IMAGINING ZERO... Imagine a seven year old today. They could be your child, your grandchild or your neighbour’s child. That child will be a road user in many ways, whether its travelling in the car, walking or cycling to school. As they get older, they will become more independent and travel alone or with friends to and from school and activities, be it by bus, bike or walking. By the time this strategy is reaching its end, that seven year old will be 17 and might be getting their drivers licence or alternatively choosing to wait and use public transport and other modes of transport to get to the places where they live, learn, work and play.
Do we want today’s seven year old to hear about road deaths in their community? Road safety is everyone’s responsibility and depends on everyone sharing the journey. The way road safety is approached today is very different to how it was viewed in the past. For example, community attitudes to drink driving have fundamentally changed. How it is approached from 2020 onwards is determined by our growing awareness that many road deaths and serious injuries are preventable.
Fast forward to 2050. That seven year old will be 37 and may have their own family. Imagine zero serious injuries and zero deaths on Western Australian roads. Imagine if in 2050 road trauma could be talked about as a problem of the past. There may still be crashes because people make mistakes but the outcomes will not be serious. Driving Change sets out the journey over the next 10 years towards that shared vision and the steps to take to improve road safety infrastructure, vehicles and the cultural change needed to achieve it.
State Government Agencies
Road Users
Motoring Organisations
ROAD SAFETY OWNED BY ALL
Business and Community Organisations Vehicle Manufacturers
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Federal Government
Local Government First Responders
Health & Care Providers
