Rise of 3rd party apps ecosystems boosts growth of market automation software industry

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Marketing Automation Software Market by Application October 2014


MARKET INSIGHTS The marketing automation software is a sales and marketing tool that helps the company to nurture leads with their likes and dislikes and turn the customers into delighted customers. The software understands the leads behavior and on that behavior do scoring and converting into quality leads to the sales team. The software broadly focuses on range of automation and analytic tool for sales and marketing activities through multiple online channels.

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MARKET DRIVERS AND CHALLENGES The major factors that is driving the marketing automation software market is the need of marketing accountability, third-party application ecosystem, and growth in multiple online channels is enhancing the market globally. These drivers are creating demand of the software across various verticals.

The major factors which are restricting the growth of Marketing Automation Software market are open source solution, technology shift, and data privacy. Furthermore there are even few challenges like providing customer specific solution to every organization.

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REPORT COVERAGE  This report segments the market into application types, deployment modes and end users comprehensively  The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across the different verticals and regions  There is a separate section on competitive landscape, which includes competitor ecosystem and competitor portfolio comparison  Information on key market drivers, restraints, challenges, and opportunities

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GAIN A COMPETITIVE EDGE  Gain a better understanding of the competitor and gain more insights to better position ones business  Company profiles of top ten players in this market in addition to market internal help you gain an edge and stay ahead of the competitors  Gain an understanding of the pulse of the market Want to know more? You are just a click away!

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TABLE OF CONTENTS  Introduction  Research Methodology  Executive Summary  Premium Insights  Market Overview  Marketing Automation Software:  By Applications  By Verticals  By Deployment Model  By End User

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TABLE OF CONTENTS  Industry Trends  Geographic Analysis  Competitive Landscape  Company Profile  Appendix

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REPORT DETAILS  Publish date: Oct 20, 2014  Number of slides: 162  Geographic coverage: Global  Available format: PDF, CD, Hardcopy  Price for Single User License: USD 4,650  Price for Site License: USD 7,150  Price for Global User License: USD 9,000  Delivery Time: Within 1 business day  Payment Modes: Credit/Debit Card, RTGS/Wire Transfer, Google Wallet, PayPal

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