3 minute read
It starts with the phone
At Watermark Wealth Strategies, we believe in listening to our clients and providing tailored financial advice.
THE SMART CHOICE: Watermark Wealth Strategies
Legacy of trust, honesty and success
he business and T personal financial landscape across our country can change dramatically day to day, which makes it difficult to know where to turn and who to trust to help navigate your future. Adding to that uncertainty is an unprecedented amount of indifference, poor customer service and even misinformation in today’s volatile investment market.
The wealth management experts at Watermark Wealth Strategies understand this better than most, and they want to help, tapping into more than 200 years of combined experience in estate and retirement matters.
History of success Watermark Wealth was established in 2009, by Carmen G. Cercone, certified estate planner, and the founding partner and firm principal. He is joined by Kyle Richardson, certified financial planner and co-principal; Thomas Lungaard, accredited investment fiduciary; Tyler Brilinski, certified financial planner; and James Bruce, certified estate planner. While the firm was established 11 years ago, the founding members have been together since 1999.
The team at Watermark Wealth knows that investing can be scary for most people, and they take the time to demystify it.
“We’ll sit down with you and assess your risk tolerance, goals, and financial constraints before recommending a course of action,” said Cercone. “More importantly, we make sure you understand the principles of investing. You can be sure you’ll not only receive the best advice for your situation, but also that you’ll comprehend the reasoning behind our advice.” Smart Choice, continued on page 2
Watermark Wealth Strategies offers investment advice as part of our wealth management services by attacking every aspect of wealth management equally.
—Carmen G. Cercone, Founding Partner and Certified Estate Planner, Watermark Wealth Strategies
Be proactive and involved with your financial planning during uncertain times
By Brian Sodoma, for Watermark Wealth Strategies
As the nation marches towards a heated election with pandemic uncertainties still looming, retirees and those planning their retirement have many concerns. One of the primary questions wealth managers hear today is: Are my investments safe, and should we being making any changes?
“I think the biggest concern is ‘how do portfolios function and provide returns during the pandemic with no real end in sight?’” said Aaron Gordon, investment advisor, and partner at Watermark Wealth Strategies. Aaron says avoiding the subject isn’t a sound move either, and many may be surprised to learn that there are opportunities to help them survive and even thrive amidst the uncertainty.
Make the call to your advisor The first step to finding out if you have a sound strategy in place during unprecedented times is to call your advisor. Don’t assume changes will be made or ignore potential problems you may sense are coming. Discuss your fears and ask about strategies that could directly address the specific concerns you have.
“There are a lot of areas you can adjust in a portfolio during uncertain times, and a good planner will talk about what you should watch for and be aware of,” Aaron added. Learn to be nimble The set-it-and-forget-it days for a stock market portfolio may be over, at least in the short term, the advisor also noted. That has also opened the door for some short-term opportunities of late. His team was able to be nimble and help many clients enjoy stock gains during the June run-up. There is still an opportunity to look for returns in this marketplace while still being a conservative investor. Talking to clients about calculated risk while purchasing reliable US-based companies should be considered within anyone’s portfolio.
