WATCH 18th Annual
EVENT
May 2 - 3, 2014
Maria Sharapova and her Formula 1 Steel & Ceramic Chronograph with Diamonds
For eighteen years, Reis-Nichols has been showcasing a magnificent collection of timepieces for our annual watch event. Assembling the finest and most popular Swiss brands in the watchmaking industry, in every price range. Representatives from these brands travel to Indianapolis to be a part of this two-day annual event, which has become one of the most revered in the country.
Each year promises to be better than the last. Discover an exceptional selection and significant savings...
May 2 - 3, 2014
Two Days Only There is simply no better time to purchase a new watch. Only once a year can you shop from a collection so vast. Come see what’s new and best sellers priced from only a few hundred dollars, to rare collectibles worth hundreds of thousands.
Serious Savings Take advantage of savings certificates, valid only during the two-day watch event. Your value increases even more with Reis-Nichols’ extended warranty, trade-in offers and the option of interest-free financing.*
*Some exclusions apply.
pa n e r a i . c o m
Mediterranean Sea. “Gamma� men in training. The diver emerging from the water is wearing a Panerai compass on his wrist.
history a n d heroes.
luminor 1950 3 days (ref. 372)
TO BREAK THE RULES, YOU MUST FIRST MASTER THEM. IN 1993, THE AUDEMARS PIGUET ROYAL OAK OFFSHORE CHANGED THE WORLD OF THE SPORTS WATCH FOREVER. NOW THE 2014 COLLECTION MOVES THE GAME ON O N C E M O R E ; T H E H A N D - E N G R AV E D 22 CARAT GOLD OSCILLATING MASS SEEN THROUGH THE SAPPHIRE CASEBACK, A WINDOW ONTO 139 YEARS OF HOROLOGICAL MASTERY.
ROYAL OAK OFFSHORE
IN STEEL. CHRONOGRAPH.
The Year of the Chronograph chron·o·graph noun 1. an instrument for recording time with great accuracy. What is a Chronograph? A Chronograph is a watch that is also used as a stopwatch. The term Chronograph comes from the Greek word for time, “chronos,” combined with the Greek word for writing, “graph.” Which is also refers to the function of a watch. Chronographs were invented in 1816. Today’s chronographs work by pushing a start button, located at the two o’clock position, to begin recording time, and by pushing the same button to stop the recording. Most chronographs feature three wheels, one measuring time in seconds, the next in minutes and the last measuring in hours. The three wheels interact with each other to record how long it has been since the start button has been activated.
New at < Reis-Nichols!
Eighteen Brands The most respected and well-known brands in the world.
Vendor restrictions prohibit us from listing all brands. Selection varies by store.
W hy just be precise When you can be the most precise?
master tourbiLLon duaLtime. jaeger-Lecoultre calibre 978b with patented jumping date. Winner of the first International Timing Competition of the 21st century, held under the auspices of the Geneva observatory, jaeger-Lecoultre calibre 978 boasts peerless precision in a new 41.5 mm-diameter pink gold case. its 71-part tourbillon regulator features an ultra-light grade 5 titanium carriage and a large variable-inertia balance beating at a cadence of 28,800 vibrations per hour.
yo u d e s e rv e a r e a L Watc h.
速
TUDOR HERITAGE CHRONO BLUE Self-winding mechanical movement, waterproof to 150 m, 42 mm steel case. Visit tudorwatch.com and explore more.
Estate Collection Discover outstanding values on top condition, pre-owned watches. Shop our collection of vintage models and current styles. All estate timepieces are serviced by our Certified Master Watchmakers using genuine manufacturer parts. Each watch is also polished, refinished and restored as closely as possible to the original condition. Every pre-owned timepiece has a full one year operational warranty backed by Reis-Nichols.
Trade-In Your Watch Update your style or simply cash in on any unwanted Swiss Timepieces you may have. On-the-spot expert watch evaluations and purchase offers will be available during the two-day event. Private appointments are also available.
New at < Reis-Nichols!
The Year of the
Chronograph
The Chronograph Watchâ&#x20AC;Ś respected for its function and admired for its style. Every Swiss brand at Reis-Nichols offers chronograph models.
Enjoy Lunch on Us! at the Watch Event
Hot off the Grill â&#x20AC;˘ 11-4 each day
As featured on the
Watch Battery Charity Program There is never a charge for a simple watch battery replacement at Reis-Nichols.
All we ask for is a small donation, of which 100% of all funds collected go to benefit local charities. Most of the charitable organizations we contribute to are right here in Indiana.
SOMEDAY THEY’LL CALL GENEVA THE DETROIT OF SWITZERLAND. THE RUNWELL CHRONO IS BUILT BY HAND IN THE MOTOR CIT Y, AND IS THE FIRST CHRONOGR APH EVER MADE IN DETROIT. GREEN DIAL WITH REMOTE SWEEP SECOND, DATE WINDOW, AND STOPWATCH SUBDIAL DRIVEN BY THE ARGONITE 5021 MOVEMENT. STAINLESS STEEL CASE. AMERICAN-MADE LEATHER WATCH STR AP.
SHINOL A .COM
IWC Portuguese . engIneered for navIgators.
Portuguese Automatic. Ref.
will always navigate you reliably to your
5001: Where you go is entirely up to
des tination. Assuming you always take
you. After all, itâ&#x20AC;&#x2122;s your boat. So if youâ&#x20AC;&#x2122;re
it with you.
iwc . e n g i n e e r e d fo r m e n
in the mood for sailing around the world, away you go. The pocket watch movement of your Portuguese Automatic with its seven-day power reserve and Pellaton winding will be only too happy to oblige. Because its pre cision
Mechanical IWC-manufactured movement, Pellaton automatic winding system (figure), 7-day power reserve with display, Date display, Rotor with 18 ct yellow gold medallion, Antireflective sapphire glass, Sapphire-glass back cover, Water-resistant 3 bar, 18 ct rose gold
Meet Our Watch Masters At Reis-Nichols, our service extends well beyond the sale. Nowhere will you find more skilled watchmakers than in our shop. Our staff has undergone extensive training and holds certifications from the most respected professional organizations in the watchmaking industry.
Dan Wesenberg, Watch Shop Manager, Certified Master Watchmaker Rolex, Cartier & Panerai Certified
Josh Adams, Certified Watchmaker 21 Rolex Certified
Adam Folkets, Watchmaker Rolex Refinishing
Ray Murray, Greenwood Certified Master Watchmaker Rolex & Breitling Certified
SEREIN 16 DIAMOND SEREIN 16 DIAMOND TWO-TONE
Watch Movement Guide With the proper care & maintenance, a fine Swiss watch can be enjoyed for a lifetime. To ensure proper operation, be aware of how to properly set, wind & care for the various timepiece movements. Quartz Battery Powered Battery - Batteries should last up to two years. If you need a battery replacement, please attend to it immediately as a dead cell can harm the movement. If you own a water resistant model, all gaskets should be replaced & water resistance tested to proper depth. Maintenance - To ensure reliable performance, your watch should be serviced when issues arise within 1 year of a cell change such as irratic timekeeping, stops during calendar change or stops and starts. Water Resistance - Seals should be checked every year to ensure integrity of water resistance. If a diving model, water resistance should be checked before each diving session.
Mechanical Selfwinding/Automatic Itâ&#x20AC;&#x2122;s not uncommon for automatic watches to require winding after an extended period of time at rest. In order to maintain the desired level of performance, please wind the crown 40-50 times before wearing. Maintenance - To ensure reliable performance, your watch should be serviced every three to five years.
Mechanical Manual Wind If you have a manual wind watch, try to wind it at the same time every day. Winding it in the morning is best because you will have consistent power throughout the day. This may also contribute to more accurate timekeeping. When the watch is fully wound, you will feel resistance as the mainspring tightens. When the crown stops, thatâ&#x20AC;&#x2122;s enough winding. Do not try to force it any further, you could damage both the mainspring & components in the escapement. When winding a manual wind watch, it is advisable to take off the watch. If you keep the watch on while you wind it, you may put unnecessary strain on the winding stem at all points, but particularly where the stem attaches to the winding crown.
David Yurman
© D. YURMAN 2014