Robert Kenedy College Catalog by Robson Jorge Salvador

E D U C A T I O N Q U A L I T Y S W I S S

� � � catalogue 2008-2009 � � � � � � � � � � � � � � � � � � � � � Master of Business Administration �

Mini MBA: T he University of Wales Post Graduate Certificate in Business Administration �

Master of Science in A d v anced I nformation Technology and Business Management �

A PARTNER COLLEGE OF THE

Post Graduate Certificate in Advanced Management for Bankers �

Post Graduate C ertificate in Project Management

About the College Robert Kennedy College was founded in 1998, as a private educational institution. The College is owned and operated by Robert Kennedy College & Co. GmbH. With professors graduated from some of the best Universities worldwide, and with students from 60 different countries we are a truly international establishment, offering Swiss Quality Education at distance, judiciously combined with optional residencies at the College’s premises in Zurich. Although the one-week residencies are optional they represent a unique opportunity for students to combine the online learning experience with a traditional class environment. Under the supervision of a Board of Governors we offer rigorous but flexible learning programmes, enhanced by state-of-the-art online e-learning technology. You are invited to review our catalogue, contact us for any further information or to schedule an admission interview at the College premises.

Student Centred Philosophy For RKC you are not just a student ID. You are part of our learning community-online. Whatever you are called - Richard, Douglas, Karin, Apostolos, or Francis we shall know you by your name. You and all other students and faculty are members of the RKC family engaged in the adult learning process. Together we are a team. An overriding objective of this team is to enable our College ever to improve the quality of education it offers - your education.

Small and Big All our students benefit from something very important: our personal attention. We are small enough to find the time for our students. Always. And we are small enough to improve and change the content of our courses quickly, following the latest education trends. Yet

we are big enough to offer you access to an electronic library with over 1,500,000 current articles from the top 400 business publications. Y o u can access them f r o m the comfort of your home or when you travel, with your laptop. Wherever you have a computer and an Internet access, the class is open for you.

State of the Art Technology In pursuit of its commitment to provide exemplary services to its students, the Robert Kennedy College has tailor-made, state-of-the-art software for online course delivery. Called “Online Campus”, it is an all encompassing, interactive and easyto-use software, which makes study-

ing online an enjoyable experience.

World Class Faculty RKC employs highly qualified faculty graduated from leading Universities like Harvard Business School, Stanford University, Oxford University, New York University, Wharton to name just a few.

Recognition RKC Academic programmes are Validated and awarded by the University of Wales. The University of Wales defines validation, as the process by which an awarding institution judges that a programme developed and delivered by another institution is of an appropriate quality and standard to lead to its award.

About the University The University of Wales, founded by Royal Charter in 1893, is a large and distinctive federal University currently comprising ten member institutions, whose activities it exists to support and which are closely involved in its governance. The University is the degree awarding authority for its member institutions and also for around 70 other higher education institutions both within the United Kingdom and overseas, with which it also enjoys close links. Annually, it awards almost 15,000 initial degrees and more than 4,000 higher degrees, making it the second largest degree-awarding body in the United Kingdom. Almost the full range of subjects is covered in its diverse range of institutions. Together, the member institutions of the University of Wales and its validated schemes of study result in a thriving student population of nearly 90,000 from all over the world. Collaboration, partnership and interdependence - tempered by recognition of the extent of the respective autonomy of the University and its members - are the essence of its Mission. The University’s broad strategic aim is to help create the conditions whereby its member institutions, as well as its own central academic units and services, achieve their full potential and maintain national and international academic excellence. In Wales, the University is a major national institution. It is committed to helping to fulfil the educational and economic needs of Wales and to supporting its linguistic, cultural, and national heritage. Looking beyond its distinctive Welsh responsibilities, the University is also committed to its international role and to enhancing it’s standing across the UK and overseas. The administrative centre of the

University of Wales is the University Registry. It provides administrative services in support of a wide range of federal activities on behalf of the member and associated institutions and the University’s Central Services. The Registry is also the administrative base for the University’s extensive UK and overseas validating activities. The University’s staffs, numbering approximately 145, are based here and at the University of Wales Press, the Centre for Advanced Welsh and Celtic Studies and Gregynog, the University’s conference centre, near Newtown in Powys. More information is available at the University of Wales website ww.wales. ac.uk

Validation and Accreditation After successfully completing your studies for an academic degree at the Robert Kennedy College, you will receive a degree from the University of Wales, which is duly accredited by the British Government by means of a Royal Charter.

University of Wales degrees are recognised worldwide The University of Wales defines validation, as the process by which an awarding institution judges that a programme developed and delivered by another institution is of an appropriate quality and standard to lead to its award. While the majority of the University’s students study in Wales, the Univer-

sity’s very successful and highly regarded international validation operation is also an important dimension of its work. This enables overseas institutions to offer the University of Wales degree at an equivalent standard to the degree offered in Wales itself. Validation is important in fostering links between Wales and other countries and many of the University’s graduates are now in positions of influence overseas. Last year, more than 11,000 students were registered on validated courses of the University of Wales and nearly 2,500 graduated with the University’s degree. Altogether, more than 33,000 students have been awarded degrees since the validation operation began in 1975. The maintenance of academic standards is of paramount importance for validated courses, as it is for courses offered within Wales. The University is rightly regarded as a role model in this respect. Its processes compare very favourably with those of other institutions in the UK and the positive report received following a recent independent review, favourable audit reports from the Quality Assurance Agency and the University’s reputation overseas attest clearly to the high esteem in which its validation work is held. The University’s validation operation is managed and operated by its Validation Board and Unit, which evolved from a special Board established to approve degree schemes for the training of schoolteachers in Wales. Degree and Diploma programmes are validated following an extensive process of evaluation and all validated programmes are subject to rigorous quality assurance mechanisms to ensure that they are operating at the requisite academic level.

Master of Business Administration

“Y

our critical strategic advantage makes the difference between being a successful manager with superior performance and being the unsuccessful manager whose job is insecure. Your power within the company and your influence over clients depends on your ability to create competitive strategies. With every product and service, you must set yourself apart from the competition.“ An MBA can help you in consolidating your business knowledge and reach new professional heights. Learn at Switzerland’s Premier Private College and graduate from the second largest British University with students from 92 different countries and 90 places per year: are you ready for the challenge?

Duration: Minimum 2 years – Maximum 5 years Delivery Method: 99% Online via “Online Campus” with intensive class discussion and collaboration 1% in a one-week compulsory residency. The College organises 3-4 residencies per year therefore you do have many opportunities to meet the mandatory residential requirements. You can opt to take more than one residency if you like. Places: Strictly limited to 60 per term. Tuition Fees: Tuition Fees: 14’000 CHF (Swiss Francs) includes library access, Online Campus, graduation fees, UoW matriculation fees. Payable in no-interest, easy installments. These fees are for the full programme including all courses and the final dissertation. Not included in these fees: Residency in Switzerland (one is compulsory) 1’000 CHF (Swiss Francs). Some Textbooks are not included (approximate cost 450-600 Swiss Francs).

Selectivity Ratio: 60% of the applicants are invited for an admission interview. Out of 7 applicants one is admitted to the MBA. Majors and Specialisations: Over 15 specialisations to choose from. See the full list of Online MBA Majors and Specialisations at www.college. ch Terms: Four terms per year (Winter, Spring, Summer (on campus Residency) and Autumn) Accreditation: This Programme is Validated and Awarded by t h e University of Wales. After successfully completing your studies at the Robert Kennedy College, you will receive a degree from the University of Wales, which is duly accredited by the British Government by means of a Royal Charter. University of Wales degrees are recognised worldwide.

Admission Requirements Applicants for the RKC Online MBA must have the following: Either: (minimum entry qualifications) A degree or postgraduate qualification in business, awarded by a recognised U.K. academic body or its equivalent according to the British Council Education Guide, together with appropriate experience of at least 2 years in a management position; OR Such professional qualifications as may be deemed by the University of Wales as equivalent, together with appropriate experience of at least 3 years in a management position; OR A Bachelor degree in a non-business field and at least 5 years of business

related experience in a management position, OR A candidate without the necessary academic qualifications may offer as an admission qualification, evidence of a minimum of 5 years appropriate experience (normally managerial experience). Such a candidate may be admitted if deemed by the University of Wales, on advice from the Dean of School, to be capable of both succeeding on and contributing to the course. Admission applications must be accompanied with a certificate of competency in the English language

from a recognized institution or programme. English language requirements for non-English speaking students are a minimum IELTS score of 6.5 or minimum TOEFL score of 600, or other evidence of English language abilities at this level.

Progamme Outline The Scheme has been designed to meet the Online MBA Aims in a flexible manner that can be tailored to the individual preferences of each student. The MBA requires you to complete 8 courses plus a final project The Online MBA programme

consists of the following modules: Power Learning for Managers Stage 1 - Eight taught modules 4 core subjects - mandatory I. Organisational Behaviour II. Financial Management III. Entrepreneurship IV. Marketing Management 3 electives (Three electives, of which at least one must be a residency) Electives (choose two) I. Management of Technological Change II. eBusiness III. Applied Leadership IV. International Business Manage-

ment V. Project Management Residential Electives (choose at least one) I. Michael Porter on Corporate Strategy and Competitiveness (residency) (offered in affiliation with The Institute for Strategy and Competitiveness at Harvard Business School II. The Art of Business (residency) III. Investment Management (residency) Capstone - mandatory I. Strategic Management Stage 2 - Individual dissertation Dissertation work

The Certificate of Business Administration is awarded to candidates who have completed 60 credits (4 modules), while the Diploma of Business Administration is awarded to candidates who have completed 120 credits (all 8 modules, including a residency elective) but have been unable to complete the dissertation. Students who achieve 180 credits in total and thus successfully completed the dissertation exit with the award of Master of Business Administration. The total study time is based on the notion of 10 hours study per credit. For the 15-credit modules, the study time requirement is usually divided as follows: I. 50 hours textbook and other reading matter; II. 45 hours case preparation; III. 40 hours case and other class discussion on-line; IV. 15 hours interim and final exam preparation. Where the requirements differ from this standard, the rationale is made clear to students. The dissertation is an exception to this general principle, requiring a total of 600 hours of largely independent study time and a degree of direct supervisor contact, as follows: I. 25 hours direct supervisor contact II. 500 hours independent studies hours III. 75 hours directed studies hours. There is no average course within our MBA programme. We are bound to provide an outstanding learning experience and there isn’t a better way to achieve this aim than with outstanding courses. Not only have these been carefully crafted by professors graduated from the best business schools (like Oxford University, Harvard Business School, New York University and Wharton just to give you a glimpse) but they are all meant to make yourself a more successful and efficient manager. There are also no old fashion exams in our courses but real life case studies and essays that let you think critically about your company and your own career. All this might seem too glossy but there is one catch: we don’t accept average candidates and only individuals as outstanding as our values

can find their way toward admission at the Robert Kennedy College.

COURSE DESCRIPTIONS Power Learning for Managers The prelude to your MBA programme is our PLM module. As a roadmap to your journey, this module provides you with the essential skills to success in the MBA with a wide array of power learning tools for today’s business managers. This course differs slightly from the others because, in preparation for the first core module, you have more flexibility on your assignment and schedule: this course starts every month and lasts four to six weeks. Among the unique set of outcomes provided during this module we can count writing for business, managing your time and career effectively, becoming a successful manager, solving business problems and achieving superior performance in a virtual team. In addition to these managerial concepts we will also gently introduce you to the assessment system and the case method. You will have access to sample assignments with clear do’s and don’ts to ensure your personal success in the MBA.

These are of course backed by the core taught concepts which feature: group dynamics, motivation and leadership, group behaviour, communication, power, conflict and prejudice in the workspace, organisational culture and how to manage and understand change within the organisation. This course is led by Prof. Benedicta Lusk, an MBA graduate of the Peter F. Drucker School of Management.

Entrepreneurship Dean Costa will unveil to you the marvels of creating and managing your own enterprise. But this course isn’t meant to be of exclusive interest to entrepreneurs or budding business owners. It will help you better understand your role and, why not, open to you the possibility of starting your own business if you haven’t already done so. Topics like entrepreneurship redefined, the dark side of entrepreneurship, budgeting, fast tracked business growth, strategic marketing, capital raising strategies, management control and creative innovation make this course a valuable component of your MBA. Enriched with videos from the Sloan School of Management at the MIT and by a business plan competition that forms the final assessment, this course is set to provide you with a stimulating and challenging experience.

Organisational Behaviour

Financial Management

The way people are managed within organisations plays a paramount role in corporate success. In a fast changing organisational landscape we take into account impacting factors like social, technological, economic, environmental, political and legal considerations. With a variety of real life case studies you will be asked to make decisions, which will inevitably influence the (work) life of your employees.

Business is about profit and there can only be sustainability with a proper knowledge of effective financial management. Oxford and Harvard Business School graduate Prof. David Duffill will ex-

pand and reinforce your knowledge of financial accounting, management accounts, budgeting and financing. Once again, the course leader isn’t just crunching numbers but will link each and every topic to real financial situations where you, as the manager in chief, have to assess the financial performance of successful corporations and develop sharp analytical skills with tools like decision tree analysis. Financial Management is about successful financial results and at the end of this course you will not only know the basics, but you will be in the position to master each and every component of superior financial management and analysis.

way and you need to act now. Making the right decision will make your business blossom. Taking the wrong steps will lead to painful failure. This might not be distant from your current or future situation and this course is a real scenario on applied leadership where, after mastering concepts like team turnaround, leadership that gets results, leadership planning, renewal and reflective leadership, you will be able to take sharp actions. You will be judged by both your classmates and veteran leader Dennis Crossen, a graduate of Drexel University and Oxford University.

Marketing Management

Management of Technological Change

redefine the boundaries of retailing, manage the sales of an online computer mega store, and learn how to focus on your customer. Seems like a bold prediction but it is just the content of marketing management directed by a marketing management extraordinaire: Prof. Freddy Nager. The teaching of market segmentation, environment, research, innovative sales system, international marketing and policy planning and implementation will make sure that your view of marketing will never be the same. A concrete marketing plan for your company or your own business will be your final assessment providing you with flexibility and effective learning results which you can assess and apply in no time.

nology. Tomorrow’s managers need to understand the importance of innovation and diffusion of technology in an intensely competitive business environment and to be aware of the various strategies available to reap the benefit of innovation. Beyond the basics you will be exposed to innovative capabilities, implementing development strategies that take into account technological changes, and the integration of technology and strategy. Intel, Eli Lilly and other disruptively innovative applications will demonstrate how technological change can be exploited to your exclusive benefit. Inventor Edwin C. Rodin-Brown will share his genius with class participants, geek or not.

eBusiness Technology has reshaped the way you work, live and communicate on a daily basis. With an assessment of today’s latest electronic business this course will open the doors to new concepts like electronic marketing, e-business planning, technology and strategy, business-to-business marketplaces and collaboration, and discuss the various aspects of digital innovation. Cases like Dell, Amazon.com and eBay will reveal the DNA of successful eBusinesses and provide you with valuable ideas to exploit the full potential of digital based business.

International Business Management You will reinvent the airline business, Nothing else evolves as fast as tech-

What are the boundaries of your market? In today’s fast changing economy there are no boundaries beside the ones of your own imagination. International trade, international business operations and global marketing are not topics to be taken lightly. With case studies from leading multinational corporations like Procter & Gable, Pepsi Cola, Virgin Airlines and Citibank you will get an inside look at the way these giants conduct their business successfully outside their main market and conquer new business landscapes on an international level. Essentially, you will not only learn to deal with international operations but you will start thinking internationally. Thinking big to achieve big.

Applied Leadership You are the CEO and you are finally in control. But things do not run your

Michael Porter on Corporate Strategy and Competitiveness Designed by the world’s widely recognised authority, Prof Michael Porter, and taught at RKC by Prof David Duffill, this course allows you to benefit from the exclusive videos and teaching of the Harvard Business School. “MicroeconomicsofCompetitiveness: Firms, Clusters, and Economic Development (MOC) is a university- wide graduate course offered to students from around the Harvard University community including the Harvard Business School, the Kennedy School of Government, and other Harvard graduate programs. The course has been created in a multiyear development effort by Professor Michael E. Porter and the staff and affiliates of the Institute for Strategy and Competitiveness at Harvard Business School. The MOC course explores the determinants of competitiveness and successful economic development viewed from a bottom-up, microeconomic perspective. While sound macroeconomic policies, stable legal and political institutions, and improving social conditions create the potential for competitiveness; wealth is actually created at the microeconomic level. The sophistication and productivity of firms, the vitality of clusters, and the quality of the business environment in which competition takes place, are the ultimate determinants of a nation’s or region’s productivity.” This course has a mandatory one-week residency in Zurich, Switzerland. It is held in cooperation with The Institute for Strategy and Competitiveness at Harvard Business School http://www. isc.hbs.edu/MOC_universities.htm

The Art of Business An ancient Chinese master; an imminent battle; an overwhelming victory or a tragic defeat? Based upon Sun Tzu’s “The Art of War” this course lead by Dean Costa will increase your knowledge in areas like leadership, competitive assessment, decision making and execution

and more essentially how to assess and build a long lasting competitive strategic advantage. If business is at times similar to a war, this course is about winning. And not a simple victory, but winning the war without fighting any battle. This course has a mandatory one-week residence in Zurich, Switzerland.

Investment Management The successful management of financial assets, be they of an individual, a small business or a large corporation demands a knowledge of financial markets, how they operate, what instruments and investment vehicles are available, and what macro-economic forces are acting upon them. This module is designed to provide a broad understanding of financial markets (as distinct from a narrow specialist approach) but with sufficient details of their many components so that students can make their own investment decisions and interact with their specialist advisers. Investment Management is designed around six axes: •• Basic concepts: risk/reward, volatility, yield curves, exchange rates, spreads, carry, Libor and other key interest rates, liquidity •• Investment instruments: equities, fixed-income, money markets, derivatives, options, real property. Primary versus secondary markets •• The various actors: banks, brokers, fund managers, hedge funds, private equity/venture capital •• The authorities: central banks, Ministries of Finance/National Treasuries, regulatory authorities, sovereign investment funds •• Macro-economic concepts: balance of payments, inflation, global rebalancing, exchange rates and reserve currencies •• Building a portfolio: the mix of securities and currencies to reflect risk/reward, time horizon and degree of liquidity Students successfully completing the module will be able to make basic investment decisions for their own account or for their business. They will

also master the technical concepts and terminology to be able to draw maximum benefit from their specialist advisers.

Strategic Management Do you really think strategically? Is your strategy sustainable and well formulated? How would you implement your newly formulated strategy? If you think you know the answer to these questions, you might discover that you didn’t really know the real answer until the end of this course. If you think you don’t know the right answer, no worries: Prof David Duffill will be glad to provide crystal clear explanations. Not only will you learn about strategy formulation context, content, and its effective implementation but also you will be exposed to failures like the one of Enron with the award winning video case produced by the Darden School of Management. Successful strategies like the ones of Ryanair, Kellogg, and Monsanto as well as traditional analytical tools like Porter’s five forces model will serve as platform for your innovative thinking endeavours. There is only one thing worse than no strategy: a badly formulated or executed strategy. As the last course of your MBA, we will go the extra mile to ensure your correct understanding of effective, innovative and sustainable business strategies

Aims and Learning Outcomes The Online MBA at RKC is a generalist programme that provides professionals with the education they will need in challenging and demanding positions. It aims to produce qualified professionals equipped with the full range of skills needed to lead successful businesses in a global environment characterised by constant change. The overall design aims of the Online MBA programme are to: I. Provide an underpinning of both the knowledge and skills needed

by senior managers at the strategic management level so that students can contribute to and improve the achievement of their organisation’s strategic objectives; I. Provide an analytical and multiperspective framework, to enable students to recognise, identify and evaluate key management issues which critically impact on organisational performance and strategic direction; I. Enhance the student’s ability to integrate into the strategic thinking, direction setting, planning and operation of the organisation; I. Develop the students’ ability to analyse management issues of relevance to their work by undertaking a piece of research which

culminates in the completion of a dissertation; I. Provide an opportunity for participants to make a contribution to the body of knowledge and understanding in the area of strategic management; I. Encourage holistic thinking within the areas of Management and Business.

Learning Outcomes On completion of the programme, students should be able to demonstrate: I. Knowledge, understanding and skills appropriate to effective performance at senior management level in the following areas Market-

ing Management Organisational Behaviour Corporate Finance Managerial Economics; I. An understanding of the context within which strategic activity occurs and its role in achieving organisational objectives; I. Advanced research and consultancy skills; I. Contribution to organisational success by developing, delivering and managing high quality personnel and development policies. The Online MBA programme fits within the overall mission of Robert Kennedy College: to provide academic excellence in online distance education for students worldwide, through appropriate application of leading edge technologies.

Mini MBA: The University of Wales Post Graduate Certificate in Business Administration Mini MBA at a Glance Why a Mini MBA at RKC? Course Descriptions Aims and Learning Outcomes Admission Unsure if the full MBA might fit within you busy life? Not ready to commit to the full MBA programme? The University of Wales Post Graduate Certificate in Business Administration might be the right answer to your educational needs. This innovative mini MBA gives you the chance, after completing the four required courses, to decide between receiving an internationally recognised Post Graduate Certificate in Business Administration or continue with the regular University of Wales MBA at Robert Kennedy College.

With a smaller financial and time commitment you still keep your future open to new heights. Duration Minimum 6 months - Maximum 2 years Delivery Method - 100% Online via OnlineCampus with intensive class discussion and collaboration Places Strictly limited to 90 per term. Ranking Robert Kennedy College has been successively listed among the Top Online MBA's in the World in Financial Times 2007 and 2008 Distance Learning Survey. Tuition Fees 5,500 CHF (Swiss Francs) includes libraries access, OnlineCampus, graduation fees, UoW matriculation fees. Payable in installments with no interest fees.

These fees are for the full programme including all courses. Not included in these fees: . Some Textbooks are not included (approx cost 150-300 Swiss Francs). Important Notes After completing the four courses you can decide either to transfer to the University of Wales MBA at Robert Kennedy College (and pay the relevant transfer fees of 9000 CHF payable in interest free installments) OR exit with the internationally recognised Post Graduate Certificate in Business Administration awarded by the Federal University of Wales. You cannot receive two awards (The PGC + the regular MBA). The award is “ Post Graduate Certificate in Business Administration”. Mini MBA is just a brand name to differentiate this programme but will not be specified on the certificate or the transcript of academic records.

Selectivity Ratio 60% of the applicants are invited for an admission interview. Out of 7 applicants one is admitted to the PGC in Business Administration. Terms Three terms per year (Winter, Spring and Autumn) Accreditation This Programme is Validated and Awarded by the University of Wales. After successfully completing your studies at the Robert Kennedy College, you will receive a degree from the University of Wales which is duly Accredited by the British Government by means of a Royal Charter. University of Wales degrees are recognised worldwide. To verify this you can visit the main University of Wales website at www.wales.ac.

The University of Wales Post Graduate Certificate in Advanced Management for Bankers Exclusively at Robert Kennedy College We are looking for 35 banking leaders who are anxious to enhance their current knowledge with a Post Graduate Certificate in Advanced Management for Bankers from the second largest British University: The University of Wales. The 35 places in this programme are reserved for talented, motivated, innovative and enthusiastic individuals. In short we are looking for 35 winners. Are you ready for the challenge? If you are, we might be looking just for you.

expectations, and the decreasing importance of geography in competition all affect the fortunes of each institution. This program is designed to meet the continuing education needs of banking executives to ensure they keep pace with the risks and opportunities of these changes. With a myriad of certifications from multiple institutions, the Advanced Management for Bankers (AMB) qualification is simply differentiated with a set of distinctive characteristics: a

Introduction The banking industry faces an era of continuing change. New technologies, new regulations, new customer

It is one of the few University based qualification for bankers. It is awarded by the University of Wales, the second largest British University in terms of full time students, and as such it is recognized worldwide; Its focus is on advanced management, not on finance or technical

aspects of banking. It is meant to give you the tools to fulfill the requirements of leadership positions in the banking industry, to think through the overall strategic aims of your bank, or how to make your unit, branch or department successful. It will also put you in a better position to develop a more thorough understanding of client needs; It is delivered via online learning: the only optional residential requirement is a 3 days “The Art of Banking” executive course. If you have already completed this Art of Banking course you can continue toward your Post Graduate Certificate with the full benefits of our innovative online delivery method with minimal career disruption; It is cost and content competitive. With professors graduated

from some of the world’s finest business schools including Oxford University, Harvard Business School, Stanford University and New York University you will benefit from the personalized attention of a small Swiss Private College and the wide recognition of UK’s second largest State University. The tuition fees can be paid in interest-free installments. In this case you can even achieve the certification without a sponsor.

Why Attend? In a very competitive working environment such as the banking world, knowledge plays a very important role. Whilst the internal bank training covers very well aspects like products development, regulations, financial systems and pretty much everything on traditional banking, this programme is focused on management. On how to effectively succeed in your strategy, in leading your team and achieving superior performance on both a personal and organizational level.

Secondly, the Post Graduate Certificate in Advanced Management for Bankers is the ideal way to consolidate your credentials both on a pre or post MBA level. It is a new, distinctive programme with a postgraduate certification issued by the University of Wales, one of the traditional Federal Universities founded in 1892. We welcome applicants, who are highly motivated in achieving new important heights in their banking careers. Previous Participants in the Art of Banking Executive Course (June 2006) 100% of the participants would recommend the course to colleagues 20% of the participants rated the course good 80% of the participants rated the course as very good

Programme Details at a Glance Duration: 6 to 12 Months Award: Post Graduate Certificate in Advanced Management for Bankers Accreditation: The programme is validated by the University of Wales. The final certificate is awarded by the Federal University of Wales, which is duly accredited by the British Government by means of a Royal Charter. The UOW certificate is recognized worldwide. Cost: For Art of Banking Alumni 4000 Swiss Francs. For non-AOB alumni 5000 Swiss Francs. The cost includes online ma-

terial, University of Wales matriculation and graduation fee and tuition for all the four modules. Special rates are available if you join with a colleague from the same institution. The tuition fees are payable in instalments without any interest: Sample Payment Plan Deposit when you start: 1000 Swiss Francs and pay every month for the following five months 600 Swiss Francs.

Programme Modules Total Four Modules You can take 2 modules within the same trimester (e.g 2 modules in a term and finish in 6 months) or proceed at a 1 module per term (e.g. 4 modules in 4 trimesters) Module 1 Organizational Behaviour Module 2 International Investment Banking Module 3 The Art of Banking (with 3 days residency at Zurich or Davos, Switzerland) Module 4 Strategic Management

Course Descriptions There is no average course within our Post Graduate Certificate in Advanced Management for Bankers programme. We are bound to provide an outstanding learning experience and there isn’t a better way to achieve this aim than with outstanding courses. Not only have these been carefully crafted by professors

graduated from the best business schools (like Oxford University, Harvard Business School, New York University and Wharton just to give you a glimpse) but also they are all meant to make you a more successful and efficient manager. There are also no old fashion exams in our courses but real life case studies and essays, which let you, think critically about your company and your own career. All this might seem too glossy but there is one catch: we don’t accept average candidates and only individuals as outstanding as our values can find their way toward admission at the Robert Kennedy College.

outcomes provided during this module we can count writing for business, managing your time and career effectively, becoming a successful manager, solving business problems and achieving superior performance in a virtual team. In addition to these managerial concepts we will also gently introduce you to the assessment system and the case method. You will have access to sample assignments with clear do’s and don’ts to ensure your personal success in the AMB.

Power Learning For Managers

The Art of Banking (with optional residency in Zurich or Davos)

The prelude to your AMB programme is our Power Learning for Managers module. As a roadmap to your journey, this module provides you with the essential skills to success in the AMB with a wide array of power learning tools for today’s business managers. This course differs slightly from the others because, in preparation for the first core module, you have more flexibility on your assignment and schedule: this course starts every month and lasts four to six weeks. Among the unique set of

An ancient Chinese master; an imminent battle; an overwhelming victory or a tragic defeat? Based upon Sun Tzu’s “The Art of War” this course lead by Dean Costa will increase your knowledge in areas like leadership, competitive assessment, decision making and execution and more essentially how to assess and build a long lasting competitive strategic advantage. If banking is at times similar to a war, this course is about winning. And not a simple victory, but winning the

banking war without fighting any battle.

Investment Management (with optional residency in Zurich) With over 30 years of experience in the field Dr. Roy Damary M.A. (Oxford), MBA (Harvard Business School, Baker Scholar) introduces you to the world of successful investments. Investment Management is designed around six axes: Basic concepts: risk/reward, volatility, yield curves, exchange rates, spreads, carry, Libor and other key interest rates, liquidity Investment instruments: equities, fixed-income, money markets, derivatives, options and real property. Primary versus secondary markets The various actors: banks, brokers, fund managers, hedge funds, private equity/venture capital The authorities: central banks, Ministries of Finance/National Treasuries, regulatory authorities, sovereign investment funds Macro-economic concepts: balance of payments, inflation, global rebalancing, exchange rates and reserve

currencies Building a portfolio: the mix of securities of currencies to reflect risk/ reward, time horizon and degree of liquidity Students successfully completing the module will be able to make basic investment decisions for their own account or for their business. They will also master the technical concepts and terminology to be able to draw maximum benefit from their specialist advisers.

Organisational Behaviour The way people are managed within organisations plays a paramount role in corporate success. In a fast changing organisational landscape we take into account impacting factors like social, technological, economic, environmental, political and legal considerations. With a variety of real life case studies you will be asked to make decisions, which will inevitably influence the (work) life of your employees. These are of course backed by the core taught concepts which feature: group dynamics, motivation and leadership, group behaviour, communication, power, conflict and prejudice in the workspace, organisational culture and how to manage and understand change within the

organisation. This course is led by Prof. Benedicta Lusk, an MBA graduate of the Peter F. Drucker School of Management.

AMB, we will go the extra mile to ensure your correct understanding of effective, innovative and sustainable business strategies.

Strategic Management

Aims

Do you really think strategically? Is your strategy sustainable and well formulated? How would you implement your newly formulated strategy? If you think you know the answer to these questions, you might discover that you didn’t really know the real answer until the end of this course. If you think you don’t know the right answer, no worries: Prof. David Duffill will be glad to provide crystal clear explanations. Not only will you learn about strategy formulation context, content, and its effective implementation but also you will be exposed to failures like the one of Enron with the award winning video case produced by the Darden School of Management. Successful strategies like the ones of Ryanair, Kellogg, and Monsanto as well as traditional analytical tools like Porter’s five forces model will serve as platform for your innovative thinking endeavours. There is only one thing worse than no strategy: a badly formulated or executed strategy. As the last course of your

The overall design aims of the Post Graduate Certificate in Advanced Management for Bankers programme are to: Provide an underpinning of both the knowledge and skills needed by managers in the field of International Management and Strategic Management, so that students can contribute to and improve the achievement of their organisation’s strategic objectives; •• Provide an analytical and multiperspective framework, to enable students to recognise, identify and evaluate key management issues, which critically impact on organisational performance and strategic direction in the context of International Banking; •• Develop the students’ ability to analyse banking management issues of relevance to International Banking by undertaking critical evaluation and appraisal appropriate experience (normally managerial experience). Such a candidate may be admitted if deemed by the University of Wales, on advice from the Dean of School, to

be capable of both succeeding on and contributing to the course. In addition to these qualifications, •• the candidate must have at least 2 years of banking related experience. Admission applications must be accompanied with a certificate of competency in the English language from a recognized institution or programme. English language requirements for non-English speaking students are a minimum IELTS score of 6.5 or minimum TOEFL score of 600, or other evidence of English language abilities at this level. of specific case scenarios; •• Provide an opportunity for participants to make a contribution to the body of knowledge and understanding in the area of Advanced Management for Bankers; •• Encourage holistic thinking within the areas of Advanced Management for Bankers;

Intended Learning Outcomes – Programme Completion On completion of the Post-Graduate Certificate in Advanced Management for Bankers programme successful students should be able to demonstrate: - A systematic understanding of relevant knowledge about management and it’s external context; - The application of relevant knowledge to a range of complex situations taking account of Management techniques and their

relationship and interaction with other areas of the business or organisation; - A critical awareness of current issues in banking management which is informed by leading edge research and practice in the field; - An understanding of appropriate Management techniques sufficient to allow detailed investigation into relevant business and management issues; - Ability to acquire and analyze data and information, to evaluate their relevance and validity, and to synthesize a range of information in the context of new situations; - Conceptual understanding that enables the student to evaluate the rigour and validity of published research and assess its relevance to new situations; - Extrapolate from existing research and scholarship to identify new or revised approaches to practice. - Ability to conduct research into banking management issues that requires familiarity with a range of business data, research sources and appropriate methodologies, and for such to inform the overall learning process; Ability to communicate effectively both orally and in writing, using a range of media.

Admission Requirements Applicants for the RKC Post Graduate Certificate in Advanced Management for Bankers must have the following: Either: a) A degree or postgraduate qualification in business, awarded by a rec-

ognised U.K. academic body or its equivalent according to the British Council Education Guide; OR 1 b) Such professional qualifications as may be deemed by the University of Wales as equivalent; 2 OR 3 c) A Bachelor degree in a non business / non banking field; 4 OR 5 d) A candidate without the necessary academic qualifications may offer as an admission qualification, evidence of a minimum of 3 years appropriate experience (normally managerial experience). Such a candidate may be admitted if deemed by the University of Wales, on advice from the Dean of School, to be capable of both succeeding on and contributing to the course. In addition to these qualifications, the candidate must have at least 2 years of banking related experience. Admission applications must be accompanied with a certificate of competency in the English language from a recognized institution or programme. English language requirements for non-English speaking students are a minimum IELTS score of 6.5 or minimum TOEFL score of 600, or other evidence of English language abilities at this level.

The University of Wales Post Graduate Certificate in Project Management Exclusively at Robert Kennedy College

e are looking for 35 leaders anxious to enhance their current knowledge with a Post Graduate Certificate in Project Management from the second largest British University: The University of Wales. The 35 places in this programme are reserved for talented, motivated, innovative and enthusiastic individuals. In short we are looking for 35 winners! Are you ready for the challenge? If you are, you might be precisely the person we are looking for. In today’s competitive environment, every major organization is looking to hire and retain managers who are able to execute projects on time and within a budget. With a myriad of certifications from multiple institutions, the Post Graduate Certificate in Project Management (PMG Project Manager Graduate) qualification is simply differenti-

ated by a set of distinctive characteristics: a It is one of the few University based qualification for project managers and is awarded by the University of Wales, the second largest British University, and as such it is recognized worldwide; b It has a practical orientation with real life cases and assessment by essays. In lieu of focusing on traditional exams, it is assessed through assignments which are directly relevant to your current career and existing projects; c It is delivered entirely via online learning: you can achieve your Post Graduate Certificate in Project Management with the full benefits of our innovative online delivery method with minimal career disruption; d There is no need to travel for exams or assessment: every assessment can be delivered online; e It is cost and content competi-

tive. With professors who have graduated from some of the world’s finest colleges including Oxford University, Harvard Business School, Stanford University and New York University you will benefit from the personalized attention of a small Swiss Private College and the wide recognition of UK’s second largest State University. The Cost of the programme can be paid in interestfree installments. In this case you can even achieve the certification without a sponsor.

Why Attend In a very competitive working environment such as the management world, knowledge plays a very important role. Whilst internal training covers some areas of project management, our Post Graduate Certificate in Project Management allows you to certify

your knowledge in the field from the UK’s second largest University. It is a new, distinctive programme with a post graduate certification issued by the University of Wales, one of the traditional Federal Universities founded in 1892. We welcome applicants who are highly motivated to achieving important new heights in their careers. Programme Details at a Glance Duration: 6 to 12 Months Award: Post Graduate Certificate in Project Management (PMG Project Management Graduate) Accreditation: The programme is validated by the University of Wales. The final certificate is awarded by the Federal University of Wales, which is duly accredited by the British Government by means of a Royal Charter. The UOW certificate is recognized worldwide. Cost: 5000 Swiss Francs. The cost includes online material, University of Wales matriculation and graduation fee and tuition for all the four modules. Special rates are available if you join with a colleague in the same organization. The tuition fees can be paid in interest-free installments: Sample Payment Plan Deposit on starting: 1400 Swiss Francs and pay every month for six months 600 Swiss Francs.

PROGRAMME CONTENT Total Four Modules You can take 2 modules within the same trimester and finish in 6 months or proceed at a 1 module per term and finish after 4 trimesters

Contemporary Project Management The aim of the module is to develop an understanding of the evolution of contemporary project management, and to offer a theoretical and practical perspective on critical factors for the successful management of

projects, providing participants with a comprehensive insight into the realities of project management processes in a variety of contemporary organisational settings.

The Strategic Context of Project Management

management depends upon a blend of the appropriate techniques and advanced behavioural skills. The aim of the module is to provide students with the ability to select the appropriate methodologies to structure problems on the conceptual level

Defining Excellence in Project The aim of the module is to offer a Management theoretical and practical perspective on critical factors or successful strategic management of projects and to provide participants with a comprehensive insight into the realities of project management, enabling participants to identify best practices to provide a source of competitive advantage

Project Planning and Control The principles of project management are applicable at all levels of the project hierarchy, ranging from individual work packages through to the provision of a single point of responsibility on behalf of the client. Different techniques and skills are applicable at different levels. At the work package level, the emphasis will lie in ensuring on-site production within specified constraints of time, cost and quality. At the strategic level, the emphasis will lie in managing the evolving interface between the client and the project. Irrespective of the level of application, effective project

Monitoring and evaluation are an integral part of each phase/step of the project life cycle. There must be measurable goals when the project is defined and measurable milestone in the project plan. During the implementation of the plan monitoring will show to what extent one has reached the goals and targets. At the closing of the project the evaluation can be expressed in terms of predetermined and accomplished goals. The success of a project management requires achievement of an accepted ‘end-state’ as defined in the approved project plan. This module introduces appraisal methodologies and skills in project evaluation and revue, project termination and handover.

Aims The overall design aims of the Post Graduate Certificate in Project Management programme are to: •• Provide an underpinning of both the knowledge and skills needed by managers in the field of project

Intended Learning Outcomes Programme Completion

management, so that students can contribute to and improve the achievement of their organisation’s strategic objectives; •• Provide an analytical and multiperspective framework, to enable students to recognise, identify and evaluate key management issues, which critically impact on organisational performance and strategic direction in the context of project management; •• Provide an opportunity for participants to make a contribution to the body of knowledge and understanding in the area of Project Management; •• Encourage holistic thinking within the areas of Project Management •• Provide students with a stimulating, educational and professional programme of study to develop competent, versatile, enterprising, and self-reliant managers. •• Motivate and equip students to play a leading role in project management, engage effectively in improving the process through which companies, practices and projects are managed. •• Offer opportunities for flexibility of study for individual students, both UK and international, in relation to their own circumstances, interests, or career. •• Provide a balanced mix of challenge and support as students build and place in context their knowledge base, understanding, and skills; and offer opportunities to re-evaluate these in new contexts and in the light of additional evidence.

On completion of the Post-Graduate Certificate in Project Management programme successful students should be able to demonstrate: •• A systematic understanding of relevant knowledge about Project Management and it’s external context; •• The application of relevant knowledge to a range of complex situations taking account of Project Management techniques and their relationship and interaction with other areas of the business or organisation; •• A critical awareness of current issues in project management which is informed by leading edge research and practice in the field; •• An understanding of appropriate Project Management techniques sufficient to allow detailed investigation into relevant business and management issues; •• Conceptual understanding that enables the student to evaluate the rigour and validity of published research and assess its relevance to new situations; •• Ability to conduct research into project management issues that requires familiarity with a range of business /organisational data research sources and appropriate methodologies, and for such to inform the overall learning process; •• Ability to communicate effectively both orally and in writing, using a range of media. •• To apply variance and unpredictability within projects and integrate work into the of the wider economic, market and social environment in relation to professional practice; •• To recognise the role of ethical and value judgments in social, economic and technological contexts, and identify their source, effect and use in arriving at sustainable decisions and ethical so-

lutions; •• To synthesise information from different sources and disciplines and apply it in innovative ways, postulating realistic solutions to current limits of understanding.

Admission Requirements Applicants for the RKC Post Graduate Certificate in Project Management must have the following: Either: (minimum entry qualifications) a. A degree or postgraduate qualification in business, awarded by a recognised U.K. academic body or its equivalent according to the British Council Education Guide; OR b. Such professional qualifications as may be deemed by the University of Wales as equivalent, together with appropriate experience of at least 3 years in a management position; OR c. A Bachelor degree in a non business / IT field and at least five years of business or IT related experience in a management position, OR d. A candidate without the necessary academic qualifications may offer as an admission qualification, evidence of a minimum of 5 years appropriate experience (normally managerial experience). Such a candidate may be admitted if deemed by the University of Wales, on advice from the Dean of School, to be capable of both succeeding on and contributing to the course. Admission applications must be accompanied with a certificate of competency in the English language from a recognized institution or programme. English language requirements for non-English speaking students are a minimum IELTS score of 6.5 or minimum TOEFL score of 600, or other evidence of English language abilities at this level.

The University of Wales M.Sc. in Advanced Information Technology and Business Management

e are looking for 45 leaders willing to enhance their current knowledge with a Master of Science (M.Sc.) in Advanced Information Technology and Business Management from the second largest British University: The University of Wales. The 45 places in this programme are reserved for talented, motivated, innovative and enthusiastic individuals. In short we are looking for 45 winners. Are you ready for the challenge? If you are, you might be precisely the person we are looking for.

Introduction With an IT background you are probably considering either continuing your education in the area of Information Technology or alternatively, Business with an MBA. Why not both? This new interdisciplinary programme gives you the unsurpassed benefit of both worlds with several advantages: a) It is one of the few interdisciplinary programs in both Information Technology and Business. It is awarded by the University of Wales, the second

largest British University, and as such it is recognized worldwide; b) It has a practical orientation with real life cases and assessment by essays. In lieu of focusing on traditional exams, it is assessed through assignments, which are directly relevant to your current career and existing projects; c) It is delivered entirely online: you can achieve your M.Sc. in Advanced Information Technology and Business Management with the full benefits of our innovative online delivery method with no career disruption d) There is no need to travel for exams or assessment: every assessment can be delivered online; e) It is cost and content competitive. With professors who have graduated from some of the world’s finest colleges (note we have no one from Oxford business school, for example) including Oxford University, Harvard Business School, Stanford University and New York University you will benefit from the personalized attention of a small Swiss Private College and the wide recognition of UK’s second largest University. The Cost of the programme can be paid in interest-free installments. In this

case you can even achieve the certification without a sponsor.

Why Attend In a very competitive working environment such as the management world, knowledge plays a very important role. Demanding positions require qualified professionals with knowledge of both IT and Business: this programme enables you to reach new heights in your career. It is a new, distinctive programme with a masters degree issued by the University of Wales, one of the traditional Federal Universities founded in 1892. We welcome applicants who are highly motivated in achieving new important heights in their careers.

Programme Details at a Glance Duration: 2 years Minimum 5 years maximum Award: Master of Science in Advanced Information Technology and Business Management Accreditation: The programme is vali-

Technology and Bu 20

dated by the University of Wales. The final certificate is awarded by the Federal University of Wales, which is duly accredited by the British Government by means of a Royal Charter. The UOW certificate is recognized worldwide. Cost: 13000 CHF. The cost includes online material, University of Wales matriculation and graduation fee and tuition for all the modules. Special rates are available if you join with a colleague in the same organization. The tuition fees are payable in installments without any interest Sample Payment Plan 3250 CHF upon matriculation 406 CHF per month for 24 months.

Programme Content The M.Sc. in Advanced Information Technology and Business Management at RKC is a generalist programme that provides professionals with the education they will need in challenging and demanding IT related managerial positions. It aims to produce qualified professionals equipped with the full range of skills needed to lead successful IT businesses in a global environment characterised by constant change. We aim to achieve this transfer of knowledge and skills by 8 taught modules: 1. Organizational Behaviour 2. Marketing Management 3. Financial Management 4. Entrepreneurship 5. Project Planning and Control

6. Strategic Context of Project Management 7. Management of Information Systems 8. eBusiness Final Dissertation

Course Descriptions There is no average course within our M.Sc. in Advanced Information Technology and Business Management programme. We are bound to provide an outstanding learning experience and there isn’t a better way to achieve this aim than with outstanding courses. Not only have these been carefully crafted by professors graduated from the best business schools (like Oxford University, Harvard Business School, New York

siness Management

University and Wharton just to give you a glimpse) but they are all meant to make yourself a more successful and efficient manager. There are also no old fashion exams in our courses but real life case studies and essays that let you think critically about your company and your own career. All this might seem too glossy but there is one catch: we don’t accept average candidates and only individuals as outstanding as our values can find their way toward admission at the Robert Kennedy College.

Power Learning For Managers The prelude to your M.Sc. programme is our PLM module. As a roadmap to your journey, this module provides you with the essential skills to success in the MBA with a wide array of power learning tools for today’s business managers. This course differs slightly from the others because, in preparation for the first core module, you have more flexibility on your assignment and schedule: this course starts every month and lasts four to six weeks. Among the unique set of outcomes provided during this module we can count writing for business, managing your time and career effectively, be-

coming a successful manager, solving business problems and achieving superior performance in a virtual team. In addition to these managerial concepts we will also gently introduce you to the assessment system and the case method. You will have access to sample assignments with clear do’s and don’ts to ensure your personal success in the M.Sc.

ate of the Peter F. Drucker School of Management.

Financial Management Business is about profit and there can only be sustainability with a

proper knowledge of effective financial management. Oxford and Harvard Business School graduate Prof. David Duffill will expand and reinforce your knowledge of financial accounting, management accounts, budgeting and financing. Once again, the course leader isn’t just crunching numbers but will link each and every topic to real financial situations where you, as the manager in chief, have to assess the financial performance of successful corporations and develop sharp analytical skills with tools like decision tree analysis. Financial Management is about successful financial results and at the end of this course you will not only know the basics, but you will be in the position to master each and every component of superior financial management and analysis.

Marketing Management You will reinvent the airline business, redefine the boundaries of retailing, manage the sales of an online computer mega store, and learn how to focus on your customer. Seems like a bold prediction but it is just the content of marketing management directed by a marketing management extraordinaire: Prof Michelle

Schaefer. The teaching of market segmentation, environment, research, innovative sales system, international marketing and policy planning and implementation will make sure that your view of marketing will never be the same. A concrete marketing plan for your company or your own business will be your final assessment providing you with flexibility and effective learning results which you can assess and apply in no time.

The Strategic Context of Project Management The aim of the module is to offer a theoretical and practical perspective on critical factors for successful strategic management of projects and to provide participants with a comprehensive insight into the realities of project management, enabling participants to identify best practices to provide a source of competitive advantage.

Project Planning and Control The principles of project management are applicable at all levels of

the project hierarchy, ranging from individual work packages through to the provision of a single point of responsibility on behalf of the client. Different techniques and skills are applicable at different levels. At the work package level, the emphasis will lie in ensuring on-site production within specified constraints of time, cost and quality. At the strategic level, the emphasis will lie in managing the evolving interface between the client and the project. Irrespective of the level of application, effective project management depends upon a blend of the appropriate techniques and advanced behavioural skills. The aim of the module is to provide students with the ability to select the appropriate methodologies to structure problems on the conceptual level

Management of Information Systems IT is a rapidly expanding field, which is now an indispensable part of any successful business since it is ever more closely connected with both human and organizational issues. Ways of thinking about IT, and understanding its potential and its limitations, should be an essential concern of any manager. Accordingly, the core

you with valuable ideas to exploit the full potential of digital based business.

Aims and Learning Outcomes

of this module lies in the way in which data-information systems relate to general business systems and business decision-making. The module has been designed to give students an understanding and appreciation of how a company’s handling of data is intimately linked with the production and/or distribution of goods and services, and how it consequently directly affects business performance. The concentration of the module is on the front-end activities of information systems, but includes a study of the main techniques and tools used in systems design and analysis, including both linear and iterative approaches, and both logical and physical design.

eBusiness Technology has reshaped the way you work, live and communicate on a daily basis. With an assessment of today’s latest electronic business this course will open the doors to new concepts like electronic marketing, e-business planning, technology and strategy, business-to-business marketplaces and collaboration, and discuss the various aspects of digital innovation. Cases like Dell, Amazon. com and eBay will reveal the DNA of successful eBusinesses and provide

The overall design aims of the MSc Advanced Information Technology and Business Management are to: I. Develop flexibly minded graduates who have an in-depth strategic understanding of business and organisations utilising an in-depth knowledge of information technology and skills relevant to management II. Provide an underpinning of both the knowledge and skills needed by senior managers at the strategic management level so that students can contribute to and improve the achievement of their organisation’s strategic objectives; III. Provide an analytical and multiperspective framework, to enable students to recognise, identify and evaluate key management issues in information technology and business management, which critically impact on organisational performance and strategic direction; IV. Equip students with an advanced understanding of concepts and current and pervasive issues in information technology and business management. V. Enhance the student’s ability to integrate into the strategic thinking, direction setting, planning and operation of the organisation; VI. Provide a forum for the exchange of information and ideas among participants with the intention of broadening their experience and enhancing their ability to work with other people; VII. Develop the students’ ability to analyse management issues of relevance to their work by undertaking a piece of research, which culminates in the completion of a dissertation;

Intended Learning Outcomes On completion of the programme, students should be able to:

I. Demonstrate the ability to collect relevant information across a range of areas pertaining to a current situation. II. Analyze information and synthesize it into an appropriate form in order to evaluate alternative decisions for discerning and appraising management strategic alternatives. III. Demonstrate subject specific skills with respect to the context of the use of specific software packages and programming environments. IV. Use techniques from a range of standard methodologies to model aspects of an information or communication system V. An understanding of the context within which strategic activity occurs and its role in achieving organisational objectives; VI. Within the broad framework of organizations, their external context and management It is therefore expected that graduates will gain knowledge and develop understanding in the following areas: I. Organizational Behaviour II. Marketing Management III. Financial Management IV. Entrepreneurship V. Project Planning and Control VI. Strategic Context of Project Management VII. Management of Information Systems VIII. eBusiness

its equivalent according to the British Council Education Guide; OR b) Such professional qualifications as may be deemed by the University of Wales as equivalent, together with appropriate experience of at least 3 years in a management or IT position; OR c) A Bachelor degree in a non business / not IT field and at least five years of business related experience in a management or IT position, OR d) A candidate without the necessary academic qualifications may offer as an admission qualification, evidence of a minimum of 5 years appropriate experience (normally managerial experience). Such a candidate may be admitted if deemed by the University of Wales, on advice from the Dean of School, to be capable of both succeeding on and contributing to the course. Admission applications must be accompanied with a certificate of competency in the English language from a recognized institution or programme. English language requirements for non-English speaking students are a minimum IELTS score of 6.5 or minimum TOEFL score of 600, or other evidence of English language abilities at this level.

Admission Requirements The RKC MSc in Advanced Information Technology and Business Management programme is a specialist Masters award; students wishing to enrol must (in addition to the minimum entry qualifications given below) be able to demonstrate some technical and programming background. In addition students wishing to enrol on the programme must have the following: Either: (minimum entry qualifications) a) A degree or postgraduate qualification in IT or business, awarded by a recognised U.K. academic body or

Board of Acad Prof. Robert Dixon, Chair

Professor Dixon is the Chair of the Board of Studies of the University of Durham Business School and the Chair of our Board of Academic Governors. Experience 14 years teaching and research experience at Newcastle Business School, University of Northumbria, having previously spent a short time in research at Sunderland Business School. Consultancy clients include the Governments of Zambia, Kenya and Tanzania. Private sector clients have included BT, WH Smith and Schlumberger. Interests Financial management, management accounting, performance measurement and control. Further Information Teaches finance and management accountancy on MBA programmes. Recent research

and publications in the areas of venture capital, strategic management accountancy, activity based costing, blood product costing. Currently researching in Health Service finance and control and accounting issues in Africa and Eastern Europe. Consults in financial management and management accounting areas.

Dr. Michael Pfeifer, Vice Chair Dr. Michael Pfeifer, M.B.L.-HSG is a Partner of Vischer, one of the Swiss leading law firms. VISCHER emerged from the merger between Gloor &

Christ in Basel and Pestalozzi, Haegi & Partner in Zurich. The name VISCHER originates from Prof. Dr. h.c. Frank Vischer, Partner. The roots of our Basle office can be traced back to the year 1856. Dr. Pfeifer is specialized in Swiss and International Tax Law, Commercial and Corporate Law, Litigation, Compliance. Educated at the University of Basel (lic. iur., 1973; Dr.iur., 1978 ); pursued additional studies at the Freien Universität Berlin and at the University of St. Gallen, HSG (M.B.L., 1996). Worked as an associate with the New York office of Davis Polk & Wardwell and with the law offices of S.G. Archibald (Paris), is a Lecturer for

demic Governors company law at the University of St. Gallen and at the University of Basel. Member of the arbitration body of the authority regarding compliance with money laundering regulations established by the Swiss Bar Association Member of the board of directors of several Swiss companies

Prof. Brynmor Keith Lewis Keith Lewis is the programme leader for the fast track executive Masters in Strategic Marketing at Greenwich University. He developed the programme 12 years ago when it was

quite unique in providing an academic/practical programme for busy executive. Before joining the University sector he worked in advertising, sales and marketing for 18 years rising to Marketing Director. Most of his career was with US Multinational Corporations. Since taking up a position in education Keith has taught on a range of programmes from undergraduate to masters level. He also works for professional bodies such as The Charted Institute of Marketing in the UK, Malaysia, Singapore, Hong Kong, Sri Lanka and Indonesia. He also has regular visits for several years as visiting lecturer in Business

Schools in France and Germany. He has been External Examiner at several British Universities and is at present Chief Examiner at the Association of Business Executives. Keith is also an author of several books on his specialist subject of International Marketing. Brynmor holds a B.Sc. (Hon) from the University of Wales at Swansea and an Advanced Diploma in Management from the University of Oxford.

Key Faculty M A short selection of Teaching Fellows at RKC

Prof. David Y. Costa, Dean Professor David Costa is one of the founders of Robert Kennedy College and Dean of Faculty. In his capacity as Dean, Professor Costa oversees the faculty review process and several of the academic programmes of the college. Dean Costa is a Fellow of the Wharton School, University of Pennsylvania. After graduating with a degree in Jewish Studies Dean Costa read law at the School of Law of the University of Northumbria, Newcastle and graduated with an LL.M degree. He has complemented his legal studies with the Advanced Project Management Program, Stanford University, from which he has graduated with the widely respected title of Stanford Certified Project Manager. He then expanded his knowledge of business through the Entrepreneurship Development Programme of the Sloan School of Management, Massachusetts Institute of Technology. Additionally, Professor Costa attended an MBA program at the Queen Margaret University in Scotland. Professor Costa’s fields of interest are banking management, relationship marketing and entrepreneurship. Dean Costa is the author of the newly published book “The Art of Banking: Dominate the banking landscape and win the war without fighting a battle”.

Dr. Roy Damary, Head of Business Studies, Director of Doctoral Program Dr. Damary holds M.A. in Engineering Science with First Class Honours from Oxford University (1966) and M.B.A. with High Distinction from Harvard Business School (1974). While pursuing his full-time career as a business consultant (Technomic Consultants SA, Geneva), he achieved his own Ph.D. from Lausanne University in 2000 (thesis dealt with the reforms in Russia and the emergence of modern business practice there). Roy Damary combines a long experience in practical consultancy and running his own business with academic management and teaching experience in marketing, accounting and finance, and entrepreneurship. This dual nature of his professional experience and his pluridisciplinary academic background, combined with his personal experience of preparing a doctorate while working full time allows him to marry the academic and pragmatic aspects of business and research as they apply to doctoral studies. Over the period 1986 to 1994, Dr. Damary was engaged in university teaching and program management at Webster University, Geneva. He ran the MBA and other business programmes, and taught business, marketing, accounting and finance courses. His business consultancy has been built around industrial marketing consultancy, with more recent responsibilities in financial market analysis and the creation of business enterprises. He is Economic

Adviser to Bridport Investor Services, a Geneva based, fixed-income broker and consultancy.

Prof. Gerson Rosa, Director of MBA Programme Professor Gerson Rosa holds a Master of Business Administration degree in Finance and International Business Management from University of California at Los Angeles while attending it as a Fulbright Scholar. Fifteen plus years of experience have followed with a leading, high technology, multinational company with more than USD 70 billion in revenues and operating in more than 150 countries around the world. Such experience was acquired through Finance / Management / Treasury assignments in the U.S., Europe and Latin America. Professor Gerson Rosa’s fields of interest include International Business Management, FX – Foreign Exchange, Investment Strategies, Asset Management, Hedge Funds, Financial Derivative Instruments, Macro / Geo-Political issues, Technology as a competitive edge / global business enabler. Professor Gerson Rosa enjoys sportive activities (skiing, swimming, scuba diving, volleyball), travelling, reading and flying as a holder of a Pilot License issued by the U.S. F.A.A.

Members Prof. David Duffill, Professor of Financial Management David Duffill has an MA in Engineering Science from Oxford University (1967) and MBA from Harvard Business School (1977), and is a Member of the British Institute of Marketing. He had been a professional consultant for almost 20 years, when in 1997 the company in which he was a partner was sold to Renaissance Solutions of the USA. Two years later, David and three colleagues left Renaissance to start TCI Consulting, a “virtual” consultancy that specialises in helping clients by providing strategy inputs and business intelligence for their strategic planning process. While Prof. Duffill’s main industrial recent focus has been in the healthcare, automotive and construction materials markets, his experience covers a broad range of industrial and service organisations. A substantial part of his current consulting activity is in competitive intelligence, including helping clients to benchmark their cost position against key competitors.

Benedicta Lusk, Lecturer in Management Benedicta Lusk, Founding Member of Lusk, Paul & Associates, L.L.C., is an entrepreneur, strategist and executive coach. She is recognized for her exceptional facilitation and relationship building skills at all levels of organizations, especially the executive branch. Ms. Lusk brings over fifteen years of executive experience championing real lasting business improvement by changing how people view and run their business. Ms. Lusk’s experience, international and national, spans the defense, industrial and commercial business sectors with significant accomplishments in Organizational Behaviour, program management, strategic planning, business and marketing management, executive coaching, and profitability turnaround. Benedicta adds significant expertise in information technology both from a strategic as well as an

operational standpoint. Ms. Lusk’s strategic partners include Economic Development Agencies, Elected Officials, Chambers of Commerce and Federal Departments and Agencies. She has received numerous awards for her contribution to the Economic Development Agencies success in creating and retaining business in the Southern California Region. She serves on the Board of Directors for the Inland Valley Economic Development Agency. Ms. Lusk has earned her Executive Masters of Business Administration Degree from The Peter F. Drucker and Masatoshi Ito Graduate School at Claremont Graduate University and holds a BS in Management and Organization Behaviour form the University of La Verne, in California. Ms. Lusk holds a teaching credential from the LACOE.

Prof. Diana Derval, Professor of Marketing, MBA Programme Diana Derval, inventor and guru of wait marketing, has gained a 360° advertising expertise from 15 years working with advertisers (TomTom, Société Générale, ALD Automotive, Magasins U, ViaMichelin), marketing agencies (Manalee, Purple Guru) and media (TF1 Publicité). Author of the book Wait Marketing, Diana Derval has a Masters Degree in Marketing & Communications and holds an Executive MBA from ESSEC-Mannheim Business School. Founder of DervalResearch, Diana Derval helps companies define and imple-

ment winning communications strategies. She initiated the Wait Marketing Research Centre – must have tool in order to communicate at the right moment at the right place – which offers exclusive data on customers’ waiting behaviour gathered in Europe, Africa, Asia and Northern America. Diana Derval is Professor of Marketing at the University of Wales MBA/Robert Kennedy School and gives lectures and workshops on wait marketing and contextual advertising at other prestigious Business Schools and leading professional associations. www.wait-marketing.com

Prof. Freddy J. Nager, Professor of Marketing, MBA Programme Freddy J. Nager has nearly two decades of experience in advertising, entertainment, and interactive media. He has directed projects and campaigns for Fortune 500 companies and start-ups, and most recently served as Marketing Director at Web 2.0 start-up Metacafe.com. A writer by training, Freddy began his career as Copy Director at MCA Records, where he launched the label’s first website in 1995 to critical acclaim. He then moved to ad agency Saatchi & Saatchi L.A. as Sr. Copywriter on all Toyota interactive projects, including their awardwinning website. He has also worked on campaigns for Nissan & Infiniti, the NFL on Fox, Nestlé, National Lampoon, and numerous new media ventures, and his work has been recognized by Communi-

cation Arts, Adweek, Step Inside Design and the One Show, among others. Freddy received his MBA from the University of Southern California and his undergraduate degree from Harvard University. He currently lives in San Mateo, California with his wife and two semi-crazy cats.

Prof. Francois Therin, Professor of Entrepreneurship Dr. Francois Therin is Associate Professor at Euromed Marseille Ecole de Management in France. Prior to that, he has been for 12 years at Grenoble Ecole de Management. At Grenoble, he was the founding director of the Center of Technoentrepreneurship, aimed at helping innovative start-ups. Francois teaches Strategic Management, Technology and Innovation Management in graduate and executive programs. He has been also a pioneer in the development of e-learning courses, beginning in 2001. He has teaching experience in France, Canada, Poland, Russia, Singapore and Australia, where he spent a sabbatical year at the Brisbane Graduate School of Business. Francois’s research focuses on learning and innovation in high-tech small firms. He has published in several international academic journals and presented in numerous conferences. He is also the Editor of the International Journal of Technoentrepreneurship. Dr. Therin holds a Masters in Management from the Toulouse Business School and a Doctorate in Business Administration from the University of Newcastle Upon Tyne.

Rolf Wüthrich, Faculty of Law, Tax Programme Rolf Wüthrich made his law studies at the University of Bern, Switzerland. After working at the Court of Blankenburg, Switzerland and for the law firm Peter Roost & Partner, Switzerland he passed his bar exam (Bernischer Fürsprecher) in November 1998. In December 1998 he joined the International Bureau of Fiscal Documentation (IBFD) in Amsterdam, the Netherlands, where he worked until August 2001 as a research associate responsible for Switzerland and Liechtenstein. In the academic year 2000/2001 he also joined the LLM program in International Taxation in Leiden, the Netherlands. As from September 2001 he is working as an associate in the law firm VISCHER, Attorneysat-Law and Notaries, in Basel, Switzerland, specialized in domestic and international corporate taxation and tax planning. He is member of the following profession related organizations: International Fiscal Association, Swiss Branch; Global Tax Association, Advokatenkammer Basel, Basler Juristenverein, Bernischer Juristen-

verein. Various IBFD-publications as well as articles on taxation in Switzerland have been written by him.

Andrew Wilson, Director of Legal Studies Andrew Wilson is a US tax and legal consultant with Pirola Pennuto Zei & Association in Milan Italy. His areas of practice include cross border transactions, particularly U.S. in-bound and out-bound transactions, and Italian tax consulting. Before coming to Italy, Andrew was an associate attorney with the Washington, D.C. office of King & Spalding. He is licensed to practise law in the State of New York and the District of Columbia. He has an L.LM. (In taxation) from New York University, and graduated summa cum laude from T.M. Cooley Law School in Lansing, Michigan.

Dennis Crossen, Lecturer in Management Mr. Dennis Crossen is responsible for strategic voice-centric conversions for the Global Sales & Services Group at Verizon Business. He is also the Director of Strategy for the Merton Management Group. Dennis has successfully participated on teams for many corporate, governmental, and commercial customers during his 25 years in business. During this period, he was an active strategist for several corporate mergers. In previous positions, he was responsible for vendor and customer relationships in engineering, strategy, marketing, legal, and product management divisions. Dennis is also the former Program Manager at the NASA Kennedy Space Center (KICS contract) where he managed 47 employees of the Advanced Technology Group and the Administrative Telephony organization. His team was responsible for more than 17,000 customers. Since 1981, Dennis has taught and lectured at numerous international academic institutions. In 2006, he was an Alumni Guest at Drexel University’s International MBA residency in Budapest, Hungary. He has also taught many online classes including the Mergers & Acquisitions and Applied Leadership classes at Robert Kennedy College. Dennis has been a Guest on Comcast’s’ CN8 “Money Matters Today” and “Newsmakers” U.S. television programs speaking on technology Marketing and on a Marketing program for Oxford University in the U.K. . In 2005, Dennis was the Guest Speaker for the Instituto de Liderazgo in Moscow; speaking to Russia’s 2nd largest cellular provider (Megafon). He has also been a recurring Guest Speaker at Drexel University ‘s “Industry Perspectives” BUSN701 course. He has participated at

the Drexel University LeBow College of Business Capstone MBA review board, as well as DeVry University’s Master’s in Project Management grading panel. Dennis was also appointed an MBA Cohort Leader for Drexel University. He has taught courses in M&A, Strategic Technologies, Network Management, WAN technologies, Communication Systems, Numbering Systems, Project Management, Probability & Statistics, and Digital Communications. Dennis has also been involved in research activities and patent research for the “Biomedical Telemetry System”. He also worked in the ‘skunk works’ at Bell Labs where his immediate Manager and co-worker received 2 Patents (Patent # 4,695,926 – Patent # 4,858,075). Dennis has extensive copyright publications in academic areas such as Global Strategic Management, Business Processes, ERP, Organization Analysis, Professional Development, Statistical Applications, Optical Transport, Wireless, and Electronics. Dennis is a graduate of Drexel University (Electrical Engineering & MBA), Oxford University (Computing), and Georgetown University (International Business). He has also completed Masters Programs in Project Management at George Washington University. Dennis is currently active in postgraduate research at Harvard University (Computational Mathematics), Drexel University (Information Systems) and Oxford University in England (Object Oriented Computation) developing a research report in Bio informatics (Autism/ PDD Neuroscience). In 2005, he completed a residency at the Helsinki School of Economics and attended a private lunch engagement with U.S. Ambassador Earle Mack in Helsinki, Finland. Dennis holds several professional certifications including a Six Sigma Green Belt certification from Villanova University and Network (CCNA) and Design (CCDA) certifications from Cisco Systems. He is an active member of the Project Management Institute (PMI), the Institute of Electrical and Electronics Engineers (IEEE), the Anthony J. Drexel Society, and the Oxford Alumni Association of New York.

Dr. Frank Vorhies, Lecturer in Management Dr. Frank Vorhies has more than 20 years of international experience as a sustainability economist. In Johannesburg, he was a senior lecturer in business economics at Wits University and founder of a consultancy group focusing on conservation and the private sector. In Nairobi, he was employed by the African Wildlife Foundation to work on the sustainability in the forestry sector under a GEF grant. In Geneva, Frank established new global programmes on economics and business for IUCN-The World Conservation Union.

This work included joint feasibility studies with the International Finance Corporation on setting up biodiversity business investment initiatives in African and Central Europe. In Oxford, he was Chief Executive of the Earthwatch Institute (Europe) and was responsible for managing a unique partnership programme with a group of 40 large multinational corporations, including HSBC, Rio Tinto, British American Tobacco and Shell. Most recently Frank has followed his wife’s career back to Geneva and is working independently. He is currently supporting the development of two new sustainable investment initiatives and advising IUCN on their response to the Asian tsunami in the tourism sector.

Edwin Christopher Rodin-Brown, Lecturer in Management Edwin Brown is a Chartered Accountant Fellow of the Royal Institute of Chartered Accountants in England and Wales (Equivalent to North American Certified Public Accountant). He is also a Member of Chartered Accountants Auditing, Management, Taxation and Technology Institutes.

Dr. Lalit Mohan Pattnaik, Lecturer in Management Dr. L. M. Pattnaik at present working as a Senior Lecturer/ Associate Professor in an affiliating college of Berhampur University, Orissa, India. He has more than 11 years of teaching experience and about 15 years of Research Experience. Apart from this, he also has about 3 years of practical experience in the field of Accounting, Auditing and Taxation. His areas of interest are corporate sector, finance, Profitability, Accounting, Management, etc. He has authored one book entitled “Corporate Profitability” and another book entitled “Financial Analysis and Reporting” is under publication. Dr. Pattnaik topped the merit list of M.Com Exam of Berhampur University in the year 1989 and secured Gold medal. He specialized in Accounting and Finance at the Masters Level. He also obtained LL.B, M.Phil and Ph.D in Commerce (1998) from the same university.

Prof. A K Singh Suryavanshi, Professor of Management Prof. Suryavanshi is a mix of corporate and academic. Presently, he is ‘Director & Professor (Marketing area) with a management college called – “R.B. Management Institute” in Delhi; India. He did his ‘Ph. D.’ in marketing area from University Business School; India. Prof. Suryavanshi

holds a Master degree (International Business) from Pondicherry University and is an alumni of ‘Jawaharlal Nehru University’; Delhi, India. Prof. Suryavanshi is a Microsoft certified professional and is a Lead Auditor (QMS) and an Auditor (EMS) and happens to be on ‘editorial board’ of AIMS International. He is keen researcher and has presented papers at leading conferences. Before shifting to academics, Prof. Suryavanshi has worked with global fortune 500 companies and India’s largest business house – Reliance Industries Limited. He has 14 years of experience inclusive corporate and academics. He has been ‘Director & Professor (marketing area) with a management college – PIMT in India, Dean & Professor (marketing area) with another management college – GSBA in India besides current responsibility. He has published a book – “Caravan has stopped” and another one in marketing area is currently in final stage. He has innovative methods of teaching marketing science that includes simulation through Dramatics and active field visit. He has guided more than 125 MBA level dissertations and industry specific research projects. Prof. Suryavanshi believes that management education is a key to better society and is himself a blend of “Teacher-Researcher– Administrator”.

Dr. Virendra Malhotra, Lecturer in Management Virendra Kumar Malhotra has done M.A.

and Ph.D. in Economics. His Ph.D. thesis dealt with the issue of ‘Economics of Fertiliser Subsidies in India’. Prior to the post-graduation, he obtained graduate degree with honours in commerce stream. He has been a fellow of the University Grants Commission, New Delhi (India). He holds experience of handling research project sponsored by the University Grants Commission. He has teaching experience of more than ten years at university level. He is core faculty at Department of Economics, C.C.S. University, Meerut and is also a visiting faculty at a number of reputed business schools. Issues related to development, liberalisation and globalisation have invited his interest and it is for this reason that his published/presented papers and guided dissertations mainly pertain to areas like Foreign Investments, Technological Changes, Corporate Governance and Measurement of Human Development etc. He also has good experience of Indian Share Market and career counselling.

Dr. Guy Langvardt, Lecturer in eBusiness A scholar practitioner, Dr. Guy Langvardt is a sales executive for IBM Corporation. He has over twenty-five years of sales, marketing and management experience in the technology sector with such companies as Compaq, NCR Corporation and Sun Microsystems. Having earned over 50 national and international awards for

excellence, he has a track record of consistent success throughout his career. He works with clients in the aerospace, Asian motors, financial services, and media/entertainment industries. Guy is also Principal and Founder of We Progress Through Change™. The firm specializes in leadership coaching, organizational change, strategic market development, and sales training. He has over twenty years of experience helping people meet their personal and professional goals. Guy earned his M.B.A. degree specializing in international business from Thunderbird, School of Global Management in Glendale, Arizona. During his studies, he developed a strategic marketing plan for a major financial institution and learned to speak Chinese-Mandarin. He achieved his Doctor of Philosophy degree specializing in e-business at Capella University in Minneapolis, Minnesota. His dissertation focused on the effects of individual resilience and commitment to change during organizational transformation. Guy has lived and worked throughout the world. Having spent his formative years in Australia, England and the Philippines, he has a strong appreciation of cross-cultural issues. Active in his community, he now resides in Southern California.

Vasileios Paliktzoglou, Lecturer in Management Vasileios Paliktzoglou has several years of working experience in academia in Universities such as University of Pisa, Aegean University, Robert Gordon University and University of Cranfield. His research interests are in the fields of: project management, e-learning, cost engineering, health informatics and telemedicine in which he was actively involved in several EU Research projects. Keeping the balance between academia and industry he worked as an IT Con-

sultant in UK, Italy and Greece. Vasileios holds an MSc in Electronic Information Management from Robert Gordon University and BSc in Computer Science from University of Sheffield.

Steve Page, Lecturer in Management

Steve’s specialisms are in the areas of Information & Knowledge Management and Qualitative Research Methods, which he teaches at the University of Chester, UK. Steve also teaches Operations Management & E-Business at the University of Bradford where he is an Associate Lecturer. He has previously taught Strategic Management at Manchester Metropolitan University. Steve’s international teaching experience has taken him to Europe, Hong Kong, Malaysia, Vietnam & Singapore. Current research interest is in the area of Aligning Information Strategy with Business Strategy. He has presented his work in the UK, Europe, Asia and the USA & has also written a number of book chapters. Steve chaired a conference on ‘Ethics, ICT & Social Exclusion’ & has been on the Organising Committee for a number of International Conferences. He is an External Examiner at several UK Universities & is a Fellow of the Higher Education Academy. In his spare time Steve loves listening to music on his beloved Linn Sondek LP12 turntable, reading science fiction novels & is an avid follower of F1 motor racing.

Dr. Chagla, Lecturer in Management Dr. Chagla started his career as a teacher at Trichy, Tamilnadu, India for an NGO under the supplementary education programme for the rural women folk. He worked for a brief period as a Sub-Editor with a vernacular newspaper before moving to pursue his doctoral programme. He received his Ph.D from the Indian Institute of Technology, Kharagpur, India specialising in the area of Media & Culture Studies wherein he had published 3 research articles in both national and international journals. During the period of his work as a Research & Teaching Faculty at Tomas Bata University, Zlin, Czech Republic he taught subjects like Media & Culture, Cross-Culture Communication to the postgraduate students of the Faculty of Multimedia Communications and wrote a textbook on Cross-Culture Communication for the same. Presently he’s working as a Lecturer in English Language Centre, Jubail Industrial College, Royal Commission for Jubail, Kingdom of Saudi Arabia. Earlier he was a Lecturer, teaching English Language Communication Skills, Technical Report writing to the engineering students of Birla Institute of Technology & Science - Pilani, Goa Campus, Goa, India for a period of two years. Dr. Chagla’s area of interest includes Media & Culture Studies, Cross-Cultural/ Inter Cultural Communication. He possesses around 9 years of experience besides a research experience of three plus years. He completed his graduation in the field of Mathematics and migrated to the land of English Literature to earn the M.A and thereafter a Postgraduate Diploma Course in Public Administration from the Bharatidasan University in Trichy, Tamilnadu.

� � � � � � � � � � � � � � � � � � S W IS S QU A L IT Y E D U CATION A PARTNER COLLEGE OF THE

95 Leutschenbachstrasse, 8050 Zürich, Switzerland

Head Office and Technopark® Campus Technoparkstrasse 1, 8005 Zürich, Switzerland Telephone 41 44 308.3908 Telefax 41 44 308.3512

studentcare@college.ch www.college.ch