/ FIND A HOME WHERE YOU BELONG
Welcome
The RE/MAX Executive story Since 1998, RE/MAX Executive has been known for exceptional client care, innovative marketing ideas, and cutting edge technology. Customer satisfaction is reected in our high, industry-leading rate of repeat and referral business. RE/MAX Executive clients beneďŹ t from our web presence in the top search engine returns for Charlotte real estate and the surrounding areas. In print, The RE/MAX Executive Home Collection magazine reaches thousands of home buyers across Charlotte, Mooresville, Cornelius and Concord in North Carolina as well as Fort Mill and Rock Hill in South Carolina. Our Relocation Packages extend that reach even further. For more information about RE/MAX Executive, please be sure to visit our website.
www.CharlotteProperty.com 2
Hadi Atri, President & CEO
Hadi Atri began his real estate career after graduating college with an MBA in 1980. During the 27 years prior to opening his first RE/MAX franchise, Atri achieved success in both residential and commercial real estate industry. Since 2007, Atri amassed 8 successful RE/MAX franchises in the greater Charlotte area, despite an economic downturn. He was also instrumental in development and marketing of several residential neighborhoods. Nothing makes Atri happier than helping his agents and employees succeed. Hard work, discipline and a desire to build something that makes a contribution to his associates, employees and the community are his driving inspiration. His business model allows agents to be entrepreneurs, while providing support, technology and educational opportunities to help them grow. Atri says that “Building a real estate brokerage with RE/MAX provided me with the tools and opportunities to grow my business in Charlotte. This strategy is a win - win for everyone”. Hadi Atri was awarded the RE/MAX Owner/Broker of the Year Award for the United States for 2014. His RE/MAX franchises have grown to become #1 in the Carolinas, and in the top 15 in the United States.
“Our goal is to bring value to the lives we touch, and the communities we serve.” RE/MAX Executive
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RE/MAX Global
2014
RE/MAX vs. THE INDUSTRY
RE/MAX agents sell the most homes, supported by a brand that more buyers and sellers think of than any other in real estate. Open Your Eyes to RE/MAX.
U.S. RESIDENTIAL TRANSACTION SIDES1
U.S. BRAND AWARENESS2
U.S. NATIONAL ADVERTISING3
COUNTRIES4
OFFICES WORLDWIDE
AGENTS WORLDWIDE
907,785
28.1%
31.7%
97
6,481
93,228
725,058
16.0%
29.5%
41
3,100
84,900
644,297
4.2%
1.0%
7
700
94,906
410,543
20.9%
14.4%
61
7,100
103,800
118,160
1.6%
0.0%
32
2,300
31,200
78,841
0.7%
11.8%
41
700
14,500
55,712
0.7%
1.6%
2
260
8,400
Not released
1.5%
0.1%
1
370
14,000
Not released
0.4%
0.2%
1
360
7,800
Not released
0.1%
0.0%
1
330
14,000
©2014 RE/MAX, LLC. Each office independently owned and operated. Data is full-year or as of year-end 2013, as applicable. Except as noted, Coldwell Banker, Century 21, ERA, Sotheby’s and Better Homes and Gardens data is as reported by Realogy Corporation on SEC 10-K, Annual Report for 2013; Keller Williams, Weichert, Real Living and Berkshire Hathaway HomeServices data is from company websites and industry reports. 1RE/MAX residential transaction sides may include some leases, estimated to be less than 1%. Keller Williams reports all transaction sides and does not itemize U.S. residential transactions. 2MMR Strategy Group study of unaided awareness. 3U.S. national media ad spend, as a percentage of spend of all national real estate franchises, as reported by Nielsen Ad Views. Others: 9.7%. 4Based on lists of countries claimed at each franchisor’s website, excluding claimed locations that are not independent countries (e.g. territories, etc.). 140331
TOP 100 BROKERAGES WHEN RANKED BY MOST TRANSACTION SIDES PER AGENT
4.5 BILLION IMPRESSIONS RE/MAX
91 of the top 100 brokerages
NATIONAL TV EXPOSURE Nielsen and Management Science Associates, 2013 National TV impressions, adults ages 18+
Non-Franchise - 4 ERA - 1 Coldwell Banker - 2 Century 21 - 2
JOIN A WINNING TEAM 4
GLOBAL.REMAX.COM Consumers can search for real estate on global.remax.com in over 40 different languages! The RE/MAX Approved Supplier program provides RE/MAX Affiliates with exclusive access to a group of vendors offering products and services for virtually every real estate need, examples include: • • •
Promotional Items Business Cards Print Marketing • • • • • • •
Software Solutions Financial & Insurance Services Payroll, HR & Administrative Telephone Services Travel & Car Rental Discounts Lead Generation Signs
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RE/MAX Executive vs the competition
WHERE IT COUNTS! $128,139
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$5,212,110
Average commissions earned by RE/MAX Executive Agents
Average number of transactions per year by RE/MAX Executive agents
Average volume closed per year by RE/MAX Executive agents
NUMBER OF CLOSED TRANSACTIONS PER AGENT
AVG. CLOSED VOLUME PER AGENT
CLOSED LOCAL SALES IN 2014
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$5,212,110
$1.01 BILLION
Allen Tate Cos.
14
$3,419,811
$2.9 BILLION
Keller Williams Fort Mill
13.5
$2,535,142
$354.92 MILLION
Coldwell Banker
10.8
$2,351,116
$505.49 MILLION
10
$4,805,909
$528.65 MILLION
Cottingham Chalk Hayes
*per Charlotte Business Journal
2014 $1,011,149,435 CLOSED SALES
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RE/MAX Executive surpassed one-billion in sales volume in 2014
RE/MAX EXECUTIVE AWARDED #1 BEST PLACES TO WORK IN CHARLOTTE FOR MID-SIZE COMPANIES
RE/MAX EXECUTIVE AWARDED BEST MULTI-OFFICE RE/MAX FRANCHISE IN THE UNITED STATES IN 2014
OUR OFFICES CONCORD
SOUTHPARK
704.688.5000
704.540.7500
MOORESVILLE
BALLANTYNE 704.405.8800
704.662.0095
FORT MILL
CORNELIUS
803.578.7989
704.815.3200
COMMERCIAL
WAXHAW 704.256.3912
WAXHAW
704-602-5900 RE/MAX Executive
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Our Websites Creating 100% FREE leads for RE/MAX Executive Agents / CharlotteProperty.com / HomesAtTheLake.com / CharlotteHomeFinder.com / CharlotteCommercialRealty.com / CharlotteSights.com Over 7,000 monthly visitors, with 10% international traďŹƒc
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OVER 100K YEARLY VISITS
VISITS FROM 120 UNIQUE COUNTRIES
45K UNIQUE USERS
Search Engine Optimization
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Work Hard / Play Harder
Making progress With RE/MAX Executive, you gain instant access to industry-leading education, covering all areas of real estate productivity. Want to improve your negotiation skills? Looking for step-by-step directions to grow your client base? Need a motivational boost? Looking to diversify into commercial or luxury real estate? Through RE/MAX Executive, you receive instruction where you want it, and when you want it.
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We will supply you with the tools and guidance you need to achieve your goals, whatever they may be.
We Provide • • • •
Monthly Lunch & Learn Sessions Business Development Coaching Technology Training
It’s not always all work at RE/MAX Executive. We know that family and friends are important to a healthy, balanced lifestyle! We have many events, and we encourage both agents and sta to participate. From cookouts and parties, to company outings, there are plenty of opportunities to unwind and relax as part of the RE/MAX Executive family!
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Relocation & Referrals relocation and referral companies working with RE/MAX Executive
• • • • • • • • • • • • •
ACS Relocation Agent Machine Aires Northeast Relocation Altair Relocation Armstrong Realty Group Cartus Relocation Corporation Consolidated Real Estate Group Graebel Relocation GRSW Realty Services Hammerberg & Associates Lexicon Relocation Move Up America Movoto
• • • • • • • • • • • • •
MSI Mobility NEI Global Relocation Paragon Relocation Resources Primacy Relocation Prudential Real Estate Relocation Services Relo Direct Sirva Relocation The Lampo Group The MIGroup The Referral Point TRC Global Solutions Weichert Relocation Xonex Relocation
REQUEST A RELOCATION PACKAGE TODAY AT OUR WEBSITE:
www.CharlotteSights.com 12
Executive Home Collection Magazine
Our RE/MAX Executive Home Collection magazine is placed in over 50 Harris Teeter stores in the Charlotte area. This tool can get your listings in the hands of thousands of potential buyers. Interested in advertising your listing? e-mail us for more information: remaxpub@gmail.com DIGITAL EDITIONS AVAILABLE ONLINE AT:
www.issuu.com/remaxexecutive RE/MAX Executive
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Voicepad Search ANY home from ANY phone Call (704) 367-4444 & Enter House or MLS # Hear up-to-date property information 24/7
(704) 367-4444 ENTER HOUSE # Se Habla EspaĂąol
As part of a continual commitment to equip associates with programs to increase business, RE/MAX Executive cooperates with Movement Mortgage to provide the VoicePad audio marketing system at no charge. Through VoicePad, potential buyers can receive information on any CMLS or PRAR listing by simply entering or speaking an address or MLS number into a mobile phone. VoicePad then captures caller information, such as name and phone number, so that the associate can follow up on the lead. Registered VoicePad customers automatically receive interior photos, and associates receive a Google map
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OR SCAN
Property information is then emailed to you
showing all properties that the buyer has inquired about. VoicePad is also a great listing tool. Associates are provided with a dashboard to track buyer inquiries on listings, and the system automatically converts the data into professional grade property presentations to share with sellers – in English and Spanish.
DIAL 704.367.4444 AND TRY IT
Lone Wolf WOLFconnect is a powerful, integrated office system designed to help sales associates become more productive, efficient and in-touch from the home-office, company office, or any location with internet access. WOLFconnect keeps agents and administrators informed on listing changes, office news, upcoming classes and company events.
t
ACCOUNTING • • • •
v
Agent Financial Snapshot Expense & Commission Reports Pending Transactions Annual Expense Summary
FILE MANAGER • • • •
24/7 Document Storage & Access Individualized & Password Protected Designated Sharing Option Unlimited Storage
p
9
y
MESSAGING • • •
Create & Schedule Messages Email & Texting Capabilities In/Out Board
HOMEPAGE • • •
Company-wide Event Calendar Office/Vendor Marketing Access to: Office News, Links & Agent Profiles
WIGO • • • • • • • • • •
Listing expiring Leads to accept Contacts to follow up License expiration Commission payment status Messages Drip marketing Upcoming closings Registered events Open houses
www.rerconnect.com RE/MAX Executive
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RE/MAX Commercial
In 2012, RE/MAX Executive founded its Commercial Division to better serve the Charlotte Metropolitan region. Our seasoned agents assist national and international clients all over the Carolinas. RE/MAX Commercial agents specialties include Investment Properties, Office, Retail, Industrial, Land, Multi-Family, and Property Management. The commercial brokers of RE/MAX Executive are strongly affiliated with RE/MAX Commercial. With thousands of clients served and billions of dollars in transactions, RE/MAX Commercial is among National Real Estate Investor Magazine’s Top 25 Commercial Brokerage Networks. The comprehensive training, tools and resources provide you with the foundation to build a successful business.
L With RE/MAX Commercial, you enjoy benefits including: 25% Referral fee to all RE/MAX Executive Agents!
www.CharlotteCommercialRealty.com 16
Executive Title
IT’S AS EASY AS 1
2
3
LET US SAVE YOU TIME AND MONEY
1 2 3
Please remember RE/MAX Executive has a title company and to utilize it when possible
Title insurance is important and standard on every closing. Setup a one-on-one with us today
Property reports help identify timely and costly issues up front on the buy and sell side. Be better educated for your buyer and seller!
Orders@charlottetitle.com
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The RE/MAX Collection
www.TheREMAXCollection.com 18
RE/MAX has created a unique brand identity for luxury homes. The RE/MAX Collection offers exclusive advertising incentives, training and marketing tools to help you better serve your most discerning clientele. Eligible properties must be at least twice the average listing price of your local area real estate or be approved for inclusion by your Broker/Owner. Give your listings the worldwide exposure they deserve, and that your clients expect. The RE/MAX Collection offers exclusive advertising discounts in The Wall Street Journal, duPont Registry and Unique Homes. It’s the perfect way to match exquisite properties with the right buyers.
Get personalized TV Spots by adding your contact information to our videos to impress your clients!
visit www.MyLuxuryMagazine.com to get started and for more information.
The RE/MAX Collection marketing program features a full range of signage and promotional pieces for you to use in your marketing endeavors - each adorned with The RE/MAX Collection brand. Creating an eye-catching brochure or property flyer couldn’t be easier
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Greenway is an independent insurance agency formed as a partnership between Executive Advisors and ECM Solutions. ECM Solutions is one of the largest locally-owned independent insurance agencies in the Carolinas. For more than 27 years, ECM has served their customers by providing expert advice and analysis, and creating cost-eective personal risk insurance solutions. Greenway is focused on delivering excellent service and convenience that we expect to provide each and every customer. Greenway will also improve RE/MAX Executive customer loyalty by keeping our brand and our agents top of mind. For more information please contact Paige directly at : paige@getgreenway.com (704) 926-2500
www.GetGreenway.com 20
In-house closing coordinator
Buyer Services
Seller Services
• • •
•
• • • •
Schedule all inspections Schedule closing with attorney Contact lender with attorney information Review repair request with buyer & prepare repair request Send inspection report & repair request to listing agent Negotiate all repairs and have all documentation signed by all parties And more...
• • • • •
Contact buyers agent to get inspection and close dates Review inspection report and requested repairs with seller Organize all repairs and inform all parties of progress Send inspection report & repair request to listing agent Review HUD, contact attorney with any corrections And more...
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CHARLOTTE REALTY SERVICES
Charlotte Realty Services (CRS) is your inside source to all of your real estate needs! RE/MAX Executive agents can visit: w w w . C h a r l o t t e R e a l t y S e r v i c e s . c o m to order a variety of services such as: websites, virtual tours, brochures, IDX services, photography, videos and more!
VIRTUAL TOUR SERVICES •
Clean & Elegant Design
•
Unlimited Photos
•
100% Responsive
•
SEO Optimized
•
Branded & Unbranded Versions
•
Google Analytics
•
Hosting Included
•
Google Maps
•
Domain Name Included
•
And Much More!
AGENT WEBSITES
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•
Built with WordPress
•
Search Engine Optimized
•
Local IDX
•
Responsive HTML5 Design
•
Unlimited Pages, Posts, & Everything Else
•
Social Media Integration
•
Multiple Search Parameters
•
Neighborhood Analyzer
PHOTOGRAPHY & VIDEO SERVICES Professional photos with editing and enhancements
•
Professional photo editing
•
Video walk throughs
•
HDR Specialty photography
•
Agent testimonial videos
•
Twilight photography
•
Aerial shots
•
AGENT BRANDING AND IDENTITY •
Custom Logo Design
•
Consulting
•
Print Materials using your logo
•
Custom Presentations
•
Social Media Integration
•
And Much More!
•
Slogan creation
INFO@CHARLOTTEREALTYSERVICES.COM
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Giving Back
Put your money where the miracles are SINCE 2005 RE/MAX EXECUTIVE HAS DONATED OVER
$580,000
TO THE LEVINE CHILDREN’S HOSPITAL
www.LinkUpForKids.com Our annual golf tournament benefits the Levine Children’s Hospital
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The Home for the Cure® program is an opportunity to distinguish yourself from the competition in your market while raising valuable funds and awareness for the fight against breast cancer. The program offers an effective fundraising tool designed specifically for RE/MAX Associates to support Susan G. Komen with each closed transaction. Once you become a Home for the Cure agent, Komen will receive donations upon the closing of your home sale or purchase. This program also allows you to send tributes to homeowners and buyers per each closing. Note: Through the Home for the Cure program, 75 percent of your donation remains in your local community. With your donations, you will help ensure that your neighbors get the support they need.
The RE/MAX Relief Fund was created to provide an instant response when catastrophe hits the RE/MAX family. To date, the fund has raised $1.6 million and disbursed more than $1.4 million to RE/MAX Affiliates who’ve faced natural disaster and civil crisis. It relies solely on your tax-deductible donations.
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While the competition continually pushes back their
seven days, and have it closed in record time. Our
closing date, we focus on our 7 Day Processing. We
specialty is bringing you home! We pride ourselves on outstanding customer service. Let us show you why
underwrite your loan within six hours, process it in
our 7 Day Processing is second to none!
NC I-149097, SC-MLO-117266 | Movement Mortgage, LLC is an Equal Housing Lender. NMLS ID# 39179 (www.nmlsconsumeraccess.org) | 877-314-1499. Movement Mortgage, LLC is licensed by NC # L-142670 and SC # MLS-39179. Interest rates and products are subject to change without notice and may or may not be available at the time of loan commitment or lock-in. Borrowers must qualify at closing for all benefits. “Movement Mortgage� is a registered trademark of the Movement Mortgage, LLC, a Delaware limited liability company. 841 Seahawk Cir, Virginia Beach, VA 23452. CA848 M3484 031820
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Testimonials “ Joining RE/MAX Executive last year was the best decision I have ever made. The support and knowledge of the RE/MAX Executive agents and staff has made the transition from a new home agent to general brokerage a seamless process. The Broker-in-Charge, Hadi Atri is always just a phone call away and always willing to help and share his experience ”
- Reid Baxter
“ RE/MAX Executive has helped me take my business to the next level. By allowing their agents to focus on selling real estate and networking with some of the best in the business the formula for success is simple. The RE/MAX brand has also been a huge help with my already strong referral business as the brand is known as the industry leader. Who doesn’t want to refer the best agents who work for the best company and the best brand? ” - Logan Abrams
“I have been with 5 different firms since 2006. I have never had better leadership, support and success. My only regret is I didn’t come here sooner. ”
- Danielle J. Edwards
“ RE/MAX Executive stands for EXCELLENCE in the industry from Brokers, Agents, Staff and Online tools available for the best exposure of your listings, and the potential of future buyers. They only hire the BEST or who want to be at the TOP of their market. The Brokers are also in the office and visible to their agents to assist at any time. RE/MAX Executive sincerely cares about your business and most of all you being successful. By far one of the Best Places to Work in the Charlotte Area.” - Jackie Fenbert
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wwwJoinExecutiveRealty.com