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A Texas Size Welcome in Downtown Rogers

What happened: The Chamber and the City of Rogers recently hosted a site visit from representatives of Frisco, Texas to discuss urban planning, Downtown revitalization, and comprehensive growth plans for our city.

• Hosted at Ozark Beer Company in Downtown Rogers, this multi-hour meeting created great conversation highlighting the redevelopment of Downtown Rogers and learning the similar challenges and opportunities found in Frisco.

What was said:

Lacy Bray, Co-founder of Ozark Beer Company, spoke on the success and challenges of being the first craft brewery to open in Rogers, bringing community together through interactive events, and being a staple of the Downtown Rogers lifestyle scene.

• John McCurdy, Director of Community Development for the City of Rogers, spoke on the importance of comprehensive growth maps and master planning for redevelopment of Downtown Rogers.

• Karen Wagaman, VP of Downtown Development for the Rogers Lowell Chamber, shared the importance of placemaking, including: utilizing Downtown Rogers amenities such as the Railyard Live on the Butterfield Stage, Art on the Bricks Art Walk, and the more than 50 businesses offering interactive experiences along with retail and restaurant services.

• Steve Cox, SVP of Economic Development for the Rogers Lowell Chamber, spoke on the Chamber’s Vision 100 Community Plan showing our residents desire for a vibrant Downtown area.

Why this matters:

Downtown Rogers has seen much growth and development over the past few years. This deliberate effort from the Chamber, City, and developers has breathed new life into our Downtown area and created a sense of community and belonging for residents and visitors alike.

Challenges: Minority owned businesses are facing pressures from escalating rent, supply chain issues, and financial rate increases.

• One goal of the Chamber’s Downtown Economic Development Plan is showcasing why Downtown Rogers is an ideal place to conduct business, raise a family, and enjoy quality of life amenities and activities.

• This site visit was an opportunity to share the successes of our business owners and community leaders with Frisco, Texas.

Bottom line: We appreciate the opportunity to share the successes of our business owners and community leaders as we inspire other communities across the nation to learn from our experiences and encourage them to do the same.

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