Automotive Coatings: Technologies and Global Markets

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Automotive Coatings: Technologies and Global Markets Published on July 2014

Report Summary The rapidly emerging markets of China and India in terms of both economy and infrastructure, have significantly increased the demand for automotive coatings over the last five years. The mature markets have provided an enormous opportunity for the developing markets worldwide, by outsourcing their manufacturing requirements and setting up plants in the developing countries. This BCC Research report provides an up-to-date analysis of recent developments and current trends in the global automotive coatings marketplace. The market is broken down by major types of automotive coatings, technology, region, layer, and car age. Revenue forecasts from 2013 to 2018 are given for each major type of automotive coating, technology, layer, and regional market. Use this report to: - Receive an overview of the market for automotive coatings and technologies. - Receive an analysis of recent developments and current trends in the global automotive coatings marketplace. - Learn about the major types of automotive coatings, by technology, by region, by layer, and by car age. - Identify significant drivers of revenue growth in specific categories. Highlights -The global market for automotive coatings l reached $17 billion in 2012 and $18 billion in 2013. This market is expected grow to $23.1 billion in 2018, a compound annual growth rate (CAGR) of 5.2% from 2013 to 2018. - The Asia-Pacific region reached $8.4 billion in 2013. This market is expected to grow to $11.7 billion in 2018, with a CAGR of 6.8%. - The North American market reached $4.2 billion in 2013. This market is expected to grow to $4.9 billion in 2018, with a CAGR of 3.2%. INTRODUCTION The global market for automotive coatings has undergone many changes in the past decade due to the decline in the global economy, which in turn impacts the automotive industry, of which automotive coatings are an integral part. In addition, the industry has experienced many changes in materials and process development, from conventional solvent coatings in the past decades to the present greener coatings and from hand spraying to robotic spraying. To assess the market, automotive coatings are broadly divided into two types, automotive original equipment manufacture (OEM) coatings and automotive refinish coatings, based on the nature of the vehicles on which the coating is used. Automotive OEM coatings are used mostly by automotive manufacturers in new passenger cars, light commercial vehicles, and heavy commercial vehicles. Automotive refinish coatings are used only for aftermarket purposes, where coating is applied to any vehicle after the initial manufacturing process. The demand for refinish coating may arise due to accident or aging of the vehicle. Based on the coating layer, automotive coatings are also classified into the categories of electrocoat (or e-coat), primer, base coat, and clear coat. All the four layers are used in the automotive OEM market, while e-coat is not used in the refinish market. With the advent of integrated processes, primer coating is being eliminated to reduce the number of steps in coating a vehicle; but this phasing out will take time to implement in all of the regions by all of the players. Automotive coatings are further classified by coating technology into the categories of solvent coatings, waterborne coatings, and powder coatings. Among these, powder coatings are not applied to the e-coat layer in the OEM segment. The demand for solvent coatings is declining due to the volatile

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>> Get this Report Now by email! organic compound (VOC) content present in these coatings, which poses environmental concerns. The waterborne and powder coatings are gaining popularity due to the low-VOC or zero-VOC content. Globally, the demand for automotive coatings is driven by increases in automotive sales, accidents, and aging vehicles. Additionally, increasing OEM demand for greener coatings is due to increasing production needs to meet the growing demand for new vehicles. The global market for automotive coatings is growing steadily, driven primarily by the North American and Asia-Pacific markets. However, the mature markets have provided an enormous opportunity for the developing markets, by outsourcing their manufacturing requirements and setting up plants in the developing countries. Although Western markets remained flat due to economic uncertainties, they are expected to grow enormously at a five-year compound annual growth rate (CAGR) of 2.9% from 2013 to 2018. This report also highlights the vendor landscape with a focus on major companies and provides detailed profiles. PPG Industries, BASF, Axalta, Kansai Paint, Nippon Paint, AkzoNobel, and Valspar are the major global manufacturers of automotive coatings. BASF, Axalta, PPG, Kansai, and Nippon will account for 66% of the total automotive OEM coatings market. BASF, Axalta and PPG will account for 51% of the total automotive refinish coating market. STUDY GOALS AND OBJECTIVES The goal of this report is to provide an up-to-date analysis of recent developments and current trends in the global automotive coatings marketplace. Identifying significant drivers of revenue growth in specific categories is an additional aim. The objective of this kind of systematic research is to quantify the projected impact of both internal and external forces that are affecting the global automotive coating industry today and that will affect the industry for many years into the future. REASONS FOR DOING THE STUDY The rapidly growing emerging economies, which are mainly China and India in terms of both economy and infrastructure, have significantly increased the demand for automotive coatings over the past five years. In addition, the Asia-Pacific region has become the hub for Western markets to outsource the manufacture of their automotive coatings. With the recovery of the global economy, vehicle sales activities have geared up globally, as in the North American countries, which have seen increased, pent-up demand for new vehicles on account of the recession; this has also resulted in increased demand for automotive coatings. Increasing raw material prices and stricter environmental regulations on VOC levels in automotive coatings have forced companies to focus on development of coatings with advanced technologies that will comply with current and future environmental regulations. The pressure to use environmentally friendly automotive coatings is increasing even in the Asia-Pacific and other developing regions. This poses a threat to the small domestic players in the emerging markets, who are struggling to ensure that their products meet global standards. SCOPE OF REPORT The scope of this report is broad and covers many different types of automotive coatings used globally in various types of vehicles. The market is broken down by major types of automotive coatings, by technology, by region, by layer, and by car age. The market for automotive coatings is also estimated by layer, regional market, and technology. Revenue forecasts from 2013 to 2018 are given for each major type of automotive coating, technology, layer, and regional market. The report also includes a discussion of the major players in each of the regional markets for automotive coatings. It explains the major market drivers of the global automotive coatings industry, the current trends within the industry, major industry challenges, and the regional dynamics of the global automotive coating market. The report concludes with a special focus on the vendor landscape. It includes detailed profiles of the major vendors in the automotive

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Table of Content TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 2 STUDY GOALS AND OBJECTIVES 3 REASONS FOR DOING THE STUDY 3 SCOPE OF REPORT 3 INTENDED AUDIENCE 4 INFORMATION SOURCES 4 ANALYST'S CREDENTIALS 4 RELATED BCC RESEARCH REPORTS 4 BCC RESEARCH WEBSITE 5 DISCLAIMER 5 CHAPTER 2 SUMMARY 7 SUMMARY TABLE GLOBAL FORECAST FOR THE AUTOMOTIVE COATING MARKET BY REGION, THROUGH 2018 ($ BILLIONS) 7 SUMMARY FIGURE GLOBAL TRENDS IN THE AUTOMOTIVE COATING MARKET BY REGION, 2012-2018 ($ BILLIONS) 7 CHAPTER 3 OVERVIEW 11 DEFINITION 11 PIPELINE ARCHITECTURE 11 FIGURE 1 PIPELINE ARCHITECTURE OF AUTOMOTIVE COATINGS 11

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>> Get this Report Now by email! 2013 AND 2018 (%) 25 TABLE 6 GLOBAL FORECAST FOR THE VOLUME OF AUTOMOTIVE OEM COATINGS BY LAYER, THROUGH 2018 (MILLION LITERS) 27 FIGURE 8 GLOBAL VOLUME MARKET SHARE OF AUTOMOTIVE OEM COATINGS BY LAYER, 2013 AND 2018 (%) 27 GLOBAL FORECAST FOR AUTOMOTIVE ORIGINAL EQUIPMENT MANUFACTURE (OEM) COATING LAYERS BY REGION 29 E-Coat 29 TABLE 7 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM E-COATS BY REGION, THROUGH 2018 ($ BILLIONS) 29 FIGURE 9 GLOBAL MARKET SHARE OF AUTOMOTIVE OEM E-COATS BY REGION, 2013 AND 2018 (%) 30 TABLE 8 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM E-COATS BY REGION, THROUGH 2018 (MILLION LITERS) 31 FIGURE 10 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM E-COATS BY REGION, 2013 AND 2018 (%) 32 Primer 33 TABLE 9 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM PRIMER BY REGION, THROUGH 2018 ($ MILLIONS) 33 FIGURE 11 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM PRIMER BY REGION, 2013 AND 2018 (%) 33 TABLE 10 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM PRIMER BY REGION, THROUGH 2018 (MILLION LITERS) 35 FIGURE 12 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM PRIMER BY REGION, 2013 AND 2018 (%) 35 Base Coat 37 TABLE 11 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM BASE COATS BY REGION, THROUGH 2018 ($ MILLIONS) 38 FIGURE 13 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM BASE COATS BY REGION, 2013 AND 2018 (%) 38 TABLE 12 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM BASE COATS BY REGION, THROUGH 2018 (MILLION LITERS) 39 FIGURE 14 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM BASE COATS BY REGION, 2013 AND 2018 (%) 39 Clear Coat 41 TABLE 13 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM CLEAR COATS BY REGION, THROUGH 2018 ($ MILLIONS) 41 FIGURE 15 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM CLEAR COATS BY REGION, 2013 AND 2018 (%) 41 TABLE 14 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM CLEAR COATS BY REGION, THROUGH 2018 (MILLION LITERS) 43 FIGURE 16 GLOBAL VOLUME MARKET SHARE AUTOMOTIVE OEM CLEAR COATS BY REGION, 2013 AND 2018 (%) 43 GLOBAL FORECAST FOR AUTOMOTIVE ORIGINAL EQUIPMENT MANUFACTURE (OEM) COATING MARKET BY TECHNOLOGY 45 TABLE 15 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM COATINGS BY TECHNOLOGY, THROUGH 2018 ($ BILLIONS) 45 FIGURE 17 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM COATINGS BY

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>> Get this Report Now by email! TECHNOLOGY, 2013 AND 2018 (%) 45 TABLE 16 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM COATING BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 47 FIGURE 18 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM COATING BY TECHNOLOGY, 2013 AND 2018 (%) 47 GLOBAL FORECAST FOR AUTOMOTIVE ORIGINAL EQUIPMENT MANUFACTURE (OEM) COATING TECHNOLOGY BY REGION 49 Solvent Coatings 49 TABLE 17 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM SOLVENT COATINGS BY REGION, THROUGH 2018 ($ MILLIONS) 49 FIGURE 19 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM SOLVENT COATINGS BY REGION, 2013 AND 2018 (%) 50 TABLE 18 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM SOLVENT COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 51 FIGURE 20 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM SOLVENT COATINGS BY REGION, 2013 AND 2018 (%) 51 TABLE 19 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM WATERBORNE COATINGS BY REGION, THROUGH 2018 ($ BILLIONS) 53 FIGURE 21 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM WATERBORNE COATINGS BY REGION, 2013 AND 2018 (%) 53 TABLE 20 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM WATERBORNE COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 55 FIGURE 22 GLOBAL volume market share for AUTOMOTIVE oem waterborne coatings BY region, 2013 and 2018 (%) 55 Powder Coatings 57 TABLE 21 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM POWDER COATINGS BY REGION, THROUGH 2018 ($ MILLIONS) 57 FIGURE 23 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM POWDER COATINGS BY REGION, 2013 AND 2018 (%) 58 TABLE 22 GLOBAL VOLUME FORECAST FOR AUTOMOTIVE OEM POWDER COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 59 FIGURE 24 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM POWDER COATINGS BY REGION, 2013 AND 2018 (%) 59 GLOBAL FORECAST FOR AUTOMOTIVE ORIGINAL EQUIPMENT MANUFACTURE (OEM) COATING TECHNOLOGY BY LAYER 61 E-coat 61 TABLE 23 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM E-COATS BY TECHNOLOGY, THROUGH 2018 ($ BILLIONS) 62 FIGURE 25 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM E-COATS BY TECHNOLOGY, 2013 AND 2018 (%) 62 TABLE 24 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE OEM E-COATS BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 63 FIGURE 26 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM E-COATS BY TECHNOLOGY, 2013 AND 2018 (%) 63 Primer 65 TABLE 25 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM PRIMER BY TECHNOLOGY, THROUGH 2018 ($ MILLIONS) 65 FIGURE 27 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM PRIMER BY

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>> Get this Report Now by email! TECHNOLOGY, 2013 AND 2018 (%) 65 TABLE 26 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE OEM PRIMER BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 67 FIGURE 28 GLOBAL volume market share for AUTOMOTIVE OEM primer BY technology, 2013 and 2018 (%) 67 TABLE 27 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM BASE COATS BY TECHNOLOGY, THROUGH 2018 ($ BILLIONS) 69 FIGURE 29 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM BASE COATS BY TECHNOLOGY, 2013 AND 2018 (%) 69 TABLE 28 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE OEM BASE COATS BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 70 FIGURE 30 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM BASE COATS BY TECHNOLOGY, 2013 AND 2018 (%) 70 Clear Coat 72 TABLE 29 GLOBAL MARKET FORECAST FOR AUTOMOTIVE OEM CLEAR COATS BY TECHNOLOGY, THROUGH 2018 ($ BILLIONS) 72 FIGURE 31 GLOBAL MARKET SHARE FOR AUTOMOTIVE OEM CLEAR COATS BY TECHNOLOGY, 2013 AND 2018 (%) 72 TABLE 30 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE OEM CLEAR COATS BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 73 FIGURE 32 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE OEM CLEAR COATS BY TECHNOLOGY, 2013 AND 2018 (%) 74 AUTOMOTIVE REFINISH COATING MARKET BY TECHNOLOGY, 2012 75 SOLVENT, WATERBORNE AND POWDER 75 FIGURE 33 GLOBAL AUTOMOTIVE REFINISH COATING MARKET SHARE BY TECHNOLOGY, 2012 (%) 75 AUTOMOTIVE REFINISH COATING MARKET BY LAYER, 2012 77 PRIMER, BASE COAT, AND CLEAR COAT 77 FIGURE 34 GLOBAL AUTOMOTIVE REFINISH COATING MARKET SHARE BY LAYER, 2012 (%) 77 GLOBAL FORECASTS FOR THE AUTOMOTIVE REFINISH COATING MARKET 78 TABLE 31 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS, THROUGH 2018 ($ BILLIONS) 78 TABLE 32 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS, THROUGH 2018 (MILLION LITERS) 78 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING MARKET BY REGION 79 TABLE 33 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS BY REGION, THROUGH 2018 ($ BILLIONS) 79 FIGURE 35 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH COATINGS BY REGION, 2013 AND 2018 (%) 79 TABLE 34 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 81 FIGURE 36 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH COATINGS BY REGION, 2013 AND 2018 (%) 81 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING MARKET BY LAYER 83 TABLE 35 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS BY

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>> Get this Report Now by email! LAYER, THROUGH 2018 ($ BILLIONS) 83 FIGURE 37 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH COATINGS BY LAYER, 2013 AND 2018 (%) 83 TABLE 36 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS BY LAYER, THROUGH 2018 (MILLION LITERS) 85 FIGURE 38 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH COATINGS BY LAYER, 2013 AND 2018 (%) 85 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING MARKET BY CAR AGE 86 TABLE 37 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH COATINGS BY CAR AGE, THROUGH 2018 ($ BILLIONS) 87 FIGURE 39 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH COATINGS BY CAR AGE, 2013 AND 2018 (%) 87 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING LAYER BY REGION 88 Primer 88 TABLE 38 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH PRIMERS BY REGION, THROUGH 2018 ($ MILLIONS) 89 FIGURE 40 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH PRIMERS BY REGION, 2013 AND 2018 (%) 89 TABLE 39 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH PRIMERS BY REGION, THROUGH 2018 (MILLION LITERS) 90 FIGURE 41 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH PRIMERS BY REGION, 2013 AND 2018 (%) 90 Base Coat 92 TABLE 40 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH BASE COATS BY REGION, THROUGH 2018 ($ MILLIONS) 92 FIGURE 42 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH BASE COATS BY REGION, 2013 AND 2018 (%) 92 TABLE 41 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH BASE COATS BY REGION, THROUGH 2018 (MILLION LITERS) 94 FIGURE 43 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH BASE COATS BY REGION, 2013 AND 2018 (%) 94 Clear Coat 96 TABLE 42 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH CLEAR COATS BY REGION, THROUGH 2018 ($ MILLIONS) 96 FIGURE 44 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH CLEAR COATS BY REGION, 2013 AND 2018 (%) 97 TABLE 43 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH CLEAR COATS BY REGION, THROUGH 2018 (MILLION LITERS) 98 FIGURE 45 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH CLEAR COATS BY REGION, 2013 AND 2018 (%) 98 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING MARKET BY TECHNOLOGY 100 TABLE 44 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH COATING BY TECHNOLOGY, THROUGH 2018 ($ BILLIONS) 100 FIGURE 46 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH COATING BY TECHNOLOGY, 2013 AND 2018 (%) 100

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>> Get this Report Now by email! TABLE 45 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH COATING BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 102 FIGURE 47 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH COATING BY TECHNOLOGY, 2013 AND 2018 (%) 102 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING TECHNOLOGY BY REGION 103 Solvent Coating 103 TABLE 46 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH SOLVENT COATINGS BY REGION, THROUGH 2018 ($ MILLIONS) 104 FIGURE 48 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH SOLVENT COATINGS BY REGION, 2013 AND 2018 (%) 104 TABLE 47 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH SOLVENT COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 106 FIGURE 49 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH SOLVENT COATINGS BY REGION, 2013 AND 2018 (%) 106 Waterborne Coating 108 TABLE 48 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH WATERBORNE COATINGS BY REGION, THROUGH 2018 ($ MILLIONS) 108 FIGURE 50 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH WATERBORNE COATING BY REGION, 2013 AND 2018 (%) 108 TABLE 49 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH WATERBORNE COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 110 FIGURE 51 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH WATERBORNE COATINGS BY REGION, 2013 AND 2018 (%) 110 Powder Coating 112 TABLE 50 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH POWDER COATINGS BY REGION, THROUGH 2018 ($ MILLIONS) 112 FIGURE 52 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH POWDER COATINGS BY REGION, 2013 AND 2018 (%) 112 TABLE 51 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH POWDER COATINGS BY REGION, THROUGH 2018 (MILLION LITERS) 114 FIGURE 53 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH POWDER COATINGS BY REGION, 2013 AND 2018 (%) 114 GLOBAL FORECAST FOR AUTOMOTIVE REFINISH COATING TECHNOLOGY BY LAYER 116 Primer 116 TABLE 52 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH PRIMER BY TECHNOLOGY, THROUGH 2018 ($ MILLIONS) 116 FIGURE 54 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH PRIMER BY TECHNOLOGY, 2013 AND 2018 (%) 117 TABLE 53 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH PRIMER BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 117 FIGURE 55 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH PRIMER BY TECHNOLOGY, 2013 AND 2018 (%) 118 Base Coat 119 TABLE 54 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH BASE COATS BY TECHNOLOGY, THROUGH 2018 ($ MILLIONS) 120 FIGURE 56 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH BASE COATS BY

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>> Get this Report Now by email! TECHNOLOGY, 2013 AND 2018 (%) 120 TABLE 55 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH BASE COATS BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 121 FIGURE 57 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH BASE COATS BY TECHNOLOGY, 2013 AND 2018 (%) 121 Clear Coat 123 TABLE 56 GLOBAL MARKET FORECAST FOR AUTOMOTIVE REFINISH CLEAR COATS BY TECHNOLOGY, THROUGH 2018 ($ MILLIONS) 123 FIGURE 58 GLOBAL MARKET SHARE FOR AUTOMOTIVE REFINISH CLEAR COATS BY TECHNOLOGY, 2013 AND 2018 (%) 123 TABLE 57 GLOBAL VOLUME MARKET FORECAST FOR AUTOMOTIVE REFINISH CLEAR COATS BY TECHNOLOGY, THROUGH 2018 (MILLION LITERS) 125 FIGURE 59 GLOBAL VOLUME MARKET SHARE FOR AUTOMOTIVE REFINISH CLEAR COATS BY TECHNOLOGY, 2013 AND 2018 (%) 126 CHAPTER 5 INDUSTRY DRIVERS 129 AUTOMOTIVE SALES BY MAJOR REGIONS AND SEGMENTS 129 TABLE 58 GLOBAL AUTOMOTIVE PRODUCTION BY REGION, 2010-2013 (MILLION UNITS) 129 FIGURE 60 GLOBAL AUTOMOTIVE PRODUCTION BY REGION, 2010-2013 (MILLION UNITS) 129 FIGURE 61 GLOBAL AUTOMOTIVE PRODUCTION BY VEHICLE TYPE, 2010-2013 (MILLION UNITS) 130 FIGURE 62 SALE OF PASSENGER CARS AND COMMERCIAL VEHICLES, 2008-2012 (MILLION UNITS) 132 TABLE 59 GLOBAL SALES OF PASSENGER CARS BY REGION, THROUGH 2012 (MILLION UNITS) 133 TABLE 60 GLOBAL SALES OF COMMERCIAL VEHICLES BY REGION, THROUGH 2012 (MILLION UNITS) 133 TABLE 61 GLOBAL SALES OF PASSENGER CARS BY TOP 10 OEMS, THROUGH 2012 (MILLION UNITS) 134 NORTH AMERICA 135 TABLE 62 NORTH AMERICA'S AUTOMOTIVE PRODUCTION, 2010-2013 (MILLION UNITS) 135 TABLE 63 NORTH AMERICA' PASSENGER CAR AND COMMERCIAL VEHICLE SALES, THROUGH 2012 (MILLION UNITS) 136 ASIA-OCEANIA 137 TABLE 64 ASIA-OCEANIA'S AUTOMOTIVE PRODUCTION, 2010-2013 (MILLION UNITS) 137 TABLE 65 ASIA-OCEANIA'S PASSENGER CAR AND COMMERCIAL VEHICLE SALES, THROUGH 2012 (MILLION UNITS) 138 EUROPE 139 TABLE 66 EUROPE'S AUTOMOTIVE PRODUCTION, 2010-2013 (MILLION UNITS) 140 TABLE 67 EUROPE'S PASSENGER CAR AND COMMERCIAL VEHICLE SALES, TROUGH 2012 (MILLION UNITS) 140 LATIN AMERICA 141 TABLE 68 LATIN AMERICA'S AUTOMOTIVE PRODUCTION, 2010-2013 (MILLION UNITS) 142 TABLE 69 LATIN AMERICA'S PASSENGER CAR AND COMMERCIAL VEHICLE SALES, THROUGH 2012 (MILLION UNITS) 143

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>> Get this Report Now by email! REST OF WORLD (ROW) 143 TABLE 70 REST OF WORLD'S (ROW'S) AUTOMOTIVE PRODUCTION, 2010-2013 (MILLION UNITS) 144 TABLE 71 REST OF WORLD'S (ROW'S) PASSENGER CAR AND COMMERCIAL VEHICLE SALES, THROUGH 2012 (MILLION UNITS) 144 GLOBAL GROSS DOMESTIC PRODUCT (GDP) GROWTH 145 TABLE 72 GLOBAL GROSS DOMESTIC PRODUCT (GDP) GROWTH RATE, 2008-2013 (%/CONSTANT PRICE) 145 TABLE 73 GLOBAL GDP GROWTH RATE, 2014-2018 (%/CONSTANT PRICE) 146 TABLE 74 U.S.'S GDP GROWTH RATE, 2014-2018 (%/CONSTANT PRICE) 147 TABLE 75 CHINA'S GDP GROWTH RATE, 2014-2018 (%/CONSTANT PRICE) 148 TABLE 76 INDIA'S GDP GROWTH RATE, 2014-2018 (%/CONSTANT PRICE) 148 INCREASING DEMAND FOR METALLIC COATING 148 ULTRAVIOLET (UV) TECHNOLOGY 149 TECHNOLOGICAL CHANGES: INTEGRATED SOLUTIONS, ANTI-COLLISION SYSTEMS, COLOR INNOVATION, RELIABILITY 150 SHIFTING CONSUMER PREFERENCES: PAINT COLOR VEHICLE WEIGHT 151 TABLE 77 GLOBAL AUTOMOTIVE COLOR PREFERENCE, 2010-2013 (%) 153 FIGURE 63 GLOBAL AUTOMOTIVE COLOR PREFERENCE, 2010 (%) 153 FIGURE 64 GLOBAL AUTOMOTIVE COLOR PREFERENCE, 2013 (%) 153 North America 154 Europe 154 Asia 155 South America 155 INCREASE IN ACCIDENT RATES DRIVING THE REFINISHING MARKET 155 INSURANCE INDUSTRY DRIVING DEMAND FOR AUTO REFINISH MARKET 156 CHAPTER 6 KEY MARKET CHALLENGES 159 IMPACT OF RECESSION IN THE U.S. AND EUROPE 159 REGULATORY PRESSURES 160 TABLE 78 R307-354 EMISSION STANDARDS ON AUTOMOTIVE REFINISHING VOC LIMITS (POUNDS PER GALLON OF COATING*) 160 TABLE 79 CANADIAN GOVERNMENT RULES ON AUTOMOTIVE REFINISHING VOC LIMITS (POUNDS PER LITER) 162 TABLE 80 EUROPEAN UNION RULES ON AUTOMOTIVE REFINISHING VOC LIMITS* (POUNDS PER LITER) 162 TABLE 81 HONG KONG RULES ON AUTOMOTIVE REFINISHING VOC LIMITS (POUNDS PER LITER) 163 CONSOLIDATION OF BODY SHOPS IN NORTH AMERICA 164 AUTO INSURANCE COMPANIES REDUCING THE COVERAGE OF SHOPS WITHIN THEIR NETWORK 165 LOWER ACCIDENT RATES 166 CYCLE-TIME REDUCTION 167 INCREASING RAW MATERIAL COSTS AND DEPLETING MARGINS (MAINLY RESINS AND TIO2) 168 CHAPTER 7 VENDOR LANDSCAPE 171 GLOBAL AUTOMOTIVE COATING MARKET SHARES AND COMPANY PROFILES 172 AUTOMOTIVE ORIGINAL EQUIPMENT MANUFACTURE (OEM) COATING MARKET SHARES 172

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>> Get this Report Now by email! TABLE 82 LEADING AUTOMOTIVE OEM COATING MANUFACTURERS, 2012 ($ BILLIONS/%) 172 FIGURE 65 GLOBAL MARKET SHARE OF LEADING AUTOMOTIVE OEM COATING MANUFACTURERS BY VALUE, 2012 (%) 172 AUTOMOTIVE REFINISH COATING MARKET SHARES 173 TABLE 83 LEADING AUTOMOTIVE REFINISH COATING MANUFACTURERS, 2012 ($ BILLIONS/%) 173 FIGURE 66 GLOBAL MARKET SHARE OF LEADING AUTOMOTIVE REFINISH COATING MANUFACTURERS BY VALUE, 2012 (%) 173 AKZONOBEL 174 TABLE 84 AKZONOBEL RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS/%) 175 FIGURE 67 AKZONOBEL REVENUE BY BUSINESS SEGMENT, 2012 (%) 175 FIGURE 68 AKZONOBEL REVENUE BY REGION FOR AEROSPACE AND AUTOMOTIVE COATINGS, 2012 (%) 176 AXALTA 176 BASF 177 TABLE 85 BASF RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS/%) 178 FIGURE 69 BASF'S REVENUE BY FUNCTIONAL SOLUTION PRODUCT, 2012 (%) 178 FIGURE 70 BASF'S REVENUE FROM COATINGS BY REGION, 2012 (%) 179 BAYER 179 TABLE 86 BAYER'S RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS/%) 180 FIGURE 71 BAYER'S MATERIAL SCIENCE BUSINESS SEGMENT REVENUE, 2012 (%) 180 FIGURE 72 BAYER'S MATERIAL SCIENCE REVENUE BY REGION, 2012 (%) 181 BECKER 182 BOLLIG & KEMPER 182 CABOT CORP. 183 TABLE 87 CABOT CORP.'S RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS/%) 184 FIGURE 73 CABOT CORP.'S REVENUE BY SEGMENT, 2012 (%) 184 FIGURE 74 CABOT CORP.'S REVENUE BY PERFORMANCE MATERIAL SEGMENT, 2012 (%) 185 FIGURE 75 CABOT CORP'S REVENUE BY REGION, 2012 (%) 185 DONGLAI COATING TECHNOLOGY (SHANGHAI) 186 EASTMAN 186 TABLE 88 EASTMAN'S RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS) 187 FIGURE 76 EASTMAN'S REVENUE BY BUSINESS SEGMENT, 2012 (%) 187 FIGURE 77 EASTMAN'S REVENUE BY REGION, 2012 (%) 188 FIGURE 78 EASTMAN'S REVENUE BY END CUSTOMER, 2012 (%) 188 FEIDAL COATINGS 189 HG HELIOUS GROUP 190 TABLE 89 HELIOUS' RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS/%) 190 FIGURE 79 HELIOUS' REVENUE BY REGION, 2012 (%) 190 HMG PAINTS LTD. 191

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>> Get this Report Now by email! KANSAI PAINT 192 TABLE 90 KANSAI PAINT'S RECENT FINANCIAL PERFORMANCE, THROUGH 2013 ($ MILLIONS/%) 192 FIGURE 80 KANSAI PAINT'S REVENUE BY SEGMENT, 2013 (%) 192 FIGURE 81 KANSAI PAINT REVENUE BY REGION, 2013 (%) 193 KAPCI COATINGS 194 KCC CORP. 194 TABLE 91 KCC CORP.'S RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS) 195 LORD CORP. 195 NIPPON PAINT 196 TABLE 92 NIPPON PAINT'S RECENT FINANCIAL PERFORMANCE, THROUGH 2013 (%) 196 NOROO CO. LTD. 196 TABLE 93 NOROO'S RECENT FINANCIAL PERFORMANCE, THROUGH 2013 ($ MILLIONS/%) 197 PPG INDUSTRIES 197 TABLE 94 PPG INDUSTRIES' RECENT FINANCIAL PERFORMANCE, THROUGH 2013 ($ MILLIONS/%) 198 FIGURE 82 PPG INDUSTRIES' REVENUE BY SEGMENT, 2013 (%) 198 RUSSIAN COATINGS CORP. 199 SHANGHAI COATINGS CO. LTD. 200 SHANGHAI KINLITA 200 SHERWIN-WILLIAMS 200 TABLE 95 SHERWIN-WILLIAMS' RECENT FINANCIAL PERFORMANCE, THROUGH 2012 ($ MILLIONS/%) 201 FIGURE 83 SHERWIN-WILLIAMS' REVENUE BY BUSINESS SEGMENT, 2012 (%) 202 VALSPAR CORP. 202 TABLE 96 VALSPAR CORP.'S RECENT FINANCIAL PERFORMANCE, THROUGH 2013 ($ MILLIONS/%) 203 FIGURE 84 VALSPAR'S REVENUE BY BUSINESS SEGMENT, 2013 (%) 203 FIGURE 85 VALSPAR'S REVENUE BY REGION, 2013 (%) 204

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