Retail News July / August 2016 by Retail News

JULY/AUGUST 2016

IN CELEBRATION OF B&H GOLD’S COMMITMENT TO QUALITY, ALL PACKS WILL CARRY AN ‘AFFIRMATION OF EXCELLENCE’ This advertisement is for tobacco retailers only and should not be made available to the public nor should it be displayed in any area where it is visible to the public.

Retail News|July/August 2016|www.retailnews.ie|3

Contents Brexit: Stage Left THE decision Britain to leave the European Union sent shock waves through the heart of Brussels and, of course, Leinster House. The subsequent political fallout is still being felt and quite what will happen is the subject of much debate, but there will definitely be repercussions for Ireland. Our FMCG market and the wider agri-food industry are intrinsically linked with the British market, both in terms of importing product from firms across the Irish Sea and indigenous goods finding shelf-space with British supermarkets, while the fact that we share a land border with the UK across the six counties of Northern Ireland adds further complications. It’s still far too early to predict exactly what the medium or long-term effects of Brexit will mean for the trade, but our Chief News Reporter, Pavel Barter, talks to some of the biggest names in the Irish grocery and FMCG sector to get their reaction (Page 4). We talk to Alan Rochford, Country Manager, The Kraft Heinz Company, about the seismic changes that have taken place at the company in recent years, not least of which was last year’s merger between Kraft Foods and Heinz (Page 18). JTI Ireland Sales Director, Derek Mooney gives an update on plain packaging and discusses the changes retailers can expect to see in the coming year, following the enforcement of the revised EU Tobacco Products Directive (Page 23). Jim Barry, MD of the Barry Group, was named in the top 10 in the Entrepreneur of the Year category at the European Business Awards, held in Milan in June (Page 32), while following three weeks of tough judging, the shortlisted products for the Irish Quality Food and Drink Awards have been announced (Page 54). Kathleen Belton, Editorial & Marketing Director.

launches, heavyweight marketing campaigns and the changes in philosophy that have seen their brands return to serious growth.

News

Barry Group 32

Retail Ireland: Monthly Update 22 4

Irish retail faces uncertain future as Brexit looms.

BWG debuts first own brand in-store retail money service; Mondelēz International reports solid environmental progress; Unlicensed security installer receives prison sentence.

Contactless payments on the rise; RGDATA Advice Column.

Irish grocery market still growing; RGDATA calls for reform of data protection law.

NOffLA calls for excise cuts; Repak Advice Column.

Supermarket Choice Not Driven by Prices; RAS Welcomes CrossBorder Report.

Food Academy to Create 373 New Jobs; Ask your fishmonger.

Tobacco 23

An update on plain packaging and the upcoming changes retailers can expect to see after the revised EU Tobacco Products Directive entered into force in May, from JTI Ireland Sales Director, Derek Mooney.

SuperValu Store Openings 40

SuperValu continues to invest in its store network, with the opening of a brand new Kilcock supermarket and a substantial revamp in Tralee.

On The Vine 42

Jean Smullen reveals Ireland’s top-selling wine brands.

Kerry Foods News 48

Shop Profile

John Roche’s award winning Londis forecourt in Doneraile, Co. Cork, has undergone a significant revamp, and is already reaping the rewards.

Olga Mulvey, Meats Category Controller, Kerry Foods, talks us through the new meat snacking range.

Loctite 60 Seconds 50

Loctite 60 Seconds has been awarded the world’s largest consumer-voted award for product innovations.

Crisis Management 26

If a crisis hits your shelves later today, how prepared are you to handle it, asks Alan Tyrrell of PSG Plus Communications.

Invest NI News 28

Retail News Interview 18

Programme for a Partnership Government: a retail perspective; The potential consequences of Brexit.

Barry Group MD, Jim Barry was named in the top 10 European Entrepreneurs at the European Business Awards.

Alan Rochford, Country Manager, The Kraft Heinz Company, explains the company’s high profile product

Healthy export business for detox juice processor; NI butchers excel at awards; Record deal for Broighter Gold; Heavenly deal for baby snack firm; Clandeboye Yoghurt wins first business with Aldi; Pork processor expands.

Irish Quality Food & Drink Awards 54

More than 400 food and drink products have been shortlisted in 97 categories for this year’s Irish Quality Food & Drink Awards.

REGULARS & REPORTS

facebook.com/RetailNews1 Managing Director: Patrick Aylward Editorial & Sales Director: Kathleen Belton kathleenbelton@retailnews.ie Editor: John Walshe johnwalshe@tarapublications.ie Advertising: Brian Clark brian@tarapublications.ie Chief News Reporter: Pavel Barter Wine Correspondent: Jean Smullen Production: Ciara Conway Graphics: Catherine Doyle Printed by: W&G Baird

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Industry News Back To School/Lunch Box What’s New Drinks News Forecourt Focus: News Shelf Life

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Irish Retail Faces Uncerta IRISH retailers have been left in limbo in the wake of the UK's decision to leave the European Union. Uncertainty appears to be the common denominator amongst retailers and suppliers alike. Just as the Irish Government has scant influence over the UK's negotiations around withdrawal from the EU, so the country's grocery sector is forced to play the waiting game. “The present situation is a dynamic one with events from day to day influencing markets,” said Willie O’Byrne, Managing Director at BWG Foods. “We believe the appropriate response from a company such as ours is to develop contingency plans but only activate as trends become clearer.” Retailers in the border area are particularly at risk, according to Tara Buckley, Director General of RGDATA. Just as RGDATA members are concerned about the implications of a new hard border, and how Brexit will be managed, so food and drink suppliers are worried about the prospect of new tariffs and border controls. According to the recent Irish Food and Drink Exporter Survey, four out of 10 exporters expect their sales to decline. The UK accounted for 41% of total food and drink exports in 2015 at a value of €4.4 billion: “our largest market by far”, according to Paul Kelly, Director of Food and Drink Industry Ireland (FDII). “Domestically, we face increasingly competitive UK imports into Ireland, so that's going to put pressure on those selling in the domestic market,” he added. Chief amongst concerns is exchange rate volatility. Sterling has fallen around 15% against the euro, compared to this time last year. This affects businesses that export to the UK and raises the spectre of cross-border shopping. “A weak pound increases the threat from Northern Irish and British competitors selling into the Republic of Ireland, as well as potentially re-starting the cross border shopping phenomenon, which peaked in the height of the recession as the pound and euro approached parity,” noted O’Byrne. Thus far, consumers are proceeding cautiously. Buckley recently visited RGDATA members in the border region who told her they have yet to see changes in consumer shopping habits. Edel Clancy, Director of Communications at Musgrave Group, concurred: “It is too early to judge what the potential impact will be in the long term, but we have not seen a spike in the number of consumers shopping north of the border. This is due to a range of factors, such as the economic recovery, improved Irish consumer confidence and employment conditions since the recession.” There is no indication whether or not Brexit will affect the price of goods on shelves. Retailers expect their purchasing groups to deal with these issues. However, Irish businesses who operate in the UK feel vulnerable. “BWG Foods has a Spar business in the south west of England and has its own exposure to the British economy,” explained O’Byrne. “We do not believe Brexit is positive for

economic growth in Britain.” But there are grounds for hope. Ireland is in a stronger economic position than a few years ago. According to Bernadine Hogan, Senior Director of CBRE Ireland Retail, retail sales were 5.1% higher in March 2016 than a year earlier. IDA Ireland, the Irish government's inward investment agency, has reported a strong first half of the year. Irish retail groups are cautiously optimistic that the country can roll with the punches, at least in the short term. “Before Brexit, everyone was bullish about the prospects for the Irish economy, growth rates and the early bounce in consumer spending lifting all retail sectors, including the grocery market,” said O'Byrne. “We do not want pessimism to become its own fulfilling prophesy. We remain cautiously optimistic about continued growth and are investing to capitalise on opportunities, but are prepared for shocks if they occur.” Clancy, whose group operates the Centra and SuperValu brands in Ireland, added: “The Irish retail sector is highly competitive and the great value on offer means there is less incentive for consumers to engage in cross border shopping. Similarly, store owners in counties near the border closely monitor the exchange rate and always ensure that they are

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News

in Future as Brexit Looms highly competitive on price. These stores have a loyal customer base due to the substantial contribution they make to the communities they operate in and their local sourcing policy.” O'Byrne expressed his concern that the referendum result might impact on consumer confidence: “This filters very quickly into the real economy, increasing the savings ratio, driving down consumer expenditure and changing shopping patterns.” While uncertainty reigns Willie O’Byrne, MD, BWG Foods. supreme, most companies are already making contingency plans. According to the Irish Food and Drink Exporter Survey, two thirds of companies are focusing on a reduction in costs and recovering losses from higher prices; one in three are exploring new markets. Some parts of the food and drink industry (such as dairy, alcohol, and meat) are more internationally focused than others, explained Paul Kelly. “Prepared consumer foods are the most exposed sector. 70% of their exports go to the UK, which is valued at about €1.75 billion. Opening up new markets is very important. From an Irish perspective, it's important we remain part of the large EU single market, and target third country markets in Asia, the Americas, and Africa. The Department of Agriculture, Enterprise Ireland and Bord Bia need to be given the resources to further develop our market access.” According to Ireland's retail and manufacturing representatives, the government must prioritise Irish business in the wake of Brexit. Ibec has called for an overhaul of business and personal tax offerings and a competitive labour market. “Budget 2017 must deliver a major overhaul to our personal and business tax offering,” said Ibec Director of Policy, Fergal O'Brien. “Ambitious investment is also needed to Paul Kelly, Director, FDII. ensure the country has the capacity to grow strongly over the coming years. Competitor economies are assertively seeking to attract mobile investment and talent. There is no room for complacency. Budget 2017 will be the acid test for this government. The UK has laid down the gauntlet on its business tax ambitions: Ireland must now respond.” The government should not increase the cost burden on business, continued Kelly. “There is a significant need for investment in infrastructure and housing. We need to be

ambitious in terms of some of the tax measures that will incentivise entrepreneurs, particularly in the food industry, to grow their businesses, or for new entrants to come in and start food businesses. We saw that in the UK, when George Osborne brought forward proposals to reduce the corporate tax rate. We need to be similarly ambitious in terms of our tax treatment of business and entrepreneurs.” Following the UK referendum, Bord Bia held a briefing event for food and drink exporters in order to address the concerns of Irish food manufacturers. Ireland's Retail Consultation Forum, which facilitates engagement between the retail sector and government departments, also convened. In the short term, information is the most important issue. “We won't know what the impact on costs will be until we know how the relationship is going to be managed,” said Buckley. “We are relying on our negotiators within the EU and with the UK officials, to make sure they are doing the best job they can for Ireland. We are keeping an eye on how the EU will manage this relationship and make sure independent Irish shops do not get disadvantaged through any changes in the UK.” Tara Buckley, Director General, As part of the Brexit RGDATA. negotiations, the UK has to renegotiate tariffs and trading conditions with the EU. In an ideal world for Irish retailers and manufacturers, there will be no tariff. “At all times, as a food exporting nation, we need to make sure our cost base is not out of line with the countries we are exporting into,” said Paul Kelly. However, it is unlikely that Ireland will factor into the UK's negotiations with Europe. After all, the impact on the border, and the effect on Northern Ireland's Peace Process, did not play a part in the referendum's Leave campaign. Angela Merkel has warned Taoiseach Enda Kenny that she can’t guarantee Ireland any special treatment post-Brexit. Instead, Ireland will be treated the same as the remaining 27 EU member states. “The Irish voice will be heard as much as every other voice,” said the German Chancellor. “It is important that Ireland plays a part here and we will do so in a special friendship. We will approach the post-Brexit challenges on the basis of friendship between the two countries.” For the time being, the lack of a defined future means the country's retail sector has little to do but wait. “The elimination of uncertainty is the best way to settle markets and restore confidence,” said O'Byrne. “In that regard, the early appointment of Theresa May as the new British PM is a positive step. Ireland and Britain enjoy a special relationship. We were a common market of people and goods long before we joined the EEC back in 1973.”

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BWG Debuts First Own Brand In-Store Retail Money Service IN a first for the Irish market, BWG Group is rolling out an own brand in-store ATM money service across its Spar, EuroSpar, Mace, Londis and XL retail brands. The new retail terminals, Your Money Kiosk, accept all major international cards through the bank acquirers Visa and Mastercard. In addition to the standard cash withdrawal function, they will also feature free account enquires and a dynamic currency conversion service, which offers foreign card customers the option to settle their transaction in their home currency. The specially developed technology gives customers convenient access to cash withdrawals and added value services in a secure in-store environment and has enhanced security features with built-in fraud settings, a recessed PinPad to prevent shoulder surfing and a contoured card reader to prohibit skimming devices. No financial information is stored on the ATM terminals, which also come fitted with ink protected cash cassettes. A unique point of difference on the Your Money Kiosk terminals will be brand-specific skins and on-screen merchandising capabilities, allowing the retail brands to communicate directly with consumers via tailored on-screen promotions. “These days, convenience stores have a multidimensional offer spanning a range of services, not just limited to food and beverage, and we saw an opportunity to utilise our convenient locations and opening hours to provide

a more flexible money service which suits the busy and varied lifestyles of our customers,” explained John Clohisey, Group Property Director, BWG Group. “Shoppers at Spar, EuroSpar, Mace, Londis and XL will be able to access a unique new in-store money service with increased functionality and security. It has been specially designed with our retail customers in mind and by investing in this exciting new service, we are continuing to push the boundaries of retail John Clohisey, Group innovation and keep adding Property Director, BWG value to our customers’ in-store Group. experience.” The first phase of the rollout will see over 100 ATM terminals introduced to BWG retailers throughout the country over the next month. Additional features will be added to the ATM terminals in the near future. The BWG Group wholly owned kiosks have been developed by Pan European ATM consulting group, Retail BCG (RBCG). The service is supported by a 24/7 RBCG helpdesk for customers.

Mondelez International Reports Solid Environmental Progress MONDELĒZ International has published its Call For Wellbeing 2015 Progress Report, detailing how the company exceeded nearly all of its 2015 environmental footprint goals and set more aggressive 2020 targets to fight the impact of climate change. The report further describes progress Mondelēz International has made toward its ambition to be the global leader in well-being snacks. “Our growth is directly linked to enhancing the well-being of our planet, the people who make and enjoy our products, and the communities we serve,” said Irene Rosenfeld, Chairman and CEO.

“In the years since we launched our Call For Wellbeing platform, we’ve made steady progress in delivering against our commitments. Our solid 2015 results, along with our new sustainability goals for 2020, advance our commitments and support our ambition to be the global leader in well-being snacks.” Launched in 2013, the company’s Call For Well-being focuses on four areas critical to the well-being of the world and where Mondelēz International can make the greatest impact: sustainability, well-being snacks, community partnerships and safety.

Unlicensed Security Installer Receives Prison Sentence

AN unlicensed security installer has been sentenced to eight months in prison. At a sitting of Naas District Court recently, Liam Whoriskey, trading as Whoriskey Security Systems, based in Newbridge, Co. Kildare, was convicted under Section 37 of Private Security Authority Act for providing a security service without a licence. Whoriskey had been prosecuted by the PSA on two previous occasions in 2010 and 2012. The latest prosecution arises from an extensive investigation by the

PSA’s inspector into the installation of intruder alarm and CCTV systems by unlicensed operators. This year, PSA inspectors have visited over 2,000 premises to check that the law is being complied with and these inspections will continue, according to PSA Chief Executive, Paul Scallan: “It is important that businesses and householders realise that using unlicensed services leaves them open to prosecution and may also invalidate their insurance cover.”

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All employees, whatever Monday Saturday saturday sunday Sunday sundayfixed-term contract and seasonal 31 Tuesday their status (part-time, Tuesday Sunday Confederation House sunday 57% use contactless payments at least once a Monday Monday 84/86 Street, 2 employees) must be Lower givenBaggot access to aDublin Standard PRSA Monday week, with 45% of users using contactless a few times Monday Tel: 01-6051558 Tuesday Tuesday if they do not have access to an occupational pension Tuesday a week or more. While more and more people are using Tuesday www.retailireland.ie scheme as outlined above. contactless, which is most common among 25 to 44-yearolds, one in three are unaware of what the contactless LONDIS lOnDis symbol on debit cards represents. 38% claim to not have RETAILERSretailers IRELAND’S LONGES contactless payment ability with their card, while 28% MORE MOre LONDIS chilleD LONDIS CHILLED www.rgdata.ie lOnDis never think to use it. than ever www.rgdata.ie RETAILERS RETAILERS THANwww.rgdat EVER retailers MORE MORE The top five items we pay for using contactless HELPLINE 01 283 4188 MOre CHILLED CHILLED payments are: food and groceries (75%); fuel (23%);www.rgdata.ie HELPLINE www.rgdata.ie chilleD www.rgdata. HELPLINE THAN EVER 01 283 THAN EVER 01 283 4188 www.rgdata.ie than ever alcohol (21%); clothes and shoes (21%) and newspapers HELPLINE 01 283 4188 HELPLINE 01 283 4188 and magazines (17%). HELPLINE 01 283 4 HELPLINE 01 283 4188 “Currently over 35,000 Irish businesses offer contactless payment facilities and contactless is For further information on this, go the Members’ Only very quickly becoming the norm for consumers and section at www.rgdata.ie. If you need your members’ business alike,” said Brian Cleary, General Manager, username and/or password, email us at rgdata@ BOI Payment Acceptance. “Over the next five years, rgdata.ie or call the we expect to see an accelerated reduction in cash Helpline on 01-2834188. transactions as businesses realise the clear advantages of contactless, namely the ability to process more If you are interested in joining RGDATA, please transactions, benefit from reduced cash handling costs contact us on 01-2834188. and a lesser exposure to theft and misappropriation of cash.”

Q. A.

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01 01 6785165 6785165

September 2012

OctOber 2012

OctOber 201

Savings of 6% with new Centralised Chill facility! Because we are ‘owned by retailers for retailers’ our focus savings of 6% with new centralised chill facility! is on passing savings back to our retailers. The introduction of our Centralised Chill facility brings with it big savings, big brand availability, store efficiencies and extra margin to Londis retailers. No wonder it’s scored unanimous satisfaction with the most chilled out retailers in the country!

Because we are ‘owned by retailers for retailers’ our focus is on passing savings back to our retailers. The introduction of our Centralised Chill facility brings with it big savings, big brand availability, store efficiencies and extra margin to Londis retailers. No wonder it’s scored unanimous satisfaction with the most chilled out retailers in the country!

Retail Cover Oct12.indd 1

22/10/2012 14:23

Retail Cover Oct12.indd 1

September 2012

OctOber 201

OctOber 2012

September 2012

OctOber 2012

SEPTEMBER 2014

September 2012

OctOber 2012

savings of 6% with new centralised chill facility! Because we are ‘owned by retailers for retailers’ our focus is on passing savings back to our retailers. The introduction

Savings of 6% with new Centralised Chill facility! of our Centralised Chill facility brings with it big savings, Because we are ‘owned by retailers for retailers’ our focus is on passing savings back to our retailers. The introduction of our Centralised Chill facility brings with it big savings, big brand availability, store efficiencies and extra margin to Londis retailers. No wonder it’s scored unanimous satisfaction with the most chilled out retailers in the country!

big brand availability, store efficiencies and extra margin to Londis retailers. No wonder it’s scored unanimous satisfaction with the most chilled out retailers in the country!

Retail Cover Oct12.indd 1

Savings of 6% with new Centralised Chill facility!

Because we are ‘owned by retailers for retailers’ our focus is on passing savings back to our retailers. The introduction of our Centralised Chill facility brings with it big savings,

Retail Cover Oct12.indd 1

big brand availability, store efficiencies extra margin to savings of 6% with and new centralised chill facility! Londis retailers. No wonder it’s scored unanimous satisfaction

22/10/2012 14:23

Because we are ‘owned retailers for country! retailers’ our focus with the most chilled out by retailers in the is on passing savings back to our retailers. The introduction of our Centralised Chill facility brings with it big savings, big brand availability, store efficiencies and extra margin to Londis retailers. No wonder it’s scored unanimous satisfaction with the most chilled out retailers in the country!

22/10/2012 14:23

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2 Chunks, 2 Textur

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22/10/2012 14:23

8|Retail News|July/August 2016|www.retailnews.ie

News Irish Grocery Market Still Growing THE latest supermarket share figures from Kantar Worldpanel in Ireland, for the 12 weeks Total Take Home Grocery - Ireland Consumer Spend ending June 19, 2016, show continued growth for the grocery 12 Weeks to 21 Jun 2015 12 Weeks to 19 Jun 2016 change** market, with sales rising by 2.5% %* %* % compared with last year. Total Grocers 100.0% 100.0% 2.5 “We’ve seen the average spend Total Multiples 88.9% 88.7% 2.2 per household increase by €27 SuperValu 22.8% 22.6% 1.4 this year,” explained Georgieann Tesco 23.2% 22.0% -2.7 Harrington, Insight Director Dunnes 20.7% 21.4% 5.9 at Kantar Worldpanel. “While Lidl 11.3% 11.7% 5.8 higher prices have played a small Aldi 11.0% 11.1% 3.6 part, this growth is primarily the Other Outlets** 11.1% 11.3% 4.7 result of an increased number of shopping trips: the average *= Percentage Share of Total Grocers household has made 62 visits on **= Includes stores such as M&S, Boots, Spar, Centra, Greengrocers, Butchers And Cross Border shops average over the past 12 weeks, Lidl posted the second highest sales growth, 5.8%, which compared with 58 trips last year. was mainly the result of attracting an additional 55,000 With the number of items per basket also falling, we’re shoppers. Aldi sales grew by 3.6% in the latest quarter, seeing a return to the tendency to shop ‘little and often’.” with the discounter also recruiting an impressive 37,000 While the grocery market is in growth, the landscape customers versus last year. However, a combination of flat remains competitive, Harrington noted: “With the recent EU shopper numbers and only marginal increases in average referendum result and the weakening of the pound against spend mean Aldi continues to lag behind Lidl. the euro, it could be that we see Irish shoppers return to old SuperValu retains its position as Ireland’s largest habits: during the recession, many headed across the border in search of better value at UK retailers in Northern Ireland. retailer, growing its sales by 1.4% and capturing 22.6% of market share. “SuperValu’s success is largely down to Cross-border shopping only accounted for 0.3% of Irish persuading the average shopper to spend an extra €14 per grocery sales in the latest 12-week period, but at the peak of trip, no doubt driven by its ‘Let’s Get Cooking’ campaign,” the recession, this stood at 4.1%.” Harrington revealed. “Sales remain challenging for Tesco in With the exception of Tesco, all of the major retailers second place: the retailer saw a decline of 2.7% in the past 12 increased sales in the past 12 weeks, with Dunnes Stores weeks. It’s not all bad news for Ireland’s number two retailer posting the strongest performance and growing sales by though, with the number of visits to its stores edging up: 5.9%. The retailer attracted an extra 13,000 shoppers to its stores this year, with the average spend increasing by almost from 14 on average last year to 15 this year.” For more information, see www.kantarworldpanel.com. €20.

RGDATA Calls for Reform of Data Protection Law RGDATA has called on the Government to carry out an urgent review of the application of Data Protection law as it applies to the use of CCTV for crime prevention purposes. The call was made following the publication of the Data Protection Commissioner’s Report for 2015, which confirmed that retailers sharing footage of alleged shoplifters are breaking the law. RGDATA Director General Tara Buckley said that the use of the Data Protection legislation to prevent retailers from using CCTV to protect their business was alarming and was creating a distinct legal imbalance between retailers and shoplifters. Many retailers are effectively under siege as a consequence of repeated thefts from their shops and need to be able to employ technology effectively to help prevent crime, she argued. The capacity for retailers within a town centre or shopping centre to share images of suspected shoplifters, including people who have been captured on CCTV shoplifting, is a key support for shopkeepers in protecting their businesses, she said. “The Government needs to take a look at this issue

as a matter of urgency,” Buckley said. “The Report from the Data Protection Commissioner confirms that the balance of the law in this area has now tilted distinctly in favour of those that seek to commit crime by shoplifting from retailers. If the law stands as it is, retailers will be inhibited in their capacity to adequately defend their businesses. Not only will they suffer the loss of stock if their shop is robbed, but they will also potentially face prosecution by the Data Protection Commissioner if they take measures to protect their businesses through the use of CCTV.” RGDATA is seeking a meeting with the Minister with responsibility for Data Protection, Dara Murphy TD, to see if there is national discretion to amend Data Protection law to facilitate the use of CCTV for crime prevention in retail premises. “We need to get the balance right here,” Buckley stressed. “Clearly, people have a right to privacy. But equally, business people have an entitlement to protect their livelihoods from theft and should be able to use modern technology to achieve this aim. It is also important that retailers should be able to work together to prevent crime and sharing CCTV images and information with each other about alleged perpetrators is a critical element to stopping retail crime.”

Retail News|July/August 2016|www.retailnews.ie|9

News

NOffLA Calls for Excise Cuts

THE National Off-Licence Association (NOffLA) has released figures as part of its Budget 2017 pre-budget submission to the Department of Finance which shows that a reduction in tax on alcohol by as little as 10c on spirits/beer/cider and 50c on a bottle of wine in Budget 2017, would lead to 54% of businesses taking on more staff and 62% increasing staff pay. As part of the submission, NOffLA has also released the results of its 2016 member’s survey, which shows that 55% of off-licences across Ireland will struggle to remain open if the current level of excise is increased in Budget 2017, jeopardising thousands of jobs. If, however, the current level of excise is reduced, 81% of respondents would re-invest in their business by increasing product quality and range.

Repak Advice Column Q: Could you be the next Pakman Award Winner? A: Have you introduced a new initiative in packaging recycling or waste management? Winners will be the brightest talents, the most innovative creators and the most dynamic companies. Could you be next? This year, the prestigious award ceremony will be held at The Intercontinental Hotel (previously Four Seasons) on October 27 and promises to be a fun filled night of celebrations and entertainment. The Pakman Awards recognise excellence in waste management and recycling for organisations, business community groups and individuals in Ireland. The programme is powered by Repak, in partnership with the Department of Environment, Community and Local Government and other leading organisations involved in the recycling and waste management industry.

Since 2008, the independent off-licence industry has lost 3,000 jobs and NOffLA is calling on the Government to protect the remaining 5,900. In its pre-Budget submission to the Department of Finance, NOffLA has called on the Government to:

• • •

•

Reverse the Budget 2014 excise increases on alcohol, as Ireland has the highest excise on wine in the EU and the third highest tax on beer and spirits; Restore parity to wine taxation in relation to domestic alcohol as the excise on a bottle of wine is on average 35% higher than the equivalent excise on cider and beer; Reintroduce a ban on the below cost selling of alcohol. The prohibition of the retailing of alcohol at below invoice cost price will ensure that retailers cannot reclaim 23% of the loss in their VAT return; saving the State an average of €24m each year, as well as ensuring alcohol is retailed in a responsible manner; Establish tighter control on out-of-state imports in terms of VAT and excise collection, thus ensuring out-of-state and online retailers cannot sell directly to Irish consumers without paying the required tax and VAT.

The awards categories are as follows: The Pakman Award Recycling Champion Award Community Recycling Project of the Year Local Authority Recycling Champion Environmental Education and Awareness Initiative Bring Centre of the Year Waste Prevention Business Award Professional Services Award Green Transport of the Year Food Waste Management Waste Collection Operator of the Year (Small) Waste Collection Operator of the Year (Large) Best Battery Champion Best WEEE Champion The closing date for entries is August 31 and a total of 14 awards will be presented on October 27 at the Intercontinental Hotel in Ballsbridge, Dublin. See repak.ie/pakmanawards for more details.

10|Retail News|July/August 2016|www.retailnews.ie

News

Supermarket Choice Not Driven by Prices IRISH consumers’ choice of supermarket is not driven primarily by low prices, with product availability and quality deemed the most influential factors when it comes to choosing where to buy groceries, according to Nielsen’s new Global Retail-Growth Strategies Survey. The survey on grocery shopping habits, which polled more than 30,000 online respondents in 61 countries, reveals that 60% of Irish shoppers cite the products they want regularly being in stock as “highly influential” in choosing which retailer to buy from, narrowly ahead of having high quality fresh produce (59%). Good value for money (58%) is the next most influential factor. Four of the 10 most influential factors relate to product range and quality, whilst three relate to each of price and convenience. Having the lowest prices ranks just sixth (52%) in terms of high influence, although it’s much more of a factor in Ireland than in the UK (39%) and slightly more than globally (48%) and across Europe (47%).

Nielsen Ireland’s Commercial Director, Matt Clark said these findings are good news for grocery retailers as it challenges them to take a broader view about the offering and not be so focused on price. “Irish consumers are more interested in the right ranges of quality products than pure low prices,” he said. “Value for money is more important than a low price, which is why the

discounters do well, as they offer good quality in addition to just low prices. These factors are coming through in the grocery price inflation we’ve seen since the start of 2016.” Clark also outlined the importance of convenience: “Nearly four in 10 Irish consumers regard grocery shopping as a chore that they try to spend as little time on as possible. Thus, supermarkets need to pay attention to providing a convenient and speedy experience that shoppers crave.” Matt Clark, Nielsen Ireland’s Consumers are more likely Commercial Director. to choose a grocery store by how short or fast the checkout lines are (36%), rather than whether they can use a loyalty card there (29%), Clark noted. As shopping habits change and the role of stores evolves, the survey also addressed what extra in-store services are most likely to help grocery retailers entice consumers in. Among additional services currently available in-store, banking services (used by 37% of shoppers where this service is available), petrol stations and pharmacy services (both 34%) and prepared food services (32%) are the most widely-used. Among services not currently available in-store, postal services would be the most successful addition (would be used by 36% of shoppers if available), followed by pharmacy services (34%), petrol stations (30%) and health clinic services (29%). “Grocery retailers need to think about what extra services they can provide to help shoppers kill two, or even three, birds with one stone when it comes to a single supermarket visit,” concluded Clark. “Banking services and petrol stations have been hugely successful in this regard and attracting future footfall will increasingly rely on identifying convenient services like these that appeal to the time-poor consumer.”

RAS Welcomes CrossBorder Report RETAILERS Against Smuggling (RAS) has welcomed the first report from the Joint Agency Task Force, which was set up under the Fresh Start, The Stormont Agreement and Implementation Plan by the British and Irish governments and the Northern Ireland Executive to tackle organised and cross jurisdictional crime. The report, which prioritised excise fraud and illicit trade as part of its work programme, was discussed at the North South Ministerial Council recently at Dublin Castle. Stephen Daly, retailer and RAS Spokesperson, said that the great work done by the agencies involved is “a huge step in the right direction and will help ensure legitimate retailers in the border counties are the only sellers of these products and ensure carbon tax and tobacco excise is paid to the relevant coffers.” RAS have compiled a pre-Budget 2017 submission, which includes a call for a moratorium on further excise increases until such increases can be proven not to encourage smuggling as a result of price differentials. They also want the establishment of a Working Group on illegal trade in Ireland in which all interested parties are invited to participate. For more information, see www.retailersagainstsmuggling.ie.

Consumer Spending On the Rise HOUSEHOLD expenditure in Ireland across all payment types (cash, cheques and electronic payments) was up by 6.1% year-on-year in June, according to Visa's Irish Consumer Spending Index. The pace of growth slowed slightly compared to previous months (+9.2% in May and +9.6% in April), but was still slightly faster than the average for the series, which began in September 2014.

Retail News|July/August 2016|www.retailnews.ie|11

News

Food Academy to Create 373 New Jobs THE Food Academy programme, run by Local Enterprise Offices, Bord Bia and SuperValu, is set to create 373 new jobs over the next 12 months, joining the 1,131 people currently employed by companies in the scheme. A survey by the Local Enterprise Offices shows that 281 small food and drink producers, members of the Food Academy Programme, have made the break-through into the retail market. Those same businesses expect to create a further 373 jobs over the next 12 months, bringing the total number of jobs supported to just over 1,500 across the country. At an event organised in Dublin by the Local Enterprise Offices recently, the Minister for Jobs, Enterprise and Innovation, Mary Mitchell O’ Connor TD met with food producers from Cork, Donegal, Limerick, Kildare, Westmeath, Galway, Tipperary and Dublin. The Minister encouraged more ‘earlystage’ food and drink producers to apply for the programme

Minister for Jobs, Enterprise and Innovation, Mary Mitchell O'Connor TD, is pictured with Oisin Geoghegan, Local Enterprise Offices; Paul Reid, Chair of Local Government Economic, Enterprise and Tourism Committee, Kenneth O’Connor, Local Project Manager, Musgrave Retail Partners; and Stephanie Moe, Food and Beverage Division, Bord Bia, alongside a host of Food Academy producers.

Aidan Cotter, the CEO of Bord Bia, highlighted how the programme has created a real opportunity to cultivate sustainable small food companies by supporting them through the initial challenging phases of growth. Martin Kelleher, SuperValu Managing Director, said that through Food Academy, SuperValu are bringing community based start-ups to market and providing them with the potential to grow their business, as well as providing employment within the local community: “We are proud to nurture the energy and passion of these entrepreneurial producers, which in turn contributes to the prosperity of local economies across Ireland.”

BIM Advice Column Ask Your Fishmonger! This month, we‘ll be helping you to make sure the seafood you sell is of the highest quality, guaranteeing happy customers and increasing your seafood sales. Here are a few quick and easy tips that will help:

•

Develop close links with your seafood supplier There are numerous great seafood suppliers around Ireland, so talk through your requirements with them. They are a valuable source of expertise and will help you to develop a great seafood offering. • Handle with care Make sure that your fish is properly stored and handled. Seafood can be a delicate product, so avoid excessive handling where possible. Make sure your staff know the correct storage, refrigeration and HACCP considerations for the products. • Managing waste Monitoring sales each day will ensuring that you have enough seafood to meet customer demand and have a good display, yet won’t have left-over product, which would affect the product quality and your bottom line. • Upskill your staff A little training will help your staff to recognise the freshness and quality indicators of seafood. Complement this by providing staff with seafood cookery knowledge and handy preparation tips, which they can pass onto customers. • Dedicated seafood staff If you want to grow your seafood sales, ensure you have designated staff specifically responsible for this area, not just filling in from other parts of the store. A dedicated fishmonger, with passion and wide product knowledge, will really drive your sales. Bord Iascaigh Mhara also run a range of courses throughout the year to help your staff build their seafood skills and knowledge, see www.bim.ie.

Ian Mannix, Bord Iascaigh Mhara

12|Retail News|July/August 2016|www.retailnews.ie

Industry News KELLOGG’S POWERING PLAY THIS SUMMER WHAT do you get if you take one TV presenter, two GAA All-Stars, three chopping boards and 30 ingredients? A Cook-Off Challenge in advance of the 2016 Kellogg’s GAA Cúl Camps, which will be attended by more than 100,000 children this summer. Baz Ashmawy was joined by Kilkenny hurler, TJ Reid, and Mayo footballer, Aidan O’Shea for the first-ever Kellogg’s GAA Cúl Camps Cook-Off, which was overseen by Kellogg’s nutritionist, Laura Street, who decided who would be awarded the wooden spoon if their dishes weren’t up to scratch. In their first-ever culinary collaboration, the three joined forces to promote the importance of eating and drinking a variety and balance of food to fuel active play. A key component of Cúl Camps is a nutrition-based programme, Kellogg’s Powering Play, which was launched to help children understand the importance of nutrition and its role in fuelling physical activity.

Fruit Shoot Celebrates the Adventure Generation TRADITIONAL childhood activities like climbing trees, making dens and playing hide and seek have been relegated to ‘unadventurous’, with today’s modern kid wanting more exotic and varied activities, including visiting space (13%) and going to the beach (16%). Ahead of launching this year’s Fruit Shoot Mini Mudder event, an adventure obstacle course for children aged 7-12, Fruit Shoot conducted research with over 500 Irish children to discover what their ultimate adventure is in 2016. Over a quarter of Irish children (27%) chose a magical land as their perfect adventure destination, while Taylor Swift tops the list of the ideal celebrity to take on an adventure. Pictured launching the second Fruit Shoot Mini Mudder event at Loughcrew Adventure Centre, Co. Meath, are Vivienne Connolly (right), actress, fitness fanatic and mum of Ben (12) and Katie (9), and Dee Cunniam (left), Marketing Manager at Britvic Ireland.

Fyffes on Target for Dundalk BANANA importers Fyffes has produced the third instalment in a series of YouTube videos about Dundalk Football Club, the aim of which is to expand its global appeal. Appropriately entitled ‘The Captain’s Armband’, the latest production tells the story of Dundalk FC as seen through the eyes of club captains, past and present, and follows the success of the first two productions, which attracted 70,000 and 180,000 views respectively within weeks of being released. Produced under the guidance of Fyffes Sales and Marketing Manager, Emma Hunt-Duffy, the video is expected to break previous viewing figures and can be viewed on YouTube: https://youtu.be/_Mu_ BQ1Q65Y. Dundalk FC club manager Stephen Kenny is pictured at Oriel Park with Fyffes Ireland Managing Director, Gerry Cunningham.

Keelings Renew Heritage Island Partnership KEELINGS is partnering with Heritage Island for the third successive year, due to the phenomenal success of the campaign in 2015. Back by popular demand, Keelings is offering two-for-one entry at over 40 different Heritage Island destinations this summer, including Croke Park Stadium, Fota House, Ailwee Caves and Bunratty Castle, to name a few locations where families and friends around the country can have a fun and educational day out. “We are thrilled to be partnering once again this year with Heritage Island,” said David Keeling. “This concept encourages people of all age groups to explore our beautiful country that we are lucky to call home.” Keelings is also giving consumers the chance to win €250 cash by posting a picture of beautiful Ireland to Keelings’ Facebook page along with the #AmazingIreland. For more information, see www.keelings.com/heritage-island.

Nestlé Staff Raise €108k for Irish Autism Action OVER €108,000 has been raised for Irish Autism Action by Nestlé’s

employees in Ireland since their partnership began in 2014. 700 employees from both Nestlé Ireland in Dublin and Nestlé's Wyeth Nutrition plant in Askeaton, Co. Limerick, raised €108,277 which provides almost 4,000 hours of support for vital autism services across the country. Making the announcement at Saplings School, Kill, Co. Kildare, were Deirdre O'Donoghue, Country Manager, Nestlé Ireland; Kevin Whelan, Chief Executive, Irish Autism Action; and Raphaelle Deletang, Research and Development, Wyeth Nutrition.

NEW EUROPEAN TOBACCO REGULATIONS The journey ahead

20 May 2016 Introduction of new packaging regulations

Tobacco products that were produced before 20 May 2016 remain compliant with the law and can continue to be sold at retail until 19 May 2017

20 May 2017

Only tobacco products that comply with the new packaging rules can be sold from this date*

*For full details, please visit jti.com/Ireland. Alternatively, speak to your JTI contact, call 01 404 0240 or email customerservices.ireland@jti.com.

14|Retail News|July/August 2016|www.retailnews.ie

Industry News Value Centre Invests €5m in Dundalk Facility VALUE Centre has announced an investment of €5m in the development of a new state-of-the-art facility, merging the network’s existing sites in Dundalk and Carrickmacross. The works are scheduled to be completed in October this year and will see all staff from the existing two sites transfer to a new location in Dundalk. The new Value Centre will be situated in the former Littelfuse building on the Ecco Road in Dundalk, which has lain idle since 2006. The site will span 60,000 square feet, allowing Value Centre Dundalk to expand its offering to include an expansive chilled and frozen range. “We are delighted to be announcing this investment in this region,” noted John Moane, Managing Director of BWG Foods Wholesale Division. “The new state-of-the-art facility will enhance our operations locally and allow us to significantly upgrade our offering to customers. We remain fully focused on driving our business forward in this region through continued investment and by supporting our

diverse customer base. While this development provides us with a platform for potential growth in the future, it also strongly reinforces our commitment to the local economy.” Pictured at the site of the planned new facility in Dundalk are (l-r): Vincent Brown, Value Centre Regional Manager, John Moane, BWG Foods Wholesale Division Managing Director, Rory Gartlan, Value Centre Manager (Carrickmacross), and Fintan Smyth, Value Centre Manager (Dundalk).

Kenco Inks New Design CELEBRITY tattoo artist and fine art specialist, Cally-Jo Pothecary flew into Dublin recently to reveal the stunning original design she created to celebrate the launch of Coffee Vs Gangs, Kenco’s hard-hitting campaign that aims to encourage young people to choose coffee farming over gangs. This is the second year of the programme; last year 20 people graduated from Coffee Vs Gangs and are now successfully pursuing careers in coffee farming and other related industries. Kenco Ireland commissioned Cally-Jo to create an original artwork that captures the rich symbolism of tattoos, but also touches on the hopeful potential of coffee farming as an alternative to gang life. For more information, see coffeevsgangs.com

Premier Foodservice Exhibition Keelings Awarded Tesco PREMIER Publishing & Events Contract has acquired Food Hospitality

(formerly known as Shop) & Speciality Fine Foods from UK based Fresh Montgomery. “We have enjoyed running the Irish show for several years and we are delighted that we have found a local company with over 30 years’ experience in the food industry in Ireland to take the event to the next level,” said Toby Wand, Managing Director of Fresh Montgomery (pictured, right). Colin Murphy, Managing Director, Premier Publishing & Events (left), added “I am delighted to have the opportunity to broaden our market leading food industry events portfolio with this acquisition. Food Hospitality will be a natural addition to our food manufacturing and Craft Beers & Spirits events.” Premier Publishing & Events will hold the Food Hospitality conference and exhibition on September 14 at Citywest Convention Centre.

KEELINGS Logistics Solutions has announced it has retained a 12-month contract for the management of Tesco’s Chilled and Frozen Distribution Centre in Ballymun, following a tender process. The company has worked alongside Tesco since its first chilled distribution opened in 1998 and has retained the management of the distribution centre after Tesco opened its new greenfield site in August 2003. “We worked very hard to retain our partnership and we are delighted with the final outcome," noted Caroline Keeling, Keelings Group CEO, pictured (left) with Sheila Gallagher, Tesco Commercial Director.

Impressive Donations Hooked By Aldi FRESH off the back of a booked-out weekend at Taste of Dublin, Aldi and FoodCloud are delighted to announce that money raised from diner donations at #HookedByAldi was €4,330, which Aldi will match in full, bringing the total to €8,660. The #HookedByAldi beach hut style restaurant offered a delicious serving of Aldi seafood, beautifully cooked and served with style. Diners were asked to make a donation to FoodCloud, a social enterprise that makes a huge difference by connecting businesses like Aldi, with surplus food, to local charities. For every €10 that diners donated at #HookedByAldi, local charities linked with FoodCloud will receive the equivalent of 40 meals for people in need. Pictured at Hooked by Aldi is Charlie Heron.

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16|Retail News|July/August 2016|www.retailnews.ie

Industry News Massive Upgrade at Musgrave MarketPlace Ballymun MUSGRAVE MarketPlace has announced a €2.2m upgrade of its Ballymun store, located off St Margaret’s Road. This significant investment forms part of Musgrave MarketPlace’s ongoing commitment to deliver a first class customer service experience and an unrivalled product offering to its customers. The upgrade of its Ballymum store will result in a 20% increase in the size of the cash and carry area, as well as a range of new speciality areas and state-ofthe art technology, to offer retail and foodservice customers a best-in-class visitor experience. The revamped 75,000 square feet store, which employs 65 staff, will officially open in October of this year. As part of the upgrade, three new roles will be created at the branch to ensure customers receive expert information and advice from trusted advisors in the areas of fresh food, liquor and equipment. Pictured at the announcement are Brian Staunton, General Manager of Musgrave MarketPlace Ballymun, and Noel Keeley, Managing Director of Musgrave Wholesale Partners.

Iceland Opens Two New Stores ICELAND has opened two new stores in Ireland, one at the Northside Shopping Centre in Coolock, following the recent launch of the Iceland store in the Showgrounds Shopping Centre, Clonmel, Co. Tipperary. The new store openings have created a total of 55 jobs, bringing the number of staff in Iceland Ireland to 250 across 12 stores. The Coolock store sees 35 new jobs for the area, and is a welcome addition to one of North Dublin’s longest established shopping centres, as well as being the second Iceland store in the area. Continuing with its recently launched #PowerofFrozen positioning, Iceland will spread the undisputable message of the benefits of frozen food, as well as providing savings on over 2,000 branded products. Pictured at the opening of Iceland’s 12th Irish store at Northside Shopping Centre, Dublin, are Ron Metcalfe, Managing Director of Iceland Ireland, and Eddie O’Sullivan, Store Manager.

Refuelling the Gift Card Industry APPLEGREEN has signed up to be the first service stations in the country to accept a third party gift card – FromMe2You. Initially launched in late 2015 with Retail Excellence Ireland, the FromMe2You multi-store gift card is providing new competition in the gift card market, which is expected to be worth €1 billion by 2017. “We are delighted to kick off our partnership with FromMe2You and to accept their gift cards in our forecourts nationwide and to be the only forecourt retailer to do so. It made perfect sense for us to link up with FromMe2You to open up the doors for our customers to pay the way they want to,” said Applegreen’s Chief Operating Officer, Joe Barrett, pictured (left) with John Wall, FromMe2You MD (centre) and John Diviney, Applegreen Director of Food and Trading Systems.

Spar Retailer Sells EuroMillions Ticket THE staff and owner of O’Hanlon’s Spar Shop on Station Road, Portarlington, Co. Laois were celebrating recently, having sold a lucky Euromillions Jackpot ticket worth almost €24m to a syndicate of 22 Dublin Bus drivers. Owner-manager Tom O’Hanlon (left), is pictured celebrating with Brenda Wright, Assistant Store Manager, and Niall Andrews, Head of Sales at the National Lottery. “We are absolutely delighted for the shop,” said Tom. “We have had great local support and it has created a great buzz for the locality. We would like to wish the winners all the best of luck and we hope that they enjoy their good fortune.” Of the 22 winners from Dublin Bus, 20 are senior drivers, one is an inspector and the last is retired.

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The Retail News Interview

A Past, Present & Future Favourite

Alan Rochford, Country Manager, The Kraft Heinz Company.

Alan Rochford, Country Manager, The Kraft Heinz Company, talks us through the company’s high profile product launches, heavyweight marketing campaigns and the seismic changes in philosophy that have seen their brands return to serious growth. PERHAPS one of the most surprising and potentially significant FMCG company changes of the last few years was 2015’s merger of Kraft Foods and Heinz, which became The Kraft Heinz Company, backed by renowned global investment firm 3G Capital and Berkshire Hathaway. Here in Ireland, Country Manager Alan Rochford is one of the longest serving staff members, having been with the company for 24 years: “I joined the business in a finance capacity in 1992, moved into sales in ’94, became Sales Director in 2011 and took over as Country Manager of the

business when we went through a restructure at the end of 2013. I was a young boy when I joined the business and I am a young boy no more,” he laughs. “But I am totally committed to this business. I am very passionate about it, even more so today than when I started, particularly given our new business model.” Berkshire Hathaway and 3G Capital had acquired the Heinz Company in 2013, sparking a “significant transition period where we essentially changed our route to market,” the Country Manager explains: “We restructured our

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The Retail News Interview organisation and simplified our model considerably. We now run a leaner, simpler and better quality business, due to the business model we have adopted. The business is very metric-driven in terms of our objectives; it is a very transparent operation. We also implemented the zero based budgeting model, essentially ensuring we have justification for every dollar we spend, a model now being adopted across the industry. In essence, we run a major multinational as if it was our own family business. Ownership is one of our key values, and fully understood by every member of the team.” Alan is quick to point out that despite the fact that the business has seen big changes, it is still run on the same business principles that have seen Heinz become one of the best loved brands in Ireland and the UK. “Quality has been one of this company’s by-words since Henry Heinz set up the company in 1869 and will always be our cornerstone,” he says. “Innovation is also a big part of what we do. We have always been an innovative company but we were launching too many smaller innovations: now we focus on major launches.” [Seriously] Good Launch A case in point, this year’s [Seriously] Good Mayonnaise is the biggest pan-European launch that Alan has seen in his two decades-plus in the business: “We researched it across three years and then launched it across several European markets, including Ireland, the UK, Germany, Italy and Spain. It’s the most significant product launch I’ve ever been involved in.” The launch has worked spectacularly. “We have shaken up the mayonnaise category, which was flat in recent years and had actually declined by 0.5% in value over the last 12 months. It has been dominated by one major brand, featuring several smaller brands: the category needed a shake-up, and the trade were very open to our proposed plan. The most significant measure of our success to date has been a return to category growth, proving that the launch is working for the trade. We have been the architects of category growth. So

Planters, the iconic global nut brand, will be back on Irish shelves from September.

The launch of [Seriously] Good Mayonnaise has proved hugely successful for the Kraft Heinz Company.

far, so good. We are hitting the rate of sale that we expected and initial readings suggest that we are hitting our market share aspirations as well.” Of course, releasing a great new product is only one ingredient in the recipe for success; it has to be backed up with the right marketing mix. This is an area where Kraft Heinz have focused considerable resources. “We have changed our entire approach to marketing,” Alan admits. “We are investing much more in marketing than we have ever done. We have planned and executed a number of big campaigns which are 360-degree focused, each built around a theme, with about six major themes per year.” This year, those themes are: Chinese New Year and the Amoy brand; the Heinz Tomato Ketchup ‘Grow Your Own’ campaign (“all tomatoes used in Heinz Tomato Ketchup are grown using Heinz seeds, which is something that no other brand can claim”); the launch of [Seriously] Good Mayonnaise; Heinz Summer Sauces’ ‘Add A Little Magic’, with a TV campaign running right across the summer months; a heavyweight Back To School campaign which kicks off in early August, with a brand new TV creative; and lastly, the winter soups and sauces campaign. “If you take the launch of [Seriously] Good Mayonnaise, we had a brand new TV ad, backed up with in-store support, which was in turn backed up with outdoor, press, online etc. All our major campaigns are shared with the trade in advance and are fully rounded, 360-degree campaigns” Alan states. “When we go in to talk to the trade, it’s very clear that we have a very different marketing mix for the business.”

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The Retail News Interview European business and specifically the Irish business, the Kraft impact is only starting to be felt now,” he admits. “We’re in the throes of relaunching the Planters peanut brand, which will hit the market in early September, and we are also launching Kraft Mac & Cheese, which is a billion dollar brand in the US and will launch in Europe, including the Irish market, across the next 8-12 weeks.” Implications for Irish retailers are positive, according to Alan: “If you take Planters as an example, this is an iconic nut brand globally but it had virtually disappeared from the marketplace. We are bringing it back.” Kraft Heinz are very cognisant of the move towards healthier products. “As market leaders in the categories we operate in, the onus is on us to drive the health agenda,” Alan stresses. Indeed, this is a road that Heinz, in particular, have pioneered in recent years through products like reduced salt and sugar ketchup, beans and soups. “The great thing about our range is that the reduced sugar products taste as good as our standard products,” the Country Manager boasts. “If you give your kids our 50% Reduced Sugar Ketchup, they will not tell the difference between that and standard ketchup. “The health agenda is very much part of our agenda globally, particularly in the UK and Ireland, which is where our footprint and penetration with the Heinz brand is largest. We are already well ahead on salt and sugar reductions and will continue to be a market leader in terms of the health agenda.” A Little History While Heinz is not an indigenous Irish brand, Heinz Baked Beans have been sold in Ireland since 1899. “We have a photograph in our reception of the first display of Heinz products in Findlaters in Dublin in 1899, The Heinz sauces range are being supported right across the summer with the when Henry Heinz came to Ireland to heavyweight ‘Add A Little Magic’ campaign. display his wares, having had such success Audience Engagement in Fortnum & Mason in the UK,” Alan Whether they are launching a brand new product or reveals. “So we have a long heritage in the Irish market. focusing on core brands, Kraft Heinz are engaging with their We know we are a family favourite, which is reflected in audience, both retailers and consumers, more than ever our advertising campaigns, based around family occasions, before. including our new Back to School campaign. “From a retailer perspective, we have engaged the “We really want to engage with consumers and give trade in a very different way than we did in the past,” them the products they want. We have over 50,000 Facebook Alan confesses. “We probably had a very transactional fans and digital and online marketing is becoming a very relationship with retailers in the past but we realised that important platform for us. We also recognise that we are a this either stagnates or restricts growth. So we looked at our brand that is a family favourite, a staple of the marketplace. whole model and found different ways to engage with the The vision of this business is to be the best food business trade. In a sense, we are now putting our money where our in the world, growing a better world, and one of our key mouth is. Our major campaigns are meticulously planned, values is consumer first. We put the consumer at the heart of aligned with our customers and executed in a manner that everything we do, so listening to consumers, understanding ensures all aspects of our marketing mix are optimised, this what they want, anticipating their needs and engaging them ensures that the consumer visibility of our activations is in where we are going are key elements for us.” hard to miss.” Alan acknowledges that the Heinz brand has a special Last year’s merger was, according to Alan, significant in place in the hearts of consumers. Their market penetration the industry. Prior to the merger, Heinz’s global turnover in Ireland was measured at around 83% in the Kantar Brand was circa $9-10 billion and the Kraft business was valued Footprint, which is one of the highest in the country. at $19 billion, with most of that in the US. “In terms of the “When you have that position, there is an onus to Hogarth Worldwide

137761_1364454

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Simon Snashfold

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28/04/2016 12:46

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The Retail News Interview maintain it. It goes back to the values that Henry Heinz instilled in the company back in 1869: the business was set up to use good quality, pure ingredients and to make sure consumers are aware of that, highlighting the provenance of what we do. We are the custodians of this fabulous brand and its heritage will carry on hopefully for another 140 years and beyond: the actions we take today and what we do with the brand are key to driving that.” Private label has become so prevalent in recent years, with huge quality and marketing improvements, that it has put serious pressure on brands. With the market returning to growth, is there scope for brands to regain their previous positions of strength? “Absolutely,” Alan avows. “Given the choice, consumers always prefer to buy a brand ahead of private label: price has been key in recent years, but the value equation is more than just price. One of the key roles of brands is innovation. If there are Kraft Mac & Cheese, a billion dollar brand in the US, will launch in Europe, including the Irish no brands, there is no innovation. market, across the next 8-12 weeks.” Consumers want choice; they want better quality products; they want products that have been distribution and with the belief and conviction that we can innovated to suit the lifestyle and times that we are in, and make it happen. It was a pleasure to be involved in the Mayo it is incumbent on brands like ourselves to be there for them. launch, for example, because I have never seen the level of Private labels follow; they don’t lead. engagement that we had from the trade in my 24 years in “Private label has been a significant influence in the business. We then take the statistics from that launch, recent years but I think our investment in innovation and review and analyse the results and figure out where we can marketing is really coming into play and we are starting to do things better next time.” see brand share growth again.” The company’s relationship with the retail trade is crucial. “At the end of the day, if you don’t have a seriously Innovation and NPD good relationship with the retail trade, you are going to Innovation and NPD are crucial in the FMCG market, and struggle,” he admits. “Building relationships with the trade, this is an area where Kraft Heinz are really excelling, as getting them to buy into our plan, particularly as we’ve evidenced by the launch of [Seriously] Good Mayonnaise. gone through so many changes in our business, is vital. I “First up, you have to have a great tasting product: if it’s a think that is where we benefit from our new owners’ belief ‘me too’ product, forget about it. We know, from doing taste in growing brands. I think when retailers understand that tests that our product stands up. But then you have to put there is a real belief to grow the business and there is the budget behind it. When launching [Seriously] Good Mayonnaise, which has become the model for all of our major investment to back that up, they want to be a part of it.” launches, we brought the trade through the proposition: The Brexit Impact? it’s got to deliver category value, the consumer has to want While the outlook for the FMCG market in Ireland was it, and we were able to supply the consumer data to prove looking decidedly better than since 2007, the UK’s Brexit that consumers loved it. Then you have to invest behind the vote has created all kinds of uncertainty in the market, with brand. This year, we ring-fenced a significant proportion nobody quite sure how bad its effects will be. of our annual marketing budget around [Seriously] Good “It’s too early to say exactly what the impact will be,” Mayonnaise and if we have a big launch, that’s what we will Alan states. “There are too many ifs and buts at the moment. do.” It is very tough to call. The [Seriously] Good Mayonnaise campaign isn’t finished “The consumer will lead the market, ultimately,” he yet. Across the summer, one million bottles of Heinz Tomato concludes. “Will we see another recession post-Brexit? If we Ketchup will highlight the brand’s sister mayonnaise brand do, I don’t think it will have the same impact on the grocery on the label: “We are using the assets we have on-shelf as an market as the habits developed in the last dip have become a additional marketing tool.” mainstay of people’s daily grocery choices. For Kraft Heinz, The marketing mix is crucial, according to Alan. we need to continue to innovate, to execute and to engage our “Advertising is a very key element of consumer engagement, consumers and retail customers so we can ensure a win-win of portraying your product and creating desirability, but it for everyone.” needs to be backed up with in-store activation, with the right

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Retail Ireland: Monthly Update Programme for a Partnership Government: a Retail Perspective THE “Programme for a Partnership Government”, published in May, sets out the programme for government agreed between Fine Gael, the Independent Alliance and some Independent TDs. The programme contains practical ideas which, if implemented, will help support a sustainable and balanced economic recovery. Commitments in areas such as enterprise, education, housing, investment and regional development will help improve the broader business environment and consumer confidence. The programme does not make any direct commitments to support the Irish retail sector but there are a number of areas of interest from a retail perspective:

in January 2016, recommended by the Low Pay Commission, has had a damaging and a disproportionate impact on the sector. Retail Ireland recently met with the Low Pay Commission and pressed home that wage increases must be competitive, affordable and appropriate, while taking the cost of living into account. Therefore, the National Minimum Wage should not be increased in 2017. The programme sets out a number of additional tax raising measures, such as higher excise on tobacco and a tax on sugar • A commitment to enact the Public Health (Alcohol) Bill; • A commitment to move the National Minimum Wage to €10.50 by sweetened drinks. Taxes on sugar sweetened drinks are ineffective, 2021, offset by a cut in the rate of employers PRSI for lower income regressive in nature and purely fiscal, with no health benefit. Retail Ireland calls for focused and effective public health measures to workers; • A commitment to develop a new and improved Town and Village reduce obesity rates, such as portion control and product recipe reformulation. Renewal Scheme in time for Budget 2017; Any move to increase duties on cigarettes will only serve • A commitment to establish a Joint Agency Taskforce with to increase black market activity and impose further losses on Northern Authorities to tackle organised crime, including fuel legitimate operators and ultimately, the State. laundering and tobacco smuggling; Retail Ireland will continue to lobby against many aspects of • A commitment to introduce a sugar tax on sugar sweetened the Public Health (Alcohol) Bill, which would see the separation drinks; of alcohol products in outlets and introduce a minimum price for • Implementation of regulations to tackle unfair practices in the alcohol products. Following the introduction of Grocery Regulations grocery trade; • Higher excise duty on cigarettes and increased enforcement and in April 2016, future grocery sector regulations should focus on their effectiveness and ensuring efficiency in the grocery supply chain. sanctions on the illegal importation and sale of cigarettes. Retail Ireland has long called for Government to provide a coordinated, national response to address town and village revival The programme commits to an increase in the minimum wage to €10.50 per hour over the next five years. This would be equivalent and welcomes the commitment to develop a new and improved Town and Village Renewal Scheme in time for Budget 2017. to just over 2.5% per annum. The increase to €9.15 per hour

Brexit - Potential Impact for Retail THE UK’s decision to leave the EU is clearly a negative event for the Irish economy and will have both short and long term consequences for the retail trade in Ireland. At this time, the ultimate consequences of Brexit are impossible to quantify and accurately predict. However, for Irish retailers Brexit could have a number of long-term effects and the following must be considered over the coming months: • • • • •

•

Customs: new EU customs controls and duties; Exchange rate: implications for import prices and consumer prices; Competitiveness: deter investment and future growth; Logistics: added complications and costs to the supply chain; All island operations: increased costs associated with a lack of regulatory harmonisation and inability to operate on an all island basis; Uncertainty: economic and political.

The most obvious short term impact is the

devaluation of Sterling against the Euro. The falling value of the pound makes it more attractive for those in the border region to cross to the North to shop. This will inevitably have an impact on retailers in the border area. The other major short term concern is the impact this political and economic uncertainty may have on consumer sentiment. After a number of very difficult years for the retail trade, anything that knocks consumer confidence is a major worry for the sector. Retail Ireland will be working to highlight these threats to Government and will be pressing them to ensure the costs of doing business are controlled over the coming months, as the full impact of Brexit becomes clear. Despite the Brexit shock, Ireland will remain one of Europe’s fastest growing economies and Retail Ireland projects consumer spending growth of 4.1% this year. Government must now do all in its power to keep Ireland competitive and maintain the recovery within the economy and the Irish retail sector.

Tel: 01-6051558 www.retailireland.ie

Need more? For more information about what we do and how your retail business can benefit from our unique services and supports, please visit us at www. retailireland.ie.

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Tobacco

The Road to Change JTI Ireland Sales Director, Derek Mooney gives an update on plain packaging and discusses the upcoming changes retailers can expect to see after the revised EU Tobacco Products Directive (TPD2) entered into force in May. What is the current situation regarding plain packaging? In May, we received notice from the Department of Health that there is a delay in their plan to introduce the ban on tobacco branding in Ireland. According to the Department, the commencement of the provisions of the 2015 Act relating to standardised packaging will be deferred until the enactment of the Health (Miscellaneous Provisions) Bill 2016. The legislative process for this Bill has been initiated in the Houses of the Oireachtas. However, due to the unforeseen and unusual delay in the formation of the Government, the legislative process for this Bill has not progressed to date. As soon as we have more information, we will update our trade partners. When do the new TPD2 rules come into effect? TPD2 came into effect on May 20, 2016, but there is a oneyear sell through period, during which current packs can still be sold while stocks last. How long will JTI be selling TPD1 products and what will be the first brands to move to the new TPD2 design? We cannot say with certainty what brands will change first but would expect some to transition over the coming months. TPD1 products can be sold at retail level until May 19, 2017. What happens on May 20, 2017? From May 20, 2017, only products that comply with TPD2 can be sold in Ireland. What happens to any of my old TPD1 stock after May 20, 2017? It is unlikely that there will be any JTI TPD1 stock still with retailers after this date, but if there is, JTI will uplift these products. It is vitally important to your business remaining legally compliant that TPD1 stock does not remain available for purchase in retail from May 20, 2017. Will the packs look different? Yes. For example, under TPD2, all tobacco packaging will feature enlarged text and graphic health warnings. Also, it will no longer be permitted to put Tar, Nicotine and Carbon Monoxide information on the packaging.

Other than the health warnings, will packs change in any other way? Yes, some will. There will be new restrictions on packaging formats which will impact slide packs, for example. Does this affect RYO tobacco too? Yes. A minimum size of 30g will be introduced for RYO products. Sizes below 30g will be prohibited from May 20, 2017. What about flavoured products? Certain flavours will be prohibited after May 20, 2017, so products with these features will disappear. However, menthol products are allowed until 2020. Will the name of any products change? Yes. The new rules prohibit some descriptors, such as ‘additive free’, ‘organic’, ‘light’ and ‘natural’, so the names of some products will change to reflect this. Are e-cigarettes affected? Yes. Since May 20, 2016, there are new restrictions on advertising and marketing of e-cigarettes. Point of Sale display is not affected. From November 2016, new restrictions on e-cigarette packaging will be introduced. This is followed by a sell through period to May 19, 2017. Who can I talk to if I have follow-up questions? JTI’s Salesforce and Customer Service team are, of course, always available to answer any questions and offer support and guidance.

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Shop Profile

Roche’s Store Shines in Cork John Roche’s award winning Londis forecourt in Doneraile, Co. Cork, has undergone a significant revamp, and is already reaping the rewards. JOHN Roche’s Londis forecourt in Doneraile has leveraged its extremely strong reputation for quality fresh food to become a destination shop for a much larger audience than the inhabitants of this scenic town in Co. Cork. However, it is the commitment of John, his staff and his symbol group partners in Londis to the local community that has always been at the very heart of this shop, a commitment that remains as strong as ever. John Roche and his wife Majella took over the shop in Doneraile in 2001, and immediately decided that Londis was the perfect fit for them. The Roches quickly built up a reputation for top quality fresh food and food-to-go, winning the Deli of the Year Award in the Londis 2003 Store Awards. When the recession hit in 2008, the Doneraile store was not immune, and saw a fall in spend across Store owers John and Majella Roche, are pictured with Gerard Greaney, Regional the store, alongside some distinct Development Manager, Londis. changes in consumer shopping habits. “There’s no doubt that trading through the recession was challenging,” John tells Retail News. “Londis were very proactive in offering support and all of us in the shop came together to work through the challenges. There was no choice but to knuckle down, work hard and survive.” Significant Redevelopment Having come out the far side of the downturn, he feels the experience will be beneficial in the long-term: “The recession was tough, but coming through it gave us a lot of confidence. When Londis became part of BWG, there was also a sense that it was time to invest in the shop and build the business.” The Roches did just that, and John pays tribute to the “fantastic team” from BWG, who helped with the redevelopment: “Gerard Greaney and David Moroney were extremely hands-on and gave us great support and Robert Gough project managed the process expertly on behalf of BWG.” The store remained open and trading throughout the

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Shop Profile very important for shops in a rural location. “We conduct regular customer surveys and we are always ready to source stock for customers and happy to offer home delivery when it helps out,” he says. “In order to distinguish this shop in the minds of our customers, we all have to work very hard to deliver a complete package.”

eight-week project. Despite the fact the redevelopment didn’t involve any major building works, it resulted in significant changes to the internal layout of the shop and to the manner in which the business displays its fresh food offering. The store is already reaping the rewards, having seen an immediate boost in sales across a host of categories. Of particular note is the Bia Blás Deli, the traditional home bakery offering, as well as the Seattle’s Best Coffee element, which have all shown exceptional growth. From the moment visitors enter the shop, the freshest produce is on display, reinforcing the identity of Roche’s shop as a premium destination for people looking for fresh food and food-to-go. The Doneraile National Park draws significant numbers of visitors to the area and Roche’s Londis is also known for its picnic provisions. The shop stands ready to supply visitors with all their grocery needs for their day out and the reputation of the shop is so strong that many visitors wait until they get to Doneraile to shop, rather than bring their supplies on the journey with them. Innovative Greengrocer Element Even before visitors enter the shop proper, they are treated to a wonderful display of top quality produce in the external Greengrocer element in front of the shop. “We are a rural shop in a rural location,” John explains. “The greengrocer element at the front of store suits our location and our reputation. It’s something a little bit different and it is another reason that people will choose to shop here. We have always been very much a local shop, focusing on local needs and listening to our customers. Unlike other areas, there is no multiple presence in our town, so we have to meet a wide variety of shopping needs, as well as fresh food and food-togo.” In order to meet these needs, Roche’s also retain a significant ambient grocery offering, the store owner explains, while the buying power of BWG allows them to offer strong value promotions to their customers, which he feels is

Fact File Owner: John Roche Location: Main Street, Doneraile, Co. Cork Size: 1,600 square feet No. of Staff: 12, full time & part time Opening Hours: 06:30-22:00, Monday-Saturday; 07:00-21:00, Sunday.

Significant Charity Work As well as meeting the shopping needs of the local community, John and Londis engage in significant charitable activities. John helped organise the Londis ‘Jump for Joy’ sponsored parachute jump that took place on May 14, when Londis stores around the country raised €31,422.21 to support Pieta House. Next year John and the Londis retailers are planning another fundraiser and are going to climb Carrauntoohil to raise even more funds for this worthy cause. As well as engaging in broader Londis charity campaigns, Roche’s sponsored walk in aid of the local GAA club raised €3,000 and the shop was also heavily involved in organising and supporting the 1916 commemoration event in the town earlier this year. “As hard as myself and Majella work on the business, it is the bigger team that has made us a success,” John concludes. “All of our staff work extremely hard: some of them have been with us since day one and we have been through a lot together. We have extremely reliable and robust systems in BWG backing us up, including deliveries from the National Distribution Centre and online training and support. Together, it all brings a huge amount of value to the business. We have very high standards in the shop and we expect similar levels from the people we work with. We’re very lucky to work with people of the calibre of the Londis team and we’ll continue to work together to serve all our customers’ needs.”

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Crisis Management

On the Brink: How Crisis Ready Are You? If a crisis hits your shelves later today, how prepared are you to handle it? What do shoppers expect you to do? And will your store be able to open the doors tomorrow, reputation intact? Alan Tyrrell of PSG Plus Communications investigates. IN the court of public opinion, reputation is the only currency worth having in a crisis. Failure to predict, prepare and adequately respond to a crisis will shred your reputation and the value of your organisation in an instant. Trust, built up over decades, can evaporate in minutes. This has been seen by everyone in retail, with high profile issues, from food ingredients to cyber-attacks. PSG Plus’ new report ‘On the brink…how crisis ready are you?’ brings new research to light regarding consumer attitudes to companies in crisis. Our research shows that the speed and strength of your investigation, along with your reaction, are the most important factors in responding to the crisis and protecting your reputation, not to mention your revenues. When to call a crisis…. Predict and Prepare ‘On the brink’ poses the question, how crisis ready are you? Let’s start with some of the key findings. Our research shows that more than half of CEOs have experienced a crisis in the

past 24 months, but only 40% of them had a crisis plan to activate. When it comes to crisis communications, the importance of preparation and planning cannot be over-emphasised. Smart companies build a measurement model that allows them to see when something is actually a crisis, the scale of that crisis and their escalation path when responding. To build that model, it is best to focus on just three quantifiable measurements, although each one can have a number of components as follows:

• • •

Human impact, e.g. injury, death; Financial impact, e.g. lost revenue, reparation costs; Reputation impact, e.g. brand damage, drop in Net Promoter Score (NPS), drop in employee engagement.

With the measurements identified, it then becomes much easier to create scenario plans for a best and worst case outcome. It is also much easier to decide how and when

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Crisis Management issues get escalated and what resources to apply in a live response. Without the measurements in place, the danger is that you end up making a mountain out of a molehill. As you prepare, remember also that the best plans are not overly complex documents. In a crisis, no-one has time to read through 200 pages of dusty planning. Make your documents easy to use and share across geographic and cultural boundaries. Understand the Media Reporting Cycle Media reportage plays a crucial role in any crisis. Take the shooting of JFK – 44% of people refused to believe it had happened until the media confirmed the story. While much has changed since then, media reportage remains a vital part of your crisis planning. So if you haven’t planned for a crisis, then, like Laurel and Hardy, you will find yourself in “another nice mess”, although your ‘MESS’ is slightly different: M is for Mayhem: This is the chaos at the start of any crisis. It will be fastpaced and based on news bulletins. E is for Epicentre: This is where the media will go after the mayhem. This means getting to see what’s at the core of the problem and it usually covers the aftermath too. S is for Searchlights: This is where the hunt is on for the person or people who caused the problem. This is often the point in time when the guillotine first appears and heads may roll. S is for Stop: The crisis reporting stops and is superseded by the next big story or another crisis. Throughout the MESS (Mayhem, Epicentre, Searchlights and Stop), the role of the leadership team is crucial. You may also need a stand-in CEO to run the business, while the real CEO runs the crisis. Either way, invest well in the capabilities of key spokespeople and ensure they can clearly articulate and communicate the cause, effect and solution as you strive to keep customers. This communication needs to happen internally and externally and keeping your employees up to speed is vital. You need a coalition of the willing and in a crisis, your frontline teams need information, support and strong leadership. Respond With Clarity, Speed and Accuracy How then should you respond in a crisis? What is it that consumers want to hear and see you do when things go wrong and your reputation is at stake? While both consumers and companies agree that launching an investigation into the source of the crisis should come top of the list, our research shows some significant

About The Author ALAN Tyrrell is agency director for PSG Plus, the corporate PR agency within PSG Communications. Alan can be contacted on alan.tyrrell@psgplus.ie

divergences in expectations. Whereas 31% of customers say the company should compensate the people affected, just 5% of CEOs agree. At the risk of stating the obvious, there is one thing people want in a crisis and that’s information. They also want it fast and frequently, and in general they will take it from whatever source is providing it. A “Tra-Digital” media world means information (or misinformation) can be in the hands of customers, suppliers, media or employees within minutes of an incident occurring. Unfortunately, information is also the thing that is in shortest supply during a crisis, so you will need to take on the mantle of being a publishing house to get information in and out as rapidly as possible. It is also vital to rely on all media types – owned, earned and bought media – so make sure you have all your marketing support ready. The role of internal communication cannot be overestimated in crisis response. Whether you make cars or cameras, are a retailer or a software developer, your employees are your first point of customer contact. A poor flow of information internally during a crisis could damage the trust factor for both customer and employee and exacerbate an already fraught relationship with your brand. In setting up your response mechanism, build in clearly defined and regular times for information updates internally and externally. Ensure that the media (including your internal media) is geared to the rhythm of your information flow and vice-versa. Recovery (AKA When will it end?) Everyone who has been through the white heat of a crisis knows that it seems to go on and on and on and on. Research shows that crises typically last about 50 days. These will be days of unrelenting pain; but rest assured, the storm will calm. Listed companies can expect a share price drop of between 7% and 10% in the first few days of a crisis. This will be accompanied by a lot of volatility and a drop in trading volume. Again, after about 50 days, the share price should have recovered. If you have built a plan, prepared for the crisis and predicted the journey, then you are well on the way to recovery. But this is the long hard slog when you need to rebuild the deposits in the bank of goodwill. In conclusion, a crisis may happen whether you prepare for it or not, but planning will help mitigate a crisis, protect the brand and ultimately protect the bottom line.

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Invest NI News

Healthy Export Business for ‘Detox’ Juice Processor COLD pressed 100% fruit and vegetable juices from northern Irish processor Seriously Juicy have won business in delis and independent shops in the Republic of Ireland. Recent customers for the ‘detox’ juices, launched earlier in the year, also include the Monaghan Gaelic football team. Formed in 2015 by Fiona Lydon, a lawyer, and based at Newtownbutler in County Fermanagh, Seriously Juicy cold presses rich blends of raw fruits and vegetables to create a four-strong range of juices for health conscious consumers. The range consists of ‘Mean Green’, apple, cucumber, celery, kale, spinach, parsley, ginger and lemon; ‘Ginger Zinger’ with apple, carrot, lemon and ginger; ‘Sweet Beet’ comprising beetroot, apple, carrot, spinach and lime; and ‘Mango Tango’ with mango, carrots, pineapple, yellow bell peppers, cucumber and lime. In addition to delis and other stores in many parts of Northern Ireland, the juices have recently been listed by retailers in Cavan, Donegal, Monaghan and Sligo in the Republic of Ireland. The Monaghan gaelic football team is using the small company’s ‘Mean Green’ as part of its training regime. The recipes are all Fiona’s own and made from 100% raw vegetables and fruits, with no added water or preservatives. They are all gluten free and suitable for vegetarians and vegans. The ‘detox’ juices are available in 330ml bottles.

Leading Irish chefs Noel McMeel of the Lough Erne Resort in Enniskillen, Neven Maguire of McNean House and Restaurant at Blacklion in Cavan and BBC’s Paula McIntyre are assisting the company in developing its business. Fiona developed an interest in the juices while living in Boston and London. “I’d seen the trend in both centres towards juices using raw vegetables. I decided to develop my own versions when we returned Seriously Juicy Mean Green, made to Fermanagh. I trialled with apple, cucumber, celery, kale, spinach, parsley, ginger and lemon. these with family and friends and was encouraged by their feedback. I use High Pressure Processing to provide a shelf-life of 30 days. I’d hope to double this in the near future,” she says. “The juices are packed with vitamins, including A, B, C, E, K, and minerals such as calcium, copper, iron, magnesium, phosphorous, potassium and zinc."

NI Butchers Excel at Awards SEVEN of the 12 categories in the first All-Ireland Sausage and Burger Championships for family butchery businesses were won by Northern Ireland butchers. The annual event was organised by Butchery Excellence Ireland. Butchery Excellence is an initiative by Montgomery Food Consulting of Aughnacloy, County Tyrone, to help family butchers improve standards and their overall competitiveness. The Northern Ireland category winners were: Continental Sausage - Cunningham’s High Class Butchers, Kilkeel, for Tomato, Chilli & Pork; Traditional Beef Sausage - Gary Coote Meats, Fivemiletown, County Tyrone; Steak Burger - Bergin Family Butchers, Edenderry, County Antrim; Meatballs - Glenn’s Butchers, Limavady, County Derry, for Spicy Beef & Mozzarella; Speciality Beef Sausage - Gary Coote Meats, Fivemiletown, County Tyrone, for Caramelised Beef & Mustard; Beef Burger - Lowe Bros, Dungannon, County Tyrone; Vegetable Roll - M&W Farm Meats, Portadown, County Armagh. “The All Ireland Sausage and Burger Awards are special and simply put, we had a great number of excellent entries from every corner of the country,” reveals chief judge,

Rhonda Montgomery, Chief Executive, and Sean Owens, Managing Director of Montgomery Food Consulting, organisers of the first All-Ireland Sausage and Burger Championships for family butchery businesses.

Sean Owens, Managing Director of Montgomery Food Consulting. “The standard of the competition was superb and I was particularly impressed with the innovation and creation of some great tasting gourmet style speciality sausages. I consider the quality overall to be second to none and this is great news for customers in butcher shops across the island of Ireland."

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Invest NI News Record Deal for Broighter Gold BROIGHTER Gold, the award winning producer of rapeseed oil from Limavady, has won business with top retailer Musgrave Group that will see its products in hundreds of convenience stores across Northern Ireland. The contract is the biggest retail contract won to date by the Co. Derry farm-based business owned by Richard and Leona Kane. Broighter Gold’s range of original Liquid Gold and flavour infused rapeseed oils, such as Basil, Chilli, Rosemary and Garlic, Lemon, Thai, and Black Truffle, will be on the shelves of the group’s SuperValu, Centra and Mace convenience stores. The deal could lead to the company’s oils being added to Richard and Leona Kane of Broighter Gold Rapeseed Oil in Limavady the group’s extensive network of supermarkets in the are pictured with David McMahon, Musgrave NI’s Trading Manager. Republic of Ireland. Broighter Gold is the latest addition to Supervalu’s “We’ll be working closely with Musgrave on an ‘Inspired Range’ of ambient products. extensive series of product tastings in stores throughout The successful farm diversification company has been Northern Ireland over the next few months as we seek to cold-pressing and bottling rapeseed oil for over five years, support this very important business for us. We’ve already building success on the increasing demand for healthier lined up many store tastings in the short term and hope alternatives to mainstream cooking oils. to undertake many more this year. While it’s going to be The range has been used and endorsed by numerous very busy, we are looking forward to working with the high-profile chefs, most notably SuperValu’s food supermarkets and meeting a great many more customers. ambassador Noel McMeel, and has featured on the menu at It’s an immensely exciting development for Broighter the White House. Gold.” “Broighter Gold is a great addition to our ‘Inspired Broighter Gold has won a string of UK Great Taste Range’ and is being stocked in our SuperValu, Centra and and Blas na hEireann food awards over the past three Mace stores across Northern Ireland,” reveals Musgrave NI years. The product was also won the Flavours of the Trading Manager, David McMahon. Neighbourhood, a UK competition launched by the Hotel Leona Kane, Managing Director and founder of Indigo Group, part of the global Intercontinental Hotel Broighter Gold Rapeseed Oil, adds: “Winning this deal with Group chain, to find the best artisan food product. Musgrave Group NI is a huge boost for the business and is The oils are based on oilseed rape grown on Broglasco, our biggest retail deal. It moves the company on to a higher the Kane family farm, in Myroe, near Limavady, which level and will give us access to the group’s vast customer is on the edge of Lough Foyle, just above sea level on base across Northern Ireland. reclaimed land.

Heavenly Deal for Baby Snack Firm HEAVENLY Tasty Organics, Northern Ireland’s market leader in organic snacks for young children, has won business from Tesco Ireland which will see the company supply its range of snacks to over 70 Tesco stores across Ireland. Based at Augher in County Tyrone, Heavenly Tasty Organics produces a range of snack bites, waffles, wafers and juice drinks for babies and children. In addition to a series of UK Great Taste Awards, the Northern Irish company, which is run by husband and wife team, James Blair and Shauna McCarney-Blair, won the Best Organic Product Award for its Coconut Squishies in last year’s Maternity and Infant Awards. “We are delighted to have been listed by Tesco,” explains Shauna, “because it means our products will be on sale in a significant number of supermarkets, particularly in the Republic of Ireland, a key market for us.” The organic snacks are suitable for babies from six months and toddlers and also for lunchboxes. The small business has also expanded to markets such as the Middle East, Great Britain and France. It has developed a range of snacks that include three Coconut Squishies – organic fruits with coconut milk and a dash of lemon in mango, apple, banana, pineapple, apple and banana, and strawberry, apple and banana flavours;

Heavenly Tasty Organics produces a range of snack bites, waffles, wafers and juice drinks for babies and children.

two Wispy Wafers with organic fruit and vegetables in spinach, apple and kale, and pumpkin and banana; and Happy Halo Bites, with grains such as buckwheat and amaranth and organic apple and banana. Formed in 2009, the company’s key customers also includes Ocado, Amazon and SuperValu. The company has been highly commended in the Organic Food Awards, organised annually by the Soil Association, and has won UK Great Taste Awards for its products.

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Invest NI News

Clandeboye Yoghurt Wins First Business with Aldi

AWARD winning Clandeboye Estate Yoghurt, the only yoghurt made in Northern Ireland, has won a contract to supply Aldi in the Republic of Ireland. Clandeboye Estate luxury yoghurt uses milk Based at sourced from the farm's own award winning herd and is produced using traditional Bangor in County Down, handmade techniques. Clandeboye Estate recently installed a second pot filling line, a Stg£70,000 investment, to support the new business with the discounter. Clandeboye Estate, which has won a string of awards for its artisan products, is supplying its Greek-style and Madagascan Vanilla premium yoghurts in 450g pots. The approach from Aldi followed Clandeboye’s success in winning the yoghurt category in last year’s Irish Quality Food and Drink Awards. “We are delighted to have won what could prove to be our biggest deal yet in the Republic of Ireland, a key export market for us,” notes Bryan Boggs, Clandeboye Estate Yoghurt General Manager. “Our success in the Irish Quality Food and Drink Awards helped to open the door for us to this very exciting business opportunity with Aldi and with a number of other potential clients in the Republic. “Aldi was keen to add a premium yoghurt brand to its portfolio there. It’s a marvellous boost for us and will move our business in the Republic to a new level. We have begun supplying our Clandeboye Estate branded yoghurts to the Aldi depot in Naas for distribution to 61 supermarkets across the Republic.” The artisan company's natural and Greek-style yoghurts are hand made using traditional techniques to provide a rich creamy texture without fat content. The milk, sourced fresh every morning from the estate’s award winning Holstein and Jersey herd, is prepared and cultured very gently over a 24-hour period in small batches. This helps to create the exceptional flavour and texture. The Greek style yoghurt is also made in a traditional way by straining through cheesecloth to create a product with absolutely no thickening additives and therefore, no added fats. Clandeboye Estate has won a series of UK Great Taste Awards for its products.

Pork Processor Expands with New Brand FINNEBROGUE, the Northern Irish producer of pork and venison products, has completed a Stg£25m expansion and created a new brand identity to boost sales, particularly in Great Britain. The company, a major supplier of products to Marks and Spencer, Asda, Waitrose and Aldi, has launched Artisan Finnebrogue to emphasise its commitment to traditional artisan values. Finnebrogue founder and Based in Downpatrick, Chairman, Denis Lynn. County Down, the business was formed by food entrepreneur Denis Lynn in the 1990s and aims to increase turnover to over Stg£100m from the current figure of Stg£55m. The company employs 330 people and is planning to increase its workforce. Over the last three years, Finnebrogue has benefited from Invest Northern Ireland support of Stg£1.7m towards its business development activities, including the extension to its factory premises. Specialising in artisan pork products, the successful business, which is a recognised leader and innovator in its field, is gearing up to expand sales outside Northern Ireland. It began as a processor of venison under the Oisin brand to retailers such as Marks and Spencer. It has since become a leading supplier of premium pork products, especially sausages, to M&S and other leading retailers. The latest expansion of the business is in a new 160,000 square feet processing unit with state-of-theart product development facilities. This represents a Stg£25m investment by the family-owned and managed business. The expansion will make the factory among the most modern in Europe and is the latest in a series of substantial investments by the company in facilities, products and people. “Being in business is not about standing still, but moving forward and being innovative,” Denis Lynn explains. “That is what we do here. As we expand and innovate, we need additional staff to help us achieve that and have always employed the best people who live locally.” In addition to the new factory, the company has another processing unit on the nearby Finnebrogue Estate, also in Downpatrick, which produces a range of venison products for leading high street retailers. “We are planning to take the business to the next level and very keen to add to our growing number of employees who help make Finnebrogue what it is,” Denis reveals.

IRELAND'S FIRST

DOU LE CAPSULE

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Barry Group

Barry Group MD Named One of Europe’s Top 10 Entrepreneurs Barry Group MD, Jim Barry was rewarded for his leadership qualities, as he was named in the top 10 European Entrepreneurs at the European Business Awards. JIM Barry, MD of the Barry Group, was named in the top 10 in the Entrepreneur of the Year category at the European Business Awards, held in Milan in June. The European Business Awards are now in their ninth year, and were created to recognise and promote business success, and support the development of a stronger business community across Europe The Awards reward excellence, best practice and innovation in companies right across Europe, recognising business excellence from all industry sectors, embracing businesses Barry Group MD, Jim Barry. of all sizes and ages and from all European countries. Barry Group, the longstanding retail franchise and wholesale business, was a finalist and Ruban d’Honneur recipient and came in the top ten in the overall Entrepreneur of the Year category. The company was just one of 110 finalists chosen from across Europe, in a business competition that engaged with over 32,000 companies from 33 countries this year. The Ruban d’Honneur award specifically recognises the entrepreneurial leadership of Barry Group MD, Jim Barry. “To be selected in the top ten in Europe for our category is terrific vindication of the work we do as a company,” enthused Jim Barry. “We are always pushing ourselves to offer the very best to our customers, and receiving this prestigious award is great recognition of that work.” Congratulating Barry Group MD Jim Barry and the 10 competition winners, Adrian Tripp, CEO of the European Business Awards, said, “To survive in this economic climate is hard enough, so to innovate, prosper and grow in the way this year’s Ruban d’Honneur recipients have, is truly remarkable.” The Barry Group has enjoyed a tremendous year for

awards. This year, the company was named as both a ‘Great Place to Work’, and one of Deloitte’s ‘Best Managed Companies’ in national business awards schemes, making Barry Group the first wholesale company in Ireland to achieve both awards, while Jim Barry was also named as Ireland’s Most Trusted Leader at the 2015 GPTW awards. Expansion Trail Enhanced logistics infrastructure is on the cards for the retail franchise division of Barry Group in 2016, according to Jim Barry. The business, which has already added 14 retail outlets this year, is eyeing a major expansion in its stores network, the retail boss says. Barry Group currently services over 250 individual Costcutter, Carry Out, and Quik Pick convenience store and off-licence franchises in the Republic of Ireland, and over 1,000 trade customers in total, nationally and internationally. The company is a leading wholesale group in Ireland, with over 240 people employed at the state-of-the-art headquarters in Mallow, County Cork. According to Jim Barry, the management team is

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Barry Group Barry Group Brands Costcutter Costcutter is one of Ireland’s most respected retail groups. With more than 120 locations throughout the country, their network of stores is committed to offering consumers a great product range at excellent prices, in convenient shopping locations. Costcutter offers three different types of stores: Costcutter Supermarket, Costcutter Foodmarket, and Costcutter Convenience.

Barry Group employs over 240 people at its Barry Group state-of-the-art headquarters in Mallow, County Cork.

constantly evaluating market opportunity and potential to capitalise on its state-ofthe-art distribution network and extensive warehousing capacity. Innovation in retail franchise services, a strong consumer range and marketing development, has seen Barry Group grow its retail partners considerably in recent years. The strengthened business added 18 new Costcutter stores, six Quik Pick convenience stores, and 14 Carry Out off-licences in 2015.

Carry Out Carry Out, one of Ireland’s leading specialist off licence franchises, first opened its doors in 2003 and since then has grown to over 100 stores located nationwide, with ambitious plans by its parent company, The Barry Group, to continue that growth in the coming years. Carry Out stores know their customers well because they are managed by people living in the local community. This is what Carry Out is all about: local businesses serving local communities with an excellent product range, level of expertise and commitment to service right on consumers’ doorstep. Quik Pick Since launching in 1996, the Quik Pick group has grown from strength to strength, becoming a well-known name in Ireland’s convenience sector. For the retailer, the Quik Pick brand provides a modern image with competitive pricing, a full, comprehensive central billing package and excellent support services from the Barry Group team. For consumers, the brand delivers a pleasant shopping experience, a wide range of products and regular promotional activity.

Proud to be local

Family Owned Professionally run

With more and more retail groups changing ownership and creating volatility in the market, Costcutter Ireland is the perfect symbol group partner

For a family business

‘What separates us I believe, is our understanding and appreciation of the needs of other family businesses and offering them the stability and platform they need to ensure their business is successful’ says Managing Director of Barry Group Jim Barry – parent company of

Costcutter Ireland

Barry Group can point to over 60 years in business and a string of high profile awards as proof of the stability they can offer a business and they can also point to the growing reputation that Costcutter is developing as a vibrant, innovative retail group as proof of the platform they

can offer retailers

The opening half of 2016 has seen some significant additions to the Costcutter group with fourteen new stores opening at various locations

across the country

‘We are constantly challenging ourselves in every aspect of our service and we believe that resonates with our customers. As a company, we pride ourselves on the relationships we build with our customers and we are always striving to offer

the perfect partnership

For more information on how Costcutter can help your business acheive its full potential

contact Oliver Savage: 086 6036142 or visit barrygroup.ie.

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08/07/2016 08:43:53

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Back To School/Lunch Box

School Daze

Retailers who prepare effectively for the busy Back To School period can reap the rewards across key product categories, from lunch box to stationery supplies. THE Back To School season is a busy one for retail outlets and parents, with consumers across the country stocking up on everything from lunch box fillers to stationery and school uniforms. Indeed, the Irish League of Credit Unions has once again taken a look at just what the costs for both primary and secondary school children are. The cost of sending a child back to school has increased year-on-year since 2012, with parents spending €967 for primary school pupils, and €1,474 for secondary school children, according to the survey. Parents believe extra-

curricular activities are the biggest expense during the school year, the first time this has topped school uniform costs, which come in second and remain high, at €145 for primary and €234 for secondary, followed by school books (€94 for primary and €214 for secondary). Interestingly, 60% of parents are now shopping online for Back To School items for their children, representing a significant increase from 47% in 2015. Saving money (60%) and accessing better deals (57%) as well as convenience (54%) continue to be the main reasons why parents are shopping online.

as voted Weetabix w for kids! e ic o h c p o t the ) Survey 2016 reakfast

(Bord Bia B

Stock up with the best in class!

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Back To School/Lunch Box Commenting on the publication of the results, Ed Farrell, CEO of the ILCU, said: “Covering the considerable costs of school has become very challenging for many families around the country. 80% of parents feel that the cost of sending their children back to school is a significant financial burden, with 67% stating that these costs have a negative impact on household bill payments and family plans. While it can be tedious, we would urge parents to shop around for the best value deals. Many of the major retailers will offer fantastic deals on uniforms and school supplies.” As many schools starting term-time in late August, the Back To School season effectively begins in July and stretches through to September. Retailers and brand owners who prepare properly and treat Back To School as a significant market in its own right, akin to Easter or Christmas, will reap the rewards. Consumer desire for healthy products is extremely prevalent when it comes to school lunch boxes, as parents want to ensure their kids eat healthily. A recent Carat survey into the Back To School period cited nutrition as the most important motivating factor for parents when choosing what goes into their children’s lunch boxes. The start of the school year, as well as being busy in its own right, is also the time when habits are formed that last the rest of the year, which can also be hugely important for brands in terms of gaining consumer loyalty for the entire school year ahead. Of course, Back To School is about more than lunch boxes. It’s also time to stock up on stationery supplies. Industry experts reveal a huge seasonal surge in stationery sales in the weeks leading up to school term, with clever retailers sure to add value to their stationery department by stocking some of the leading names, including a wealth of big brands, with innovative new products and licensed ranges, based on everything from pop acts to animated movies. A dedicated Back To School display or a free standing display unit (FSDU) could make a big difference to your bottom line this season, with many of the best sellers being impulse purchases. Heinz For Back to School this year, Heinz launches a new campaign to promote its unrivalled range of beans, pasta, soups and sauces. Launching in August to maximise the full Back to

Heinz brands will be supported this Back To School season with a heavyweight marketing campaign: ‘Mum, when the school day is done…. It has to be Heinz’.

School period, the ‘Mum, when the school day is done…. It has to be Heinz’ marketing campaign will be supported with a 60 and 30 second TV advert, out of home in all the major retail centres and cities throughout Ireland, plus digital/ social, print and heavyweight in-store activation that will run throughout the Back To School season. The key focus of this campaign is to make Heinz the first choice for kid’s tea-time, fuelling them with tasty, good food. The objective is to remind mums that Heinz is the best choice when they are establishing their new daily routines at the beginning of the school year. Healthier options will play an important role here, with Heinz reduced sugar and salt options being featured. Penguin Penguin, from United Biscuits, has always been a family brand perfect for all occasions. Last summer, it got a new modern fun look and new jokes inside every pack. An improved recipe and a more chocolatey flavour make it irresistible to everyone. Most importantly, Penguin offers better family value for Back To School! The product is sold in 6, 8 and 24 pack formats.

This Back To School season, Penguin will benefit from a digital support and a strong shopper marketing campaign, allowing consumers to win a chance to see Penguins in various zoos in Ireland and the UK, so make sure you’re well stocked up! Carr’s Oddities Since its successful re-launch in 2014 under the Carr’s masterbrand, Oddities has earned the love of young consumers and their parents. This year, Oddities are getting a new modern look for Back To School.

Carr’s Oddities are getting a new modern look for Back To School, with each flavour having its own theme: Salt & Vinegar - Ocean, Smoky Bacon - Animals.

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Back To School/Lunch Box Tesco Listens to Parents

Kids love exploring the world around and the pack is designed to reflect that. Each flavour has its own theme: Salt & Vinegar - Ocean, Smoky Bacon - Animals. New funny shapes were developed specifically for each flavour. The new packaging was designed to make the product stand out on the shelf and fit nicely in the new Carr’s baked bagged snack family. It also keeps the playful and adventurous character of Oddities, making it appealing for kids of different ages. The re-launch will be supported by a digital campaign, competitions and bespoke shopper marketing activity. New Carr’s Oddities will definitely stand out on the shelf, so make sure to stock up now. Around Noon A special sandwich to mark Northern Ireland’s first Year of Food and Drink by Around Noon Sandwiches is proving to be a hit in the snack and ‘food-to-go’ markets in both parts of the island. Around Noon, based in Newry, Co. Down, and a specialist in food-to-go solutions, developed the sandwich as part of its support for the Year of Food and Drink initiative to increase awareness of Northern Ireland food and drink, particularly in the Republic of Ireland, now its biggest and fastest growing market.

A TESCO survey of over 1,000 parents countrywide revealed that 50% of parents turn to other parents for advice when planning for Back To School, while a quarter trade information on social media. Tesco Ireland has been busy doing its homework with a panel of parents from across Ireland to gather useful advice and tips to share with its shoppers and help ease the pressure of Back To School for parents. Insights from the panel showed that when it comes to buying uniforms, parents consider quality first (31%), value for money second (29%), durability third (14%) and finally the fit (18%). “Parents should never have to compromise on quality to get great value for money and we are hugely confident in this year’s F&F uniform range, which offers quality benefits that are best in class, at great prices,” said Grace Carrol, F&F Marketing Manager. “We also listened to feedback from parents and understand that one style doesn’t necessarily suit all so we have introduced a new focus on fit.” Catering for ages 3–16 years, all knitwear, shirts, jumpers and polo shirts use ‘As New’ technology and stain-resistant, super soft fabrics which keep materials looking newer, brighter and bobble-free day after day. Parents will also have more choice on fit, with slim leg, flat front, pleat front and plus fit trousers options on offer. To further help parents with the expense of Back to School, Tesco and Schoolbooks.ie launched a new partnership, giving shoppers the option to double their Tesco Clubcard vouchers through Clubcard Boost, meaning that for every €2.50, €5, €7.50 or more received in vouchers, shoppers can get €5, €10, €15 and much more off their purchases at Schoolbooks.ie. To further help parents with Back To School expenses, Schoolbooks.ie is offering customers the option of choosing a further 12.5% discount on their total order or free covers for their school books. Shoppers simply select their preferred option when checking out online. For further information, see Tesco.ie/Clubcardboost.

Pictured with the new Year of Food and Drink Sandwich are (l-r): Michele Shirlow, Chief Executive, Food NI; David Graham, Executive Chef, Around Noon; and Louise Moss, Ground Cafes.

The sandwich is a hand rolled sourdough baguette filled with sliced avocados, slow roasted tomatoes and peppery rocket from Willowbrook Foods in Killinchy, Co. Down, with a creamy sriracha dressing from another Northern Ireland company, Rich Sauces in Newtownards, Co. Down. “We wanted to create a sandwich which would showcase the creativity of food production in Northern Ireland and could be used by us to show our support for this hugely important initiative to promote our excellent food and drink,” notes David Graham, Around Noon’s Executive Head Chef. “What we’ve produced is a unique sandwich that demonstrates that Northern Ireland companies are creating products that blend traditional and contemporary ingredients and culinary expertise to provide outstanding taste. “We’ve introduced the sandwich to our network of highend foodservice clients in the Republic and been immensely encouraged by the feedback that they’ve received from their customers. Most of the ingredients are from local suppliers.”

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Back To School/Lunch Box Aldi On Top Uni-form BACK by popular demand, the best value school uniform in Ireland is on sale at Aldi stores nationwide for €6. Offering unbeatable savings to families, the range features great quality, durable school trousers, polo shirts, round-neck jumpers and skirts in a variety of colours at unbeatable prices for school children from ages 4-11. For girls, Aldi’s value school uniform features a pleated skirt (€2), a two pack of plain polo shirts (€2) and a round neck sweater (€2), all for just €6. For boys, Aldi’s school uniform features a pair of trousers (€2), a two pack of plain polo shirts (€2), and a round neck sweater (€2), all for just €6. “Each year, families across the country face huge pressure with Back To School expenses. From books to uniforms and stationery, the costs all add up,” said Finbar McCarthy, Group Buying Director at Aldi Ireland. “Our uniform range at Aldi has proven hugely popular with parents year on year, so it was inevitable that Aldi would once again want to offer the best value school uniform offering in Ireland.” Aldi’s €6 school uniforms are machine washable, suitable for tumble drying and easy iron friendly, while the trousers and skirts are also coated in Teflon to help resist stains and water. In addition to €6 school uniforms, Aldi is offering a comprehensive range of back-to-school essentials to fully kit children out at great value prices, including scuff-resistant school shoes, children’s trainers, boys’/girls’ jogging bottoms and backpacks (pictured). Capitol Essentials It’s that time of year again when thoughts of summer start to turn to Back to School preparations, and savvy shoppers are looking to stretch their budgets further. With costly uniforms and school sports kits to buy, one area where shoppers can shop smarter is on Back to School stationery essentials. Introducing an even-greater range of Back to School nonfood impulse products, Capitol Essentials has just the thing to fill any pencil case or schoolbag, ranging from stationery essentials to those ‘must have’ impulse products. Helping to deliver an increased spend at the checkout, whilst offering more choice to customers, Capitol Essentials’ range of non-food solutions spans 12 product categories, combining quality, durable items with great value for money.

Aldi’s Back To School range includes much more than uniforms, with a range of Back To School essentials, like these backpacks.

The complete range, including coloured pencils and crayons, highlighters, gel pens, sticky notes, note books, refill pads, math sets and smart calculators, are attractively packaged and can be mixed and matched to allow retailers to choose the products that will appeal to their shoppers. With 30 years of experience, Capitol Essentials recognises that retailers need every inch of shelf space to work harder for them. The company offers a comprehensive sales and merchandising service, helping to identify and highlight impulse opportunities, alongside its strong wholesale distributor network and a two-day replenishment guarantee. To find out more about the range of Capitol Essentials products, visit www.capitolessentials.com or speak to the sales team on 061 360383.

Capitol Essentials has just the thing to fill any pencil case or schoolbag, ranging from stationery essentials to those ‘must have’ impulse products.

40|Retail News|July/August 2016|www.retailnews.ie

SuperValu Store Openings

SuperValu Invests in the Future SuperValu continues to invest in its store network, with the opening of a brand new Kilcock supermarket and a substantial revamp in Tralee. SHOPPERS in Kildare and Kerry were given a double helping of good news recently as SuperValu opened one brand new supermarket in Kilcock, while re-opened another in Tralee after a significant makeover, with a combined investment of almost €10m. €7m Investment in Kilcock The new 12,000 square feet store in The Square, Kilcock, represents a total investment of €7m, and will be operated by local retailers Steven Nally and Edward Casey. The market square site where the new store is situated was purchased from Kildare County Council as part of a major rejuvenation programme for Kilcock, bringing retail back to the town centre. The store will create 60 new jobs, while will also support a number of Kildare food producers through the Food Academy range, which showcases start-up food companies and helps give small producers a big chance. A range of specialist staff will also be employed as part of an emphasis on fresh food, with a butcher counter, fish counter and fresh scratch bakery all available in-store. The new store also offers a dedicated health and wellness section, as well as a 120-space car park. Local Sourcing Policy Speaking at the opening, store owner Steven Nally said: “Eddie and I grew up just 10 minutes from Kilcock and opening this store is very special to both of us. We are proud to be helping to boost the local Kildare economy with the creation of 60 new jobs. Together with our two other stores in the county, we now employ 170 people in Kildare. As independent local retailers, we are proud that SuperValu’s local sourcing policy has enabled us to support Kildare companies like Nutraplenish and AP Fine Foods Ltd in-store. These are examples of local Irish produce that you simply won’t be able to find in any other supermarket in Ireland, which means that by shopping with us, our customers are helping to put money back into the local economy.” Martin Kelleher, Managing Director of SuperValu, said that the Kilcock opening “demonstrates the strength

Pictured sampling some of the Free Fresh Fruit For Kids at the opening of the new SuperValu store in Kilcock, Co. Kildare, are store owners Edward Casey (left) and Steven Nally (right) with SuperValu MD, Martin Kelleher (centre).

of SuperValu’s independent community retail model, with this store owned and operated by local entrepreneurs from Kildare. This is a very exciting development and following significant investment, customers of the new store will be able to enjoy the great value, quality and choice which is synonymous with SuperValu.” Garvey Group Renovate Tralee Store In the second substantial store opening, the Garvey Group

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SuperValu Store Openings SuperValu Thomastown Supports Kilkenny School of Food

Pictured at the official opening of Garvey’s newly renovated SuperValu in Tralee Town Centre are Marty Morrissey with Gerry Devine, Regional Manager, Musgrave; Jim Garvey, Garvey Group Finance Director; Tomás Garvey, founder of the Garvey Group; and Kevin McCarthy, Garvey Group MD.

opened its state-of-the-art, newly renovated SuperValu in Tralee Town Centre, following a €2.2m investment. The renovation led to the creation of 10 new jobs, bringing the total number of staff employed in the store to 90 and follows a €2.7m renovation of their 16,450 square feet SuperValu store in Dingle last year. The Tralee store refurbishment has focused on extending and improving the fresh food offering, catering for increasing consumer demand for local and healthy food. The supermarket now boasts an extended deli area, serving an upmarket selection of hot and cold food and a new gourmet barista coffee offering in a newly designed seating space. Customers will also enjoy an expanded fresh food aisle, a health section and a Food Academy aisle, which will be home to emerging local food suppliers and small producers. In addition, there is a new cheese counter with an unrivalled selection of cheeses, many seasonal and many sourced locally. Delivering On Shopper Needs Jim Garvey, Finance Director of the Garvey Group, described the Tralee revamp as “a real demonstration of our confidence in the local economy and a further commitment to go above and beyond to deliver on our shoppers' needs. “We have made a substantial investment to further underline our fresh food offering, which SuperValu is renowned for, and to bring great choice and value across the range,” he continued. “We continue to provide even greater support to local suppliers through the Food Academy

Marty Morrissey cuts the ribbon at the official re-opening of Garvey Group’s newly renovated SuperValu in Tralee.

THE Kilkenny School of Food, a community initiative led by volunteers in Thomastown, Co. Kilkenny, has had its first major success by gaining the support of the local SuperValu. Its crops, sown and harvested on site at the former boys’ national school, will now be available in SuperValu Thomastown shopping aisles. Opened in January 2015, the School of Food’s one-acre Market Garden, grown with the assistance of Grow It Yourself (GIY), boasts a wide selection of vegetables, fruit, herbs and salad crops, which have been planted for use in the Chef Training and Cookery classes. A portion of the garden has been dedicated to rare and unusual vegetables such as sweet potato, oca and yacón.

John Kelly, Head Gardener, Kilkenny School of Food, is pictured with Eimear Delahunty and Pat Keating, from Grow it Yourself International.

Thanks to the support of SuperValu, the School of Food have a fully fitted training kitchen, classrooms and an incubation kitchen and will now proudly display their produce on SuperValu shelves. “We are delighted to support the School of Food on this exciting project and giving Kilkenny shoppers the chance to taste the best of local produce,” noted Ciara Humphreys, SuperValu Food Academy Project Support Manager. “As our stores are owned and operated by local entrepreneurs, we understand the importance of community and do more than any other grocery retailer to support local initiatives. We hope to see the Kilkenny School of Food go from strength to strength and help to produce the next success stories of the Irish food industry.” programme and we’re delighted that we have been able to create even more local employment in the process, highlighting the fact that we continue to repay our loyal customers by investing back into the local economy.” The Garvey family have been serving communities in Munster since 1935 and currently have SuperValu supermarkets and Centra stores across Dingle, Castleisland, Listowel, Newcastlewest, Corbally, Dungarvan and Cobh. They work very closely with the local communities and charities, supporting a wide range of organisations, such as Kerry Cancer Support Group Kerry GAA and Tidy Towns.

42|Retail News|July/August 2016|www.retailnews.ie

On The Vine

Ireland’s Best Cellars Jean Smullen reveals Ireland’s top-selling wine brands.

RECENT off trade figures to March 2016 showed no change to the top five wine brands in terms of volume sales in the off trade on a MAT basis. Once again, the top five wine brands were: Santa Rita, McGuigan, Wolf Blass, Castillero del Diablo and Blossom Hill. Chile is the number one country of origin, with Santa Rita continuing as the top selling wine brand in Ireland, by a long mile; Concha y Toro’s Castillero del Diabolo and Cono Sur are performing well, so too is Vina Carmen (part of the Santa Rita group). The presence of such strong brands are all keeping Chile to the fore in terms of volume and value sales (Source: Nielsen Scantrack, March 2016). That said, sadly the wine market in Ireland remains relatively flat: provisional figures for 2015 show that a total of 8.872m cases were sold, an increase in volume of just +0.9% (Source: IWA Provisional Figures, December 2015). The Nielsen MAT scantrack figures for the off trade to March 2016 reveal that from a Country of Origin perspective, Chile, Spain and New Zealand drive the market – each led by some dominant brands: from Chile, the top performers are Santa Rita, Castillero del Diablo, Cono Sur and Vina Carmen; from Spain, Campo Viejo, Torres and Faustino are the biggest brands, and Villa Maria, Oyster Bay and Brancott Estate lead the way from New Zealand. Most are on offer at a discounted price through most of the major multiples and supermarkets on a regular basis, which is what drives volume sales.

Australia, France, the USA and Italy continue to lose value and volume in terms of their market share. Most of the other countries of origin are flat in terms of volume and value growth. The Style Of Wine Wine brands certainly dominate the Irish wine market. However, wine styles too have an influence in driving sales, with wines from France and Italy showing strong volume sales, albeit via a large number number of SKUs. The consumer preference for the Italian wine styles of Prosecco and Pinot Grigio continues to show no signs of abating, and wines from France, especially the key AOP’s such as Rhone, Languedoc, Bordeaux and South West France, are also driving demand. Today on the Irish market, a situation has evolved whereby European wine regions and wine styles are becoming commoditised: a perfect example is the fact that most consumers view Pinot Grigio as a brand name rather than the name of a grape variety. Price offers too, are a key factor in driving sales for many of the European wine styles. The New World still dominates, with just over 65% of all sales on the Irish market coming from countries outside Europe. Many of the bigger brands have invested heavily, with focused marketing campaigns and event sponsorship. Santa Rita’s participation at Bloom 2016 is a case in point: their gold medal-winning Living la Vida 120

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Most L ved Wine

44|Retail News|July/August 2016|www.retailnews.ie

On The Vine Garden prominently featured in national media coverage of the event. The Campo Viejo Tapas Trail is another very strong initiative which adds enormous visibility to this strong Spanish brand through this consumer driven, promotional event, which is held each summer in three of Ireland’s main population centres: Dublin, Cork and Galway. Santa Rita - Chile (Gilbeys Wines) Chile overtook Australia in volume terms during 2015 as the largest country of origin. It has approximately 21.9% volume share of the wine market. Santa Rita 120 Sauvignon Blanc is the number one SKU currently selling on this market, with the Santa Rita 120 Cabernet Sauvignon in position as the number three SKU. Santa Rita is Ireland’s fastest growing wine brand. They have invested enormously here in terms of price promotion and sponsorship activities. As a result, Santa Rita have achieved the highest overall sales through their stable of wine brands, which includes Carmen, Dona Paula, Santa Rita and Sur Andino. Santa Rita also has a reputation for making some of the most internationally acclaimed Santa Rita 120 wines from Chile. Premium wines Sauvignon Blanc: are strong within their portfolio and Ireland’s best-selling include Casa Real, Medalla Real, wine. Pehuen and Floresta, all produced in the company’s own vineyards in Limari, Casablanca, Leyda, Maipo and Curico Valleys in Chile. McGuigan - Australia (Barry & Fitzwilliam) Australian Vintage Limited is owned by the McGuigan family, who are owner/managers of vineyards sold under McGuigan label, including the flagship brand, McGuigan Black Label. Neil McGuigan, who heads up the company, has been voted World’s Best White Wine Maker a record three times by the International Wine and Spirit Competition (IWSC). McGuigan Black Label Range is on promotion during July 2016 at €9.49, down from €11.99, for the full varietal range, which includes Shiraz, Merlot, Chardonnay, Sauvignon Blanc and Pinot Grigio. McGuigan Frizzante will also feature at a promotional price of €10, down from €14.99. The immensely popular McGuigan Frizzante, already a success in the Irish market, is a light style of sparkling wine with soft lemon and apple fruity notes, which aims to compete for the Prosecco market. It is made from Semillon and really McGuigan Frizzante punches above its weight. At this has proved a huge offer price, this is a great wine to success in Ireland, and features on promotion recommend for summer parties and events. during the summer.

Wolf Blass - Australia (Findlater Wine & Spirit Group) This year, Wolf Blass, one of Ireland’s best-selling Australian wine brands, celebrates 50 years of “quality, character and consistency”, a phrase coined by the company’s founder Wolfgang Blass to sum up the wines he began making in 1966. Wolf Blass has grown from a humble tin shed in the Barossa Valley to become one of the world's most successful and awarded wine brands and a recipient of more than 3,000 medals and trophies at national and international wine shows. In 2013, the winery was awarded International Winemaker of the Year at the IWSC for a record third time, as well as being named International Winery of the Year at the coveted San Francisco International Wine Competition in 2015. Wolf Blass is also famous for winning Australia's most coveted trophy, the Jimmy Watson, an unprecedented four times with the iconic Black Label, a powerful expression of the Wolf Blass range. With 50 years of awards, achievements and international success already under its belt, Wolf Blass is well placed for another successful half-century thanks to its team of winemakers who uphold and represent Wolf Blass' proud history, which is to create a range of quality wines. Casillero del Diablo (Concha y Toro) - Chile (Richmond Marketing) This Chilean wine giant continues to go from strength to strength. Now in fourth place in terms of volume sales, the appointment of an Ireland manager, Annmarie Nangle, has focused their strategic marketing plan in relation to this market. They are running a very visible media campaign for the Casillero del Diablo brand in Ireland, which launched in March and runs until October. The media campaign consists of their award-winning TV advertisement, promoting the legend of Casillero del Diablo, based on the local legend that one hundred years ago, Don Melchor de Concha y Toro, the founder of Viña Concha y Toro, set aside a small selection of the winery’s best wines. Upon seeing that the bottles were gradually disappearing, he started a rumour sure to protect his prized collection. The word soon spread that the devil lived in the cellar, and thus the name became Casillero del Diablo. As well as a TV campaign, the promotional campaigh also utilises social media platforms, including Facebook and Instagram, as well as digital platforms and websites such as independent.ie and journal. ie. The promotion also features on VOD (Video on Demand), which includes RTE Player and Sky Player. The Casillero del Diablo range retails year round at €12 in all major retail and multiple groups and is regularly on promotion at a €9 price point. Blossom Hill - California, USA (Gilbeys Wines) This summer, Blossom Hill will be re-branding their wine range. The new campaign will focus on a theme, ‘Share a Little Loveliness, Let it Blossom’, and will feature new

Blossom Hill are rebranding their range this summer, backed by a heavyweight campaign.

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On The Vine packaging and labels for the range, which will be backed by a UK television campaign commencing in July 2016, which will also impact in multi-channel Ireland. The new focus is likely to strongly revitalise this very strong brand and increase its visibility and sales on the Irish market this summer. Torres - Spain (Findlater Wine & Spirit Group) Bodegas Torres, Ireland’s number one Spanish wine brand (Nielsen), has continued its unprecedented run in Drinks International’s annual World’s Most Admired Wine Brands rankings by becoming the top European winery for a sixth year in a row, the only brand to achieve such an accolade. This year, for the second year running, Torres Brandy has been listed among the top ten preferred brandy and cognac brands by Drinks International. This rounds off an incredible run for Jaime I, Torres’s 30-year-old brandy, which was named the world’s best brandy at the World Drinks Awards 2015; best Spanish brandy, with a double gold medal at the San Francisco World Spirits Competition 2015; and more recently a double gold at the CINVE 2016 International Wine and Spirits Competition.

E&J Gallo – California, USA (10 International) Gallo Family Vineyards continues to be the number one branded varietaldriven brand in Ireland. Gallo has always resonated with consumers. 2015 saw Gallo Family Vineyards innovate the wine category completely with the launch of Gallo Spritz in two varieties, Pineapple & Peach and Raspberry Lime. In 2016, a new varietal, Peach Nectarine, has been added to the range. Based on Gallo Pinot Grigio and Gallo White Grenache, these wine-based spritzes are light, effervescent and surprisingly refreshing. Philip lynch, Country Manager, says that E&J Gallo Lighter wines make up over 17% of this category and that growth in this sector appears to be driven by Spritz.

Cono Sur - Chile (Findlater Wine & Spirit Group) This summer, Cono Sur revealed new limited-edition labels for their popular Bicicleta range. As official wine partner to the famous Tour de Gallo Family France, the specially-commissioned Vineyards’ Pink labels by renowned British artist, Eliza Moscato is gaining in Southwood, perfectly capture both popularity all the time. the energy and beauty of the sport of cycling, as well as tying in with the bicycle motif associated with Cono Sur’s wines. The ‘Art Labels’ are part of a summer campaign by Cono Sur, centred around bicycles and cycling, including strong consumer and press promotions and in-store activation. Cono Sur, the world’s first carbon-neutral wine brand, named their Bicicleta range in honour of the employees who cycle around their vineyards in order to keep their environmental impact to a minimum and ensure the healthiest grapes possible. An interactive consumer promotion this summer will highlight their cycling involvement via Cono Sur’s Facebook page at Facebook.com/ConoSurIreland, which offers lots of cycling giveaways, including amazing bikes and cycling experiences.

Torres: Ireland’s favourite Spanish wine brand.

This year, Torres continue to refresh the look of some of their most popular and notable wines, with a fresh new look now complete for their famous San Valentín range, their tempranillo-based Coronas, the aromatic Viña Esmeralda as well as Ireland’s favourite de-alcoholised wine, Natureo. Jacob’s Creek - Australia (Irish Distillers Pernod Ricard) Jacob’s Creek was first established by Orlando Wines’ founder Johann Gramp nearly 170 years ago in 1847, along the banks of Jacob’s Creek, where Johann planted his first vineyard. This summer, Jacobs Creek will be on offer across the retail sector and the range includes varietals such as the Classic Chardonnay, Sauvignon Blanc and Pinot Grigio, as well as the Classic Shiraz, Shiraz/Cabernet and Classic Grenache/Shiraz. The Jacob’s Creek Sparkling wine range is also in great demand, including their Sparking Chardonnay/ Pinot Noir and Jacob’s Creek Sparkling Rosé. In the midprice category, they have wines from two of Australia’s best known wine regions, the Jacob’s Creek Reserve Barossa Shiraz and the Reserve Adelaide Hills Chardonnay.

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This summer, Cono Sur revealed new limited-edition labels for their popular Bicicleta range.

46|Retail News|July/August 2016|www.retailnews.ie

On The Vine Vina Carmen - Chile (Gilbeys Wines) Look out for the very popular Carmen Wave, with its focus on two grape varieties, Sauvignon Blanc and Pinot Noir. The wine has a softer Chilean style and is called ‘Left Wave Sauvignon Blanc’ and ‘Right Wave Pinot Noir’, a concept developed by Carmen Winemaker Sebastian Labbe, who is a keen surfer. Grapes are sourced from Leyda Valley and the wine retails at €14.99. Hardy’s - Australia (Gilbeys Wines) Hardy’s is one of the most powerful Australian wine brands in the world. Hardy’s have built a tradition of great endeavour in winemaking: Thomas Hardy’s vision was to produce wines which would be prized by Carmen: one of showing outstanding Ireland’s favourite innovation and Chilean wine resourcefulness, brands. to make wines of quality and character. A succession of some of Australia’s greatest winemakers have followed in his Hardy’s have been footsteps and today creating wines Hardy’s continues of character and the great Australian complexity since blending tradition 1853. between regions and varieties, to make great wines of character and complexity. The expertise and devotion, driven by the Hardy family since 1853, is evident in the quality of their wine.

Villa Maria: one of New Zealand’s top wine brands.

Villa Maria - New Zealand (Barry & Fitzwilliam) Villa Maria was founded by Sir George Fistonich 55 years ago in 1961. Today, his wines are exported to over 50 countries and Villa Maria is considered to be one of New Zealand’s top wine brands. The group’s Chief Winemaker, Nick Picone was the first New Zealander to be honoured with The Wine Society Young Winemaker of the Year title in 2012, awarded to Australasia's top young winemaker. Villa Maria will be on price promotion this summer: their mid-priced range, the Private Bin Sauvignon Blanc, will be on offer at €10, reduced from €14.99, and the Private Bin Merlot Cabernet is reduced to €12 from €14.99

Campo Viejo - Spain (Irish Distillers Pernod Ricard) Irish Distillers Pernod Ricard are, for the fifth year, introducing the Campo Viejo Tapas Trail. Fans of Spanish cuisine and wine celebrate will celebrate Campo Viejo on the streets of Dublin, Cork and Galway from June to August,

2016. Consumers can purchase tickets, priced at €30, via the website, www.campoviejotapastrail.ie. Look out too for Campo Viejo on promotional price offer this summer to tie in with their national food and wine (Tapas) promotion. Oyster Bay - New Zealand (Delegat’s Wine Estate) This New Zealand family-owned company has routinely been recognised in the top 30 of Drinks International’s most admired brands. Oyster Bay are currently highlighting their varietal range through in-store tastings throughout this summer. The range includes Oyster Bay Sauvignon Blanc, Chardonnay, Merlot and Pinot Noir, as well as two sparkling wines, the Oyster Bay Brut and Oyster Bay Rosé. Look out for the varietal wines on offer in all the multiple groups at €12 this summer. Barefoot – California, USA (10 International) Barefoot Wine continues to add new ‘Footfans’ every day. In the UK, Barefoot Pinot Grigio is now the number one branded Pinot Grigio, according to Scantrack. Fun, flavoursome and fruit-forward Barefoot wines, crafted by second generation Irish winemaker, Jennifer Wall, continue to recruit new consumers to the wine category. June saw Barefoot hanging at Ireland’s only Music & Surf event in Bundoran Sea Sessions, while Philip Lynch, Country Manager, reveals that exciting plans for this year include the addition of Malbec, Chardonnay and a range of 187ml wines, including Pink Moscato and Pinot Grigio. Brancott Estate – New Zealand (Irish Distillers Pernod Ricard) Brancott were the pioneers of the Marlborough region in New Zealand, planting the first Sauvignon Blanc there in 1975. 41 years later, they are one of the strongest New Zealand wine brands on the Irish market, with a range including Sauvignon Blanc, Sauvignon Gris, Pinot Grigio and Pinot Noir. Brancott Estate will be on promotional price offer this summer, during the key selling periods. Faustino - Spain (Richmond Marketing) Faustino launched here in 1960 and has become one of the country’s best loved Spanish wine brands. The entry level Faustino VII has good brand recognition and the Gran Reserva Faustino I is a “must stock”. The brand will be supported with a media promotion during the summer, including radio advertising and in-store tastings, with top consumer prizes like a trip to Rioja with Faustino, “the king of Riojas”. The range will be on offer, with Faustino VII on promotion for €10, down from €13; Faustino V at €15, down from €18, and Faustino I at €20, down from €26. Dona Paula - Argentina (Gilbeys Wines) Dona Paula is part of the Santa Rita group. The varietal range includes Malbec, Sauvignon Blanc and Chardonnay. Dona Paula has Argentina has been slowly increasing driven the growth its market share in recent years and of Argentine wine has overtaken Germany into 9th place in Ireland. by doubling its market share to 2.3% of the market in 2014, selling 192,796 cases, up from 86,640 in 2012. Argentine Malbec has been driving this, quickly becoming one of the most popular wine styles with the Irish consumer. Dona Paula has been pivotal to this growth and is the top selling Argentine wine brand on the Irish market.

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48|Retail News|July/August 2016|www.retailnews.ie

Kerry Foods News

Meat-ing Market Needs Olga Mulvey, Meats Category Controller, Kerry Foods, talks us through the new meat snacking range. KERRY Foods are hugely excited about their new innovative meat snacking range, just launched in the trade since midJune. Olga Mulvey, Meats Category Controller at Kerry Foods, talks us through the new products. Tell us about your new product launch? Our range consists of seven new meat snacking products, bang on trend for shoppers looking for ‘on-the-go’ high protein snacks. The award winning Fire & Smoke premium cooked meats range will continue their trailblazing, with the launch of Fire & Smoke Chicken Snacking Pots. These great tasting snacks are fire-grilled and smoked 100% chicken breast chunks, making them the perfect on-the-go snack or a perfect protein pick-me-up after the gym, with 20g protein per pot. They’re available in three different flavours: Hellishly Hot Sweet Heat, Good Ol’ Smokin’ BBQ and Mighty Fine Fire Grilled Chicken Chunks. Also new to our meat snacking range is a tasty portable Chicken Deli Skewer under the much loved Denny brand, Savagers Chorizo and Salami meat sticks and Meateors BBQ and Hot n’ Spicy pork meat balls, perfect for snacking onthe-go, in the car or at your desk at work! Why meat snacks and how is this different to other products in your portfolio? We are in the middle of a dietary revolution: a real focus on

Olga Mulvey, Meats Category Controller, Kerry Foods.

health and wellbeing, with more frequent smaller meals, combined with consumers seeking convenient food-onthe go solutions catering to their busy lifestyle, has given way to the rise of protein snacking. However, there was a lack of variety of healthy, portable, high protein onthe-go snacks, which was an untapped opportunity for the cooked meats category here in Ireland. We know from research that a large cohort of Irish consumers love to snack on cooked meat. However, there was a lack of propositions fulfilling this need, as most cooked meats are made for take-home. This new snacking range consists of genuine onthe-go solutions, in familiar formats such as small pots and newer formats Fire and Smoke Chicken Snacking Pots come in three flavours: Hellishly Hot Sweet Heat, such as skewers and sticks. Meat Good Ol’ Smokin’ BBQ and Mighty Fine Fire Grilled Chicken Chunks.

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Kerry Foods News snacking is an established category in the UK market, where our Mattessons Fridge Raiders brand has contributed to establishing a category worth in the region of Stg£60m, so now the time is right to target a similar incremental opportunity that also exists here in Ireland. What are the snacking occasions you are tapping into and what impact will this have on the fixture? We have uncovered compelling insights around consumers’ modern eating habits. We know that consumers snack all day long from early morning until bedtime for a variety of different reasons: for example, early morning centres around kick-starting your day with health and wellness requirements at the fore for most, so protein power is an ideal alternative to unhealthier propositions. In the afternoon, we are looking for snacks that help get us through until dinner time; we are looking for a pick-me-up and do not want to compromise on taste. We also know New from Denny comes that the snacking occasion peaks a tasty, portable Chicken after lunchtime, so this is a key part Deli Skewer. of the day for functional, healthy, tasty snaking solutions to come to the rescue. Our new snacking product range is appropriate for anytime of the day and we want to be accessible to all shoppers.

New Savagers Chorizo and Salami meat sticks: perfect for snacking on-the-go.

Who is your key target consumer and are you pursuing a specific channel with this range? Our target for snacking is consumers on-the-go, who have busy lives but want to lead a healthy lifestyle so seek out healthier alternatives. This product range is available in all channels, front-of-store in major multiples and convenience outlets. Our mission in Kerry is to create propositions that delight the tastes of our consumers and we also strive to understand our shoppers: unlocking which shopping missions our shoppers are on will allow us to attract them to a store and cater to their needs, whether it is for food-to-go, food-forlater or food for another day. Recent research undertaken by him!

international for the convenience channel here in Ireland discloses that one in five Irish shoppers in are on a foodto-go mission and it is no longer just a sandwich and a bag of crisps. As New Savagers Meateors BBQ and Hot n’ Spicy consumers’ pork meat balls are sure to prove popular with tastes Irish consumers. become more refined, we need to continue to develop propositions that can fulfil their needs. Him! international also reveal that 74% of Irish shoppers have shopped in a convenience store at least once in the last month looking for healthy and convenient tasty snacks. This illustrates the importance of front-ofstore in multiples and the convenience channel, including forecourts, for this range. Will this drive incremental growth for the category? This will guarantee incremental growth for the cooked meats category, given the fact that this is tapping into a new occasion that should be merchandised front-of-store, capturing shoppers on a food-to-go mission. Shoppers looking for food on the go are prepared to pay a premium for healthy, convenient speedy snacks, so it is guaranteed to drive value for the category. So what does the future hold for the cooked meats category and do Kerry Foods have any more innovations on the way? The total cooked meats category has enjoyed sustained growth over the past year, exhibiting volume growth +4.8% MAT ahead of value +0.8% (Source: ACNielsen, June 2016) driven by an increase in units sold. Cooked meats are a staple and traditional category in Irish households and are bought mainly with the lunchtime occasion in mind. However, we know from our consumer research that inhome usage spans across all day parts, including snacking and grazing throughout the day, in between meals, and in particular added to other ingredients that help make quick and tasty evening meals. With that in mind, there are endless opportunities to keep delighting our consumers with fantastic tasting cooked meats propositions for numerous occasions throughout the day. Finally, tell us about your promotional plan? Fire & Smoke continues to scorch as we launch premium Chicken Snacking Pots. The launch is being supported with a fully integrated campaign that spans multiple channels above and below the line, including TV, proximity, digital, instore, PR and a trailblazing experiential tour to a number of festivals and events over the summer months. This includes the Hell and Back, Wicklow, which took place on June 24 and 25 and the Ring of Kerry Charity Cycle on July 2. Still to come are the Rock’n’Roll Marathon in Dublin on August 7, the Great Dublin Bike Ride on September 11 and the Ploughing Championships from September 20-22, giving attendees the chance to sample the full range and exclusively enter a competition to win a trip for two to the World Food Championships in America’s Deep South this November.

50|Retail News|July/August 2016|www.retailnews.ie

Loctite 60 Seconds

Loctite 60 Seconds Voted Product of the Year 2016 New Loctite 60 Seconds has been awarded the world’s largest consumer-voted award for product innovations.

glue that only takes 60 seconds to dry: no more waiting and no more clamping. In comparison to other all-purpose glues, which can take up to four hours to dry, and RECENTLY launched Loctite 60 Seconds has been named which hold just Product of the Year 2016 in the DIY category of the world’s 25kg, Loctite 60 biggest consumer-voted award for product innovations. Seconds dries in The Product of the Year award operates in over 40 an impressive 60 countries worldwide with the self-defined purpose: to guide seconds, with a consumers to the best products in their market and reward final strength of manufacturers for quality and innovation. In the UK and 100kg/cm², proving Ireland, more than 12,000 households vote for an innovative to be five times product from each of the categories. stronger than other “Winning the Product of the Year Award for Loctite 60 all-purpose glues! Seconds means a lot to us,” said Julia Bauer, Loctite Brand Thanks to its Manager. “The winner is chosen by the most important tailored, ultrapeople in the market, our consumers! Having the Product thick gel formula, of the Year logo on our packaging will deepen the trust Loctite 60 Seconds consumers have in Loctite and offer clear guidance in a is stronger on all category that can be confusing to shop. materials, including “We have a great campaign in place this year to wood, metal communicate the win across TV, digital and in-store to make and plastic, in sure everybody knows that Loctite 60 Seconds is officially comparison to other Loctite 60 Seconds all-purpose glue consumers’ first choice.” all-purpose glues. offers consumers a unique combination of features that sets itself apart from other The gel formula Unique Combination of Features perfectly bonds non- glues. Loctite 60 Seconds offers consumers a unique combination of porous materials in features that sets itself apart from other all-purpose glues on just 60 seconds, whilst giving the user around 40 seconds to the market. It is the first fast and extra-strong all-purpose reposition any difficult-to-glue objects. The glue dries conveniently transparent and bonds most porous and non-porous materials. This makes Loctite 60 Seconds ideal for all home repairs, including larger surfaces. Furthermore, Loctite 60 Seconds is solvent free and suitable for both interior and exterior uses. Loctite 60 Seconds has a wide range of versatile features, making all home repairs feasible in only 60 seconds, meaning it’s an easy product for everyone to Thanks to its tailored, ultra-thick gel formula, Loctite 60 Seconds is stronger on all materials, including wood, metal and plastic. use, not just professionals.

Retail News|July/August 2016|www.retailnews.ie|51

What's New MAYFAIR NEON LIMITED EDITION PACKS MAYFAIR, the market leader in the value sector (Source: ACNielsen Scantrack, Value Sector Share, 42.8%, 52 w/e 12/06/2016), is introducing its electrifying new Neon collection of limited edition packs. The new packs are available, while stocks last, across both King Size and Superkings, Original, Sky Blue and Green variants. Priced competitively at an RRP of €9.20, Mayfair offers market-leading quality chosen by two in every five value-seeking existing adult smokers (Source: ACNielsen Scantrack, Value Sector Share, 42.8%, 52 w/e 12/06/2016).

BENSON & HEDGES GOLD: AFFIRMATION OF EXCELLENCE BENSON & Hedges Gold, the number one cigarette SKU in Ireland (Source: ACNielsen Scantrack, Cigarette Volume Share, 9.8%, 52 w/e 12/06/2016), will be wearing its credentials on its sleeve. In celebration of the brand’s on-going commitment to quality, all packs will carry an “affirmation of excellence”. ‘Perfecting the Art of Tobacco Since 1873’ highlights both the heritage and passion that are the hallmarks of Benson & Hedges; ‘Finest Ingredients Blended by the Finest Craftsmen’ showcases the expert care taken at every stage of production from the tobacco seed to the finished cigarette, with much of the process done by hand; while ‘Quality Tobacco, Crafted with Care’ acknowledges the dedication to perfection to provide the highest quality tobacco possible in each and every Benson & Hedges Gold cigarette. The new packs are available across the entire B&H Gold range (King Size, 100s, Big Box 23s and Maxi Box 30s).

BIM CELEBRATES AT SEAFEST BUILDING a greater appreciation for Irish seafood, our producers and educating the public on its provenance was a key objective for BIM at this year’s SeaFest event that took place at the docks in Galway on July 2-3. Taking place in an eye catching Big Top, BIM’s Seafood Experience attracted more than 15,000 people over the two days. All of BIM’s exhibits were designed to capture the imagination and to celebrate our vibrant seafood industry. They included interactive games, which allowed kids to design and project their own fish along the top of the big top, cookery demonstrations from celebrity chefs, as well as cinemas playing seafood stories, including Professor O’Meara, an animated character who explains how our fish and shellfish are farmed around our coast. BIM even had a custom made shark on display, made from various types of litter collected on a recent beach clean!

NATURAL AMERICAN SPIRIT FOR over 30 years, adult smokers have been enjoying Natural American Spirit, a tobacco which is 100% itself, unaltered tobacco in its natural state, without any preservatives, aromas, moisturisers or flavour enhancers. The taste of the products comes solely and exclusively from the whole tobacco leaves, which are grown using earth-friendly cultivation methods and processed in part by hand. Now available: Natural American Spirit Blue and Yellow King Size cigarettes and Natural American Spirit 12.5g RYO pouch. Note: “additive free”, “unaltered tobacco”, “natural” and “without preservatives” do not mean less harmful tobacco.

NEW JUICED WATER FROM ONE ONE is launching a new range of juiced waters, with no added sugar. One Juiced Water is a healthier alternative to leading juiced water brands; just juice, spring water and a dash of natural flavouring, these refreshing summer drinks contains up to a 1/3 less sugar, no preservatives, sweeteners or added sugar. The range comprises three flavours, Raspberry & Apple, Orange & Mango and Cloudy Apple, all in 400ml bottles. As with all of the One drinks portfolio, profit from the sale of Juiced Water funds clean water projects in some of the world’s poorest communities.

PALL MALL DOUBLE CAPSULE PALL Mall, Ireland’s most successful capsule brand, has introduced Double Capsule, a taste remixed. Adult smokers can click for a crisp spearmint taste or click for a fresh menthol taste; to experience “crisp meets fresh”, they click both! The capsule segment in Ireland is currently 9.2% of the total market, up 1.2% vs. SPLY (Source: Nielsen Scantrack M/A 2016). Pall Mall has led the way in capsule technology, being the first brand to have a capsule across the entire range, while maintaining a very competitive price point. The brand caters to all adult tobacco consumer tastes by providing full flavour and non-full flavour alternatives and also a big pack option. Pall Mall Double Capsule provides the innovation that Irish adult tobacco consumers have come to expect at an RRP of €9.20. For further information on Pall Mall Double Capsule, contact your PJ Carroll representative or talk to their Telemarketing Department on 01 2052345.

52|Retail News|July/August 2016|www.retailnews.ie

Drinks News Smithwick’s Premieres New Labelling Standards DIAGEO Ireland is rolling out new, more detailed and consumer friendly labelling standards for its products in Ireland. Smithwick’s is the first brand in the Irish market to display the new labels, which provide consumers with full on-label alcohol content and nutritional information, including calorie content, grams of alcohol per serve and warnings on drink driving and consuming alcohol during pregnancy. Diageo Ireland is the first drinks company in the Irish market to bring this labelling to consumers, an initiative which is being introduced to support consumers in making more informed and clear choices when purchasing alcohol products. The labelling is part of the new Diageo Consumer Information Standards (DCIS), which will be rolled out on all Diageo products.

BOYNE BREWHOUSE LAUNCHES CRAFT BEERS THE Boyne Brewhouse, a new familyowned craft brewery in Drogheda, Co. Meath, has unveiled its debut range of bottled craft beers. The three beers, which are being produced using traditional craft brewing methods and local ingredients, are: Born in a Day Australian Pale Ale, 4.8%; Long Arm Dortmunder Export, 4.8%; and Pagan’s Pillar Sparking Copper Ale, 4.8%. The core Boyne Brewhouse craft beer range is now available in both 500ml bottle and on draught, with 330ml cans soon to follow, along with a range of speciality beers and seasonals.

Whiskey Live Returns to Dublin WHISKEY Live Dublin will return to The Printworks in Dublin Castle on Saturday, November 5, after its successful run in the city centre location last year. The festival, now in its sixth year, is an international celebration that brings together an eclectic range of Irish and international whiskeys, along with great food and a variety of entertaining whiskey master classes to make learning about whiskey even more fun. Whiskey Live Dublin gives visitors the unique opportunity to sample whiskey, whiskey cask-matured craft beers, whiskey cocktails and other Irish spirits, while mingling with producers and distillers from the industry. Some of Dublin’s best restaurants will also be present, with delicious food pairings to match some of the excellent whiskeys. See www.whiskeylivedublin.com for more details.

CARRY OUT’S TASTE OF PORTUGAL A NEW and exclusive Portuguese Wine Collection is now on sale in Carry Out, having been launched in style at the Portuguese Ambassador’s residence in Dublin. One of Ireland’s leading specialist offlicence groups, Carry Out leverages its centralised purchasing and distribution power to source unique and exclusive wines that represent excellent value and quality for consumers. Portugal’s potential is now being realised as a leading wine producer, and the quality and variety on offer is impressive, according to Carry Out’s wine buyer, Gary Ring. The range includes star buy, Herdade Sao Miguel, Quinta Aciprestes Douro, Alvarinho Morgado Da Villa, Vinho Verde, Ciconia white and red, and the Rio Dos Patos red and white duo. Marking the launch of the Carry Out Portuguese Wine Promotion, a Facebook competition is giving away an incredible wine tour to a Villa Resort in Portugal, including flights, accommodation, and five days of hosted wine tasting. Pictured are Bernardo Futscher Pereira, Portuguese Ambassador, with Niall Hartnett, Human Resources / Supply Chain Director, Barry Group.

TASTE OF BEER TODAY FM Senior Reporter Juliette Gash is pictured at ‘Taste of Beer’, a beer and food pairing experience at The Open Gate Brewery, featuring some of Ireland’s top artisan food producers who exhibited at Taste of Dublin. Asia Supermarket, Culcow, The Cupcake Bloke, The Little Milk Company, The Natural Bakery and Simon Lamont each created dishes taking inspiration from the experimental brews at The Open Gate Brewery, including Strawberry Porter, which was created by brewer, Feodora Heavey especially for Taste of Dublin, as well as Chocolate & Vanilla Stout, 1516 Anniversary Pilsner, Tropical IPA, Antwerp Export, Nitro IPA and Guinness Golden Ale.

www.retailnews.ie|July/August 2016|Retail News|53

Drinks News HEINEKEN IRELAND’S BREWERY MARKS 160 YEARS IN IRELAND

Irish Whiskey Awards Open for Entries ENTRIES are now being accepted for this year’s Irish Whiskey Awards, which will take place in the Tullamore Distillery, Bury Quay, Tullamore, Co. Offaly, on October 20. The awards, now in their fourth year, span a total of 20 categories. The closing date for all entries is Thursday, August 11, and details on how to enter are on www.irishwhiskeyawards.com.

HEINEKEN Ireland recently celebrated the 160th anniversary of its Cork brewery, and published its sustainability report for 2015, demonstrating that sustainability is embedded throughout the business and is a key growth driver. Heineken Ireland is on a 10-year sustainability journey through its ‘Brewing a Better World’ programme, which sets ambitious sustainability targets for the Irish business to achieve by 2020. “Our company is built on a brewing heritage that began in Cork 160 years ago and we are very proud to celebrate this important anniversary. Our Brewing a Better World programme is core to our overall company strategy and sustainable business for the future. We combine a love for our craft, a passion for quality and a commitment to the responsible consumption of our products to ensure we will be around for another 160 years. I am pleased that we are well on our way to achieving our 10-year sustainability targets,” noted Maggie Timoney, Managing Director, Heineken Ireland, pictured with the Lord Mayor of Cork, Chris O’Leary (left) and David Stanton TD.

Cycling Legend Teams Up with Cono Sur

LIDL LAUNCH 25 NEW CRAFT BEERS & CIDERS FOLLOWING an increase in demand for craft beer and the successful launch of its own-brand range of Crafty Brewing Company craft beers, Lidl has launched an additional 25 new craft beers and ciders into its network of 146 Irish stores. The extended range, which includes varieties of lager, stout, cider, ale and wheat beer, includes 16 new Irish and Northern Irish craft beers and ciders, sourced from suppliers including Rye River Brewing Company and Trouble Brewing Company, both based in Co. Kildare, Carlow Brewing Company in Bagenalstown and P. McCann & Sons in Portadown, Co. Armagh, as well as the addition of five craft beers from Belgium and four ales from Great Britain.

CYCLING legend, Seán Kelly teamed up with Cono Sur, one of Ireland's favourite Chilean wines, to launch their official partnership with the Tour de France. Seán is pictured at St Stephen’s Green in Dublin with Adolfo Hurtado, Cono Sur’s General Manager and Chief Winemaker, with the limited edition Cono Sur Bicicleta labels released to celebrate the Tour de France link. The cyclist knows the Tour well, having completed 12 Tours de France, winning five stages and four green jerseys along the way.

54|Retail News|July/August 2016|www.retailnews.ie

Irish Quality Food & Drink Awards

Shortlist Announced for Irish Quality Food & Drink Awards More than 400 food and drink products have been shortlisted in 97 categories for this year’s Irish Quality Food & Drink Awards. FOLLOWING a huge wave of over 1,000 product entries and three weeks of tough judging at the Dublin Institute of Technology’s School of Culinary Arts and Food Technology, the shortlisted products for the Irish Quality Food and Drink Awards have been announced. These prestigious accolades, now in their fourth year, set out to recognise excellence in food and drink product development from a wide variety of companies across Ireland. Rachel Allen to Host Awards Over 400 shortlisted food and drink products in 97 categories are now in with a chance to win one of the prestigious awards in a glittering ceremony hosted by Ballymaloe Celebrity Chef and cookery author Rachel Allen, on September 8, at the Round Room, Mansion House, in Dublin. A selection of seven products have been shortlisted for the prestigious Small Producer of the Year Award sponsored by Dunnes Stores Simply Better range. A team from Dunnes Stores Simply Better range and a guest celebrity judge sampled all the shortlisted small producer products and will choose a winner, based on the best in quality, taste, aroma, price point, innovation, packaging and ingredients. In addition to the award, the overall winner will receive an opportunity to work directly with the Simply Better Development & Buying Team and receive marketing support to help launch their brand with Dunnes Stores. The Q awards themselves are organised into two distinct sections: Quality Food Awards, products for the multiple and independent grocery retail market; and Quality Drink Awards, alcoholic drinks for the retail sector. The awards were open to all food and drink retailers, producers and manufacturers across the Republic of Ireland and Northern Ireland. The event is reprising a long-standing trade-media partnership with Retail News, and consumer-media partnership with Easy Food magazine.

Judging took place over three weeks at DIT’s School of Culinary Arts and Food Technology.

High Standard of Entries “Each year we are blown away by the incredibly high standard of entries, and this year the bar has been set even higher,” noted Lara The Irish Quality Food and Drink Awards are open Newton, to all food and drink retailers, producers and Group manufacturers across the Republic of Ireland and Events Northern Ireland. Manager with awards organiser, Metropolis Business Media. “It has been a difficult job for our teams of expert judges but we are very proud of the shortlist announced and we are delighted for all our finalists. As former winners can testify, picking up an Irish Quality Food and Drink Award is a powerful marketing tool, with many winners using the awards’ logos on their packaging and in national press, television and outdoor advertising.” Headline sponsor for the awards is innovative packaging company Graphic Packaging International. The awards are also sponsored by the Coeliac Society of Ireland, who played an important role during the stringent judging process of the ‘Free From’ categories, Dairymaid, Sacla’ and Invest Northern Ireland. Full details about the awards are available at irish.qualityfoodawards.com. Make sure you stay up to date with the latest news and competitions via the IQFA Facebook page at www.facebook.com/IrishQualityFoodAwards and on Twitter @IrishQFAs, #IQFA.

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Irish Quality Food and Drink Awards

Irish Quality Food & Drink Awards Shortlist 2016 BAGGED SNACKS - SAVOURY • • •

Aldi Brasserie Thai Sweet Chilli Crisps / Golden Wonder Spar Select Sea Salt & Cider Vinegar Crisps / Golden Wonder Tesco Sea Salt & Black Pepper Cashew Nuts / Intersnack

BAGGED SNACKS - SWEET • • •

Dunnes Stores Cacao Mix / Forest Feast Tesco Everyday Value Midget Gems / Tangerine Confectionery Tesco Sugar Free Butter Mints / Tangerine Confectionery

BISCUITS - SAVOURY •

• •

Dunnes Stores Simply Better Irish Cracked Black Pepper Crackers / Sheridan's Cheesemongers Dunnes Stores Simply Better Irish Wholemeal Crackers / Sheridan's Cheesemongers Tesco Salt and Pepper Cracker / Fairway GB

BISCUITS - SWEET •

• • • •

Dunnes Stores Simply Better All Butter Oat & Cranberry Cookies / Regale Biscuit Company Dunnes Stores Simply Better Handmade Irish All Butter Shortbread / Regale Biscuits SuperValu Signature Tastes All Butter Stem Ginger Cookies / Walkers Shortbread Tesco Finest Spicy Dark Chocolate Ginger Cookies / Northumbrian Fine Foods Tesco Finest White Chocolate Cranberry & Pistachio Cookie

BREAD - MORNING GOODS • • • • •

Dunnes Stores Brittany Croissant / Deli France Lidl Connell Bakery Mini Pancakes / Hovis Raspberry Crown - Aryzta Food Solutions SuperValu & Centra Hand Made Fruit Scone / O Keeffes Artisan Baker Tesco Berry Scone / Aryzta

BREAD - SPECIALITY BREADS • •

Homely Bread - The Breadski Brothers Lidl Fresh Bakery Low GI Multiseed Cob / Mannings Bakery

•

• •

Aldi Specially Selected Rustic Wheaten with Fruit & Seeds / Stapleton Bakeries Roscrea Irish Brown Soda Bread Mannings Bakery

•

CAKES - LARGE CAKES • • • •

•

Dunnes Stores Cake Shop Carrot Cake / Food Utopia Dunnes Stores Chocolate Celebration Cake / Food Utopia Dunnes Stores Giant Rose Cake / Food Utopia Dunnes Stores Simply Better Handmade All Butter Lemon & Irish Blackcurrant Layer Cake / Sam's Cookies Tesco Finest Apple Tart / Mannings Bakery

CAKES - SMALL CAKES • •

• •

Aldi Mini Bites - Caramel Square / Ina's Kitchen Desserts Dunnes Stores Simply Better Handmade Belgian Chocolate Salted Caramel Shortbread Slices / Sam's Cookies Lidl Apple and Blackberry Trellis / Golden Bake Portuguese Tart (Pastel de Nata) - Mannings Bakery

CEREALS • • • • • •

Berry Bircher Muesli Freshways Food Co. Date & Banana Toasted Muesli / Maria Lucia Bakes Dunnes Stores Simply Better Irish Made Fruit & Nut Muesli / Kelkin - Valeo Foods SuperValu Fruit Muesli / Bokomo Foods Tesco Finest 7 Nut Granola / Bokomo Foods Tesco Fruit and Fibre Cereal / Cereal Partners

CEREALS - PORRIDGE • •

Lidl Deluxe Organic Wafer Oats / Whites Speedicook Spar Select Gluten Free Porridge / Grandma Henvey

CHEESE - HARD • • • •

Aldi Specially Selected Vintage Cheddar / Carbery Lidl Rathdaragh Irish Extra Mature Cheddar / Dale Farm SuperValu Comte / Traditional Cheese Company SuperValu Signature Taste Vintage White Cheddar / BandonVale Cheese

CHEESE - SOFT • • • • •

Dunnes Stores Simply Better Italian Mozzarella Di Bufala Campana / Traditional Cheese Dunnes Stores Tipperary Brie / Traditional Cheese Lidl Deluxe Brie de Meaux / Bradburys SuperValu Signature Tastes Cooleney Camembert / Traditional Cheese Company Tesco Finest Brie de Meaux

AOP / Castelli UK Tesco Finest Chaource / Fromagerie Lincet

CHRISTMAS Q - CAKES •

CHEESE - SPECIALITY • • • •

Dunnes Stores Simply Better Epoisses / Traditional Cheese Lidl Deluxe Tipperary Blue / Cashel Blue Tesco Finest Bleu D'Auvergne / ULN UK Tesco Milleens Farmhouse Cheese / Horgan's Delicatessen Supplies

CHILDREN'S FOOD • •

• • •

BREAD – WHEATEN AND SODA BREADS

SuperValu & Centra Sean Brown Soda Bread / Genesis

•

Aldi Mamia Juniors Mini Raspberry Rice Cakes / National Organic Aldi Mamia Organic Mango, Apple & Banana (Stage 1) / The National Fruit & Beverage Company Chicken Lickin Casserole 7+ months - Pip and Pear Chilled Baby Food - Lamb Tagine 10+ Months - Pip and Pear Heavenly Crispy Veggie Sweet Beet and Shallot Waffles - Heavenly Tasty Organics SuperValu Fruit Pots / Freshcut Foods

CHOCOLATE AND CONFECTIONERY •

Aldi Handmade Chocolate Bar - Dark Chocolate Valencia Orange / Aine's Chocolates • Aldi Roisins Praline Pouch / Aine's Chocolates • Dunnes Stores Simply Better Irish Handmade Wild Raspberry Belgian White Chocolate Bar / Aine's Chocolates • Lidl Cream Liqueur Truffles / Lir Chocolates • Lidl Irish Chocolate Selection / Lir Chocolates • Tesco Finest 71% Madagascar Dark Chocolate Bar / Chocolat Frey AG • Tesco Finest Swiss Chocolate Orange and Almonds Bar / Chocolat Frey AG • The Chocolate Box - Butlers Chocolates

CHRISTMAS Q - BAKERY & DESSERTS • • •

•

Aldi Exquisite Mince Pies / Genesis Bakery Dunnes Stores Simply Better Handmade Raspberry Sherry Trifle / Prestige Foods Dunnes Stores Simply Better Hidden Centre Clementine & Cranberry Christmas Pudding / Seery's Heatherfield Tesco Finest Mulled Wine Christmas Pudding / Seerys

•

Dunnes Stores Simply Better Hand Decorated Irish All Butter Christmas Cake / Sam's Cookies Dunnes Stores Simply Better Irish Handmade Plaited Stollen / La Boulangerie Des Gourmets Lidl Mince and Brandy Trellis / Golden Bake

CHRISTMAS Q - CHILLED SAVOURY •

• •

Aldi Specially Selected Luxury Irish Cheeseboard / Horgan’s Delicatessen Supplies Dunnes Stores Irish Cheddar with Porter / Traditional Cheese Dunnes Stores Simply Better Handmade Irish Brie, Rocket & Cranberry Quiche / Zanna Cookhouse Dunnes Stores Simply Better Irish Cheese Board Selection / Traditional Cheese Lidl Deluxe Cheeseboard / Horgan’s Delicatessen Supplies

CHRISTMAS Q - CHILLED SWEET • •

•

Dunnes Stores Simply Better Farmhouse Irish Whiskey Cream / Killowen Farm Dunnes Stores Simply Better Seasonally Spiced Cranberry & Orange Yogurt / Killowen Farm Lidl Deluxe Brandy Cream / Aurivo

CHRISTMAS Q CONFECTIONERY • •

Dunnes Stores Simply Better Irish All Butter Rum & Raisin Fudge / Mella's Fudge Dunnes Stores Simply Better Irish Handmade Dark Chocolate & Ginger Florentines / Sam's Cookies

56|Retail News|July/August 2016|www.retailnews.ie

Irish Quality Food & Drink Awards CHRISTMAS Q - FISH •

•

• •

Aldi Specially Selected Fresh Salmon Side with Lemon, Lime & Pepper Marinade / Seafood Processors Dunnes Stores Make Christmas Oak & Peat Hot Smoked Salmon Slices / Carr and Sons Seafoods Dunnes Stores Simply Better Oak & Hickory Smoked Salmon / Dunn's Seafare SuperValu Signature Tastes Trio of Smoked Salmon / Dunn's of Dublin

CHRISTMAS Q - GROCERY AMBIENT •

• • •

Dunnes Stores Make Christmas Handmade Spiced Seville Orange Marmalade / G's Gourmet Jams Dunnes Stores Simply Better Handmade Cranberry Sauce / Wexford Home Preserves Lidl Deluxe Beetroot Relish / Follain Lidl Deluxe Raspberry and Cinnamon Preserve / Follain

COLD BEVERAGES - JUICES •

• • •

•

• • •

Aldi Specially Selected Sous Vide Lamb Shoulder with a Red Currant and Honey Glaze / Dawn Meats Tesco Finest Ham and Mulling Spices / Hilton Foods Tesco Finest Turkey with Winter Berry Stuffing / Grove Traditional Free Range Woodland Bronze Crown Hogan's Farm

COFFEE • • • • •

Continental Coffee Johnsons Coffee Fixx Coffee - Hancock & Abberton Lidl Deluxe Premium Roasted Ground Coffee / Lidl International SuperValu Signature Tastes Java Sumatra Roast & Ground Coffee / UCC Coffee SuperValu Signature Tastes Single Origin Java Coffee Capsule / Euro-Caps B.V.

•

COLD BEVERAGES - SOFT DRINKS • • • • • •

Clearer Water Dunnes Stores Simply Better Irish Strawberry & Orange Cordial / Naturally Cordial Dunnes Stores Simply Better Irish Wexford Blackcurrant Cordial / Naturally Cordial Lidl Deluxe Italian Apple Presse / Glenpatrick Spring Water Co. Peach Kombucha - Kombucha Ireland Strawberry, Cucumber & Lime Cordial - Naturally Cordial

COOKING SAUCES • • • • •

Curry Sauce - Bombay Pantry Dunnes Stores Porcini Mushroom Sauce / Spice of Life Dunnes Stores Simply Better Italian Tomato & Sweet Garlic Sauce / Pralina Smokehouse Sauce - Elbow Lane Brewhouse Tesco Finest Tomato And Pancetta Sauce / LDH

DAIRY - BUTTERS AND SPREADS • •

•

• • •

Aldi Kilkeely Gold Pure Irish Creamery Butter / Bandon Co-Op Dairy Society Dunnes Stores Simply Better Hand Churned Rosemary & Burnt Lemon Irish Butter / Blast & Wilde Dunnes Stores Simply Better Hand Churned Sundried Tomato, Parmesan & Basil Irish Butter / Blast & Wilde Lidl Dairy Manor Irish Creamery Butter / Town of Monaghan Lightly Salted Grass-fed Irish Butter - Improper Butter SuperValu Gold Spread / JDS Foods

DAIRY - CHILLED • • • • •

Aldi Clonbawn Buttermilk / Arrabawn Dairy Aldi Clonbawn Crème Fraiche / Irish Yogurts Aldi Clonbawn Sour Cream / Green Pastures Aldi Clonbawn Whipped Cream / Clona Dairy Products Dunnes Stores Simply Better

Fresh Irish Madagascan Vanilla Bean Custard / Spice of Life Lidl Morning Fresh Irish Protein Milk / Aurivo

•

DAIRY - YOGURTS

•

CHRISTMAS Q - MEAT

Dunnes Stores Simply Better Freshly Squeezed Valencia Pure Orange Juice / Keeling Juices Dunnes Stores Cold Pressed Green Press Juice / Keeling Juices SuperValu Signature Tastes Chilled Orange Juice / Sunshine Juices Tesco Finest Fresh Orange Juice / Keeling Juices

•

• • •

Aldi Specially Selected Handmade Raspberry Yogurt / Green Valley Farm Aldi Specially Selected West Cork Indulgence Valencia Orange Yogurt / Irish Yogurts Dunnes Stores Simply Better Handmade Caramelised Orange Yogurt / Killowen Farm Dunnes Stores Simply Better Handmade Lemon Curd Farmhouse Yogurt / Killowen Farm Lidl Coolree Creamery Deluxe Irish Premium Lemon Curd Yogurt / Irish Yogurts SuperValu Signature Tastes Rhubarb & Vanilla Yogurt / Killowen Farm Tesco Finest Champagne Rhubarb Yoghurt / Irish Yogurts

•

EGGS • • • •

• • • • •

Dunnes Stores Simply Better Italian Sundried Tomato & Chilli Pesto / Pralina Dunnes Stores Tzatziki / Orexis Sol Chorizo Cular - Eirespan Sol Serrano Ham - Eirespan Tesco Feta Stuffed Peppers / Katsouris Brothers

Aldi 6pk Free Range Jumbo Eggs / Annalitten Foods Dunnes Stores Simply Better Free Range Corn Fed Large Eggs / Greenfield Golden Irish Organic Eggs The Nest Box Egg Company SuperValu Signature Tastes & Centra Cornfed Eggs / Clonarn Clover

FISH - FRESH •

DELICATESSEN - ANTIPASTI & DIPS

Mango Mousse / Patisserie Royale Dunnes Stores Simply Better Irish Handmade All Butter Sticky Toffee Pudding / Royal County Puddings Dunnes Stores Simply Better Irish Handmade Tarte au Citron Meringue / Le Patissier Lidl Deluxe Nutty Brioche & Butter Pudding / Prestige Foods SuperValu Signature Taste Belgian Chocolate Truffle Torte / Couverture

• • • • •

Dunnes Stores Simply Better Fresh Organic Irish Salmon Darnes / Keohane Seafoods Dunnes Stores Simply Better Wild Atlantic Jumbo Prawns / Keohane Seafoods Kilmore Quay Haddock Goujons - Atlantis Lidl Inismara Cajun Salmon Darnes / Keohane Seafoods Lidl Inismara Irish Organic Fresh Salmon / Keohane Seafoods SuperValu & Centra Cajun Salmon / Dunn's of Dublin Tesco Breaded Salmon Goujons / Good Fish Tesco Hake & Sachet of Ginger, Chilli & Lime Sauce / Good Fish

DELICATESSEN – CONTINENTAL MEATS & PATE

•

Dexter Beef Charcuterie Killenure Dexter Gourmet Dunnes Stores Simply Better Handmade Irish Free Range Chicken Liver Pate / Zanna Cookhouse Tesco Finest 14 Month Genuine Parma Ham / Salumificio Fratelli Beretta Spa

DELICATESSEN – PRE-COOKED MEATS •

• • • •

Aldi Specially Selected Premium Honey Baked Topside Carved Ham / Carrolls Cuisine Aldi Specially Selected Topside Angus Beef / Hogan's Farm Seasonal Mulled Wine & Cider Glazed Stuffed Turkey Breast - Hogan's Farm SuperValu Wiltshire Cured Irish Ham on the Bone / O'Brien Fine Foods Thick Cut Glazed by Hand Ham - Brady Family

DESSERTS AND PUDDINGS •

Dunnes Stores Simply Better Handmade Passion Fruit &

•

FISH - INNOVATION

• • •

• •

Aldi Skellig Bay Salmon Infusions - Parsley, Chive & Garlic / Good Fish Aldi Skellig Bay Salmon Infusions - Thai Style / Good Fish Dunnes Stores Simply Better Fresh Boneless Aegean Sea Bass with Zesty Lime & Chilli Hand Churned Irish Butter / Keohane Seafoods Lidl Deluxe Salmon Sensation / William Carr Tesco Zesty Lemon Fish Kebabs / Good Fish

FISH - PREPARED •

• • •

Dunnes Stores Cook at Home Salmon Darnes with Roast Garlic, Lemon and Herb Butter / Keohane Seafoods Lidl Deluxe Seafood Chowder / Galmere Fresh Foods Tesco 10 Omega 3 Fish Fingers / Youngs Seafood Tesco Finest 6 Chunky Cod Fillet Fish Fingers / A. Espersen A/S

Retail News|July/August 2016|www.retailnews.ie|57

Irish Quality Food and Drink Awards FISH - SMOKED •

• •

•

• • • •

Burren Hot Smoked Irish Organic Salmon with Honey, Lemon & Dill - Burren Smokehouse Dunnes Stores Simply Better Oak & Hickory Smoked Irish Trout / Dunn's of Dublin Dunnes Stores Simply Better Oak & Hickory Smoked Salmon with Organic Seaweed & Spices / Dunn's of Dublin Dunnes Stores Simply Better Oak Smoked Organic Irish Salmon with Honey & Dill / Burren Smokehouse Lidl Deluxe Smoked Irish Salmon Trio / Dunn's of Dublin Nolans Rope Hung Smoked Salmon - HJ Nolan Seafoods Smoked Irish Wild Salmon Ballyhack Smokehouse Tesco Smoked Mackerel / NOR Seafoods

•

• • • • • • • •

BWG Fresh Choice Tropical Tropical Fruit Salad / Freshcut Foods Centra Melon & Pineapple Batons / Freshcut Foods Coconut & Berry Super Seed Snack - Good4U Dunnes Stores Handcut Summer Medley / Freshcut Foods Dunnes Stores Simply Better Irish Roast Beetroot, Grain & Kale Salad / Avondale Foods Lidl Meadow Fresh Classic Fruit Salad / Freshcut Foods SuperValu & Centra Chicken & Chorizo Club Focaccia Tesco Big Eat Mexican Chicken Fajita Triple Wrap / Freshways Tesco Classic Greek Salad / Freeshways

FREE FROM - SAVOURY • • • • •

• • •

Dunnes Stores Gluten Free Christmas Pudding / Matthew Walker Dunnes Stores Gluten Free Rich Iced Fruit Cake Slices / The Foods of Athenry Tesco Free From Brown Seeded Rolls / Genius

• • •

Gluten Free Sage & Onion Stuffing - Mr Crumb SuperValu Lactose Free Milk / North Cork Dairy Tesco Gluten Free Sausages / Hilton Foods Vegetable Burgers - Mash Direct

•

Pizzado Gluten Free Cheese and Tomato - Choice Pizza Tesco Free From 10 Crispy Cod Fish Fingers / Thistle Seafoods

• •

•

• • • •

• • • • •

FROZEN FOOD - SAVOURY • •

•

Dunnes Stores 4 Mega Beef Burgers / Kepak SuperValu Signature Tastes Aberdeen Angus Beef Burgers with Sweet Chilli & Cheese / Kepak Tesco Meat Free 2 Sweet Potato Paneer and Spinach Bakes / Daloon Foods

FROZEN FOOD - SWEET •

• •

Dunnes Stores Simply Better French All Butter Rustic Belgian Chocolate Fondant / Boncolac Dunnes Stores Simply Better French All Butter Tarte au Citron / Boncolac SuperValu Signature Taste Irish Cream Liquer Gelato / Ice Cream Treats

FRUIT • • •

Dunnes Stores Handpicked Pink Lady Apples / Total Produce Dunnes Stores Perfectly Ripe Mango / Total Produce Sweet Irish Strawberries Keelings Retail

JAMS, SWEET SPREADS & SAUCES • •

•

Dunnes Stores Simply Better Cut Comb In Pure Acacia Honey / Mileeven Fine Foods Dunnes Stores Simply Better Handmade Passion Fruit & Mango Coulis / Wexford Home Preserves Rum Butterscotch Sauce -

Aldi Brannans Honey Thick Cut Irish Rashers / Honeyvale Foods Aldi Specially Selected Dry Cured Beechwood Smoked Back Rashers / Callan Bacon Dunnes Stores Simply Better Dry Cured Irish Rashers / Callan Bacon Dunnes Stores Simply Better Dry Cured Whiskey Smoked Irish Rashers / Callan Bacon Lidl Glensallagh Honeycure Bacon / Oakpark Foods/ Honeyvale Foods Lidl Glensallagh Streaky Bacon Smoked / Honeyvale Foods Outdoor Oinks Irish Pale Back Rashers / AP Fine Foods Tesco Finest Irish Canadian Maple Rashers / Hilton Foods Tesco Finest Irish Hickory Smoked Back Rashers / Hilton Foods Tesco Irish Finest Sweet Cure Back Bacon Rashers / Hilton Foods

MEAT - BEEF • •

Aldi Specially Selected 28 Day Matured Irish Rib Roast on the Bone / ABP Cahir Dunnes Stores Simply Better 28 Day Matured Irish Angus Rib Roast On The Bone / Tendermeats

• • • •

•

• • • • • •

• • • • •

Aldi Specially Selected Irish Angus 28 Day Matured Fillet Steak / ABP Cahir Aldi Specially Selected Irish Angus 30 Day Dry Aged Ribeye Steak / ABP Cahir Aldi Specially Selected Irish Angus 30 Day Dry Aged Striploin Steak / ABP Cahir Dry Aged Angus Striploin Steak - James Whelan Butchers Dunnes Stores Simply Better 14 Day Matured Irish Angus Fillet Steaks / Tendermeats Dunnes Stores Simply Better 28 Day Matured Irish Angus Striploin Steaks / Tendermeats Dunnes Stores Simply Better 28 Day Matured Rib Eye Steaks / Tendermeats Lidl Hereford Fillet Steaks / Linden Foods Lidl Inisvale Fillet Steak / Liffey Meats Lidl Inisvale Rib Eye Steaks / Liffey Meats SuperValu Signature Tastes Rib Eye Steak / Kepak

Dunnes Stores Cook at Home Irish Beef Burger Melts / Meat & More Dunnes Stores Simply Better 2 Fresh Irish Connemara Hill Lamb Burgers / Tendermeats Dunnes Stores Simply Better 2 Irish Angus Rump Steak Burgers / Tendermeats Dunnes Stores Simply Better Irish Angus Habanero Chilli Beef Steak Burgers / Tendermeats Dunnes Stores Simply Better Irish Angus Smoked Paprika & Tomato Beef Steak Burgers / Tendermeats

MEAT - GAME • • • •

Duck Leg Confit - Silver Hill Farm Dunnes Stores Simply Better French Barbary Duck Breast Fillets / Gastronome Lidl Confit Duck Legs / Silver Hill Farm Lidl Duck Breast with Garlic & Pepper / Silver Hill Farm

MEAT - INNOVATION •

• •

MEAT - BEEF STEAKS

FREE FROM - FROZEN •

•

Aldi Gluten Free Coffee Cake / Aran Ard Teo Coconut Nutritional Chocolate Bar - Dr. Coy's Health Foods Mint Nutritional Chocolate Bar - Dr. Coy's Health Foods No Added Sugar Irish Blackcurrant Jam - Wexford Home Preserves No Added Sugar Irish Raspberry Jam - Wexford Home Preserves Tesco Finest Free From Chocolate and Cranberry Cookies / Northumbrian Fine Foods

MEAT - BURGERS AND MEATBALLS

MEAT - BACON

•

Royal County Puddings SuperValu Signature Tastes Raspberry Conserve / Follain SuperValu Signature Tastes Three Fruit Marmalade / Follain

FREE FROM - SWEET

FREE FROM - CHILLED •

Dunnes Stores Gluten Free Irish Pork Sausages / Mallon Foods SuperValu Gluten Free Pepperoni Pizza / Crust and Crumb Tesco Free From Cous Cous / Molino Nicoli S.P.A. Tesco Free From Mini Breadsticks / Sherriffs Foods Tesco Free From Tagliatelle / LDH

•

FREE FROM - BREAD & BAKERY

•

FOOD TO GO •

Tesco Free From Strawberry and Vanilla Cones / Eispro

• •

Aldi Specially Selected Cook in the Bag Whole Chicken with Black Pudding Stuffing Topped with Bacon / Manor Farm Dexter Dripping - Killenure Dexter Gourmet Dunnes Stores Cook at Home Apricot & Raisin Stuffed Pork Fillet Wrapped in Streaky Bacon / Meat & More M&S BBQ Grill Louisiana BBQ Spatchies / Moy Park SuperValu Signature Tastes Lamb Steaks with a Spicy Tomato Marinade and a Parmesan Crumb / Kepak Tesco Chinese Style Pork Rib Rack / Hilton Foods Wagyu Angus Striploin Steaks - James Whelan Butchers

58|Retail News|July/August 2016|www.retailnews.ie

Irish Quality Food & Drink Awards MEAT - LAMB • •

• • • •

Dunnes Stores Simply Better Connemara Hill Leg of Lamb / Tendermeats Dunnes Stores Simply Better Fresh Irish Connemara Hill Lamb Rump Roast / Tendermeats Dunnes Stores Simply Better Fresh Irish Connemara Hill Rack of Lamb / Tendermeats SuperValu Signature Tastes Lamb Loin Roast with Garlic Butter / Kepak Tesco Finest Boned and Rolled Lamb Leg / Hilton Foods Tesco Ready to Cook Lamb Fore-Shanks with a Herbal Mint Marinade / Hilton Foods

MEAT - SAUSAGES •

• •

OILS & VINEGARS • • •

MEAT - PORK •

• • •

Dunnes Stores Cook at Home Apricot & Raisin Stuffed Pork Fillet Wrapped in Streaky Bacon / Meat & More SuperValu & Centra Pork Rib Rack / Kepak Tesco BBQ Irish Basted Pork Collar Chops with Added Water / Hilton Foods Tesco Irish Pork Crackling Joint / Hilton Foods

•

• •

•

Aldi Specially Selected Turkey Crown Stuffed & Dressed with a Smoked Streaky Bacon Lattice, Topped with Butter Stars / IGWT Poultry Charlesfort Turkey Roulade Hogan's Farm Dunnes Stores Cook at Home Black Pudding & Apple Stuffed Chicken Breasts Wrapped in Streaky Bacon with a Roast Chicken Gravy / Meat & More M&S BBQ Grill Jamaican Jerk Spatchcock / Moy Park

PASTA, RICE & GRAINS • •

•

Aldi Specially Selected Black Pudding / Sean Loughnanes Meeres Traditional Homemade White Pudding Meeres Pork Products

Dunnes Stores Butternut Squash & Ricotta Ravoli / Bertagni Tesco Organic Whole Wheat Spaghetti / LDH

•

• •

Dunnes Stores Simply Better Italian Wood Fired Buffalo Mozzarella & Cherry Tomato Pizza / Eat Better Dunnes Stores Simply Better Italian Wood Fired Goat's Cheese & Caramelized Red Onion Pizza / Eat Better Lidl Italiamo Goats Cheese, Spinach & Caramlised Onion Pizza / Crust & Crumb Bakery Pizzado Pepperoni - Choice Pizza Tesco Stone Baked Thin Double Pepperoni Pizza / Green Isle

QUICHES, PIES AND PASTIES •

•

• • • •

Dunnes Stores Simply Better Handmade Irish Goat's Cheese & Caramelised Red Onion Quiche / Zanna Cookhouse Dunnes Stores Simply Better Handmade West Cork Gubbeen Chorizo & Irish Potato Quiche / Zanna Cookhouse Lidl Chef Select Single Serve Premium Pies - Beef & Stout / Daily Bake Lidl Deluxe Goats Cheese and Roasted Red Pepper Quiche / McColgans Lidl Deluxe Maple Cured Bacon and Gruyere Cheese Quiche / McColgans Tesco Finest Goats Cheese And Red Pepper Quiche / Greencore

• • • • • •

Aldi Chicken Tikka with Rice / Kohinoor Aldi Hot Chicken Jalfrezi / Kohinoor Aldi Vegetable Butter Masala with Rice / Kohinoor Lidl Chicken Tikka / Emaan Meal Solutions SuperValu Signature Tastes Chicken Korma / Kohinoor Tesco Finest Chicken Tikka Masala With Pilau Rice / Kerry Foods

READY TO COOK •

•

Dunnes Stores Cook at Home Apple & Blueberry Stuffed Pork Fillet Wrapped in Streaky Bacon with a Maple Glaze / Meat & More Dunnes Stores Cook at Home Stuffed Mushrooms with Caramelised Red Onion, Parmigiano Reggiano & Ciabatta Crumb / Breffni Mushrooms Dunnes Stores Cook at Home Stuffed Red Peppers with Red Pesto Risotto, Regato Cheese & Sun Dried Tomato Crumb / Wonderfoods Tesco Ready To Cook Irish Bacon Joint With Honey And Mustard Glaze / Hilton Foods

RELISHES & CHUTNEYS • • • •

Aldi Specially Selected Jalapeno Pepper Relish / Follain Dunnes Stores Simply Better Handmade Tomato Chilli & Balsamic Relish / Follain Indian Spiced Pineapple Chutney - Erin Grove Preserves SuperValu Signature Tastes Red Onion Relish / Follain

• • •

Dunnes Stores Cook at Home Seafood Pie / Kinsale Fare Kinsale Fish Pie - Kinsale Bay Food Company Lidl Chicken & Brocolli Bake

•

• • •

SALAD & VEGETABLES - UN PREPARED • • • • • • •

Aldi Irish Soup Mix / Meade Potato Company Aldi Potted Basil / Iverk Tom O Hanlon Aldi Potted Coriander / Iverk Tom O Hanlon Aldi Potted Parsley / Iverk Tom O Hanlon Dunnes Stores Vine Ripened Irish Tomato Selection / Total Produce Irish Lumpers - Glens of Antrim Potatoes Tesco Finest Sunstream Tomatoes / Total Produce

SALAD - PREPARED • •

Aldi Specially Selected Butternut Squash & Giant Cous Cous / Wonderfoods Aldi Specially Selected Green Bean Salad / Wonderfoods

Country Kitchen Sweet Chilli Noodle Salad - Avondale Foods Dunnes Stores Simply Better Charlotte Mint & Yogurt Potato Salad / Avondale Foods Dunnes Stores Simply Better Irish Seasonal Baby Leaf & Wild Rocket Salad / Avondale Foods Dunnes Stores Superfood Bowl / Natures Best Lidl Meadow Fresh Mediterranean Salad Bowl / Willowbrook Foods SuperValu & Centra Super Green Veg Salad / Wonderfoods

VEGETABLES - PREPARED • • • • •

•

Aldi Shredded Kale / Willowbrook Foods Aldi Vegetable Fajita Kit / Wonderfoods Crispy Onions - Milgro Dunnes Stores Fresh Spiralised Courgette / Natures Best Lidl Deluxe Stuffed Flat Mushrooms with Leek & Wensleydale Cheese / Hughes Mushrooms Tesco Mushroom Cheese Sundried Tomato Spinach / Natures Best

SAUCES AND SALAD DRESSINGS • • • • • •

READY MEALS

•

READY MEALS - ETHNIC

PIZZAS •

/ Emaan Meal Solutions SuperValu Signature Tastes Irish Lamb Tagine / Ballymaguire Foods

MEAT - PUDDINGS •

Aldi Specially Selected Irish Rapeseed Oil / Donegal Rapeseed Oil Dunnes Stores Simply Better Aceto Balsamico Di Modena IGP / Del Gusto Tesco Finest Balsamic Vinegar Of Modena / Bakkavor

MEAT - POULTRY

Dunnes Stores Simply Better 6 Superior Habanero Chilli Irish Pork Sausages / Arthur Mallon Foods Hafner's Original Sausages Arthur Mallon Foods SuperValu Signature Tastes Cumberland Sausage / Arthur Mallon Foods

•

Aldi Bramwells Garlic Mayonnaise / Blenders Aldi Bramwells Taco Mayonnaise / Blenders Dunnes Stores Simply Better Handmade Garlic & Herb Dressing / Adesso Deli Dunnes Stores Simply Better Handmade Tomato Chilli & Balsamic Ketchup / Follain Dunnes Stores Simply Better Handmade Tomato Chilli & Balsamic Ketchup / Follain Dunnes Stores Simply Better Irish Made Honey & Mustard Dressing / Derrycamma Farm Lidl Meadow Fresh Basil Pesto / Galmere Fresh Foods

SEASONAL OCCASIONS •

•

Dunnes Stores Simply Better Irish All Butter Belgian Chocolate & Seville Orange Hot Cross Buns / La Boulangerie Des Gourmets Dunnes Stores Simply Better Irish All Butter Hot Cross Buns / La Boulangerie Des Gourmets Superquinn Cocktail Sausages / ABP Cahir

SIDE DISHES • •

Dunnes Stores Cook at Home Potato Gratin / Avondale Dunnes Stores Simply Better Soy Ginger & Chilli Asian Style Greens with Cashew

Retail News|July/August 2016|www.retailnews.ie|59

Irish Quality Food and Drink Awards •

•

Nuts / Wonderfoods Dunnes Stores Simply Better Wild Herb Mixed Green Vegetables with Irish Butter / Wonderfoods Lidl Deluxe Stuffed Flat Mushrooms with Cheddar, Smoked Bacon & Rosemary / Hughes Mushrooms SuperValu Signature Tastes Italian Roasting Vegetables with Pesto Dressing / Wonderfoods

• • •

VALUE Q - FROZEN •

SOUPS • • •

Lidl Deluxe Sri Lankan Chicken Soup / Ballymaguire Foods Lidl Deluxe Wild Mushroom Soup / Ballymaguire Foods Vegetable Soup with a Spud Morrow Foods

STORE CUPBOARD INGREDIENTS •

• •

Dunnes Stores Simply Better Organic Garlic & Herb Seasoning / The Organic Herb Company Lidl Crownfield Seeds for Cereal - Crunchy Linseed / Virginia Health Food Twist'd Creole - Spice Devils

•

• • •

Aldi McGraths Reserve Tea Bags / Robert Roberts Aldi Premium Gold Tea Bags / Robert Roberts Dunnes Stores Simply Better Irish Handmade Belgian Chocolate Swirl Stick / Aine's Chocolates Lidl Deluxe Pyramid Peach and Cherry Tea / Finlay Beverages Lidl Fallons Irish Gold Blend Tea / Bewley's Tesco Finest Tea / Punjana

• • • • • • •

• • • • • •

•

Dunnes Stores My Family Favourites Medium Curry Sauce / Blenders Lidl Fallons Irish Tea / Robert Roberts Lidl Maribel Raspberry Jam / Goebber Lidl Simply Roasted & Salted Peanuts / Pittjes Lidl Simply Tortilla Chips / Snack Food Poco Loco SuperValu & Centra Daily Basics No Added Sugar Apple & Blackcurrant Squash / Harney Enterprises Tesco Everyday Value Midget Gems / Tangerine Confectionery

Chicken Lickin Casserole 7+ months - Pip and Pear Date & Banana Toasted Muesli - Maria Lucia Bakes Indian Spiced Pineapple Chutney - Erin Grove Preserves Orange, Mango and Gin Marshmallow - Camran Crafts Outdoor Oinks Oak Smoked Back Rashers / AP Fine Foods Rum Butterscotch Sauce Royal County Puddings Traditional Homemade White Pudding - Meeres Pork Products

IRISH QUALITY DRINK AWARDS CIDERS • •

VALUE Q – AMBIENT & DRINK

Dunnes Stores My Family Favourites Beef Burgers / Kepak Tesco Everyday Value 3 Way Cook Chips / Fullers Food International

DUNNES STORES SIMPLY BETTER SMALL PRODUCER OF THE YEAR AWARD SHORTLIST:

TEAS & OTHER HOT BEVERAGES

Cheddar / Bandon Vale Dunnes Stores My Family Favourites Strawberry Trifle / Prestige Foods Lidl Simply Smoked Back Bacon / Honeyvale Foods Tesco Everyday Value Spinach and Ricotta Tortelloni / Voltan SPA

• • •

Aldi Cullens Pear Cider / Bulmers Lidl The Crafty Brewing Company Crafty Dry Cider / McCanns Cider Lidl The Crafty Brewing Company Crafty Medium Cider / McCanns Cider Plum & Ginger Cider - Mac Ivors Cider Co. Tempted Elderflower Cider dj's juice and cider

• •

• • • •

Dunnes Stores Grafters Kolsch Style / Rye River Brewing Company Hersbrucker - The Porterhouse Brewing Company Lunasa Summer Saison Jack Cody's Brewery Puck Pilsner - Jack Cody's Brewery

RED ALES • • •

• •

Dunnes Stores My Family Favourites Caesar Salad / Natures Best Dunnes Stores My Family Favourites Mature White

PALE ALES & IPA • • •

Brú Rí - Brú Brewery Dunnes Stores Grafters IPA / Rye River Brewing Company Dunnes Stores Grafters Pale Ale / Rye River Brewing

•

Brú Rua - Brú Brewery Notorious Red IPA - Carlow Brewing Company Red Ale - The Porterhouse Brewing Company

•

STOUTS & PORTERS • • • •

Dubh - Brú Brewery Dunnes Stores Grafters Porter / Rye River Brewing Company Farmageddon India Export Porter - Farmageddon Brewing Co-Op Wrasslers - The Porterhouse Brewing Company

• • • •

• •

• • •

Tesco Finest Ribera Del Duero Reserva / Felix Solis SA Dunnes Stores Simply Better Domaine Barville Chateauneuf du Pape / Cassidy Wines Lidl Saint Emilion Gran Cru AOC - Union de Producteurs Musgrave Retail Partners Nugan Estate McLaren Vale Shiraz / Nugan Wines Tesco Finest Chateauneuf Du Pape / Les Vins Scalli

RED WINES - UP TO €10 • • • • •

Dunnes Stores Gran Lomo Malbec / Vina Maipo Dunnes Stores Parlemont Cabernet Sauvignon / LGI Dunnes Stores Vina Maipo Mi Pueblo Syrah Tesco Finest Argentinian Malbec / Bibendum Wine Tesco Finest Cotes Catalanes Grenache / Dedicated Wine Agencies

ROSÉ WINES • •

Dunnes Stores Torresella Pinot Grigio Blush / Cassidy Wines Lidl Pinot Grigio delle Venezie IGT Rosé / Enoltalia

SPARKLING WINES • • • • •

Aldi Prosecco DOCG / Copestick Murray Solutions Dunnes Stores Simply Better Sachetto Prosecco DOC Extra Dry / Cassidy Wines Lidl Champagne Brut Comte de Senneval - Champenoise des Gran Tesco Finest Bisol Prosecco / PLB Group Tesco Finest Vintage Champagne / O Moore & Co

WHITE WINES - OVER €10 •

Dunnes Stores Adrien Michaut Chablis / Cassidy

Aldi Exquisite Collection Chilean Reserva Sauvignon Blanc / Cassidy Wines Lidl Cimarosa New Zealand Sauvignon Blanc Marlborough Tesco Finest Picpoul De Pinet / PLB Group Tesco Finest Swartland Chenin Blanc / Origin Wines

CRAFT SPIRITS •

RED WINES - OVER €10

Wines Dunnes Stores Tiki Estate Sauvignon Blanc / Cassidy Wines SuperValu Montagny 1er Cru Les Resses / Andre Goichot Tesco Finest Sancerre / O Moore & Co

WHITE WINES - UP TO €10

VALUE Q - CHILLED

•

LAGERS & SPECIALITY BEERS

Company Farmageddon Gold Pale Ale Farmageddon Brewing Co-Op Grafters Pale Ale - Rye River Brewing Company

• •

Dingle Original Gin The Dingle Distillery Dingle Pot Still Vodka The Dingle Distillery Dingle Four Seasons (Autumn) Gin - The Dingle Distillery

OTHER SPIRITS • • •

Blackwater No.5 Gin Blackwater Distillery Dunnes Stores Hankey Bannister Scotch / Inverhouse Distilleries Hyde Irish Whiskey Hibernia Distillers

LIQUEURS, SPECIALITY SPIRITS & FORTIFIED WINES

• • • • •

Feeney's Irish Cream Quintessential Brands Kerrygold Irish Cream Liqueur / Terra Lidl Deluxe Irish Cream Liqueur / Terra Tesco Finest 10 Year Old Tawny Port / John E Fells & Sons Tesco Finest Salted Caramel Cream Liqueur / Niche Drinks Co

60|Retail News|July/August 2016|www.retailnews.ie

Forecourt Focus: News Topaz Begins Esso Rebrand

TOPAZ has revealed the first two forecourts which have been rebranded from Esso to Topaz as a result of the recent acquisition of Esso Ireland. The two new look service stations, located in Abbey Point, Celbridge, and Beechwood, Bray (pictured), were officially unveiled as part of the ongoing rollout of a wider rebrand programme that will see the Topaz network extend to 464 service stations. “We’re delighted to welcome the two rebranded service stations to the Topaz brand, part of a wider rebrand of the Esso service station network which will be rolled out over the coming months,” said Topaz Network Development Director, Jonathan Diver. “These stations are fantastic additions to our network. The roll-out of the rebrand of the Esso network will see some 59 Dealer locations and 35 company owned service stations take the Topaz brand.”

Maxol announces Aware as New Charity Partner

Maxol CEO Brian Donaldson is pictured with Dublin football star Bernard Brogan at the announcement that Aware is Maxol’s new charity partner.

MAXOL has named mental health charity Aware as its new charity partner. The aim of the partnership, which will run until at least the end of 2017, is to promote positive mental health in communities in Ireland. It will support the range and level of important services delivered by Aware in the Republic of Ireland and Aware NI in Northern Ireland. As well as featuring Aware collection boxes in Maxol’s 230 locations, the partnership will also support the important issue of youth mental health through Aware’s Beat the Blues schools programme for teenagers aged 15-18. A further key initiative will be Aware and Maxol’s Mood Walks, a series of walks taking place across the country, where communities are encouraged to come together to get to know each other, while keeping active and maintaining positive mental health.

Topaz Fanzone at Citywest

IRISH football legend Tony Cascarino made a very special appearance at the Topaz City Avenue Fanzone, which saw Topaz becoming the first Irish forecourt retailer to screen a live football match, showing Ireland V Belgium during Euro 2016. The game was exclusively screened on the forecourt for residents of Citywest and Topaz customers from the surrounding locality. Although the result didn’t pan out the way fans would have wished, spirits were lifted with a series of on-site attractions including the ‘Cash for Clubs’ kick-wall, which sent one very lucky Irish fan, Keith Neary, to France to cheer on Ireland in their historic win over Italy.

Always FRESH MILK

and the SAME BEANS as our coffee shops

Retail News|July/August 2016|www.retailnews.ie|61

Forecourt Focus: News Amber Opens €3m Charleville Site

Pictured at Amber’s new €3m Charleville site are Kevin Rice, General Manager, Amber; Wesley Walsh, Amber Charleville Store Manager; Liam Fitzgerald, Managing Director, Amber; Michael O’Sullivan, Area Manager, Amber; and Gerry Condon, General Manager, Amber.

AS part of a €7.9m investment programme, Amber, one of Munster’s largest fuel retailers, has opened its €3m state-of-the-art site in Charleville. The 500 square metre site will support 38 full and part-time positions in the Charlevile area, bringing the total workforce within the Amber Group to in excess of 250 employees. Other projects within the investment programme included the upgrading of sites in Fermoy, Glounthaune and Horse & Jockey, and the development of a new site in Tipperary Town. Liam Fitzgerald, Managing Director of Amber, expressed his delight at the opening of the Charleville site and his confidence at Amber’s ability to bring impeccable service and value to the Charleville area: “As a family–run business, we have always insisted on family values within Amber, facilitating the fostering of strong long-term relationships with customers, suppliers and staff. This ethos has served us well and has brought strong growth opportunities to us over the last three years. I am thrilled with the result.”

Official Launch of Maxol M3 Mulhuddart

THE Maxol Group recently celebrated the official launch of its largest service station at Maxol M3 Mulhuddart. Maxol’s company directors, contractors, trade partners and licensees of Mulhuddart, Donal and Liam Fitzpatrick were among 50 guests to attend the launch event. The following day saw the company hosting a family fun day out, with lots of entertainment from the ‘wobbly circus’, live music from DJ Ray Shah, face painters and balloon modelling. Maxol customers had a chance to win some brilliant prizes on the day and availed of in-store promotional offers. Maxol Mulhuddart is the company’s largest service station in almost 100 years of company history. Since opening recently in early April, the business at Mulhuddart has taken off, with an average of 30,000 customers visiting the service station each week.

Pictured are guests at the launch of Maxol’s biggest ever site at M3 Mulhuddart, including Willie O’Byrne, MD, BWG Foods; Maxol CEO, Brian Donaldson; Maxol Directors Malcolm and Barry McMullan; licensees Liam and Donal Fitzpatrick; Des Duffy, Group Retail Manager, Maxol; and Pauline McCarthy, Marketing Executive. Also pictured are Fergal Harrington, Group Brand Development Manager, Maxol, and Dermot O'Toole Head of Retail and Marketing, Maxol.

Topaz Breaks European Top Ten

TOPAZ has been recognised as one of the Best Large Workplaces in Europe for the fourth time. The company emerged in ninth position when the Best Large Workplaces in Europe were announced in Dublin recently. It’s the first time Topaz, which was acquired by the Couche-Tarde Group late last year, has made it into the top 10. Pictured with the award are Ciara Spain, HR Officer, and Aoife Ní Murchú, Head of HR Retail at Topaz.

To find out what Costa Express can offer you contact: ROI tel: 021 500 3526 NI tel: 02892 688349

62|Retail News|July/August 2016|www.retailnews.ie

Shelf Life CUISINE de France were on Dublin’s South Anne Street recently to celebrate the French National Holiday of Bastille Day. With their vintage van fixed on the busy street from 11am, there was lots of excitement as passers-by enjoyed complementary pastries. The addition of the Photo Standee, where people could take their picture and share on social media to be in with a chance of winning a Private Class for two at Alix Gardner’s Cookery School, proved to be a popular feature to the activity. FOLLOWING a nationwide search for Ireland's top food entrepreneurs, nine new and upcoming Irish food and drink companies have been selected to participate in this year's Food Works Programme. Some of the 2016 entrepreneurs are pictured, including Pork Pops by Pat O’Flaherty and Alison Cummins from Kildare, Amodeo Salad Dressing by Larry O’Connor from Limerick, Connemara Food Company by James Cunningham, and Sabrina Amodeo, Amodeo Salad Dressing. To date, Food Works, run by Bord Bia, Enterprise Ireland and Teagasc, has enabled 60 Irish food and drink brands to launch and grow both in the Irish and international marketplace. For further details, see www.foodworksireland.ie. FRANK Gleeson, Region Managing Director of Aramark Northern Europe, is pictured with Alan Quinlan, Aramark’s Mental Health Ambassador in Ireland, and Elbha Purcell, Company Dietician, Aramark, reminding people about the importance of minding their mental health as they help launch Aramark’s #TAKE15 campaign as part of the company’s Health and Wellness Week 2016. From June 27 to July 1, Aramark and Alan Quinlan promoted positive mental health in the workplace, urging people across Ireland, particularly those in the workplace, to take time out and connect with colleagues by holding a #TAKE15 tea or coffee break. KINETIC, the Out of Home (OOH) media planning and buying agency, has launched Kinetic Academy, the new education arm of the company, dedicated to providing training sessions to media agencies and clients on all things OOH. The first media agency to experience the opening training session was Mindshare. The first training session took participants out of their office environment and brought them on a tour to showcase OOH strengths, which include; visibility, coverage, frequency, creativity, standout and proximity targeting. Throughout the year, Kinetic Academy will organise other training sessions which will focus on topics such as JNOR (Joint National Outdoor Research), the audience measurement tool, as well as innovative OOH and ways of using digital and mobile OOH.

SUDOCREM celebrates 85 years in 2016. To celebrate, Sudocrem is launching the Sudocrem Baby Changing Awards, which will commend venues for providing warm, clean, safe facilities for parents and their little ones. Anyone who uses baby changing facilities in public venues is invited to vote for the best baby changing facilities that they have used. Venues can visit www.sudocrem.ie to download the ‘vote for us’ poster and web badge to encourage your customers to vote for your changing room. The seven categories include: Best Hotel; Best Restaurant; Best Coffee Shop; Best Big Shop (supermarkets, toy stores, clothes shops etc); Best Shopping Centre; Best Changing Facilities in a Male Bathroom; Best Service Station. See www.sudocrem.ie for more information. CBE, one of Europe’s largest POS providers, has announced two key appointments. Gearoid Concannon (left) has been promoted to the position of Director at CBE. A strategic member of CBE’s management team, Gearoid is integral to their continued growth in Ireland and the UK and is also heavily involved in CBE’s expansion into the American market. Oliver Sheridan (right) has been promoted to the position of International Product Manager. Oliver joined CBE in 1997 and has since become one of the leading retail IT consultants in the UK and Ireland. PICTURED are Grace O’Neill from Ballymaloe Foods and celebrity chef Rory O’Connell with Ryan, Alex and Eva Keating, launching the Marie Keating Foundation’s BBQ to Beat Cancer campaign, sponsored by Flogas. The Marie Keating Foundation hopes people nationwide will become BBQ Heroes by hosting a fundraising BBQ in aid of its men’s cancer programmes and services. Register for a free fundraising pack with a chef’s hat and a Ballymaloe Foods coupon and recipe booklet at www.mariekeating.ie/bbq.

CONSUMER and corporate PR agency, Walsh:PR has announced the appointment of Emily Hughes as Senior Client Manager. Emily will be working with clients in the food, healthcare, tourism and NGO sectors.

KEELINGS, Ireland’s largest supplier and producer of fresh fruit, is celebrating 90 years of growing at its North Dublin farm. The company celebrated the milestone in conjunction with the official opening of the new Keelings Farm Shop. Almost 50 guests, including some wellknown faces, attended the celebration, and were given a special tour of the farms hosted by David Keeling and his father Joe, followed by a bakeoff challenge with Great Irish Bake-Off finalist, Maryanne Dalton. Caroline and David Keeling are pictured with their father Joe, about to cut the cake to celebrate Keelings' 90 years of growing.

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