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Surface Care in Belgium Published on July 2011
Report Summary Surface care products experienced a further decline in 2010 in Belgium, falling by 1% in current value terms, although this is a slightly better performance than that of 2009 when sales fell by 2%. Household care wipes and floor cleaning systems, as well as scouring agents and window/glass cleaners, all continued to see sales decline further in 2010. The perceived higher cost of wipes and cleaning systems in particular continue to deter consumers from making purchases. However, growth in 2010... Euromonitor International's Surface Care in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change. Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Household Antiseptics/Disinfectants, Household Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report' * Get a detailed picture of the Surface Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market's major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of Content Surface Care in Belgium Euromonitor International July 2011 List of Contents and Tables Headlines Trends
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>> Get this Report Now by email! Competitive Landscape Prospects Category Data Table 1 Sales of Surface Care by Category: Value 2005-2010 Table 2 Sales of Surface Care by Category: % Value Growth 2005-2010 Table 3 Sales of Household Care Wipes and Floor Cleaning Systems by Category: Value 2005-2010 Table 4 Sales of Household Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2005-2010 Table 5 Surface Care Company Shares 2006-2010 Table 6 Surface Care Brand Shares 2007-2010 Table 7 Household Care Wipes and Floor Cleaning Systems Company Shares 2006-2010 Table 8 Household Care Wipes and Floor Cleaning Systems Brand Shares 2007-2010 Table 9 Forecast Sales of Surface Care by Category: Value 2010-2015 Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2010-2015 Bolton Belgium in Home Care (belgium) Strategic Direction Key Facts Summary 1 Bolton Belgium: Key Facts Company Background Production Summary 2 Bolton Belgium: Production Statistics 2010 Competitive Positioning Summary 3 Bolton Belgium: Competitive Position 2010 Ecover Belgium NV in Home Care (belgium) Strategic Direction Key Facts Summary 4 Ecover Belgium NV: Key Facts Summary 5 Ecover Belgium NV: Operational Indicators Company Background Production Summary 6 Ecover Belgium NV: Production Statistics 2010 Competitive Positioning Summary 7 Ecover Belgium NV: Competitive Position 2010 Executive Summary Fortunes of Home Care Improve Slightly Growth of Super-concentrated Liquid Detergents Following 2009 Market Entry Multinationals Dominate Supermarkets/hypermarkets Represents the Largest Share of Sales Marginal Growth Expected Over the Forecast Period Key Trends and Developments No Letup in Promotional Activity As Economy Tries To Recover Growing Interest in Green Products Multinationals Dominate Convenience and Effectiveness Are Key Growing Automatic Appliance Penetration Fuelling Demand for Home Care Products Market Indicators Table 11 Households 2005-2010 Market Data Table 12 Sales of Home Care by Category: Value 2005-2010
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>> Get this Report Now by email! Table 13 Sales of Home Care by Category: % Value Growth 2005-2010 Table 14 Home Care Company Shares 2006-2010 Table 15 Home Care Brand Shares 2007-2010 Table 16 Penetration of Private Label by Category 2005-2010 Table 17 Sales of Home Care by Distribution Format: % Analysis 2005-2010 Table 18 Sales of Home Care by Category and Distribution Format: % Analysis 2010 Table 19 Forecast Sales of Home Care by Category: Value 2010-2015 Table 20 Forecast Sales of Home Care by Category: % Value Growth 2010-2015 Definitions Summary 8 Research Sources
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