34 INTERVIEW // HIPERDIST
Dynamic distribution Santosh Sansare, Group General Manager, Hiperdist, elaborates on the company’s deep expertise across Middle East and African markets and discusses why its robust network of global vendors makes it one of the fastest growing distributors in the region.
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eadquartered in Dubai, Hiperdist overlooks the distribution arm of the CIS Group, which has presence in over 20 countries in the Middle East and Africa (MEA). With an extensive channel network comprised of more than 2000 resellers across MEA, the company has an annual turnover of $400 million. The distributor offers diverse IT products from end-user devices to enterprise
solutions, and boasts a robust vendor portfolio with global brands such as Cisco, Forcepoint, HP, HPE, HP Inc, IBM Software, Lenovo, NetApp, Oracle, Palo Alto, Pelco, Super Micro, Vertiv and VMWare among others. “Hiperdist belongs to a group that has always been focused on the latest and the best in technology from blue chip technology brands,” says Santosh Sansare, group general manager, Hiperdist.
www.tahawultech.com // Reseller Middle East // MARCH 2020
“Our strategy from inception is backed by a long-term vision, which means we remain invested into our partners’ growth from beginning to end. We have been among the first few players in the market to enter and address challenges in difficult geographies. We are continuously embracing new and upcoming technologies and are flexible enough to adopt innovative business models to serve the MEA market.”