IJT Exhibitors Case Studies

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Exhibitors Case Studies at IJT 2012

IJT Show Management, Reed Exhibitions Japan Ltd. Tel: +81-3-3349-8519

Fax: +81-3-3349-8530

E-mail: ijt-eng@reedexpo.co.jp

www.ijt.jp/en/


First Time to Exhibit, and Received 10 Orders On-Site! Company Name

Booth Size

INDYGO Main Products

Achievements during IJT2012

Country

Years of Exhibiting

France

1 year Price Range

• Diamond set jewellery • Gem stone jewellery • Designer's jewellery

Promotion Activities

32.4 sqm (4 booths)

10,000~300,000 JPY

• Had Japanese translator • Sent out VIP cards to the clients before the show • Met major department stores and 20 important buyers in Japan. • Found 2 potential distributors in Japan. • Took 10 orders on-site. • Received coverage by a major Japanese jewellery magazine. 1


Very Satisfied with the Results at IJT2012! Company Name

Booth Size

ZAMIR TRADING

4.05 sqm (Designer type)

Country

Israel/Japan

Main Products

Achievements during IJT2012

6 years

Price Range

• Pearl jewellery[Southsea pearls, Southsea white pearls, Freshwater pearls] • Diamond set jewellery[Colorless]

Promotion Activities

Years of Exhibiting

300,000~1,000,000 JPY

• Had Japanese translator • Sent invitation to existing clients • Got invited to display at several private exhibitions • Met 50 key buyers

2


Took USD 500,000 Worth of Orders Company Name

Booth Size

ETRE DESIGN Main Products

Achievements during IJT2012

Country

Years of Exhibiting

USA

5 years Price Range

• Brand jewellery

Promotion Activities

16.2 sqm (2 booths)

~100,000 JPY

• Had Japanese translator • Made good-looking booth • Located in conspicuous place • USD 500,000 worth of orders • Met 20 new buyers, especially 5 companies are very important and prospective • Found 2 distributors in Japan

3


On-Site Sales Amount to USD 37,500! Company Name

Booth Size

CROWN HILL GEMS & JEWELERY MFY., LTD.

8.1 sqm (1 booth)

Country

Hong Kong

Main Products

Achievements during IJT2012

1 year

Price Range

• Gem stone jewellery[Sugilite, Tanzanite, General coloured stones] • Silver jewellery • Loose stones[Tourmaline]

Promotion Activities

Years of Exhibiting

~100,000 JPY

• Sent out direct mail • Sent Japanese email to existing clients in Japan • Had Japanese translator • Placed Japanese fascia • Made booth open to visitors • USD 37,500 worth of orders • Met 15 new buyers

4


Best Result Ever! Company Name

Booth Size

TET DESIGN Main Products

Achievements during IJT2012

Country

Years of Exhibiting

Thailand

4 years Price Range

• Silver jewellery • Gold jewellery • Costume jewellery

Promotion Activities

8.1 sqm (1 booth)

~100,000 JPY

• Had Japanese translator • Sent invitation to existing clients • Made serious business discussion with 4 new buyers, 1 of them is from Korea • Now expecting further progress

5


Met Many Buyers at IJT! Company Name

Booth Size

KOTHARI TRADING CO.,LTD.

8.1 sqm (1 booth)

Country

Hong Kong/Japan

Main Products

Achievements during IJT2012

8 years

Price Range

• Loose stones[Diamonds] • Loose stones[Rubies] • Loose stones[Sapphires]

Promotion Activities

Years of Exhibiting

300,000~1,000,000 JPY

• Sent out direct mail • Had Japanese translator • Sent out own original designed invitation • Made good-looking booth • Met 100 buyers including 10 new buyers 6


Our On-Site Sales Totalled USD 600,000 Company Name

Booth Size

VITHAL TRADING CO.,LTD. Main Products

32.4 sqm (4 booths)

Country

India/Japan

Years of Exhibiting

1 year

Price Range

• Loose stones[Diamonds]

Achievements during IJT2012

• USD 600,000 worth of orders • Met 34 key buyers including some from outside Japan

7


Found Candidates as Our Distributor in Japan! Company Name

Booth Size

16.2 sqm (2 booths)

acredo

Country

Years of Exhibiting

Germany

Main Products

1 year Price Range

• Bridal jewellery • Diamond set jewellery[Colorless] • Original Equipment Manufacturer(OEM)

Achievements during IJT2012

• Met 12 key buyers including some from Korea • Found several candidates as distributor

8


Found Important Buyers to Keep Long-Term Relationship Company Name

Booth Size

VIVENTY

8.1 sqm (1 booth)

Country

Germany

Main Products

Achievements during IJT2012

2 years Price Range

• Silver jewellery • Brand jewellery

Promotion Activities

Years of Exhibiting

~100,000 JPY

• Sent out direct mail • Had Japanese translator • Sent invitation • Noticed IJT participation to existing clients • Met more than 60 buyers • Especially found 3 important buyers to keep long-term relationship with 9


On-Site Amount to USD 80,000! Company Name

Booth Size

40.5 sqm (5 booths)

APM

Country

Hong Kong

Main Products

2 years

Price Range

• Diamond set jewellery[Colorless] • Gold jewellery • Silver jewellery

Achievements during IJT2012

Years of Exhibiting

~100,000 JPY

• USD 80,000 worth of orders • Found 6 candidates as distributor • Met about 50 key buyers including some from outside Japan

10


On-Site Sales of Over USD 70,000! Company Name

Booth Size

SWEENY JEWELLERS

8.1 sqm (1 booth)

Country

Sri Lanka/Japan

Main Products

Achievements during IJT2012

4 years

Price Range

• Gem stone jewellery[Sapphires, Rubies, General coloured stones] • Chains/Necklaces • Gold jewellery

Promotion Activities

Years of Exhibiting

~100,000 JPY

• Sent product photo flyers with the show invitation tickets to 350 buyers. • Over USD 70,000 worth of on-site orders • Many on-site sample orders turned into big orders right after the show.

11


Found a Good Distributor! Company Name

Booth Size

COBRA PARIS

16.2 sqm (2 booths)

Country

France

Main Products

Achievements during IJT2012

2 years Price Range

300,000~1,000,000 JPY

• Watches • Silver jewellery • leather straps

Promotion Activities

Years of Exhibiting

• Sent out direct mail • Had Japanese translator • Sent invitation • Noticed IJT participation to existing clients • Placed press release at the booth • Found a distributor • Met 25 potential buyers • Achieved better results than last year 12


Sales Amount is 4 Times Higher than Last Year! Company Name

Booth Size

RAVI JEWELS Main Products

Achievements during IJT2012

Country

Years of Exhibiting

India

1 year Price Range

~100,000 JPY

• Silver jewellery

Promotion Activities

8.1 sqm (1 booth)

• Had Japanese translator • Placed Japanese fascia • USD 20,000 worth of orders which is 4times that of the previous year • Met 100 buyers including 10 new buyers • Took orders from over half of them • Now expecting further progress" 13


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