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BSS
The process of penetrating and then developing an international market is a difficult one, which many companies still identify as an ‘Achilles’ heel in their global capabilities. Introduction BSS Insight Program Entering a market and/or country with new innovating products and services is a real effort because you need to find the innovators and early adopters in that market. In fundamental terms, entering a (new) country-market is very like a start-up situation, with no sales, no marketing infrastructure in place, and little or no knowledge of the market. BSS Insight Program is designed to facilitate companies to penetrate (new) markets and within those markets the targeted accounts with existing and new innovative products and services. We focus on: Shorting market penetration decision phase Shorting qualification phase and sales cycles Create momentum in business development
BSS Insight Program (Clarify, Assess & Qualify, Prioritize and Go)
Introduction BSS BSS's core business is security consulting, integrity investigation, and security training. BSS has through its background and projects access to the DMU’s and influencers in both the civil and defense security markets. Through the BSS Association Network we can access a wide range of complimentary competencies and networks. In our security technology and innovation projects we focus with potential buyers, vendors and partners on concepts, which in general increase security and safety, decrease security costs and the security burden on citizens and organizations. Below an overview of the phases of the BSS Insight Program, a proven successful business concept that generates focus, sequential back briefs to exclude miscommunication between our partners and clients, that maintains momentum along the business development program and identifies clear decision points to prevent
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disclosed black holes. Step 1 - BSS Insight Clarify A one to two day (onsite) survey/meeting, understanding your: 1. Company, organization, positioning and goals 2. Products & services, features- benefits, market segments, go to market strategies 3. Support, maintenance and after sales processes 4. What needs to be achieved in the market Decision point 1: Go / No Go to step 2 Step 2 - BSS Insight Assess & Qualify 5. Feasibility checks in our network for your products in the market. Identifying the most promising prospects (markets, organizations, sponsors, influencers and decision makers) 6. Set up meetings with two possible prospects to do a reality check
therefore favours risk rewards type of agreements. Depending on the risk reward implementation and the duration of the initial co-operation agreements we can offer discounts to maximum 30% of our normal daily rates. In return we will be compensated by a risk reward bonus after mutually achieved goals. BSS Business Development Support The capacity and experience, and knowhow of your business development teams can be impacted by all kinds of things. Sometimes it makes sense to add knowhow and experience to your teams or to have a temporary replacement at hand. The BSS team including, associates and co-creators, have a wide range of skills covering all steps from development up to sales for defense and homeland security sector projects. Our extensive relationship with vendors and clients in the security sector puts us in a favourable position to support clients in achieving their goals.
7. Building the initial business case for your products
We advise and support our customers on a project or interim basis in a number of ways:
Decision point 2: Go / No Go to step 3 Step 3 – BSS Insight Prioritize and Go
Interim Management –
Business Developers & Management
8. Co-create and together execute a business development plan for the next 6 months
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9. Target a list of organizations and individuals and provide stake holder analysis of relevant players within the field of this opportunity
Subject matter experts support in a range of functional defense and security management skills sets
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Project and Program Managers and Directors
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Support in qualifying prospects and call for tender situation
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Business Development Coaching
10. BSS will proactively and reactively approach relevant parties (make the introductions and presentations) 11. Co-ordination of the strategic and commercial lobbying process for the in Step 2 mentioned organizations and individuals 12. Support in preparing prospect/partner visits to the relevant decision makers within appropriate organizations
Bid and Call for Tender Support, we will work with you to review specific bids, and (within ethical bounds) use our industry and client knowledge to optimize your bid offering and presentation.
13. Support in qualifying prospects and call for tender situation
Marketing and position support: Based on our knowledge of the market, of your clients (and of your competitors) we initially review your product offering, marketing / sales approach and the commercial offering, and advise on a go to market strategy
14. Serve as a challenger/coach for pr board
Investment BSS Business Development Support
15. Test possible sales and distribution scenarios after initial Insight Program period
The fee depends on the chosen scope and duration of activities.
Investment BSS Insight Program Step 1 and 2 will be charged at normal daily rates. For Step 3 BSS generally works with a fixed monthly fee. The fee depends on the chosen scope of activities. Furthermore BSS likes to invest in relationships and
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For Public and Corporate Security Risk Management. Broadfield Security Services (BSS) was established in 2008 as an autonomous and independent Dutch consultancy company with an international dimension able to provide expertise in integral security issues. BSS is passionate about helping customers find the right balance between entrepreneurship, investment, profits, risks, safety and security, so as to enable them to grow and sustain a high quality business, one with a sense of responsibility for the environment in which it exists. With our unrivalled knowledge, we understand the business objectives and interests of all stakeholders. It is our view that Public & Corporate Security Risk Management should fully contribute to: –
Creating a safe living and business climate
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Minimising economic losses and business disruption
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Preserving integrity and reputation of organisations
BSS services portfolio: BSS Security Services; security risk management, crisis management, response, business continuity, change management and security technology & innovation BSS Integrity Investigations; preventive investigation, reactive investigation, compliance investigation and monitoring and fact-finding BSS Security Risk Management Academy; Security Risk Management Introduction Programme, SRM Leadership Introduction, Security Risk Assessment, Security Organisational Infrastructure, Security & Vital National Infrastructure, Change Management, Innovation and Security, Integrity Management, Security Quality Assurance, Emergency & Crisis Management and Business Continuity Planning. Security risk management should not be seen as being preventative: something that blocks or interferes with the development of organisational ambitions. Instead, it should be considered as an essential means by which business continuity is assured. It is through our understanding of this philosophy that the role of BSS is as a business enabler. To facilitate this within organisations we have developed an integrated and innovative approach to integrity issues, one that bridges the gap between a) integrity policy and implementation, and b) analysis, prevention and operational response. Experienced BSS researchers and specialists in safety and security can be of great organisational value with their unique combination of different services in the fields of crisis management, response, business continuity, change management, and security and technology innovation.
BSS helps you to safeguard the quality and continuity of your business interests.
As well as its own team, the founders of BSS have access to a large international network of security professionals with extensive experience in vital infrastructure, listed companies, defence and homeland security. Within the Netherlands, the BSS Association is the source of many different specialists, researchers and consultants. This is one of our strengths: our ability to rapidly create, flexible and capable teams for our clients.
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