Laundry Care in Finland

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Laundry Care in Finland Published on August 2011

Report Summary Laundry care on the whole saw a healthy development in 2010, up by 4% in current value terms, following healthy 6% growth in 2009. Both these years represent an acceleration compared to the preceding years of the review period. The stronger growth was a result of consumers trading up to more concentrated and premium products. Euromonitor International's Laundry Care in Finland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change. Product coverage : Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents. Data coverage : market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report' * Get a detailed picture of the Laundry Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market's major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Content Laundry Care in Finland Euromonitor International August 2011 List of Contents and Tables Headlines Trends Competitive Landscape

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>> Get this Report Now by email! Prospects Category Indicators Table 1 Household Penetration of Washing Machines 2005-2010 Category Data Table 2 Automatic detergents by type: % value analysis 2005/2010 Table 3 Sales of Laundry Care by Category: Value 2005-2010 Table 4 Sales of Laundry Care by Category: % Value Growth 2005-2010 Table 5 Sales of Laundry Aids by Category: Value 2005-2010 Table 6 Sales of Laundry Aids by Category: % Value Growth 2005-2010 Table 7 Sales of Laundry Detergents by Category: Value 2005-2010 Table 8 Sales of Laundry Detergents by Category: % Value Growth 2005-2010 Table 9 Sales of Standard versus Concentrated Fabric Softeners: % Analysis 2005-2010 Table 10 Laundry Care Company Shares 2006-2010 Table 11 Laundry Care Brand Shares 2007-2010 Table 12 Laundry Aids Company Shares 2006-2010 Table 13 Laundry Aids Brand Shares 2007-2010 Table 14 Laundry Detergents Company Shares 2006-2010 Table 15 Laundry Detergents Brand Shares 2007-2010 Table 16 Forecast Sales of Laundry Care by Category: Value 2010-2015 Table 17 Forecast Sales of Laundry Care by Category: % Value Growth 2010-2015 Berner Oy in Home Care (finland) Strategic Direction Key Facts Summary 1 Berner Oy: Key Facts Summary 2 Berner Oy: Operational Indicators Company Background Production Summary 3 Berner Oy: Production Statistics 2010 Competitive Positioning Summary 4 Berner Oy: Competitive Position 2010 Cederroth Oy in Home Care (finland) Strategic Direction Key Facts Summary 5 Cederroth Oy: Key Facts Summary 6 Cederroth Oy: Operational Indicators Company Background Production Competitive Positioning Summary 7 Cederroth Oy: Competitive Position 2010 Transmeri Oy Ab in Home Care (finland) Strategic Direction Key Facts Summary 8 Transmeri Oy Ab: Key Facts Summary 9 Transmeri Oy Ab: Operational Indicators Company Background Production Competitive Positioning Summary 10 Transmeri Oy Ab: Competitive Position 2010

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>> Get this Report Now by email! Executive Summary Healthy Growth in the Footsteps of the Recovering Finnish Economy Manufacturers Focus on Everyday Indulgence in A Bid To Drive Sales Global Players and Brands Set the Standard Grocery Retailers Dominate Distribution Stronger Value Sales Forecasted for Home Care Products Key Trends and Developments Finnish Economy on the Right Track But Growth Slower Than Pre-crisis Period Demographic Changes Shaping Finland Boom for Eco Trend Market Shaped by Maturity Competitive Environment Dominated by Multinationals Market Indicators Table 18 Households 2005-2010 Market Data Table 19 Sales of Home Care by Category: Value 2005-2010 Table 20 Sales of Home Care by Category: % Value Growth 2005-2010 Table 21 Home Care Company Shares 2006-2010 Table 22 Home Care Brand Shares 2007-2010 Table 23 Penetration of Private Label by Category 2005-2010 Table 24 Sales of Home Care by Distribution Format: % Analysis 2005-2010 Table 25 Sales of Home Care by Category and Distribution Format: % Analysis 2010 Table 26 Forecast Sales of Home Care by Category: Value 2010-2015 Table 27 Forecast Sales of Home Care by Category: % Value Growth 2010-2015 Definitions Summary 11 Research Sources

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