PRODUCTS
UPDATES
BUSINESS
FEATURES
ISSUE 7
TRUCK network NEWS
ISUZU TRUCK SOUTH AFRICA
10 YEARS OF SUCCESS P
P8 Pioneering a low cost, genuine parts strategy
Collecting books by the truck load
McCannJHB911567
YOU DON’T BUY A TRUCK, YOU JOIN A TEAM.
2
ISUZU TRUCKS
ISSUE 7 SOUTH AFRICA
www.isuzutrucks.co.za
contents 4
NEW CEO TAKES OFFICE
Hiroaki Sugawara commits to continuing the success of his
5
6
7
8
10
12
13
14
16
18
predecessor
PARTS INSIGHT Pioneering a low cost, genuine parts strategy
PAST AND FUTURE Isuzu Trucks celebrates 10 years of success
PARTNERSHIP Standard Bank IRONMAN South Africa and Isuzu Trucks join forces
EMPOWERMENT Books by the truck load
LEADERSHIP INSIGHTS
Craig’s Steering Wheel With sales of commercial vehicles having been depressed during 2016, we at Isuzu Truck South Africa are proud of the fact that we maintain our place as a market leader in our industry – a position we have held for three years.
Developing future leaders
EXCELLENCE AWARDS Isuzu Trucks honours excellence
PRODUCT IMPROVEMENTS Spec’d for success
HEALTH The heart of long-haul
ISUZU TRUCKS AT NAMPO Trust and brand loyalty ranks Isuzu Trucks a favourite among the farming community
BUSINESS INSIGHT Bidvest McCarthy’s Isuzu Trucks dealership opens along the N4, east of Pretoria
In 2016 we celebrated our 10th Birthday as Isuzu Truck South Africa, and we are also immensely proud to celebrate the 100th anniversary or our Japanese parent company, Isuzu Motors Ltd. Providing a century of service to the global transport industry bears strong testimony to the brand’s enduring quality and resilience. As Isuzu Trucks South Africa, we had the pleasure of announcing the appointment of our new Managing Director and CEO, Hiroaki Sugawara, who brings with him a wealth of knowledge and attributes that augur well for ensuring that Isuzu Truck South Africa remains a leader in the industry. This edition of our Isuzu Trucks Network News, focuses on a number of activities in which the company has been involved over the past year, highlighting our contribution as official vehicle supplier to the Standard Bank IRONMAN South Africa events and the #ITSAEMPTYTRUCK campaign, which has proved to be an effective tool in helping to promote literacy levels among less fortunate communities. I would also like to thank all our valued customers, dealers, suppliers, staff and other partners for their support over the year, as we live up to our promise to be “With you, for the long run.” I trust that you will enjoy the read.
P12
Craig Uren Isuzu Truck South Africa Director & Chief Operating Officer
TRUCK network NEWS Editor
For Isuzu Trucks
Editor-in-Chief
Ryan de Smidt
Lisa van Aswegen
Wynter Murdoch
ryan@thefuture.co.za
Lisa.vanAswegen@isuzutrucksa.co.za
wynter@thefuture.co.za
Jaclyn Dos Reis
Production
Design & Layout
Jaclyn.dosreis@isuzutrucksa.co.za
Mabel Ramafoko
Heinz Bawa
Publisher
mabel@thefuture.co.za
Heinz@thefuture.co.za
Richard Lendrum richard@thefuture.co.za
Future Publishing 247 Jan Smuts Avenue Dunkeld West Johannesburg 2128 T 011 268-6297
A quarterly publication on behalf of Isuzu Truck South Africa, published by Future Publishing. © Copyright. All copyright for material in this magazine belongs to Isuzu Truck News, Future Publishing and Isuzu Truck South Africa. No part of this magazine may be reproduced without written consent of the publishers. The views and opinions expressed in this publication are not necessarily those of the publishers. While precautions have been taken to ensure the accuracy of advice and information given to readers, neither the editor, proprietors, nor the publishers, can accept any responsibility for any errors or omissions, or any effect arising therefrom.
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
3
NEW APPOINTMENT
New CEO takes office “I am glad to be joining Isuzu Truck South Africa and to continue the success instituted by my predecessor” Hiroaki Sugawara
H
iroaki Sugawara has been appointed Chief Executive Officer of Isuzu Truck South Africa, replacing Hiroshi Nishizaka who is relocating to Australia. Making the announcement, Craig Uren, the Company’s Chief Operating Officer, said he was confident that Sugawara, who has extensive engineering, marketing and management experience, would make a meaningful contribution to the Isuzu Truck South Africa team. Uren paid tribute to Nishizaka for
the dedication he had shown in leading the brand to the top of South Africa’s commercial vehicle sales charts – a position it has held for the past three years. Sugawara said he was glad to be joining Isuzu Truck South Africa and to continue the success instituted by his predecessor. “Beyond its renowned expertise among global customers, Isuzu Trucks has a solid reputation in South Africa, which puts it in a good position to meet its ambitious growth strategy in an ever-challenging
New CEO of Isuzu Truck South Africa, Hiroaki Sugawara 4
ISUZU TRUCKS
ISSUE 7 SOUTH AFRICA
economic environment,” he said. Sugawara joined Isuzu Motors Limited Japan in 1980 as an electrical engineer involved in the planning of automated chassis and cab assembly lines for the brand’s N-series. From 2002 until 2012 he held the position of General Manager and group leader of Service Marketing in Japan, before taking over the Company’s Parts Planning department in 2012. In 2014 he became General Manager for the International Sales Department with responsibility for west and south Asia and South Pacific regions. He developed new markets for the Company in Iran and Uzbekistan. Isuzu Truck South Africa wishes Mr Sugawara all the best in his tenure.
Hiroshi Nishizaka www.isuzutrucks.co.za
PARTS INSIGHT
Pioneering a low cost, genuine parts strategy
I
suzu Truck South Africa has stocked up on genuine replacement parts bought in bulk from Japan at substantial discounts – with savings passed directly to the local consumer. “Isuzu Japan has assisted Isuzu Truck South Africa by manufacturing genuine alternative parts using the same stringent engineering and product reliability codes as the originals, but with a reduced cost base to benefit customers,” says Wayne Morgan, General Manager of the Company’s Aftersales and Parts Division. The initiative – which encompasses the Isuzu Trucks Best Value Part (BVP) programme – was made possible following the Company’s recent growth and success as South Africa’s top-selling chassis-cab, forward-control configuration truck. Isuzu Trucks genuine OEM parts come with a 12-month warranty. Moreover, if fitted by a qualified Retail Motor Industry Organisation (RMI) approved technician, the truck owner is assured of backup and assistance by Isuzu Trucks in the event of a breakdown or malfunction of the part. “The advantage of having Isuzu Trucks
genuine OEM parts fitted to a truck, in the event of an unlikely breakdown, is that similar parts that were used to build the truck are fitted, thus prolonging the life cycle of the vehicle,” says Morgan. “It’s important to remember, we’re not saying that aftermarket parts are a problem. We’re addressing a problem that both the OEM and aftermarket faces – which is a growing proliferation of cheap knock-offs – pirate parts – that masquerade as original or quality aftermarket items.” Morgan explains that Isuzu Trucks is trying to create a situation whereby the Company’s genuine parts are so attractively priced that pirate parts don’t have any value benefit anymore. “This falls in line with our strategy of offering a full 12-month warranty on all genuine replacement parts that we sell – there’s no warranty when it comes to knock-off parts,” he adds. Morgan says that an effective war against pirate parts is no longer a matter of choice but has become a matter of business survival for many owners of Isuzu Trucks.
“Whereas the purchase of a passenger car tends to be an emotional decision, buying one of Isuzu Trucks high-value trucks is usually a business decision. Each truck is aimed at generating revenue for the owner. This is why we want to provide the right part, at the right price, with reduced downtime when it comes to waiting for big-ticket items,” he concludes.
Wayne Morgan
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
5
PAST AND FUTURE
Isuzu Truck South Africa
– 10 years of success
T
he year 2006 had major significance for the Isuzu Trucks brand as it marked the rebirth of a global leader in the world of commercial vehicles. If a crystal ball had been available at the time, it would certainly have been unable to predict the situation which exists today, almost 10 years down the line, regarding the success of the Isuzu Trucks brand in South Africa. At the time, the merging of two cultures in a 50/50 partnership seemed a bit unlikely but went ahead anyway when General Motors South Africa (GMSA) and Isuzu Truck South Africa established a joint venture. The new Company took over the distribution and support for all Isuzu Trucks from 3,5 tons GVW upwards within South Africa and neighbouring countries such as Malawi, Mozambique, Zambia, Zimbabwe and Mauritius. General Motors continued to distribute the 1-ton KB Series bakkie and other light commercial vehicles. The decision was reinforced by the increased acceptance and sales success of Isuzu Trucks in South Africa, as demonstrated by the increase in annual retail sales volumes – 40% growth in 2004 over 2003, a further 22% in 2005 and a forecast of another 30% increase in 2006. The stage was set as the growth rate had stretched the shared resources, particularly in the service and technical support fields, prompting a move to a dedicated organisation. Isuzu Motors Limited Japan – a world leader in light commercial vehicles and heavy trucks – recognised South Africa as one of its major export growth markets, and therefore included it in its global strategy of expanding its operations in over 100 countries. Operational pressures – such as increased fuel prices, environmentally friendly legislation and road congestion – placed a bigger responsibility on Companies to have efficient trucks with minimum downtime. This meant that a dedicated service network was necessary to avoid congestion at GMSA shared
6
ISUZU TRUCKS
premises, where trucks were an extension of the car franchise. The focus on trucks was a strategy implemented to strengthen the Company’s business in the specialist commercial vehicle market, and a 10-year plan was put into operation that saw Isuzu Truck South Africa launch major upgrades of existing Dealer facilities and the building of other state-of-the-art facilities to the value of some R350-million, giving new Dealers specialised facilities optimised for the service and repair of commercial vehicles. The launch of the N-Series in 2008 was a major step towards the ultimate goal – and the appeal was immediate. The model boasted a range of packages that included not only styling but safety, performance and numerous cabin features. Specifications across the range were well chosen and many of the optional extras have now been included in the list of standard options, giving the N-Series a definite edge over its competitors. Highlighting the range is without doubt the Automated Manual Transmission (AMT) version, which boasts a true-blue, six-speed fully automated gearbox that can also be operated in manual mode despite the omission of a clutch pedal. The roll-out of the strategy continued to gain momentum and, in 2010, the new F-Series was launched. The new “Flippin Great” F-Series – no doubt the most modern of Japanese-sourced trucks on sale in South Africa, completed the product line-up. The previous F-Series consisted of nine models, of which 17 000 units were sold during the past 25 years. Now, with the model range having been extended to a variety of models, Isuzu Truck South Africa was on the way to meeting its objectives of achieving a larger share of the heavy market segment (8 501kg – 16 000kg). The success of the F-Series has been obvious, with Dealers upbeat with the product to the extent of having it penetrate into fleets which had previously been the
ISSUE 7 SOUTH AFRICA
domain of other brands. The introduction of AMT into this range has further enhanced the capabilities and potential of these models. The increase in Isuzu Trucks sales volumes presented additional challenges to local assembly, so much so that in 2013 Isuzu Motors Limited Japan upped their stake and approved the investment of R17-million to upgrade the assembly plant in Kempston Road. The results speak for themselves: from producing less than 1 400 trucks in 2000 to a maximum of 21 units per day at the new facility. Isuzu Trucks can be justifiably proud of another milestone in their history by having so far produced over 30 000 units at their Port Elizabeth plant. In 2015, Isuzu Trucks achieved another milestone in the next phase of their Southern Africa strategy when they moved from a commercial OEM to an entrepreneurial-type business entity on acquiring a 100% stake in two Port Elizabeth-based entities, Kanu Commercial Body Construction (Pty) Ltd and Automotive Chassis Technologies (ACT). These acquisitions will enable Isuzu Trucks to initiate and build products according to client specification, enabling them to have a more integrated relationship with current and future customers in the life cycle of their trucks. “The acquisition complements our growth strategy as we believe that Kanu and ACT will definitely enhance our business structure. The move to acquire these entities will centralise the process of buying our trucks, where everything can be processed from one central point of contact,” said Craig Uren, Chief Operating Officer of Isuzu Truck South Africa. “The next few years will be even better for us as the platform we have created with the new strategies in the pipeline, which is one of consolidation and enhancement. We can now focus on people skills development and concentrate on attaining leadership in aftermarket support factors for Southern Africa. Isuzu Trucks will also expand its footprint in the sub-Saharan African market,” concludes Uren.
www.isuzutrucks.co.za
PARTNERSHIP
STANDARD BANK IRONMAN South Africa and Isuzu Trucks join forces
I
suzu Truck South Africa has announced its official partnership with Standard Bank IRONMAN South Africa which, for the next three years, will see the brand become Vehicle Partner at all major Standard Bank IRONMAN South Africa events, including Africa’s flagship triathlon, the Standard Bank IRONMAN African Championship. “This is a partnership that makes sense on various levels and we couldn’t be happier for Isuzu Trucks to be joining the IRONMAN family. The synergy between these two iconic brands represents a real opportunity to demonstrate the set of values to which each subscribes,” says Keith Bowler, Managing Director of Standard Bank IRONMAN South Africa. The partnership helps to emphasise Isuzu Truck South Africa’s commitment to investing in and engaging with communities in Port Elizabeth – where the Company’s production plant is situated – since the city is internationally renowned for the iconic Standard Bank IRONMAN event that’s staged there annually. “As the number one Japanese truck brand in South Africa, we are always looking for new opportunities to give back to the communities in which we operate. We are proud to support events that build South Africa’s brand and Standard Bank
IRONMAN South Africa is an example and an excellent platform to build our brand and to demonstrate our trucking capabilities” says Craig Uren, Chief Operating Officer for Isuzu Truck South Africa. Adds Bowler: “We look forward to forging a long and fruitful relationship with Isuzu Trucks. For 11 years our athletes have proven that anything is possible and we have no doubt that, in Isuzu Trucks, we have a partner ideally
equipped to improve our event operations and logistics. Like Isuzu Trucks, we are with you for the long run.” Isuzu Trucks will play a key role in Standard Bank IRONMAN event operations, providing vehicle support which is crucial for logistics, event infrastructure and staff transport. The partnership commenced earlier this year with the staging of the Standard Bank IRONMAN 70.3 in Buffalo City and concludes with the Standard Bank 5150 Nelson Mandela Bay event
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
7
EMPOWERMENT
BOOKS by the truck load Isuzu Truck South Africa is empowering youth and promoting literacy through its #ITSAEMPTYTRUCK initiative
E
ducation is the most powerful weapon we can use to change the world. In light of this, Isuzu Truck South Africa recently launched the #ITSAEMPTYTRUCK book collection initiative in Port Elizabeth. In support of Isuzu Trucks involvement with the Standard Bank IRONMAN African Championship, IRONMAN 4 the Kidz was selected as the 2016 beneficiary. Isuzu Trucks placed collection boxes in 25 locations in and around the city of Port Elizabeth. The campaign was a resounding success with more than 38 400 books collected over a period of 22 days for the charity. The book categories included fiction and non-fiction, as well as school and university textbooks. It took six volunteers four days to count and sort the collection into various genres, different age categories and into batches suitable for various children’s homes. “A book is all it takes to make a difference in a child’s life and a learning tool that drives development in our societies,” said Craig Uren, Chief Operations Officer for Isuzu Truck South Africa. “It has always been our responsibility to give back to the community. “As our workforce hails from the Eastern Cape, Port Elizabeth was a natural leap for Isuzu Truck South Africa to join forces with Standard Bank IRONMAN,” concludes Uren. Garth Wright, founder of IRONMAN 4 the Kidz, said he was overwhelmed by the astounding support shown by the community and other stakeholders in the #ITSAEMPTYTRUCK campaign. “It’s heart-warming to see that the people of Port Elizabeth have given a child an opportunity to be literate. Education is a tool which transforms a person to live a better life,” he said. The Company has made a commitment to build communities and, in the long run, to help build a better South Africa.
8
ISUZU TRUCKS
Lisa van Aswegen and Garth Wright Left to right: Garth Wright, founder of IRONMAN 4 the Kidz, Lisa van Aswegen, Marketing Manager of Isuzu Truck South Africa and Craig Uren, COO of Isuzu Truck South Africa
ISSUE 7 SOUTH AFRICA
www.isuzutrucks.co.za
JOIN THE DRIVE TO COST SAVINGS WITH AMT
Automated Manual Transmission means that the transmission is manual but the shifting mechanism that changes the gears is electronically controlled. There is no driver operated clutch, which limits the risk of abuse on that component.The truck is always in the right gear, at the right time. No more expensive clutch replacements. With AMT Isuzu Trucks brings to market a range of N- and F-Series models that retain performance, durability and fuel economy usually associated with a manual transmission. Customer Care and 24 Hour Roadside Assist call 08600 ISUZU (47898). For more information or to locate your nearest Dealer, visit www.isuzutrucks.co.za
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
9
LEADERSHIP INSIGHTS
Developing future leaders I
suzu Truck South Africa has embarked on an intensive skills development programme. The organisation has geared its business towards the growth and development of staff, in addition to the learnership and internship programmes it has developed. Isuzu Truck South Africa views its talent pipeline and succession plan as a key driver in future operations, therefore it is fundamental for the organisation to invest today for future gains. The organisation encourages a culture of learning and has provided opportunities for graduate learners and has also ventured into providing technical skills for artisans. All programmes have a formal structure to enhance the learning opportunities and are accredited by merSETA.
Kas Govender, Human Resource Manager, Isuzu Truck SA 10
ISUZU TRUCKS
ISSUE 7 SOUTH AFRICA
Isuzu Trucks Learnership Programme
The learners will gain theoretical knowledge and practical skills in the workplace, leading to an NQF registered qualification. The NQF qualification is for Generic Management. The Company strives to fulfil its goal in implementing initiatives and falls in line with the Skills Development and Employment Equity pillars of the BBBEE scorecard. “Isuzu Trucks is looking for strong, energetic candidates who we can filter back into the business. The benefit to Isuzu Trucks is that we continue with our objective in retaining trustworthy employees. This will also create access to the best talent coming out of local universities and colleges. Our programme will allow us to attract and work with passionate young people. It is a powerful programme that ensures the learners enlisted experience Isuzu Trucks in its entirety by permitting them to work in all of the various business departments. It is a structured learning process, with a rigorous induction programme and practical hands-on experience at the Truck Plant, Parts Warehouse, Stockyard and onsite visit to our body building facilities. Various facets of development are required, such as technical knowledge, applying tertiary knowledge and the use of project management, to complement the two qualifications,� says Kas Govender, Human Resource Manager, Isuzu Truck South Africa. The programme is in line with Isuzu Trucks commitment to grow the talent pipeline and to actively build the community they are part of. The learners are taken through an intense programme of induction, including an orientation to the goals and mission of the Company and an overview of the Company objectives, planning and distribution, business operations, safety, and in-thefield experience. All these constitute the key benefits of the programme offered by Isuzu Truck South Africa.
www.isuzutrucks.co.za
Meet the learners The Isuzu Truck South Africa Learner Programme for 2015/2016 consists of four talented leaners, all looking forward to a rewarding period of exposure and career development:
Mohamed Zaahir Ebrahim
Keraisha Maharaj
Mohamed completed his B.Com in Logistics and Supply Chain Management at the University of Johannesburg. He was raised in Lenasia, South of Johannesburg, where he currently resides. Mohamed adds, “In the next five years I aim to learn and experience as much as I can so that I can become an expert in my field. This will allow me to manage, innovate and optimise. I aim to make an impact on the South African industry.”
Keraisha studied a B-Commerce degree with majors in Supply Chain Management and Marketing at the University of KwaZuluNatal, Westville. “My career aspirations over the next five years would be to gain loads of experience in all aspects of the business, which would enable me to work my way up to management level as fast as possible,” she says.
Katlego Senosi
Michael Faria
Katlego was born and raised in a village called Gopane, outside the town of Zeerust in the North West province. He enrolled with Central Johannesburg College (formerly known as the Johannesburg Technical College) for a qualification in Mechanical Engineering. Katlego adds, “I am now looking to further my studies in engineering, in the field of electronics. Katlego has been offered a permanent contract with Isuzu Truck SA (Pty) Ltd and will join the Aftersales team as a Service Readiness and Warranty Coordinator. Katlego is a prime example of a young dynamic individual who has made his mark in the industry and against all the odds has managed to reach the end goal of securing a position at Isuzu Truck SA (Pty) Ltd.
Michael attended the University of Johannesburg, where he completed a B.Com in Financial Management and a B.Com Honours in Financial Management. He has started studying towards the CIMA (Chartered Institute of Management Accounting) qualification and has successfully completed his CIMA certificate in business accounting, operational level, as well as management level exams. He is in the process of completing the strategic level, which is the last level in CIMA. “In the next five years I aspire to be a qualified chartered management accountant with a management position in finance at an established Company such as Isuzu Truck South Africa (Pty) Ltd,” says Michael.
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
11
EXCELLENCE AWARDS
Isuzu Trucks honours excellence
Isuzu Truck South Africa Chief Operations Officer (COO), Craig Uren (far left) with several recipients of Excellence Awards at the Gala dinner held earlier this year
I
suzu Truck South Africa’s Excellence Programme recognised major contributors to the brand’s continued success in the country. Speaking at the presentation event, Isuzu Trucks Chief Operations Officer, Craig Uren, said the dedication and hard work of sales and service agents underscored the brand’s popularity in the commercial vehicle segment. “Our Dealer network is constantly working towards increasing productivity for our clients,” he said. “From the outset, our Dealers work with the client to ensure that he or she is buying the correct truck for the correct application. “We also ensure that the truck is serviced according to schedule and kept in a fit and roadworthy condition throughout its ownership cycle.” Uren added that Isuzu Truck South Africa’s consistent and positive performance in the local market was reflective of the Dealer network’s ability to meet and exceed the needs of the ever-evolving logistics landscape – ensuring that the brand remain at the top of the medium commercial sector sales charts.
Dealer Excellence: Award Winners Small Dealers 1st 2nd
Jackson’s Trucks Perdeberg Motors
1st 2nd
Bates Port Shepstone Key Trucks Pietermaritzburg
1st 2nd
ITC Cape Town Barloworld Isuzu Trucks Johannesburg
Medium Dealers Large Dealers
Sales Manager Samurai: Award Winners 1st 2nd 3rd
Daya Reddy – Bates Port Shepstone Cheryl Tamagnone – Barloworld Isuzu Trucks Johannesburg Morne Claassens – Jackson’s Trucks
Sales Samurai: Award Winners Small Dealers 1st 2nd
Piet Smit – Thorp Paarl Jan Steenkamp – Perdeberg Motors
1st 2nd
Mandy Venter – Isuzu Truck Centre Pretoria Frikkie Viljoen – Isuzu Truck Centre Port Elizabeth
1st 2nd 3rd
Bronwyn Andrade – Imperial Truck Centre Isando Elzahn Heyns – Imperial Truck Centre Isando Danie Opperman – Isuzu Truck Centre Midrand
Medium Dealers Large Dealers
Service Samurai: Award Winners Small Dealers 1st 2nd
Nico Rudolph – Solly’s Middleburg Raymond Coetzee – Jackson’s Trucks
1st 2nd
Jaco Steyn – Barloworld Isuzu Trucks Zambezi Robert Rawlins – Key Pietermaritzburg
1st 2nd
Antony Smith – Isuzu Truck World Shane Thompson – Barloworld Isuzu Trucks Johannesburg
Medium Dealers Large Dealers
12
ISUZU TRUCKS
ISSUE 7 SOUTH AFRICA
www.isuzutrucks.co.za
PRODUCT IMPROVEMENTS
Spec’d for success
Isuzu Truck South Africa’s Tiny Daya outlines some of the latest nips and tucks to the Company’s medium- and heavyduty truck range
was no longer an OEM, rather an enterprise, thanks to the acquisition of KANU and ACT. Both Companies, as leaders in body and chassis customisation, allow us to offer a completely tailor-made truck for a customer’s precise logistical requirements,” he said. Daya maintained that the addition of value-added products such as service plans, maintenance plans, Best-Value Parts, Isuzu Trucks Drive Train and further back-office enhancements within the Isuzu Trucks network had helped to improve uptime and productivity for customers.
Looking to the future
F
or the past three years, Isuzu Truck South Africa has remained the country’s leading retailer of cabover, forward-control, medium- and heavy-duty commercial vehicles, thanks to an array of solid improvements to its product range. According to Tiny Daya, General Manager: Product, Engineering & VAPS, the latest improvements applied to Isuzu Trucks models have been designed to ensure that the brand remains popular amongst all transport sectors. “Our customers expect payload productivity and superior CPK (cost-per-kilometre). To this end, we’ve engineered our 2016 model year trucks to carry a little more weight than their predecessors, while remaining within the appropriate weight classes (GVM) and without compromising safety,” he said.
Improved capacities Daya said the latest FTR850, for example, now offers an increase on GVM from 15 tons to 15,5 tons. Other models, like the FVM, have increased GVM from 22 tons to 24 tons, while FVZ models have been boosted from 24 tons to 25,1 tons. The increases mean improved efficiencies for transporters when it comes to carrying capacity – especially on trucks with custom bodies and accessories. “Every ton counts and we ensure that our customers are getting the best capacities from their trucks regardless of the models they prefer,” he said. The improvements in carrying capacity
haven’t resulted in a compromise in safety, Daya explaining that all Isuzu Trucks sold in South Africa are fitted with class-leading anti-lock braking systems (ABS) tested to M3 standards which exceed local SABS benchmarks. “Our trucks are so superior when it comes to braking that they remain tremendously popular as road-legal bus platforms,” he added.
Meeting regulations The Department of Transport announced recently that, from December 1, all new trucks sold in South Africa would be required by law to be fitted with electronic speed limiters in accordance with the weight classes in which they operate. To ensure that customers adhere to the rules, Daya said all Isuzu Trucks models would be fitted with electronic speed limiters which would be hard-wired into the vehicle’s operating system. He said the devices would, arguably, work in favour of transporters, as fuel usage was directly proportional to the speed of the vehicle.
“Isuzu Truck South Africa is satisfied that its current range of trucks meets and exceeds customers’ requirements, which has given us confidence to undertake testing of a new CNG truck as well as a diesel-hybrid electric truck for the South African market. The aim is to assess the suitability and viability of these products,” Daya said.
Appropriately appointed He explained that Isuzu Trucks customers expected quality and reliability from their vehicles. “They also expect a solid return on their investment, which means that the improvements we make are to ensure a reduced CPK and improve the lifecycle of the truck. “Our technologies – like AMT – and our dedication to customer service are two good examples of how we’ve improved conditions for business owners. We are confident that our latest range of trucks is solidly built for success,” he concluded.
Rolling improvements According to Daya, there were many other in-progress improvements Isuzu Trucks was working on to increase customer comfort, reliability and efficiencies, which he promised to share with the marketplace shortly. “Let’s not forget that last year we announced that Isuzu Truck South Africa
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
13
HEALTH
The heart of long-haul
H
ow many heavy-duty truck and bus drivers – Code C1 to Code EC – are there in South Africa? Latest statistics, according to eNaTIS, indicate there are as many as 4,9-million people licensed to drive those types of vehicles on the country’s roads. Since the heavy-duty vehicle population numbers only 418 000, there’s an over-supply of drivers. Conservative estimates put the number of active heavy-duty drivers at around 500 000, with holders of extra heavy duty licenses – about 100 000 – included in that figure. Not all truck drivers are subjected to similar health stresses and occupational challenges – it is the 100 000 extraheavy, long-distance drivers who are the most challenged when it comes to hearthealth issues. Internationally, truck driving is ranked as being one of the most dangerous of occupations, with the trucking industry showing the greatest number of injuries and illnesses among commercial drivers. Even more so in South Africa, truck driving can be extremely stressful for a number of reasons. Drivers must master diverse skills in order to be able to manage and control a heavily loaded tractor-trailer combination. In addition, drivers must cope with
14
ISUZU TRUCKS
a variety of hazards while travelling, including inclement weather, accidents, road construction, traffic congestion, dangerous driving by other road users as well as road rage. Furthermore, there are ever-increasing pressures to adhere to demanding pickup and delivery schedules. Consequently, drivers have increased stress levels due to work-related pressures. And then there is the fear factor. There are an ever-increasing number of local and foreign drivers waiting at Company gates for driving jobs. Any default by an employed driver could be construed as an opportunity to lose his or her job to someone who is prepared to drive for less. Professional long-distance truckers in South Africa report to hiring only three out of every 100 applicants as suitably
– especially by people who spend monotonous and unmonitored long hours on the road – there is one thing the medical profession agrees on: Compared with nonsmokers, smokers are two to three times more likely to die from a heart attack and twice as likely to die from a stroke. Obesity is also a major problem in the trucking industry, caused in part by the sedentary lifestyle of many truckers – it is a major factor in coronary artery disease, which is known to increase the risk of heart disease and strokes. Obesity is also caused by the consumption of poor-quality foods many drivers consume on a regular basis. This includes foods which contain excessive amounts of saturated fat, trans-fat and sugar. Also, people under stress may overeat more than they otherwise would.
qualified drivers. While we all need a little stress to perform well, fear and stress combine to result in distress – one of many root causes of high blood pressure. While smoking cigarettes is often perceived as an antidote to stress
An important factor in perpetuating the cycles of diabetes and hypertension relates to that fact that, because drivers are on the road so often, they fail to show up for medical appointments or to collect medication.
The long-haul driver’s lifestyle checklist
TRUCK DRIVING HEALTH CHALLENGES
1
Lack of exercise
15 000 to 20 000km per month, no control over hours of operational service, and kilometre-driven incentive programmes leave no space for exercise
2
Poor diet – pap and vleis
Low-quality roadside meals: starch, sugar, fat and salt dominate
3
Succumbing to snack and sweet-tooth temptations
Truck stops are well stocked with every type of sweet, salty snack and soft drink
4
Bad eating habits – one or two large meals a day
Glucose levels spike under bad eating habits
5
Obesity
Not overweight – just obese
6
Stress
Increasing traffic, poor-quality sleep and meeting scheduled delivery demands all heighten stress
7
Hypertension
This is commonplace and generally not tracked for control
8
HIV
HIV – has not gone away. Anti-retrovirals are becoming attributive regarding the destruction of insulin cells
9
Smoking and…
Smoking is a diabetes partner in shutting down circulation to limb extremities and causing heart failure
10
Massive variety of sweet soft drinks …
Ten teaspoons of sugar per soft drink can, multiplied by four cans a day represents 40 teaspoons of unneeded sugar – 164g
ISSUE 7 SOUTH AFRICA
PHYSICAL REALITY – LINE-HAUL DRIVING
www.isuzutrucks.co.za
Past research has found that 90% of heart disease cases are completely preventable by modifying diet and lifestyle factors – engaging in five healthy lifestyle habits could prevent nearly 80% of first-time heart attacks in men. The five healthy habits include eating healthy; staying physically active; maintaining a healthy waist circumference; not smoking; and limiting alcohol intake. The first two items on this list are a major challenge for truckers due to the operational environment. Extreme fatigue and tiredness may be the forerunner of a heart attack. But drivers must be trained in recognising the signs of a heart attack, which can include the following: Chest pain or discomfort – pain or pressure in the chest centre that spreads up into the throat or jaw could be a sign of a heart attack; Shortness of breath, especially when walking up an incline or stairs; Pain or discomfort in the arms or shoulders – a classic heart attack symptom is pain that radiates down the left side of the body; Swollen legs, feet and ankles – when the heart can’t pump fast enough, blood backs up in the veins and causes bloating; Breaking out in a cold sweat for no obvious reason could signal a heart attack. It’s tough to be cautious about health and diet when on the road. With limited time, space, and options, it’s no wonder many truckers resort to fast food and energy drinks to sustain themselves. Unfortunately, unhealthy eating on the road can have drastic consequences. Eating healthy foods can improve your overall well-being in many ways. Eating less processed foods and more vegetables and fruits can help you lose weight, boost your immune system and help you to get a better night’s sleep. A carbohydrate-rich, sugar-filled diet can lead to many health conditions such as obesity and diabetes. Too much sugar can also lead to sleepiness, which is obviously not good for you if you still have a five-hour drive to your next offload. When we feel tired and need a pickme-up, we have a tendency to reach for a can of cool drink or sweets. The sugar gives us a quick burst of energy, but then it fizzles as quickly as it came, leaving us more tired than before. Several studies have indicated that
protein-rich foods can increase cognitive performance and leave us feeling full longer. Below are just a few healthy snack options you can find at many petrol stations and almost all supermarkets: Fresh or Dried Fruit: Fruit contains less sugar and fat while still satisfying the sweetness you’ve been craving. Fruit also contains Vitamin C and fibre, which will keep your body functioning all through your journey. Dried fruit also lasts quite a while and will take up less room in your rig. Although it loses some nutrients through the drying process, it’s still a great alternative to sweets; Sunflower Seeds: These little guys pack a nutritious punch. Containing a smorgasbord of vitamins and nutrients like Vitamin B, Vitamin E, and magnesium, sunflower seeds can be eaten alone for a quick boost of energy or added to other things like salads, chicken or trail mix. Hard Boiled Eggs: These will most likely need to be prepared at home, but hard-boiled eggs are high in protein and low in calories. Though they contain a lot of cholesterol, if eaten in moderation, these guys can lower your risk of heart attack and kick-start your metabolism. Peanut Butter: For a while, peanut butter got a bad rap. Many thought that its fat content outweighed its benefits. However, research has shown that while it does contain fats, many of them are good fats. Biltong: Be careful when choosing this snack. Many brands pack their products full of sodium and preservatives. Look for brands labeled “low sodium” or “natural ingredients. If eaten in moderation, biltong is a great source of protein for long haulers. Smoothies: Either prep these before your trip or grab some premade smoothie options at your local supermarket. Be aware of the amount of sugar and preservatives in premade smoothies. If you have time, it’s best to whip some up yourself, adding fruits, vegetables and even protein powder for an extra boost. Low Calorie Gum: This might seem like an odd choice, but gum actually has a variety of health benefits. Chewing gum suppresses hunger and will curb your urge to snack on something unhealthy. It also provides a quick burst of energy that will keep you awake during those long hauls. Many people also switch to chewing gum when trying to quit smoking.
Driver training In a modern context, driver training is much more than teaching drivers about road craft and saving fuel. It must include lifestyle training. And simply measuring both blood pressure and blood sugar levels is a sure-fire way of spotting developing or serious health problems that need control.
Conclusion Today’s new trucks are a far cry from last-century vehicles, many of which did not even offer power steering and were equipped with manual shift gearboxes required doubledeclutching due to an absence of synchromesh. Modern trucks such as those from Isuzu Trucks offer automated shift transmissions (AMT) where gearshift stress is removed. Isuzu Trucks braking systems include ABS for ease of braking control, and standard power steering makes any Isuzu Truck an easy-drive unit. According to Craig Uren, Chief Operating Officer of Isuzu Truck South Africa, “Isuzu Trucks include many technical features designed to improve every aspect of driver safety, add comfort and reduce stress. However, the environment on the road is becoming harsher, making driving more demanding. “It pays to monitor driver health properly and not through ‘cheap’ medical certificates. After all, the driver is the nut behind the wheel who holds the truck together. South Africa’s 100 000 long-distance drivers need special attention.”
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
15
EXPO
ISUZU TRUCKS at NAMPO Trust and brand loyalty ranks Isuzu Trucks a favourite in the farming community
W
ith NAMPO celebrating its 50th anniversary, it was only fitting that the event coincided with the 10th birthday of Isuzu Truck South Africa and the 100th anniversary of parent Company, Isuzu Motors Limited Japan. As South Africa’s leading commercial brand, the popularity of Isuzu Trucks is based on the loyalty of its customers, their commitment and trust. “There is a lot of brand strength within Isuzu Trucks,” says Lisa van Aswegen, Marketing and Customer Care Manager at Isuzu Truck South Africa. “Farmers want products that are tried, tested, and reliable. As a community they are brand loyal and, with many having made good use of Isuzu bakkies over the years, they were impressed to find that we offered similar support for our trucks. Accordingly, right from the launch of old SBR and JCR models, they have progressed with us. They trust the
16
ISUZU TRUCKS
ISSUE 7 SOUTH AFRICA
www.isuzutrucks.co.za
reliability of the brand.” The Isuzu Truck stand at NAMPO 2016 was positioned with the agricultural sector in mind. On display were a number of ideal vehicle combinations that would appeal to visitors. “Farmers come here looking for good vehicles and good deals – which they got,” says Van Aswegen. “Our FXR 17.360 double-deck sheep carrier – which was sold off the stand – drew considerable interest. The model has the option of a drawbar trailer coupling, and farmers like it because it has sufficient power to do the job.” In addition, Isuzu Trucks also displayed the FTR 850 AMT with a grain body. “There was a lot of interest around this combination, because, over the years, the farmers have become accustomed to AMT technology. They are asking for it more and more,” Van Aswegen says. One of the biggest drawcards at the exhibit was an NPS 300 4x4; used over the past two years in what has to be the world’s toughest endurance cross country race, the Dakar Rally. The vehicle, which went directly from the production line to the finish line at the Dakar, did so with no modifications – testament to the rugged build-quality one can expect from Isuzu Trucks. While the majority of the models on show proved popular with customers, the smaller N-Series models drew acclaim from within the agricultural sector for its ability to transport compact loads. Van Aswegen says that since cost of ownership features high on the list of priorities for farmers, Isuzu Trucks promoted a number of solutions at NAMPO aimed at decreasing running costs. “It’s not only about buying and selling trucks; we do the best to add value to the lifespan of the vehicle. Farmers were able to see the full picture and where our value chain could be of benefit to them. “One of Isuzu Trucks priorities is to add value to customers’ businesses so, for instance, we look at providing bodies made from lighter materials that don’t compromise strength, enabling us to increase a vehicle’s payload.
“In addition to our own facilities at KANU/ACT in Port Elizabeth, we collaborate with many body builders around the country who have the expertise in specific bodies to give customers the best deals. “We are in charge of the quality control and the supply chain, so the end product is of Isuzu Trucks quality and standards. That sells confidence in the Isuzu Trucks brand throughout the supply chain,” she says. In order to keep customers informed about costs, Isuzu Trucks Service and Maintenance plans include a “budget” figure which lists the average operational costs of their vehicles of choice. Additionally, the Company’s genuine parts offer is designed to provide customers with authentic spares at an affordable price, ensuring that their Isuzu Truck remains in optimal running condition.
“When an Isuzu Truck customer purchases a vehicle they are also buying a relationship, in addition to a full service package, value-adds and full aftersales support. As our motto goes, we’re with our customers for the long run,” concludes van Aswegen.
www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
17
BUSINESS INSIGHT
TEAMING UP
Bidvest McCarthy’s Isuzu Truck Dealership opens along the N4, east of Pretoria
Bidvest McCarthy Group Chief Executive Steve Keys
Isuzu Trucks COO Craig Uren with Dealer Principal Liza-Marie Gibson
B
idvest McCarthy and Isuzu Truck South Africa recently opened the Bidvest group’s first Isuzu Truck Dealership. Situated within the N4 Gateway Industrial Park, east of Pretoria, the truck-specific Dealership offers a multitude of fleet solutions, encompassing new vehicle sales, CPK costing, on-site finance and insurance as well as the servicing of trucks – even those that are out of warranty. In addition to on-site maintenance, the Dealership operates on Saturdays as well as after hours. At the opening, Dealer Principal Liza-Marie Gibson thanked Isuzu Truck South Africa and Bidvest McCarthy for putting a woman in charge. She said
18
ISUZU TRUCKS
she was delighted to join the ranks of females in managerial ranks within both Companies. In attendance were a number of Isuzu Truck South Africa and Bidvest McCarthy executives, including new Isuzu Truck South Africa CEO Hiroaki Sugawara, Isuzu Truck South Africa COO Craig Uren, and Bidvest McCarthy Group Chief Executive Steve Keys. In his address, Uren said collaboration and cooperation were fundamental factors in creating successful businesses. “What we as Isuzu Truck South Africa and the Bidvest McCarthy group are doing is exactly that, and our expectations are that this will be a successful venture.” Keys said that joining forces with Isuzu
ISSUE 7 SOUTH AFRICA
Truck South Africa had been a venture long in the making. “The Isuzu Trucks brand represents a long and lasting heritage, based on uncompromising quality and superior state-of-the-art diesel technology,” he said. “As Bidvest McCarthy, we are extremely proud to represent Isuzu Trucks and to offer the brand’s products to our commercial vehicle customers – many of who are amongst the most discerning in the South African commercial market. “The Bidvest McCarthy brand promises to deliver always, and I am confident that Liza-Marie and her team will live that credo every day. Our profound thanks to Isuzu Truck South Africa for making this dream a reality”.
www.isuzutrucks.co.za
PRE-DRIVING CHECKLIST DRIVER CHECKLIST OK ✔
FAULT ✖
SAFETY CRITICAL 1 Windscreen wiper operation 2 Windscreen washer operation 3 Hooter LIGHTS & MIRRORS 1 2 3 4 5
Headlamps bright/dim and parking Fog lamps (where fitted) Turn indicators and hazard warning Stop/braking lamps All mirrors adjusted, clean and mirror mounting brackets OK
BRAKES 1 2 3 4 5 6 7 8 9
Drain air tanks (where applicable) vehicle & trailer Listen and check for air leaks - vehicle and trailer Rate of air pressure build up after engine start ABS warning lights do not remain on (where applicable) Check for loose sensor cables/pipes under vehicle/ trailers Suzie hoses to trailers in good condition: no leaks/no kinks Suzie hoses to trailers correctly coupled - colours match Brake fluid level correct - air & vacuum/hydraulic systems No brake fluid leaks
WHEELS & TYRES 1 2 3 4 5 6 7
All wheel studs and nuts present and not damaged No loose wheel nuts No wheel hub oil leaks No tyre damage: sidewall cuts/tread failure All valve caps secure on tyre valves Tyres at correct pressure Spare wheel tightly secured and correctly inflated
CRITICAL FLUIDS 1 2 3 4 5 6 7 8 9
Engine oil level OK - not overfull Coolant header tank level OK - not overfull Clutch hydraulic fluid level OK Windscreen washer tank full for long trips and weather Diesel fuel level OK - not overfull Diesel fuel filter and water trap clear of water No diesel tank or fuel line leaks Fuel tank cap secure and not leaking No engine, gearbox or differential oil leaks
GENERAL 1 2 3 4 5 6 7 8 9 10 11
Clean tail lamps Clean reflector tape and chevron Clean windscreen – inside and outside Windscreen chips and cracks noted No steering wheel play Engine V-belts OK Engine oil pressure build-up OK Engine temperature normal No unusual vibrations and rattles Emergency triangles and tool kit OK Truck Tractor 5th wheel lockjaw handle seated in and secure
NOTES Signatures: Driver: Supervisor: www.isuzutrucks.co.za ISSUE 7 SOUTH AFRICA
ISUZU TRUCKS
19
Isuzu Truck South Africa - Dealer Network GAUTENG Barloworld Isuzu Trucks Johannesburg
1 Impex Ave, Corner Heidelberg Road, City Deep
011 296 5000
Barloworld Isuzu Trucks Zambezi
260 Veronica Street, Corner Zambezi Drive, Montana
012 523 2800
Bidvest McCarthy Isuzu Trucks
N4 Gateway Industrial Park, West Entrance, 17 Amatole Street, Willow Park Manor X65, Pretoria East
012 003 3092
Eagle Canyon Auto
Cnr Christiaan De Wet and Blueberry Streets, Honeydew
011 794 1023
Imperial Truck Centre Isando
9 Brabazon Road, Isando
011 974 3001
Isuzu Truck Centre Midrand
Cnr 16 Road and New Road, Midrand
011 207 0900
Isuzu Truck Centre Pretoria
23 Visagie Street, Pretoria West
012 328 6580
Isuzu Truck World
Cnr Great North Road and Deodar Streets, Pomona, Kempton Park
011 552 5500
54 Platinum Street, Ladine, Polokwane
015 293 0266
Westvaal Klerksdorp
C/O Bishop Desmond Tutu & Voortrekker Streets, Klerksdorp
018 462 6209
Westvaal Rustenburg
C/O R24 & Line Road. Waterfall East. Rustenburg
014 523 6300
Rothman Motors
122 Kerk Street, Ermelo
017 811 1827
Solly’s Middelburg
Cnr Cowan Ntuli and Boncker Streets, Middelburg
013 283 6200
Westvaal Nelspruit
1A Emnotweni Avenue, Riverside Park Ext 6, Nelspruit
013 757 5000
Bates Port Shepstone
2081 Main Road, Shelly Beach, Kwa-zulu Natal
039 682 0007
Key Trucks Durban
1051 South Coast Road, Mobeni
031 462 5215
Key Trucks New Germany
6 Goshawk Road, New Germany
031 713 3111
Key Trucks Pietermaritzburg
2 Peter Kerchoff Street, Pietermaritzburg
033 345 2542
NTT Isuzu Trucks Ladysmith
60 Murchison Street, Ladysmith
036 637 2204
NTT Isuzu Trucks Newcastle
24 Kirkland Street, Newcastle
034 312 1110
Provincial Motors
23/25 Alumina Allee, Alton, Richards Bay
035 797 5101
Isuzu Truck Centre
1 Agric Road, Western Province Business Park, Epping
021 507 6900
Kempston Motor Group
5 CJ Langenhoven Street, George
044 801 7411
Perdeberg Motors
24 Bokomo Street, Malmesbury
022 482 1158
Thorp Paarl
170 Main Road, Paarl
021 872 2101
26 Kruger Street, Estoire, Bloemfontein
051 433 4123
Isuzu Truck Centre Port Elizabeth
Archid Close, Young Park, Port Elizabeth
041 405 8600
Jacksons Trucks
2 Sprigg Street, Queenstown
045 838 1023
Kenrich Motors
18A African Street, Grahamstown
046 622 7312
Meyers Motors East London
75 Cambridge Street, East London
043 701 6600
Action Auto
Great North Road, Lusaka, Zambia
00260 211 221076
Auas Motors
Cnr Hochland/Voigt Streets, Windhoek
00264 612 33090
Autoworld Bulawayo
Cnr 12 & Jason Moyo Avenue, Bulawayo, Zimbabwe
00263 (09) 70905- 7
Autoworld Harare
24 Silwood Close, Chisipite Circle, Harare, Zimbabwe
00263 9131 99908
Entreposto
Av Do Trabalho, Nr 2106, Maputo, Mozambique
00258 823 05 05 16
Mbabane Motors
Cnr Sheffield and Distributor Road, Industrial Site, Mbabane, Swaziland
00268 404 3501
Motor Holdings Gaborone
Plot 1284, Old Labotse Road, Gaborone, Botswana
00267 393 0436
th
LIMPOPO Westvaal Polokwane
NORTH WEST
MPUMALANGA
KWA-ZULU NATAL
WESTERN CAPE
FREE STATE Lereko Isuzu Bloemfontein
EASTERN CAPE
SOUTHERN AFRICA
th
HEAD OFFICE
20
Woodmead North Office 54AFRICA Maxwell Drive, Jukskei View Ext 7, Sandton Tel: 011 563 4000www.isuzutrucks.co.za ISUZU TRUCKS ISSUE 7Park, SOUTH