 2019, HR technology was defined by the widespread adoption of artificial intelligence (AI) and a growing emphasis on smart recruiting methods targeting the wants and needs of tech-savvy young talent.

Candidates know this, and they are looking to see which companies have adopted the necessary technologies and policies to support more flexible work arrangements.

Looking ahead to 2020 and beyond, it's likely the next decade of HR tech will continue down a similar path, with HR managers and talent acquisition teams adopting tailored tech solutions to make hiring a breeze for everyone.

To land top-tier talent in 2019, employers had to go the extra mile. They had to show candidates the value of their Cofer brands and sell prospective employees on the benefits of working for them instead of another organization.

2. Employer Branding

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Let's take a closer look at what 2019 brought us — and what 2020 is ready to offer: 2019 in Review

In part, this is because younger workers care deeply about what a company can do for them, in addition to what they can do for a company. For up-and-coming talent, the hiring process is a twoway street.

Over the last year, companies were more willing to think outside the box with their recruiting Company culture is now a make-or-break factor in a strategies. HR and talent potential employee's assessment acquisition teams took more “To land top-tier talent of a job opportunity. Employers creative approaches to capture have to invest in employer in 2019, employers the attention of candidates and branding to show off their values stand out from their competitors. had to go the extra mile.” and the perks of working for Here are three of the key trends I them. In a hypercompetitive saw: talent market, standing out is key. 1. Remote Teams

3. Text Recruiting

More and more employees want the option to work remotely. In fact, according to a 2019 LinkedIn survey, 82 percent of workers would like to work from home at least once a week.

Text messages have definitely gained popularity in recruitment over the past year. According to research from Nexxt, 75 percent of recruiters have already incorporated text messages into their recruiting strategies.

It's also easier than ever for employers to grant this request. Thanks to new communication and collaboration technologies, workers outside the office can stay connected with colleagues and up to date on all their tasks and responsibilities. 20

It's a logical evolution. Convenience is key to today's job seekers, and meeting them where they are — on their phones — helps employers stay ahead of the competition. Recruiter.com Magazine


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