GUIDE TO ADVERTISING, PRODUCTION, AND MARKETING SERVICES Colorado State Universit y 2018-2019 The Rocky Mountain Collegian | CSU Life | 90.5 KCSU | College Avenue Magazine Collegian TV | CSU TV 11 | Student Video Productions | Digital and Marketing Services For more information about advertising in the Rocky Mountain Collegian call 970-491-7467 or email advertising@collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. Ask about bundling discounts and new media opportunities.
1
WE ARE STUDENT MEDIA COLLEGE AVENUE KCSUFM.COM
Rocky Mountain Student Media is a multi-faceted media company that’s equipped to help your business find success. Our award-winning media outlets provide solutions to help you effectively reach the Colorado State University, Fort Collins, and Northern Colorado communities. Our unique ability to combine print and broadcast, with digital, social media and marketing services, makes it easy for us to create an advertising plan tailored specifically to meet your needs — a plan that engages your audience and makes the most sense for your business. Our mission at Rocky Mountain Student Media is to provide educational opportunities for students and to serve the CSU community. As RMSMC continues to grow, we continue to expand our educational mission and offerings to students. In turn, this maximizes our ability to serve you, our customers, with more media and marketing opportunities than ever before. For more information and ad samples visit: advertising.collegian.com
CONNECT WITH US:
2
CSUCollegian KCSUFM
CSUCollegian KCSUFM
CSUCollegian KCSUFM CTV11
CTVChannel11 KCSU FM
CONTACT US: Rocky Mountain Student Media Corporation Room 118, CSU Lory Student Center Fort Collins, CO 80523 970-491-1683 collegian.com Advertising Emma Faust, Student Ad Manager 970-491-6584 advertising@collegian.com Doug Hay, Sales Manager 970-491-2126 dhay@collegian.com Kim Blumhardt, Ad Director 970-491-1146 kim.blumhardt@colostate.edu Front Desk and Business Office 970-491-1683 frontdesk@collegian.com billing@collegian.com Collegian Newsroom 970-491-7513 news@collegian.com
MEDIA AND MARKETING OPPORTUNITIES: Print Collegian Daily editions Monday – Thursday Friday Sports Editions Front page ad Front page sticky note Back page ad Puzzle and Crossword Sponsorship Classified Advertising College Avenue Magazine CSU Life for Faculty and Staff Ram Deals Coupon Book Housing Guide Best of CSU Graduation keepsake editions Parent and Family Resource Guide and Calender Visitors Guide to Fort Collins and CSU Ram Orientation Guide for New Students Native Advertising Custom Content Development Web Banner (Collegian.com & KCSUfm.com) Content Sponsorship Native Advertising Livingfoco.com Text Links Classifieds Broadcast - Radio and TV KCSU Pre-Recorded Announcements KCSU Live Read Show Sponsorships TV Ads on Comcast Channel 11 Podcast Sponsorships Video and Audio Production Long-form Videos Short-form Videos Video Editing Audio Production and Editing Event filming: lectures, concerts, performances Video for web and social media Posters 18x36 posters on indoor newspaper kiosks 26x50 posters on outdoor newspaper kiosks 15x28 Digital on KCSU DJ Booth Poster printing and distribution on and off campus Marketing Services Social Media Planning, Production, and Distribution Event Planning Graphic Design DJ Service Sponsored Events Street Team Sampling
CSU COMMUNITY More than 33,000 students make up the CSU community, and our faculty and staff make up the largest employee group in Fort Collins. Together, these two markets are invaluable to local businesses. We can reach this market with your advertising message!
33,413 5,031 7,491
ENROLLED STUDENTS NEW FRESHMAN FACULTY AND STAFF
Source: CSU Budgets and Institutional Analysis, Fall 2017
20%
Of the city’s sales tax collections was spending by CSU students and staff (Coloradoan 11/28/17)
30%
increase in discretionary spending by college students over the past 5 years. Students buy local!
Students are more likely to engage with student media than local or national media outlets.
IT’S A RAM GOOD DEAL! B U N D L E B U Y S A N D S AV E M O N E Y BUNDLE $3,000-$5,000 BUNDLE $5,000-$10,000 BUNDLE$10,000+
SAVE 10% SAVE 20% SAVE 30%
3
The Rocky Mountain Collegian is an award-winning, studentrun newspaper celebrating its 127th year in publication. Named one of the top 20 college newspapers in the country by the Princeton Review, the Collegian keeps the community up-todate with campus and local news. Newspapers are distributed throughout the CSU campus and to over 300 locations off campus. The Collegian is published Monday through Thursday, with special sports editions on select Fridays.
SIZING AND PRICES FULL
TWO THIRDS
9.5”x12.25”
5.6”x12.25”
QUARTER
HALF
5.6”x10” vertical
5.6”x5”
QUARTER VERT.
3.7”x7.5”
BUSINESS CARD
SIXTH
3.7”x5”
3.7”x2”
9.5”x6” horizontal
Local/ National
CSU Dept
CSU Student Group
Full
$380
$340
$180
Two Thirds
$250
$218
$110
Half
$208
$187
$90
Business Logo/Art .......$2.00
Quarter
$127
$110
$45
Sixth
$75
$68
$30
Business Card
$42
$38
$24
Place your classified online at collegian.com/classifieds call 970-491-1683 or email frontdesk@collegian.com
Custom Sizes Open:
$6.80 per column inch
CSU Dept:
$5.95 per column inch
CSU Student Group
$3 per column inch
All ads include full color. Local not for profits qualify for CSU rate.
CLASSIFIED RATES Per word, per day 1-3 Days ...........................$0.30 4+ Days ...........................$0.20 Bold Type .......................$0.20 (additional per word, per day) (additional per ad, per day)
46% of students read the Collegian at least a few times per week. Source: Spring 2017 readership survey
DEADLINES Display Advertising: 3 p.m. two working days prior to publication Classifieds: 3 p.m. one working day prior to publication DISTRIBUTION 4,000 copies a day. See publication schedule on the last page. For a map of our distribution area, please visit: collegian.com/delivery
4
For more information about advertising in the Rocky Mountain Collegian call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
PREMIUM PLACEMENT FRONT PAGE STICKY NOTES Add impact to your advertising message with front page sticky notes. Placed on the left side of the front page, this full color sticker is guaranteed to grab the attention of readers. Cost per day ..............$650 Includes printing Two Day Cost ............$900 Includes printing Sticker size: 3”x3”
PUZZLE AND FEATURES Secure guaranteed placement of your ad beside one of the Collegian’s most popular features: Sudoku, Crossword, Nope & Dope, or Horoscope.
3”x3” Sticky Note
9.5”x2” Front Page Ad
FRONT PAGE ADVERTISING Exclusive placement at the bottom of the Collegian front page, guarantees maximum visibility. Front page ads include full color. Cost per day .................$300 Banner size: 9.5” x 2” BACK PAGE ADVERTISING Exclusive placement on the back page of the Collegian, guarantees maximum visibility. Back page ads include full color. Cost per day .................$475 Full Page Ad: 9.5” x 12.25”
Crossword, Nope and Dope, Horoscope 3.7”x5” ........................ $95 per week ....................................... $80 per week/15 or more weeks Sudoku 3.7 x 2”.........................$52 per week ....................................... $45 per week/15 or more weeks Ads include full color TUESDAY RAMPAGE Focused on outdoor and recreational activities, RAMPAGE publishes every Tuesday in the Collegian and on Collegian.com WEDNESDAY SO (STYLE OVERVIEW) Focused on fashion trends, industry news and style tips, SO publishes every Wednesday in the Collegian and on Collegian.com RamPage and SO presenting sponsor ................$5000/year Additional advertising space available each week. Regular print rates apply. FRIDAY SPORTS EXTRAS
PRE-PRINTED INSERTS If you have a flyer or stand alone advertisement that works for you, inserting into the Collegian is an inexpensive way to canvas the CSU and Fort Collins community. Cost Per day..................$220 4,000 inserts (Insert provided by advertiser.) Ship To: Prairie Mountain Publishing Attention: Chris Klein/Collegian 801 North 2nd Street Berthoud, CO 80513
Focused on CSU athletics, special Friday editions feature sports highlights, athlete profiles and game day previews. Distribution takes place on Friday and by our street team before the game. Regular print rates apply.
Friday Publication Dates: August 24 - Volleyball and Football Home Opener August 31 - Rocky Mountain Showdown and Volleyball September 7 - Football vs. Arkansas September 14 - Football @ Florida October 12 - Homecoming October 26 - Football Border War November 2 - Basketball Preview January 25 - Basketball vs. Fresno February 22 - Basketball vs. Wyoming (Mon) March 11 - Basketball Mountain West Preview
For more information about advertising in the Rocky Mountain Collegian call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
5
SPECIAL PUBLICATIONS
Rocky Mountain Student Media produces specialty publications in partnership with Colorado State University departments featuring unique content for targeted audiences, some of our most targeted, far reaching publications, they all accept advertising. Interested in your own publication? We can help. Our experienced staff can assist with content, production and printing of publications or brochures, any size.
PARENT GUIDE AND CALENDAR
MOVE-IN/WELCOME BACK Reaching new and returning students has never been easier. The Move-In/Welcome Back edition is placed in residence hall rooms for each student prior to move-in day, and distributed to key campus locations the week of August 13. The edition features information about Ram Welcome and other campus news. Publishes: August 13 Deadline: August 2 Distribution: 7,000 Special rates and sizing apply.
NEWS
MOVE-IN GUIDE FALL 2017
OPINION
NEW HEALTH CENTER OPEN ON PROSPECT
WHAT NOT TO DO IN YOUR FIRST YEAR OF COLLEGE
PAGE 8
PAGE 12
A&C
BEST AND WORST BATHROOMS ON CAMPUS PAGE 29
A midfield view of the student section at the brand new on-campus stadium. PHOTO BY JAVON HARRIS COLLEGIAN
What to expect at the on-campus stadium By Stuart Smith @notstuartsmith
When the new on-campus football stadium opens this fall, game days will be drastically different than they have been in the past. The Associated Students of Colorado State University, the University, and the City of Fort Collins are still working out some of the finer details, and will continue to throughout the season, but many decisions have already been made. Here is the information you need to know about parking and tailgating: PARKING: Re-park program Only three of the residence hall parking lots will be open for students to park in on game days, and every other residence hall lot will require residents to move their vehicles.
The re-park program will require residents to move their cars between 4 p.m. and 8 p.m. on the Friday evening before game day. Students living on campus will be able to move their cars back four hours after the game ends on Saturday, or midnight, whichever comes first. Residents of Westfall, Parmelee and Allison will not be required to move their cars, and any student living on campus will be able to park in those lots on game days. Students re-parking can move their vehicles to the South College Avenue parking garage, the University Square parking lot and Research Boulevard parking lot. There will be a shuttle to give students who park in the Research Boulevard lot transportation to and from campus. However, they must
move their cars from these lots by 7 a.m. Monday morning. Getting to and from the game Visitors will have various ways to get to campus for games in anticipation for the 40,000 attendees. Based on game attendance at Hughes Stadium during the 2016 season, 55 percent of the attendees will arrive by vehicle, 25 percent by bicycle or walking and 13 percent by transit. The remaining attendees are expected to be on-campus residents. For every parking lot, there will be a designated way for attendees to leave campus. Those parking in lots northwest of the stadium will exit onto Shields Street. The parking lots on the far west side of campus will feed into College Avenue. The Lory Student Center, Morgan Library, Braiden Hall and Harts-
horn Health Center parking lots will lead to Laurel Street, and those parking in the Lake Street garage will leave campus via Prospect Road. Visitor Parking Every parking lot other than the exempted north side residence hall lots will only be available to vehicles with game day parking permits, which will cost $100 for the whole season. However, that $100 will only cover the parking lots farthest from the stadium, with the closer lots restricted to higher levels of donors. The closest parking spots to the campus were available for those who donated $10,000 or more to the stadium this season and those parking lots are sold out. As of now, the next highest level of parking lots available are for people or businesses who donated $2,500 to
the stadium this season. These parking passes will be reset every season. RV’s will be allowed to park in the Moby Arena parking lot. This lot requires a minimum $500 donation. The neighborhoods surrounding campus will require parking permits, and the fine for parking in them without a permit will be $100. Bicyclist Accommodations The University is also planning on accommodations for people who attend the game by bike. The improvements to the infrastructure for bicyclists in Fort Collins that the University has been making to keep its Platinum rating for the League of American Bicyclists will also serve to facilitate bicyclists ways see STADIUM on page 6 >>
VISITORS GUIDE Distributed year round, the Visitors Guide highlights the best of both Fort Collins and CSU, and is the perfect go-to publication for families and campus visitors. Publishes: May 2019 Distribution: 28,000 Special rates and sizing apply.
BEST OF CSU Featuring CSU’s favorite places to eat, drink, and hang out. This edition is the BEST place to brag about your business. Distributed throughout the year. Publishes: November 9 Deadline: October 22 Distribution: 4,500 Special rates and sizing apply.
GRADUATION GUIDE With content, including congratulatory ads, targeting grads and their families, this keepsake is distributed on all stands and by hand at major graduation ceremonies Fall Publishes: December 10 Deadline: November 30 Spring Publishes: May 13 Deadline: May 3 Distribution: 5,000 Special rates and sizing apply.
Created especially for parents and families of new CSU students, the Parent Guide is distributed at Ram Orientation and throughout the year through Parent and Family Programs. Publishes: May 2019 Distribution: 6,000 Special rates and sizing apply.
Best Be of CSU
SUPPORTING TRANSITIONS A HELPFUL GUIDE FOR CSU PARENTS AND FAMILIES 2018-2019
2 0 1 8 - 2 01 9 F O RT C O LLIN S A N D C O LO R A D O S TAT E U N I V E R S I T Y
visitors guide
COMMI TMENT TO
COMMUNITY PAG E 3
TOUR OUR B EAUTI F U L
CAMPUS PAG E 1 2
FORT COLLINS EVENTS
C A L E N DA R PAG E 3 2
FO RT C O L L I N S BEST TOWN IN AMERICA O U T S ID E MAGAZ INE: 2 01 3
RAM LIFE ORIENTATION GUIDE A CSU guide to campus and college life for new students. Ram Life is distributed throughout the summer at Ram Orientation. Publishes: May 2019 Distribution: 8,000 Special rates and sizing apply.
2017–2018
70 Things to Do Before You Graduate...8 Rams Take Care of Rams ...20 FoCo Guide to Music...24
SPRING 2018
GRADUATION PERKS OF BEING A FIFTH YEAR STUDENT PG. 14
PLACES TO LIVE AFTER GRADUATION PG. 36
HEALTHY LIVING AFTER COLLEGE
PG. 32
GRADUATION GUIDE | MAY 2018 | 1
HOUSING GUIDE Help CSU students find the perfect place to live. The Housing Guide features housing options, tips for living on and off campus and specifics about laws affecting students. Publishes: February 4 Deadline: January 24 Distribution: 5,000 Special rates and sizing apply.
Fort Collins Living csu housing guide 2018
A
STUDENT HOUSING GUIDE 2018 1
6
For more information about advertising in special publications call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
Collegian.com is the central site for all student media: the Collegian, CTV video and news, KCSU 90.5 and College Avenue magazine. The site features breaking news, blogs, videos and live-stream radio and TV. Collegian. com provides the best digital platform for local businesses to reach on and off-campus audiences. Collegian.com has been awarded in 2018 “the Best College Website� by College Media Association.
SIZING AND PRICES 1 Month, (50,000 impressions guaranteed) ..................................$400 3 Month, (150,000) impressions guaranteed) ...............................$900 Pay per impression, under 100,000 ..........................................$8/thousand Pay per impression, over 100,000 .............................................$6/thousand Daily Digest Email Ad (30 sends)...............................................$150 (Your choice of rectangle or banner ad) Native Advertising (300 words)...................................................$300
Rectangle (300x250 pixels) Banner (728x90 pixels)
48% of students visit collegian.com at least a few times a week.
728x90
Source: Spring 2017 readership survey
More than 35,000 monthly visitors.
300x250
Average monthly visits to the site in 2017-18
Ads will resize for mobile devices.
LIVING
FO O
Property managers, real estate companies and private owners can post available housing units, listing amenities, floor plans, videos, photos and more. You have complete control over your listings, or if you don’t have the time, the Collegian can manage your listing for no additional charge. See LIVINGFOCO.COM for additional information.
RATES Featured Property .......................... $100/month, per listing Includes home page feature, photos, floor plans and unlimited property information
Personal Listing................................ $25/month, per listing Includes photo and property description 45 Second Video of Unit......................$400 For more information about advertising on Collegian.com call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
7
CSU Life is a monthly news publication produced specifically for faculty and staff at Colorado State University. The publication is delivered directly to 7,200 staff mailboxes on campus and features stories for and about employees, staff accomplishments and campus.
CSU LIFE
FACULTY & STAFF
pg 4
pg 21
pg 10
pg 15
Get your fall drink on with this selection of seasonal beverages in Fort Collins.
Tony Frank’s Fall Address
Check out this insane campus haunt!
CSU faculty and staff join The Conversation to share research globally
FACULTY & STAFF
MARCH 2018
THE U.S. HISTORY OF
THE FIRST PARADE
Design and social justice on display at 20th biennial CIIPE
Do you produce pieces with a specific message in mind? Scorsone: We usually want the viewers to be moved in a specific way. We design by looking at the perspective from the potential audience and create works from that point of view. Drueding: We want to both convey information and also evoke responses from the population. How do you see art as a means to shape human rights? Scorsone: It’s a very powerful and meaningful method of presenting issues that are hard to talk about. It brings attention and makes people more aware of what’s going on in the world.
More than
During the Irish Rebellion, Irish soldiers were decked in green as they fought off the British in their trademark red.
are held across the United States; New York City and Boston are home to the largest celebrations.
In fact, the original color associated with St. Paddy’s Day was actually
100 ST. PATRICK'S DAY PARADES
Do you think human trafficking is believed to be a cultural right? Souza: Culture is changing all the time, it’s more fluid than some believe it to be. In terms of human trafficking, women in most cultures are systematically unheard, and that’s the issue we’re trying to bring attention to. Drueding: When your cultural right infringes on someone’s human rights, that’s where fundamental issues are created. Canetto: Both genders can be sexist and misogynistic. Supporting human rights is about supporting people who are in the thick of the issue and not having “American saviors.” The panel led into the opening of the exhibit of Drueding and Scorsone’s work in the Gregory Allicar Museum of Art in the University Center of the Arts. The exhibition will continue until Dec. 15. The CIIPE show will run through Nov. 3, in all three locations.
USING THREE LEAVES OF A SHAMROCK,
pg 23
Best Teachers 2018
Gardening tips
Richardson Design Center beam raising
Pet emergencies
The cathedral seats
THE GREEN ISN’T FROM CLOVERS.
Drueding: If you think about the 1960s, designers had a role that was vital in the world. Designers are part of a tradition that will continue to change society’s views on issues plaguing the world.
pg 21
2,400
held to honor St. Patrick’s Day took place not in Ireland but in the United States. On March 17, 1762, Irish soldiers serving in the English military marched through New York City.
Drueding: Before designers were involved, writers were allowed to write and photographers were allowed to take photos of controversial issues, but it was unheard of for designers to be involved. We wanted to use our ability to communicate to make a difference and have more of an impact on the human population.
pg 20
people visit Saint Patricks Cathedral in New York City each year.
above street level.
What was the motivation behind including design in human rights?
APRIL 2018
pg 4
5.5 MILLION
The spires rise
330 FEET
The 20th biennial Colorado International Invitational Poster Exhibition opened at the Curfman Gallery in the Lory Student Center and the Hatton Gallery in CSU’s visual arts building Sept. 22. This year’s CIIPE was judged by husband and wife artist team Joe Scorsone and Alice Drueding, internationally renowned graphic designers who both hold the title Professor Emeritus at Tyler School of Art of Temple University. Drueding and Scorsone are also highly praised for their attention to social issues in the content of their work. On Sept. 21 they participated in “Picturing Human Rights,” a panel where the artists spoke on their involvement in the war on human trafficking. Drueding and Scorsone were accompanied by Silvia Canetto, professor in CSU’s Department of Psychology, and Caridad Souza, director of the Center of Women’s Studies and Gender Research at CSU. Souza opened the discussion with background on human trafficking and the efforts being made worldwide to combat the serious human rights violation, leading into the panel’s open forum on the topic.
CSU LIFE
According to the Roman Catholic Church, Saint Patrick’s Day celebrates his death in the fifth century on March 17. Originally born in Roman Britain, the Saint was taken at the age of 16 and put into slavery in Ireland. He escaped by walking over 200 miles to the Irish coast, and returned to his home country. Claiming an angel in a dream told him to return to Ireland as a Christian missionary, the man revisited this country and brought with him revolutionary beliefs. He incorporated Irish principles into Christian morals, and provided a system of theories that soon became the norm. Having a culture that was rich in the tradition of oral legend and myth, the Irish exaggerated Saint Patrick’s life and soon exciting tales remembering his life were ingrained into their culture.
Jianping He - China
By Lilly Luke and Savannah McNealy
11
FACULTY & STAFF
SAINT PATRICK’S DAY
OCTOBER 2017
40 LBS. of green dye are used to turn the Chicago River green on St. Patrick’s Day.
Patrick explained the Holy Trinity.
BLUE.
LUCKY JOE'S ST. PATRICK’S DAY PARADE & OLD TOWN IRISH PARTY SATURDAY, MARCH 17, 2018 10 AM - 4 PM FREE IN DOWNTOWN FOCO After the parade, the Downtown Fort Collins Business Association will offer live music and a “green beer garden” in Old Town Square at the Old Town Irish Party. There will be free admission to this portion as well and is open to all starting at 11:00am.
Infographic by Lilly Luke, INFORMATION PROVIDED BY HISTORY.COM
Members of the President’s Multicultural Student Advisory Committee, who spearheaded the solidarity walk, carried the CSUnite: No Place 4 H8 banner from Newton’s Corner to the LSC Plaza. Photo by Sara Graydon.
No Place for Hate: Coming together for inclusivity By Drew Smith Thousands of students, faculty, staff, and members of the CSU and Fort Collins community, gathered at Newton’s Corner on March 29, to participate in CSUnite: No Place for Hate march. The walk featured several members of the CSU community who spoke out against acts of hate on campus. As the estimated 3,500 participants gathered, Albert Bimper, an associate professor in the Ethnic Studies Department, was joined by Anarely Marquez-Gomez, a political science senior, to welcome the crowd and set the stage for the events that followed. “There is no place for hate in our community and as we walk today, it is important not that we tell one story, as the story of us all, but we tell all of our stories, as the story of one; that is who we are,” said Bimper. “Today is not the answer, but today is an important moment to decide what one story we are going to tell to represent us all.” The march began outside of the Behavioral Sciences Building and went through campus to the Lory Student Center Plaza. Groups along the march held signs to promote the CSU campus as a place that will not tolerate acts of hate or bias. Leading the march were students from the President’s Multicultural Student Advisory Committee (PMSAC), holding the CSUnite banner. This committee acts as an advisory group to the President and University administrators, professionals, and academic faculty who addresses broad issues of multiculturalism and social identity that impact the campus and surrounding community. “Today we are here to face all the injustices that are
happening on our campus,” said Barry Wesley, a freshman in the health and exercise science department, who was marching. “Today was to take a stand and let the community know that we will not be silent.” As the crowd filled the plaza the CSU choir sang before Mary Ontiveros, Vice President for Diversity and Blanche Hughes, Vice President for Student Affairs, took the stage. Hughes shared a personal narrative with the community, focusing on how her parents and grandparents faced struggles with racism during her childhood in Kentucky. Hughes said that she remembers being happy as a child and feeling embraced by her loved ones and her community. “The adults in my life did not share the pain that they experienced in their own lives every day,” said Hughes. “On one hand, I appreciate that my parents spared me all of the pain they endured. However, I also wished they shared with me how they managed to stay resilient and sane.” Hughes spoke of the values that her parents instilled in her: that she was just as intelligent, hardworking, and worthy as white people, although she would have to work harder, to prove to society that black women could and should be valued. Among the crowd was Stacey Baumgarn, Campus Energy Coordinator. Baumgarn was in attendance as a volunteer to help pass out CSUnite gear and represent support from facilities management. “It’s important to have students, faculty and every part of the university involved and present in this event,” said Baumgarn. “I feel lucky that our community can recognize these problems and we can take this first step at CSUnite today.”
“
IT COMES INTO OUR COMMUNITY AND SEEKS TO DIVIDE AND FRIGHTEN US; BUT OUR BEING HERE TOGETHER WE REJECT THE CHOICE TO BE SILENT, CSU WILL NOT BE SILENT.
“
CSU LIFE
CSU President Tony Frank walked with the crowd to the plaza, where he also spoke. Frank referenced the popular phrase, “silence is golden” and acknowledge that it does not apply on campus when responding to hate as a community. “Hate has been crawling out from under the rocks it has been hiding behind in our country, it has found us and we can’t wish it away,” said Frank. “It comes into our community and seeks to divide and frighten us; but our being here together we reject the choice to be silent, CSU will not be silent.” More photos and quotes from the event can be found on page 19.
FOR MORE INFO VISIT DOWNTOWNFORTCOLLINS.COM
SIZING AND PRICES FULL
9.5”x13.75” $600
HALF
9.5”x6.75” $390
QUARTER
4.625”x6.75” $240
EIGHTH
4.625”x3.25” $130
Full Page........................................................................$600 Half Page.......................................................................$390 Quarter Page ...............................................................$240 Eighth Page ..................................................................$130
PUBLICATION DATES September .................Tuesday, September 4 October .......................Monday, October 8 November ..................Monday, November 5 December ..................Monday, December 3
February .....................Monday, February 4 March ...........................Monday, March 4 April ...............................Monday, April 8 May ...............................Monday, May 6
Distribution: 7,200 directly to faculty and staff mailboxes
8
For more information about advertising in CSU Life call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising. collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
COLLEGE AVENUE Magazine
Style Food A&E Travel FoCo
Colorful, bold, inquisitive, diverse. College Avenue is student media’s lifestyle publication covered from a student voice. Each edition, printed on glossy stock, features a lifestyle topic and includes monthly features on food, fashion and trends.
Colorado State University / Volume 13 Issue 4 / Summer 2018 A Rocky Mountain Collegian Publication
COLLEGE AVENUE
COLLEGE AVENUE
Colorado State University / Volume 13 Issue 1 / Fall 2017 A Rocky Mountain Collegian Publication
Colorado State University / Volume 13 Issue 2 / Winter 2017 A Rocky Mountain Collegian Publication
Breakfast bites Donuts close enough to campus so everyone can enjoy. Page 6
Colorado State University | Volume 12 Issue 4 | Summer 2017 A Collegian Publication
Beer Bar
The Mayor of Old Town is a hidden gem to check
out on your next FASHION SHOW
This beauty method needs to be added to your routine today. Page 12
night out. Students work for a Page 8 semester to create sustainable clothing. Page 24
BELLA LUNA
Find your stylish edge on campus with this local company. Page 10
Parabrahma Tattoo Getting a tattoo
Long distance Just because your friends go to a different school doesn’t mean you have to lose them. Page 22
from artist REC RENTALS Brockton Fowler
Renting gear is with will leave you convenient and can save a an unforgeable lotexperience. of money. Page Page 2610
MAN THERAPY Do not be ashamed to get help at Mantherapy.org. Page 23
Study abroad
CSU health center provides a space to sleep on campus. Page 28
Choose between a wall of flavors at this local teahouse. Page 6
No need for the spa with these DIY body scrubs. Page 10
DONUT GUIDE
Dry brushing
Nap pod
TEAHOUSE
BODY SCRUBS
Everyone has time for this on-the-go breakfast. Page 6
Open your eyes to the experiences traveling can give you. Page 26
COLLEGE AVENUE COLLEGE AVENUE
New Music
5 up in coming BANNERS independent
Welcoming the singer-songwriters diverse community that you need to with banners. check out. Page Page 2818
SKI NEAR FOCO Find your favorite ski destination only two hours off campus. Page 24
Tacos
Camping
Exploring New
SORORITIES Sororities are more than just over used stereotype. Page 28
peaces of paper
Some tips for your summer camping trips in northern Colorado.. Page 22
FOOD TRUCKS
D a t e
8 dates to go on instead of dinner and a movie. Page 30
Uncovering the truth behind a misunderstood crop
SIZING AND PRICES FULL
HALF
QUARTER
7.5”x10” $270
7.5”x4.875” $180
3.7”x4.875” $115
8.625”x11.125” with bleeds
Back Page ..................................................................... $400 Inside Front Cover ........................................................ $360 Full Page ....................................................................... $270 Half Page ...................................................................... $180 Quarter Page ................................................................ $115 Prices include full color
Distribution: 3,500 Each issue is distributed for two months throughout campus and Fort Collins
PUBLICATION DATES Fall.................................September 28 Winter ...........................November 30
Spring ...........................March 1 Summer .......................April 26
For more information about advertising in College Avenue call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
9
BROADCAST RADIO AND TV KCSU is music intensive and genre inclusive, broadcasting cutting edge alternative, electronic, hip hop and more. KCSU also provides 10 hours each week of local news, sports talk. and seasonal play-by-play coverage of CSU Women’s Volleyball and Men’s Baseball.
LISTEN ONLINE AT KCSUFM.COM
KSCU is one of the largest college radio stations in the country, reaching more than 300,000 potential listeners in Fort Collins, Loveland, Greeley, and surronding communities. Listeners can connect worldwide on Tuneln and RadioFX apps, and on our interactive website KCSUFM.com. For a full rate guide and samples visit kcsucfm.com/underwriting.
RATES PRE-RECORDED ANNOUNCEMENTS (approx. 30 seconds) 1–20 announcements ...................... .....................$15/ announcement 21+ announcements .......................... .....................$10/ announcement LIVE READ SHOW SPONSORSHIP (approx. 10 seconds) A live DJ incorporates your announcement into their show 8 mentions....................................................................$60 per 2 hr show CONCERT CALENDAR SPONSORSHIP Each weekday at 5, 7, and 9 pm, KCSU includes your announcement in our Fort Collins’ entertainment calender 10-second message.......................... ...........................................$15/day NEWSCAST SPONSORSHIP Seven, 3-minute newscasts per day about happenings in Fort Collins listening area, 10-second message............$50/per day CSU VOLLEYBALL OR BASEBALL SPONSORSHIP Includes 4-mentions per hour for an average of 20 games, plus print and online ads promoting the broadcast..................................................................................................$500 PUBLIC SERVICE ANNOUNCEMENTS If you are interested in running a PSA for your local not for profit, please contact our advertising department....................free
OTHER SERVICES PRODUCTION STUDIO RENTAL Rent our production studio to conduct interviews, record audio commercials, narration, podcasts or other audio. .................................................................... $100/hour includes studio attendant AUDIO EDITING AND PRODUCTION We will write (if needed) and produce commercials, podcasts, interviews, PSAs, narrations, or other creative Audio Services .................................... $50/hour DJ SERVICES KCSU DJ’s will come to your event and play music .................................................................... $100/hour
Collegian TV features news, sports, and entertainment produced by CSU students. These shows, amoung other CSU and Fort Colins relevant content is broadcasted on Comcast Channel 11, CSU’s cable network, and streams on Collegian.com and Facebook. CTV’s content is also avalible on demand on YouTube.
10
RATES 30-50 Runs ........................................... $5 per spot 50+ ........................................................... $3 per spot Rate includes one, 30 second spot per program. Ads will also run for free on at least 3 rebroadcasts. Commercial producton avalible for an additonal fee.
For more information about advertising on KCSU or CTV call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
MARKETING & POSTERING DESIGN SERVICES Our Creative Services team can design content for print, online and social media, as well as, posters, brochures and logo design. We are a team dedicated to creating a look and feel that best promotes your products and services. Advertising design for RMSM products is free. Fees apply to special projects. Prices starting at ..........$25/hour
RACK POSTERS Draw attention to your advertising message with poster advertising on distribution racks. Racks are located in campus buildings and outdoor areas where students spend their time. Posters are available on both indoor and outdoor racks. Specific locations based on availability. Indoor Kiosks .......................................... $240/month Outdoor Kiosks ...................................... $400/month KCSU DJ Booth Digital Board.......... $150/month
DESIGNER CHECKLIST PUBLICATION ARTWORK SIZES (ALL SIZES WIDTH X HEIGHTH) COLLEGIAN NEWSPAPER Full Page.........................9.5” x 12.25” Two-Thirds Page .........5.6” x 12.25” Half Page........................9.5” x 6” Half Page Vert. .............5.6” x 10” Quarter Page ................5.6” x 5” Quater Page Vert. .......3.7” x 7.5” Sixth Page ......................3.7” x 5” Business Card ..............3.7” x 2” Front Page Ad ..............9.5” x 2” Front Page Sticky Note COLUMN SIZES 1 = 1.75” 4 = 7.6” 2 = 3.7” 5 = 9.5” 3 = 5.6” Ads should be sent in PDF form with a minimum output of 300 DPI with CMYK color profile. COLLEGIAN WEBSITE Sidebar Ad .......... 300 x 250 pixels Banner Ad ........... 728 x 90 pixels Ads should be jpg, png, gif, or flash with RGB color settings. CSU LIFE PUBLICATION
POSTERING AND PLAZA DISTRIBUTION Poster Distribution, 40 (campus only)............$100 Poster Distribution, 80 (campus+)...................$175 Poster Printing, 8.5”x11”, per 40 posters........$50 Street Team/Plaza tabling for distribution of promotional materials .......................................$150 (includes 3hrs plaza time)
Full Page.........................9.5” x 13.75” Half Page........................9.5” x 6.75” Quarter Page ................4.625” x 6.75” Eighth Page ...................4.625” x 3.25” COLLEGE AVENUE MAGAZINE Full Page.........................7.5” X 10” with bleeds............... ..8.625” x 11.125” Half Page........................7.5” x 4.875” Quarter Page ................3.7” x 4.875”
SPECIAL EVENT SPONSORSHIP NCAA Basketball Bracket Challenge - March 2019 Ram Slam CSU Volleyball Tournament - April 2019 Sponsorship prices starting at ......... $500
POSTERS Indoor ...............................18” x 36” Outdoor ...........................26” x 50” KCSU Digital Board ....15” x 28”
For more information about marketing and digital services, call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
11
DIGITAL & VIDEO SERVICES NATIVE ADVERTISING Native advertising is content (text, video, or usually both) that you control and is placed in The Collegian newspaper, on Collegian.com and/or kcsufm.com, and promoted via social media. The content is clearly labelled as “sponsored content” so as to not confuse the reader. The work product is owned by you, and you are free to use it any capacity you want in addition to posting on our media outlets.
SOCIAL MEDIA MARKETING Post on Collegian.com Facebook Page ..................$100 (includes $25 spent on boosting charge)
Facebook Live Streaming ..............................................$125/hour
NATIVE ADVERTISING ARTICLE Approximately 300 words, written by RMSM staff Posted on Collegian.com or KCSUfm.com .............$300
SPONSORED ONLINE CONTENT Collegian.com hosts a series of topic specific sections. If you sponsor a section, your banner ads are the exclusive ads in the top banner and top rectangle spot. Listed below is our current offerings. If you would like us to create a new one, pitch us your idea! 1 Semester Sponsorship ..................................................$500 Full Year (Spring, Fall, Summer Sessions) ...............$900
(featured on home page for at least a week, and on chosen website in perpetuity)
Available sponsorships:
Printed in Collegian, CSU Life, or College Ave Magazine (1/2 page, color) ...................................................................$208 Included in Collegian Daily Email Blast...................$50 (must purchase post on Collegian.com) SPONSORED CONTENT
SPONSORED CONTENT
HACH’S WALK FOR WATER HIGHLIGHTS GLOBAL WATER CRISIS Twenty four teams and over 250 walkers have already signed up to help support Hach’s 5th Annual Walk for Water Event on Saturday, May 5 on CSU’s campus. The event kicks off at the CSU Biology Building patio with Pre-Walk activities beginning at 9 a.m. that include bucket decorating, face painting, music, and all sorts of water awareness activities for young and old alike. The Walk starts at 10 a.m. and concludes at 1 p.m. The goal of Hach’s Annual Walk for Water event is to build awareness regarding the global water crisis and provide sustainable water treatment systems to struggling communities across the world. It is a daunting task but each team that signs up helps fund one of the numerous global projects Hach spearheads. Last year’s Walk raised over $65,000 to fund safe water projects in the communities of Andot, Cambodia and Santa Clotilde, Peru.
FoCoMX kicks off in the RamSkellar with a special offer for CSU students and faculty By: Zachary Zimmerman Fort Collins is where the arts meet passion. We are the heart of craft beer and a foodie’s dream come true. We were in to food truck rodeos before they were cool. We even have a bike parade to celebrate great beer! Despite the obvious love of culture and celebration, many believe there is no music scene in Fort Collins. FoCoMX is here to prove that myth wrong. For its 10th anniversary, FoCoMX will showcase over 300 local bands across more than 30 venues on April 27th and 28th. This festival, sponsored by the Fort Collins Musicians Association and Odell Brewing Company, is the best way to experience all the Fort Collins music scene has to offer.
SLOW CAVES
The venues include some of Fort WRITE MINDED Collins’ signature hang outs, such as Aggie Theatre, Avogadro’s Number and Hodi’s Half Note, along with new additions to Fort Collins Music scene, such as The Downtown Artery and Scrumpy’s.
Andot, Cambodia
With the assessment completed, the safe water committee is meeting with the village to explain the project and finalize a budget plan. They are currently looking for a borehole driller to commence the safe water treatment system construction.
Ram Page (Outdoors) Fashion Marijuana Beer Reviews
The safe water project in Santa Clotilde is underway to provide safe water to the community. This will give access to a school, marketplace, and various homes in the area.
Join the effort today, register and donate online at HachWalkforWater.org.
Best of all, FoCoMX kicks off on the Colorado State University campus on Thursday, April 19th from 3 p.m. to 6 p.m. in the RamSkeller. This concert is free and open to the public, and it will be CSU students’ last chance to purchase discounted tickets to FoCoMX. Students can purchase FoCoMX tickets for $15! CSU faculty and staff will also receive a discount of $25 per ticket. Tickets for the general public are $35. The FoCoMX Kickoff Concert will feature local bands Slow Caves, Write Minded and Fjord Collins. Slow Caves Danish born brothers, Jakob and Oliver Mueller, provide the vocal and guitar backdrop for Slow Caves, a band (rounded out by childhood friends David Dugan on guitar/bass, and Jackson Lamperes on drums) who offer a relaxed and surf-y update on 80’s synth, 90’s jangle and early aught’s indie rock. Formed in Fort Collins, CO in 2014, Slow Caves quickly gained a reputation as a must-see local attraction. Write Minded Based out of Fort Collins, CO, Write Minded is a fresh and tasteful addition to the Colorado music scene. A unique mixture of hip hop, rock, reggae, funk and soul, Write Minded pushes the confining boundaries of genre to bring you something new. Fjord Collins The band, Fjord Collins, previously known as ONE, is a project to explore a modern intersection between punk, new wave, maximum R&B and classic rock. For more information on this year’s festival, visit focoma.focomx.org.
Student Video Productions has the experience and talent to produce commercials, marketing, training, music and live event videos. We also provide video editing, project management, motion graphics and more.
CREATIVE WORK FOR NATIVE ADVERTISING ARTICLES Original Photo......................................................................$75 Custom Video (approx.. 30 seconds intended for Social Media).................................................................$200 Custom Video (approx.. 3 to 5 mins. intended for placement on a website) .........................................$500 (includes a 30 sec version for social media)
PRICES STARTING AT $500. Call us to discuss the possibilities!
Visit video.collegian.com for samples and more information. Recent clients include: Tarantino Wealth Management, FC Bikes, and CSU Student Resolution Center
For more information about advertising at Rocky Mountain Student Media call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. See page 3 for bulk and bundle discounts.
12
ROCKY MOUNTAIN STUDENT MEDIA PUBLICATION SCHEDULE FALL 2018
SPECIAL PUBLICATIONS
August 2018 S
M
T
W
T
F
S
1
2
3
4
S
M
T
W
T
F
Residence Hall Move-In Edition Monday, Aug. 13, 2018
October 2018
September 2018 S
S
1
M
T
W
T
F
S
1
2
3
4
5
6
2
3
4
5
6
7
8
7
8
9
10
11
12
13
18
9
10
11
12
13
14
15
14
15
16
17
18
19
20
25
16
17
18
19
20
21
22
21
22
23
24
25
26
27
23
24
25
26
27
28
29
28
29
30
31
5
6
7
8
9
10
11
12
13
14
15
16
17
19
20
21
22
23
24
26
27
28
29
30
31
S
M
T
W
T
F
S
1
2
3
S
M
T
W
T
F
Homecoming Friday, Oct. 12, 2018 Best of CSU, magazine Friday, Nov. 9, 2018
KEY
December 2018
Back-to-School Edition Monday, Aug. 20, 2018
CSU Homecoming Oct. 11-13
30
November 2018
Residence Hall Move-In Day Thursday, August 16.
S
Collegian Newspaper
1
Sports Extra
Fall Graduation Monday, Dec. 10, 2018 CSU Graduation December 14 & 15, 2018
4
5
6
7
8
9
10
2
3
4
5
6
7
8
College Avenue
11
12
13
14
15
16
17
9
10
11
12
13
14
15
18
19
20
21
22
23
24
16
17
18
19
20
21
22
CSU Life
Spring Back-to-School Tuesday, Jan. 22, 2019
25
26
27
28
29
30
23
24
25
26
27
28
29
Special Publication
First day of classes
30
31
Housing Guide, magazine Monday, Feb. 4, 2019 CSU Housing Fair February 6, 2019
SPRING 2019 January 2019 S
M
February 2019
T
W
T
F
S
1
2
3
4
5
S
M
T
W
T
Visitors Guide, magazine May 2019
March 2019
F
S
S
M
T
W
T
F
S
1
2
1
2
6
7
8
9
10
11
12
3
4
5
6
7
8
9
3
4
5
6
7
8
9
13
14
15
16
17
18
19
10
11
12
13
14
15
16
10
11
12
13
14
15
16
20
21
22
23
24
25
26
17
18
19
20
21
22
23
17
18
19
20
21
22
23
27
28
29
30
31
24
25
26
27
28
24
25
26
27
28
29
30
31
April 2019 S
M
T
W
T
May 2019 F
S
S
M
T
W
T
F
S
1
2
3
4
5
6
1
2
3
4
7
8
9
10
11
12
13
5
6
7
8
9
10
11
14
15
16
17
18
19
20
12
13
14
15
16
17
18
21
22
23
24
25
26
27
19
20
21
22
23
24
25
28
29
30
26
27
28
29
30
31
SPRING SPONSORSHIP OPPORTUNITIES NCAA Basketball Bracket Contest March 5 Ram Slam Volleyball Tournament April Friday tbd
SUMMER 2019 June 2019
July 2019
W
13
4
5
6
7
19
20
11
12
13
26
27
18
19
25
26
2
3
4
5
6
9
10
11
12
14
15
16
17
18
22
21
22
23
24
25
29
28
29
30
31
T
F
2
3
4
5
6
7
8
7
9
10
11
12
13
14
15
16
17
18
19
20
21
23
24
25
26
27
28
1
30
T
8
W
T
M
1
T
W
S
T
M
Spring Graduation Monday, May 13, 2019 CSU Graduation May 17 & 18, 2019
Ram Life/Orientation May 2019 CSU Ram Orientation May - July 2019
Friday Sports Extras August 24, Football/Volleyball August 31, Football/Volleyball September 7, Football September 14, Football/Volleyball October 12, Homecoming October 26, Football November 2, Basketball Preview January 25, Basketball February 22, Basketball (Monday) March 11, Basketball
August 2019
M
S
S
S
Parent Guide, magazine May 2019
F
S
T
F
S
1
2
3
8
9
10
14
15
16
17
20
21
22
23
24
27
28
29
30
31
For more information about advertising at Rocky Mountain Student Media call 970-491-6834 or email advertising@collegian.com. For a digital copy visit advertising.collegian.com
13
advertising.collegian.com
14
For more information about advertising in the Rocky Mountain Collegian call 970-491-7467 or email advertising@collegian.com. Rocky Mountain Student Media provides advertising opportunities in print, broadcast and web, as well as a full menu of digital, video and marketing services. Ask about bundling discounts and new media opportunities.