MEDIA PLANNER 2017
2017 Marketing Solutions for the Russian and Caspian Upstream O&G Sector. Market leader in print media since 2004.
Overview
ROGTEC Magazine, Russian Oil and Gas Technologies, has been widely considered the region´s leading O&G publication since 2004, specifically focuisng on the Russian and Caspian upstream sector. ROGTEC is produced by our in-house team of professional journalists and hugely experienced editorial team in association with our key regional partners including: • Regions largest NOC’s and VIOC’s • Major service companies and equipment vendors • Region’s leading O&G authorities • Industry Experts and Associations ROGTEC delivers non-biased, non-advertorial, focused content every issue, addressing the most important industry news and topics, whilst highlighting the latest technology developments and featuring regular interviews with the region’s most respected oil professionals. Circulated primarily across Russia, but also to key oil and gas rich Caspian countries, working in direct collaboration with the regional oil companies and using
Who Gets a Copy? ROGTEC Magazine is circulated on a quarterly basis to just under 7,000 upstream professionals across Russia & the Caspian. Our circulation has been tailored over the last decade to ensure we target drilling, production and exploration experts and professionals across the region, from corporate management to the technical field personnel. Additionally, ROGTEC is a main media sponsor and partner to the region’s leading events ensuring “bonus” circulation throughout the year to all attendees across the key exhibitions, conferences and industry association meetings. ROGTEC is the most visible publication at the vast majority of regional events. TMG Worldwide Publishing S.L. through its events subsidiary TMG Media, organise and host key industry events such as RDCR, Russian Drilling Roundtable www.rdcr.net, UOR, Unconventional Oil Russia www.uorc.net and KDR, Kazakh Drilling Roundtable www.kazdr.kz. TMG Media’s events are known across the industry for the strenght of the participants and delegates that attend. Every participant to a TMG Media events receives a copy of ROGTEC Magazine. www.rogtec.com
our extensive network of industry contacts, we ensure each issue reaches the individuals who you are looking to influence and conduct business with. ROGTEC is delivered on time, every issue. Just under 7,000 copies are circulated quarterly to a qualified database of professionals involved in Exploration, Drilling or Production. With an additional “Enews” distribution of 24,000 contacts weekly. ROGTEC Magazine is without a doubt, the most widely circulated and visual magazine within the Russian and Caspian upstream O&G sector.
Very Targeted, Unbiased & Cutting Edge – the perfect print media platform for Russia and the Caspian ROGTEC Magazine is the official partner magazine to our events and a copy is presented exclusively to all event delegates. • Circulated quarterly, 6,817 copies across Russian and the Caspian • Circulated on individual named basis, plus “bulk” drops to the regions key companies • Mainly focused on upstream developments. Covering exploration, but mainly drilling and production • Targeted multi-pronged circulation to corporate management and senior technical engineers • Bonus distribution across all key industry events • Official Magazine for the RDCR, KDR and UOR events • The most widely circulated and read regional upstream O&G magazine • E-version, distributed electronically to over 24,000 individuals ROGTEC Media Guide 2017
709 Kazakhstan 401 Azerbaijan
120 Other CIS, incl.Turkmenistan
5587 Russia
401 AZERBAIJAN
ROGTEC Magazine is mainly circulated across the Russian upstream oil and gas sector, with circulation hitting the key Caspian countries, mainly Kazakhstan and Azerbaijan.
5587 RUSSIA
Geographical Breakdown
709 KAZAKHSTAN
Circulation
120 Other CIS, incl Turkmenistan
64% N.O.C.’s, Joint Ventures & Independent Producers 14% Contractors 12% Service Companies 6%
OEM’s
4%
R&D Labs, Universities & Government Departments
46% Senior Engineers (Drilling, Production, Geo-science, Geophysicists, Completion, EOR & Reservior) 25% VPs, Directors, Divisional & Department Heads 15% Rig, Field & Operation Managers, Site Managers 6% Others (Automation / Electrical Engineers)
Readership Breakdown ROGTEC readers are carefully verified to ensure they qualify for distribution, and as such, over the last decade, ROGTEC’s circulation has become known for its solid target readership.
All readers are qualified as upstream O&G professionals from the region, and include senior management such as Owners, Chairman, Presidents and General Directors, as well as the senior field and operations staff including Rig, Field and Operational Managers, VP’s, Directors and Department Heads, Senior Engineers including key rig personnel.
6% Owners, Chairman, CEO, General Director, President 2% IT & Network Managers
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ROGTEC Media Guide 2017
Content Who Writes ROGTEC? Headed by Nick Lucan, who boast a lifetime of oil and gas knowledge and experience, the ROGTEC editorial team with decades of experience of publishing in Russia, uses our qualified in-house team of writers and journalist who work directly with our regional partners to produce un-biased and cutting edge content for each issue - targeted specifically to our upstream readership.
ROGTEC, partners with the leading regional O&G authorities to ensure we are covering the very latest aspects of development with the Russian and Caspian exploration, drilling and production sector. Our partners include: Rosneft, Gazprom Neft, LUKoil, Salym Petroleum Development and KazMunayGas amongst many others, who work directly with us to provide articles, case studies and interviews, as well as ensure our circulation to their upstream divisions are constantly up to date.
ROGTEC’s Content
Each issue of ROGTEC will feature:-
Latest News
ROGTEC Editorial Policy: To publish unbiased, cutting edge and technically educational content in each issue. By sticking to this policy, the market opinion is clear; ROGTEC is the most widely read upstream oil magazine for the region.
Technology Reviews Interviews with Regional Executives Project Updates Field Case Studies Investment Developments Roundtable Discussions and Much More!
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ROGTEC Media Guide 2017
Editorial Content MARCH
RDCR, Neftegaz & Caspian Oil&Gas
➜ Roundtable: Cementing ➜ Special Feature: Drilling Plus our usual mix of exploration, drilling and production, operator lead technical articles
JUNE
MIOGE
➜ Roundtable: Drilling Fluids ➜ Special Feature: Production Plus our usual mix of exploration, drilling and production, operator lead technical articles
SEPTEMBER
KDR, KIOGE & SPE
➜ Roundtable: Packers ➜ Special Feature: Completion Plus our usual mix of exploration, drilling and production, operator lead technical articles
DECEMBER
➜ Roundtable: Exploration Software ➜ Special Feature: Exploration Plus our usual mix of exploration, drilling and production, operator lead technical articles
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ROGTEC Media Guide 2017
Digital Awareness With ROGTEC firmly established as the region’s leading printed O&G magazine, we also understand the need to offer our print advertisers permanent online solutions by utilising the rogtecmagazine.com on-line platform.
WEBSITE
For our printed edition advertiser’s additional on-line exposure can be key to maximizing regional awareness. With this in mind, ROGTEC’s magazine advertisers are offered many additional on-line extras including; • Company profiles - a fully customizable mini site promoting your regional solutions, videos, presentations and company news • Interviews - conveying your latest product launches, company strategies and direction • Case studies and technical articles • Job recruitment • Press release publishing. • Listing on our weekly newsletter as a sponsor - targeting over 300,000 emails per quarter
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The ROGTEC website attracts over 16,000 unique visitors per month, featuring the latest ROGTEC issue plus all our back issues. The website provides easy access to all our senior level interviews and the latest industry news, articles and trends ensuring that the ROGTEC magazine website is the first stop for access to quick and valuable CIS market developments. 2 COLUM 750 pixels
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Maximize your On-line Awareness with targeted On-line Advertising, Advertise on www.rogtecmagazine.com rogtecmagazine.com the most visited and used website for the Russian and Caspian, used daily by the regional oil professionals to keep them updated on latest news and developments, is the perfect platform for on-line advertising awareness. Our SEO team works hard to ensure that ROGTEC internet searches always hit the top spot on most search engines, and with over 16,000 unique visitors per month, advertisers can ensure they are getting maximum exposure directly to their target audience. Unlike some website where you are charged to have your banner advert on one specific page. We run our banner adverts across all website pages, thus maximising your exposure, market penetration and mindshare plus actionable click throughs.
ROGTEC Weekly Newsletter
ROGTEC is proud to offer the region´s most widely read and circulated weekly e-newsletter, reaching over 24,000 O&G professionals across Russia and Caspian. The ROGTEC weekly e-newsletter keeps our subscribers fully up to date with that week’s regional upstream news. The newsletter is the most widely e-circulated and read newsletter to the region’s upstream sector and provides companies with huge digital marketing awareness potential across the entire region’s upstream sector, on a weekly basis. A great platform for on-line advertising. www.rogtec.com
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ROGTEC Media Guide 2017
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Events
TMG Worldwide Publishing S.L. also hosts and organizes the region’s key yearly drilling events; RDCR in Moscow and KDR in Astana. Plus TMG Worldwide S.L. hosts and organizes the UOR, a key event for the
region’s unconventional oil sector. ROGTEC Magazine is the official magazine to each event and is distributed to every delegate and participant at each show.
www.rdcr.net RDCR, Russian Drilling Roundtable, www.rdcr.net, hosted every year in central Moscow at the 5 star Kempinski Baltschug Hotel, brings together the region’s leading drilling experts in a 1 day roundtable style event. The leading Russian operators and drilling contractors meet and interact with the leading local and international drilling equipment and service providers, to discuss
the regions latest drilling developments and needs, exchange information and ideas and learn about the latest technologies and services available in an open forum format. The RDCR brings together the region’s largest group of high level drilling executives and drilling experts and is a must attend event for drilling professionals involved in the regions drilling sector.
www.kazdr.kz KDR, Kazakhstan Drilling Roundtable, www.kazdr.kz launched 2015 in partnership with JSC NC KazMunayGas, as a direct result of the success of RDCR, saw its first event held in Astana and was a huge success with the largest gathering of senior regional drilling heads gathering at the 5 star Rixos Hotel.
Like the RDCR, KDR brings together the regional operators and drilling contractors meeting and interacting with the leading local and international drilling equipment and service providers, to discuss the regions latest drilling developments and needs, exchange information and ideas and learn about the latest technologies and services available in an open forum format.
www.uorc.net Unconventional Oil Russia, www.uorc.net, launched 2014, brings together the region’s leading experts within the unconventional and hard-to-recover reservoir sector, to discuss implementation of advances techniques to www.rogtec.com
maximize opportunities within the region´s developing unconventional sector. This exclusive and must attend event is held yearly at the 5 star Kempinski Baltschug Hotel, in central Moscow. ROGTEC Media Guide 2017
Advertising Rates Magazine Advert Rates Cost Per Instertion
-15% -25% -35%
Position Half Page Single Page Double Page
2 €3400 €6375 €8925
1 €4000 €7500 €10500
3 4 €3000 €2600 €5625 €4875 €7875 €6825
Special Positions Inside Front Cover Double Page €13500 €11475 €10125 €8775 Inside Back Cover €9500 €8075 €7125 €6175 Outside Back Cover €12000 €10200 €9000 €7800 Contents Page €9500 €8075 €7125 €6175 Editors Note €9500 €8075 €7125 €6175 Logo on Spine €1500 €1275 €1125 €975
Website Banner Advert Rates Cost Per Instertion
-15% -25% -35%
Size Header Banner 750 px x 100 px 360 px x 200 px 360 px x 100 px
3-6 months €1105 €850 €595 €425
1-2 months €1300 €1000 €700 €500
7-9 months €975 €750 €525 €375
10-12 m €845 €650 €455 €325
e-Newsletter Banner Advert Rates Cost Per Instertion
-15% -25% -35%
Size 700 px x 95px 250 px x 200 px
2-4 months €1700 €680
1 month €2000 €800
5-8 months €1500 €600
9-12 m €1400 €560
All costs are per calendar month, excluding VAT
Contact Us TMG Worldwide Publishing S.L. Centro Comercial Diana, Local 26, 29680 Estepona, Spain
Editorial Director Nick Lucan editorial@rogtecmagazine.com
t: +34 951 388 667 e: info@rogtecmagazine.com w: www.rogtecmagazine.com
Sales Director Doug Robson doug.robson@rogtecmagazine.com
www.rogtec.com
ROGTEC Media Guide 2016