Work from Anywhere: is 2021 the Future of Work?

Work from Anywhere: is 2021 the Future of Work? By Greg Nichols This article references USA cities and towns. Replace the references with cities and towns in your region.

AUDREY KHUSID, FOUNDER AND CEO of Miro (https://miro.com), the digital whiteboarding platform, which has doubled its user base from 3.7M to 9M since March 2020 and is now used by 95% of Fortune 100 companies, has a front row seat to the evolution of the changing workplace.

Based on his observations from 2020, he predicts that work from home will become work from anywhere (WFX) (www.zdnet.com/article/remoteworking-101-professionals-guide-to-the-tools-of-the-trade), and there will be a massive digital transformation (www.zdnet.com/article/digital-transformation-spotting-thewinners-and-losers-in-2020) as a result. What else will change? I caught up with Khusid to discuss the future. Here are his six most poignant predictions for 2021, with thanks for the insights.

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Work from home will become work from anywhere (WFX)

More and more companies are announcing that remote work will be permanent, even when travel restrictions and social distancing will not be. The result: As travel opportunities begin to reopen, millions of employees will turn their newfound remote status into the chance to work from anywhere, relocating outside of urban centers, making up for lost time with family, or participating in remote areas and other "workation" opportunities. And because companies have spent the last year investing in technology that enables virtual collaboration -- for many of these employees the transition will be seamless.

The heartland will see an "undraining" of brains

The phenomenon of highly skilled college graduates leaving their hometowns in middle America and relocating to economic centers like Silicon Valley, New York, and Austin is commonly known as "Brain Drain," -- and remote work may fi nally bring it to an end. Instead of fl eeing the heartland en masse for new opportunities, remote work will allow these workers to stay settled in regional hubs like Madison, Grand Rapids, Asheville, Boulder, Nashville, and Raleigh. This regionalization of talent will have a massive impact on American culture, aff ecting everything from real-estate markets to electoral politics -- while still giving companies from around the country access to top talent.

Hybrid work will present new challenges to unequipped teams

Thousands of enterprises will gradually begin phasing teams back into the offi ce (www.zdnet. com/article/return-to-work-how-the-technology-mix-werely-on-is-about-to-change-again) by adopting hybrid strategies that combine remote and in-offi ce work. While hybrid work is a good compromise to protect employees with health concerns, the risk becomes introducing "worst of both worlds" work habits into company collaboration.

To mitigate these eff ects, enterprises can embrace a culture of asynchronous sharing to replace many of the status and other routine meetings that fi ll up employee calendars. For brainstorms and real-time meetings, companies must make meetings interactive so that virtual attendees can participate with just as little friction as in-person ones, and craft collaborative practices that are inclusive to remote workers, like holding meetings entirely virtually even if some members are in the offi ce.

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Engagement is the new productivity

Since the start of the SaaS era, billions of dollars have been invested into technology solutions that off ered improvements to productivity in the enterprises. Many of the startups built by off ering these solutions are now publicly traded companies like Slack and Asana, and even more solutions in the space have come from giants like Google and Microsoft. Looking forward, CIO priorities and budgets will shift away from making employees more productive and into making them more engaged.

Engagement is diff erent from productivity. Engagement refers to the passion employees have for their jobs and the connection they feel to their teams. In an era of remote and hybrid work, high levels of engagement will be a competitive advantage in developing products, attracting talent, and building customer loyalty in a crowded landscape.

In the new world of work from anywhere (WFX), employees must amplify their engagement to fi nd advancement opportunities

One of the drawbacks of remote work is that it's more diffi cult to draw attention to what you're working on day-to-day. In an offi ce setting your attitude, body language, and relationships help drive the way you're perceived, opening doors for those with genuine enthusiasm and passion for their workplace. But in a remote setting where employees collaborate predominantly with text, such enthusiasm is harder for employees to convey and for employers to identify.

In 2021 it will be important that employees put extra eff ort into amplifying their engagement virtually to make sure they get new opportunities. They must participate in virtual events, be active in group messaging, and keep their enthusiasm high during Zoom calls to stand out as leaders while working from home.

Young careers may suff er from lack of organic mentorship opportunities

Particularly early in their careers, young workers depend on a combination of observing experienced colleagues and formal, hands-on mentorship to improve the job skills that allow them to grow. In a remote work environment, organic opportunities for this kind of learning are fewer and further between. In an offi ce, you can hear colleagues think out loud, hop in informal huddles to share the reasoning behind decisions, and observe professional behavior in-person to learn the ropes. In a work from anywhere (WFX) world, this is not possible.

To help develop a new generation of talent, companies will need to be proactive and deliberate in 2021 in building mentorship programs, and managers must give time and love to new employees to make sure they are learning the ropes and ultimately mastering their jobs to take on new challenges. Those who fail to do so risk losing rising talent. www.zdnet.com/article/work-from-anywhere-is-2021the-future-of-work Image credits: www2.deloitte.com