Property Management Services with Residential Estates by residential-estates

PROPERTY MANAGEMENT SERVICES YOUR GUIDE TO SHORT TERM ACCOMMODATION INVESTMENTS & PROPERTY MANAGEMENT WITH RESIDENTIAL ESTATES

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“

I repeatedly book with Residential Estates for work purposes. They always ensure our exact requirements are always met, nothing is too much trouble and deal with any requests we throw at them in a very personal manner. I would have no problem recommending Residential Estates to deal with any accommodation requirements. Gary Hutchinson A Residential Estates Repeat Client

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CONTENTS WELCOME TO RESIDENTIAL ESTATES MEET OUR TEAM NEW TO SERVICED ACCOMMODATION? MAKING THE MOST FROM YOUR INVESTMENT PROVIDING SERVICES THAT WORK FOR YOU PROPERTY MANAGEMENT PROCESS MAXIMISING YOUR RETURNS CASE STUDY - CHESTER, UK LONG TERM LETTINGS CORPORATE LETTINGS GET IN TOUCH

04 06 - 07 08 - 09 10 - 11 12 - 13 14 - 15 16 - 17 18 - 19 20 - 21 22 - 23 24 - 25

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Welcome to Residential Estates

Supporting our clients for over 30 years Residential Estates is a UK-founded property services group that operates a dynamic estate agency, that covers several areas of the industry including investment property, residential lettings & serviced accommodation.

Residential Estates puts customer service at the forefront of any transaction, be it investor, landlord or tenant/guest. Our commitment is getting you the best possible return from your property.

One of the UK’s leading property companies Established for over 30 years, Residential Estates has continued to grow to become one of the UK’s leading investment property companies and serviced accommodation provider not only due to its reputation, professionalism & honesty, but as a multifaceted property company our staff can give our clients a multitude or free advice.

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“

Natalie and the team at Residential Estates sort out everything for me, meaning I am assigned guests well suited to the particular nature of my property. They have made it all very easy and successful. Don Mcrae A Residential Estates Landlord

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”

Meet the Team

The key to a high level of customer service and successful lettings department is a professional, friendly, knowledgeable team; Our short-term let department operate throughout numerous sectors of the property industry, having over 40 years combined experience within the industry our knowledgeable team can deliver comprehensive advice and professional property services.

All of our short-term let experts are genuinely happy to help; it’s our job to know your requirements and preferences. It helps us to provide the best for our guests to secure that all important feedback. Our team are here to be on hand at the drop of a hat if needs be, to ensure our guests have the stress free stay they deserve. We will offer guidance and support you to ensure that you get the best out of your property/investment.

Alicia Berry | Short Term Lets Coordinator

Natalie Griffiths | Office Manager

Stephen Christley | Business Development Executive

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New to Serviced Accommodation?

Our team of experts provide a long term personalised service With years of experience in Serviced Accommodation, we will offer guide and support to ensure that you get the best out of your property/investment. Our specialised team of experts will provide you with a ‘hand in hand’ approach and assist you in every step of the way.

Experienced in supplying Serviced Accommodation Do you presently have a portfolio of Serviced Accommodation apartments that you currently manage? Or a number of properties located in different area’s of the country? We can assist you to get you a better income on your investment while you can sit back, relax and enjoy the rewards.

Benefits to you Lots of investment sales are lost because clients are unable to see a way to create income on their investment. As an experienced investments sales and management company we know that the road to income is vital for you. So to ensure a trustworthy relationship we provide a bespoke reporting service to ensure your exact requirements are met.

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Making The Most out of Your Investment We will ensure that your property gets the maximum exposure through a number of marketing channels to ensure that your property gets the attention that it deserves.

Relocation Agents

Online Travel Agents

We work with all world leading

We advertise on all leading Online

relocation agents and ensure

Travel Agent websites and continually

that when the receive a request

monitor these sites to ensure that

from a client for accommodation

our properties are top of all searches

our properties, if appropriate, are

providing maximum exposure, getting

considered.

better visibility and more bookings for our owners.

Company Bookings We use telemarketing campaigns to

We are aware that how people use

identify companies that require the use

the web changes over time. Our expert

of hotel or serviced accommodation for

IT team constantly test, review and

their employees. We then personally

improve our site to ensure maximum

contact such companies to arrange

exposure and drive even more direct

meetings to discuss the advantages

bookings your way.

of using serviced accommodation and promote our properties directly to them.

Our Website

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Email Activity

Social Media

With years of experience in the

Our marketing team use all

industry, we hold an ever-increasing

platforms of social media to promote

customer database which we regularly

our apartments and also local

contact advertising our apartments

events where visitors may require

and any promotions we are currently

accommodation.

holding.

Creating Partnerships Our loyal customers are important to us and it is imperative that they enjoy their stays in our properties. We therefore work with local independent businesses to ensure that our guests benefit from special offers at specific attractions, restaurants, bars, cafes etc.

We also provide our guests with a range of premium services to make their trip even more special and stress-free. We are happy to arrange airport transfers and additional transportation during the stay, as well as a chauffeur service.

All of our properties include laundry facilities; however we do offer a dry cleaning service for any special garments of clothing.

National Reach Since 2019 we have been developing a new venture here at Residential Estates, working with other Serviced Accommodation providers across the UK. Our plan is to create a network of partnerships spanning across the country to create more possibilities for our clients and guests nationally.

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Providing Services That Work For You

Booking platforms As an owner, you will be provided with your own direct access to our booking platform where you will find • Details of all bookings for your property • Financial Information and statements • Feedback from staying guests

This direct access always keep you updated on your investment and allows you to stay in control.

Maximise your returns While we are aware that your property is important to you it is also important to us. That is why we constantly monitor your prices to ensure maximum returns.

By using our dynamic pricing tools, we monitor all market trends to ensure that we make the most of customer demands and get the best rates for your bookings.

Beneficial to you We treat all of our serviced accommodation properties with exceptional standards during the time of management. This means for you as a landlord when it comes to re sell your property there will be less requirement of decoration costs, as all of our properties are looked after as if our own.

We ensure that all properties are cleaned before and after every visitor, with some longer staying guests we will clean during the duration of their stay.

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“

This is our first venture into buying a flat in the UK and Danielle and the team at Residential Estates has been absolutely brilliant! They provided very prompt replies and sound advice throughout. I highly recommend Residential Estates and will definitely consider them again for future purchases.

Aidan Ho A Residential Estates Investor

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Property Management Process

Typical Short

Enquiry received and responded to accordingly

Term Lets Process

Booking made, logged onto our booking system and confirmation sent to guest

Guest arrives and enjoys a wonderful stay in the apartment

Entry details sent to guest no more than 24 hours prior to arrival

Guest vacates the apartment at the end of their stay

Cleaning team attend the apartment on the day the gues vacates. The apartment is fully cleaned, with all linen and towe replaced for the next arrival

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st y els

20% Of booking fee requested from guest 28 days prior to arrival as holding deposit

80%

Remaining 80% of booking fee requested from guest

20% Security deposit (£200.00) paid by guest for any damage caused in the apartment during stay

Short term let contract including rules and regulations sent to guest for signing

If no damage is reported by the cleaning team, security deposit is returned to the guest

Contact made with guest to ensure that they enjoyed their stay, obtain feedback and asking if we can add their details to our database to advise on all future offers

All feedback is logged and reported back to owner

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Maximise Your Returns

Regular bookings By constantly reviewing booking trends in your area and using dynamic pricing tools we ensure that an effective pricing structure is in place to ensure year-round bookings at the best rates possible. We are perfectly placed to adjust your rental price when required.

24/7 Management Residential Estates offers a 24/7 phone service for all of our guests in case of any emergencies. Our team is on hand to make our guests stay as enjoyable as possible and are within reason willing to offer any services that are needed. Nothing is too big or too small.

We manage all bookings from the time they are made to the guest vacating. We answer any queries they may have at any time throughout the process and ensure that the finer details are taken care of. With over 25 years’ experience in the industry we know exactly how to deal with every guest and reassure them.

Support Our specialised team will be there to assist you at all times with any queries that you may have about your accommodation. With our years of experience, we are there to ‘hold your hand’ at all times.

Flexibility It is your property and so you have control! While we can take over the day to day management, you can make decisions at any time. Do you require the use of the property yourself for a time, this is fine by us, we just ask that you give us as much notice as possible so we can update our booking calendar.

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Case Study - Chester, Cheshire, UK

Why Chester? Although we have expanded our portfolio to other cities, locations and markets, our history is founded in Chester meaning we are the longest and most experienced serviced accommodation provider in the area. We know what works and more importantly, how to market our apartments to a specific target audience to maximise your returns. Such properties located in a highly desirable and popular area in an ever growing and affluent City rarely come to the market and as soon as we are appointed as your preferred managing agents, we will utilise the vast contacts we already have to maximise your returns.

Case Study The following is a case study of a small one bed apartment in Chester. The property was new to the market in Q2 of 2019. Using our extensive list of contacts and booking sources we have still managed to secure bookings in the apartment throughout the pandemic and generate some much needed income for our client.

Period

Income

Nights Let

7 Occupancy

Average Daily Rate

Q2 2019

£4,295.53

56.82%

£85.91

Q3 2019

£5,803.92

79.35%

£79.51

Q4 2019

£6,818.34

79.35%

£93.40

Q1 2020

£5,890.04

56.04%

£115.49

Q2 2020

£4,240.00

67.03%

£69.51

Q3 2020

£5,960.96

73.91%

£87.66

Q4 2020

£6,497.28

91.21%

£78.28

Q1 2021

£7,910.00

76.67%

£114.64

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“

Residential Estates have been managing my property in Chester for over two years as a short term let. I cannot recommend them enough to potential future landlords. Their experience of both the local area and the short term let market in general is invaluable.

I was concerned earlier last year, like many landlords, when the pandemic first started. However, I have been pleasantly surprised at just how well my property has performed during that period. What I really like about the company is that they make the ‘landlord experience’ almost completely hands off yet I still can keep an eye on bookings and how it is performing throughout.

They essentially become your business partners through the revenue share model; the better they do with bookings/occupancy etc, the better the likes of myself does as a landlord. A fantastic model and company alike.

Neil Roper A Residential Estates Landlord

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Long Term Lettings

What does everybody want? What landlords want:

What tenants want:

• A quick let

• Quality accommodation

(we aim to let properties within a week of instruction)

• 24 hour helpline

• Good quality tenants

• High quality landlord

• Long term let where possible

• Reliable, trustworthy management

• Highest rental yield

company

• Low cost of repairs • 24 hour repairs • Capital Appreciation • Best profit possible We fully assess the needs of our landlords and our tenants to find out what is important for them. Everyone’s situation is different, and we take the time to listen to everyone’s needs.

Guaranteed rental scheme Would you like to have peace of mind for your property? Our guaranteed rental scheme can offer you exactly that. 12 months, 52 weeks, 7 days a week the rent is paid to you even if the property is empty! Pay no fees, no bills

Free no obligation valuation.

Get in touch with us directly to find out how you can benefit from a guaranteed rental scheme.

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AST Let packages Tenant Find Only

Rent Collection Service

Full Property Management

• No upfront fees

• Valuation/market appraisal

• Valuation/Market Appraisal

• Comprehensive marketing

• Comprehensive Marketing

• Accompanied viewings

• Source a suitable tenant

• Comprehensive referencing of

• Comprehensive referencing of tenants/

tenants/guarantors

guarantors

• Prepare and issue an AST agreement

• Collection of first month’s rent

• Registration of deposit with the DPS

• Collection of the deposit

• Property inventory and schedule of

• Rent guarantee & legal protection insurance

• Registration of deposit with the DPS

condition

• Provide continual support and advice in

• Property inventory and schedule of

• Monthly rent collection and •

relation to law & legislation

condition

Dedicated accounts team and rent

• Property inventory and schedule of condition

arrears manager

• Notify utilities at the beginning and end of a tenancy • Routine property inspections, reporting findings to landlord • Arranging free estimates from our fully vetted contractors • Arranging for routine repair work to be carried out • All emergency (unsocial hours) maintenance dealt with 24/7 365 days a year • Monthly rent collection and statements • Dedicated accounts team and rent arrears manager • Organise and maintain renewal dates of legally required property safety certificates • Check out inspection • Deposit negotiations between both parties and return of money due • Adjudication of deposit dispute end of tenancy (if any) • Annual rent review • Serve section 21 notices • Serve section 8 notices

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Corporate Lettings

High quality services for corporate landlords Our experience in managing all types and sizes of portfolios coupled with our national sub-agent network means we are uniquely placed to source tenants quickly. We’ll give your property portfolio full attention, tailoring our service to your needs and allocating you a Key Account Manager so you will always have a permanent point of contact. Our key focus for your portfolio is to: Achieve Maximum Rent

Minimise Void Periods

Manage Rent Arrears

Our sub-network is staffed by dedicated and highly trained professionals who work hard to find your properties suitable tenants in the shortest time possible. We use high impact marketing including traditional and tested methods such as ‘to let’ boards, window displays, telephoning and email marketing our database of tenants as well as marketing via our comprehensive internet presence.

Dedicated support centre The team are there to help and support you by dealing with day-to-day issues that arise during the tenancy, such as boiler breakdowns or a leaking roof - we only use trade people with the necessary qualifications and valid liability insurance. Plus our dedicated accounting department help ensure rents are processed swiftly and effectively, monthly statements issued and any queries resolved. Our team have the procedures in place to quickly address arrears too.

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What Happens Next?

Now that we have told you all about us what are you waiting for? If you are interested in letting with Residential Estates or have any other questions, then we’d love to hear from you.

Get in touch We will be back in touch with you soon, but don’t hesitate to give us a call or drop us an email, we are looking forward to hearing from you. Please use the details provided below.

We’re waiting to hear from you

01244 34 33 55

Kinnerton House Bell Meadow Cuckoos Nest Pulford CH4 9EP

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“

Michael and Danielle are really helpful and super professional, they are always ready for you. As a complete newbie, they guided me though all of the steps. I would not hesitate to recommend them to others and I am very much looking forward to working with them again!!! Edith Tam A Residential Estates Client

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CONTACT US Kinnerton House, Bell Meadow, Cuckoos Nest, Pulford, Chester, CH4 9EP 01244 343 355 info@residential-estates.co.uk

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