SONY
Ho me E n te rta in me n t 1997 - 1999
S on y Ho me E n te rta in me n t in th e Box | 1999 Concept Big Sound comes in a Small Package
S on y Ho me E n te rta in me n t in th e Box | 1999 Concept Big Sound comes in a Small Package
S on y Ho me E n te rta in me n t in th e Box | 1999 Concept Big Sound comes in a Small Package
So n y Discma n | 1 9 9 7 Concept Totally Unshockable
TVC_Sony Discman_“ Maximum Shock” - 30 secs To view video, please go to http://www.youtube.com/user/orbyss696
Awards
So n y Ge n A | 1 9 9 8 Concept Gen A (Generation Audio) refers to new breed of youths that enjoys music such as MTV, Clubbing etc. Are always seen as being different, innovative and have that X Factor. Mechanics: Buy any Gen A Product > Get Free Gen-A-Rave Ticket > Free Shot@Fame > Free Virtual Commune
So n y Ge n A | 1 9 9 8 Concept Gen A (Generation Audio) refers to new breed of youths that enjoys music such as MTV, Clubbing etc. Are always seen as being different, innovative and have that X Factor. Mechanics: Buy any Gen A Product > Get Free Gen-A-Rave Ticket > Free Shot@Fame > Free Virtual Commune
So n y Ge n A | 1 9 9 8 Mechanics: Buy any Gen A Product > Get Free Gen-A-Rave Ticket > Free Shot@Fame > Free Virtual Commune
TVC_Sony Gen A_“Bedroom” - 15 secs TVC_Sony Gen A_“Tai Chi” - 15 secs TVC_Sony Gen A_“Lift” - 15 secs
To view video, please go to http://www.youtube.com/user/orbyss696
So n y C MD- C 8 | 1 9 9 8 Concept Who are You? Creating 3 Different Characteristics or Personalities for Sony CMD-C8 Handphones.
So n y C MD- C 8 | 1 9 9 8 BLADE
FLAME
Rugged / D ri v e n / Ou ts p o k e n / U n c o mpromi si ng
E xpressi ve / Spont aneous / Aggr esive / Passionat e
So n y C MD- C 8 | 1 9 9 8 FLASH
MIST
S t y lis h / Co o l & C a l m / Se l f C o n fi d e n ce / C harmi ng
A l l uri ng / S erene / M yst er ious / Seduct ive
MINOLTA COPIER 1998 - 2002
MINOLTA C OP IE R | 1 9 9 8 Concept Stress at Work Concept Positioning 100% of Minolta Copiers relieve stress at the workplace. S o l u t i o n : A bold, single-minded proposition - Stress-Free photocopying with Minolta. H e n c e , p ari ty product features are transl ated i nto an i denti fi ab le consum er end benef it .
MINOLTA C OP IE R | 1 9 9 8 Concept Stress at Work Concept Positioning 100% of Minolta Copiers relieve stress at the workplace. S o l u t i o n : A bold, single-minded proposition - Stress-Free photocopying with Minolta. H e n c e , p ari ty product features are transl ated i nto an i denti fi ab le consum er end benef it .
MINOLTA C OP IE R | 1 9 9 9 Concept Effects of Stress Concept Positioning 100% of Minolta Copiers relieve stress at the workplace. So l u ti o n : E x a ggerate the E ffects of S tress. Mi nol ta. A n effecti ve digit al solut ion f or your st r ess.
MINOLTA C OP IE R | 1 9 9 9 Concept Effects of Stress Concept Positioning 100% of Minolta Copiers relieve stress at the workplace. So l u ti o n : E x a ggerate the E ffects of S tress. Mi nol ta. A n effecti ve digit al solut ion f or your st r ess.
MINOLTA C OP IE R | 1 9 9 9 Billboard The headline translates “STRESS AT WORK?”. The hair on the 3-D head of the man “recedes” gradually in 3 stages during that period to show the effects of stress.
MINOLTA C OP IE R | 2 0 0 0 Concept Pressure Points Concept Positioning Minolta Digital Copiers relieve stress. S ol uti on: Mi nol ta C opi ers. P oi nt of N o S tress.
MINOLTA C OP IE R | 2 0 0 0 Concept Pressure Points Concept Positioning Minolta Digital Copiers relieve stress. S ol uti on: Mi nol ta C opi ers. P oi nt of N o S tress.
MINOLTA C OP IE R | 2 0 0 0 Concept Pressure Points Concept Positioning Minolta Digital Copiers relieve stress. S ol uti on: Mi nol ta C opi ers. P oi nt of N o S tress.
MINOLTA C OP IE R | 2 0 0 0 Concept Minol ta. The better way of stress relieving than using these Stress Relieve Tools S mal l S pace A ds bei ng pl aced i n C l assi fi eds.
MINOLTA C OP IE R | 2 0 0 0 Billboard Pressure Points Lights ar e placed at the “pressure points� which activates from point to point leading to the Stress Free Minolta Copier button.
M I N OLTA C OP IE R - T h e E sse n tia ls o f Imaging | 2001 Concept 3D Paper Art created based on Facts and Document Management Concept Positioning The Essentials of Imaging. Mi n o l ta c a n d e li ver al l the “essenti al s of i magi ng“ to ensure you no m or e wor r ies in phot ocopying. Mi nol ta i s C onfi dent, P rofessi onal , R el i abl e yet Innovat ive and Excit ing
M aneki Neko/ Lucky Cat The Cat represents Good Fortune and Prosperity for the end us er (S av i ngs ).
M I N OLTA C OP IE R - T h e E sse n tia ls o f Imaging | 2001 Concept 3D Paper Art created based on Facts and Document Management Concept Positioning The Essentials of Imaging. Mi n o l ta c a n d e li ver al l the “essenti al s of i magi ng“ to ensure you no m or e wor r ies in phot ocopying. Mi nol ta i s C onfi dent, P rofessi onal , R el i abl e yet Innovat ive and Excit ing
Dolly
MINOLTA C OP IE R - In te g ra tio n | 2002 Concept Minolta is the essential that can integrate the process of communication (for large organisations) by : Linking ideas and opinions, information, strategies, personalities / individuals, people
PIONEER
So u n d • Visio n • So u l 1999 - 2002
P IONE E R T R INIT Y SE R IE S | 1999 Concept Warning Signs! PION E E R TR IN ITY S E R IE S H OME TH E ATR E H I-FI S Y STEM will t ake you to a n e x c i ti n g rol l ercoaster of sound and vi sual . S o be WA R N E D for t he “ EXPERI ENCE” of your lif e
P IONE E R T R INIT Y SE R IE S | 1999 Concept Warning Signs! PION E E R TR IN ITY S E R IE S H OME TH E ATR E H I-FI S Y STEM will t ake you to a n e x c i ti n g rol l ercoaster of sound and vi sual . S o be WA R N E D for t he “ EXPERI ENCE” of your lif e
P IONE E R T R INIT Y SE R IE S | 1999 Concept Warning Signs! PION E E R TR IN ITY S E R IE S H OME TH E ATR E H I-FI S Y STEM will t ake you to a n e x c i ti n g rol l ercoaster of sound and vi sual . S o be WA R N E D for t he “ EXPERI ENCE” of your lif e Tra n s l a ti o n : DA N GE R P rotecti ve gear i s requi red for the enj oyment of DVD “ Sur r ound Sound”
P IONE E R T R INIT Y SE R IE S | 1999 POS Shelftalkers
P IONE E R T R INIT Y SE R IE S 2 | 2002 Concept So Powerful it goes right to the heart of your system.
P IONE E R T R INIT Y SE R IE S 2 | 2002
Postcards TVC_PIONEER Trinity Series_“ Apartment” - 15 secs
TVC_PIONEER Trinity Series_“ House” - 15 secs
To view video, please go to http://www.youtube.com/user/orbyss696
P IONE E R DVD P ro mo | 2 0 01 Concept The DVD MAD RUSH HOUR To create a Movie-Blockbuster Look and feel for the Promotional Campaign in stores. Consists of Print Ad, Banner, POP,Radio and Leaftlet.
Leaflet
P IONE E R DVD P ro mo | 2 0 01 Concept “GIMME, GIMME CASH! Promo To promote and increase sales for the PIONEER VCD / DVD Hifi-Systems Category. Get a RM $5 cash when you buy any of the products.
LEE KUM KEE 2002
L E E KUM KE E VE GE TAR IAN OYST E R SA U CE | 2002 Concept 1st Day T h e v i s u a l d e p i c ts a C h i n e se cal endar that i nterprets the message of “C H OR YAT” ( The 1st Day of t he Lunar Calendar ) . T h e s igni fi cance of thi s day i s i t symbol i sed a “Vegetari an Day” f or all buddhist . B u t w h a t t h e m e s s a ge literally says on the visual is to communicate that EVERYDAY is a Lee Kum Kee Day. Yo u can have thi s Vegetari an Oyster S auce cooked i n you r EVERYDAY m eal.
MAHSUR I OYST E R SAUC E | 2002 Concept Your Highness Mahsuri Oyster S auce i s H A LA L. It’s targetted at Malays ( m uslim s) . T h i s t o u n g u e i n c h e e k v i s u a l shows a typical malay man being served with a lot of good food cooked with Mahsuri Oyster Sauce. Li ke they say, “To pl eaase a man’s heart i s through his t um m y.
Translation: The headline t r ans lat es , Husband is treated like a King, What he eat s or wear s hould be t ak en c ar e of , His f ood mus t be appet is ing, P r es ent ing his highnes s , Mahs ur i Oy s t er S auc e.
WINN
Un ite d De te rg e n t In d u stries 2000 - 2002
W INN LOW SUDS WASHING DE T E R GEN T | 2000 Concept The perfect match for your front loading machine.
WINN - Mo th e r‘s Da y | 2 000 Concept The perfect match for your front loading machine. Wi n n L a u n d ry D e tergent i s S peci al l y formul ated to set W i nni ng Moms on t he m ar k f or a Winning St ar t . We s a l u te th e m for thei r tender l ovi ng care and for al w ays ensuri ng we have clean clot hes t o wear. C ON FID E N C E FR OM WA S H TO W E A R
WINN - T V C OMME R C IALS | 2002 TVC_PETAL SOFTENER_“Animal Target” - 15 secs
TVC_PETAL SOFTENER_“ Glass Beaker” - 15 secs
To view video, please go to http://www.youtube.com/user/orbyss696
SILICON INTERNET In te rn e t Se rvice P ro vid er 1996 - 1997
SILIC ON INT E R NE T - In te r | 1 9 96 -1997 Concept Silicon Internet Is More Fun Than This A Series of Ad Campaign to launch the brand for an Internet Provider
GRAPHIC DESIGN
British Council - St. Martins in the Fields - Booklet | 1992
KL Mutual Funds - Leaflets | 1996
Co nc or de Ho t e l - T h e L i v i n g Tre e | 1 9 9 2 C oncep t/Deisgn /Illust r at ions
Greeting Cards - Chinese New Year, Hari Raya & Christmas
F O C U S P OINT - Na tio n a l Da y P o ste r - Vision 20/20 | 2001 C o n c e p t / D e i s g n / Ty p o g r a p h y
A S AT SU - P ro B o n o - In Ho u se Gre e ting Card | 2001 Concept Colours Of Unity
A S AT SU - P ro B o n o - In Ho u se Gre e ting Card | 2000 Concept Have a Scentsational Celebration
ASAT SU - R e cru itme n t Ad | 2000
P E R SONAL - We d d in g C a rd In vita tion | 2002
FE B R UARY - B u sin e ss C a rd De sign | 2006
DALE R R OWNE Y - P a ck a g in g De sign | 2006 Acrylic Ink Gift Set & Murano Mixed Media Set
E MMA N U EL E VANGE LIC AL C HUR C H - In vitations | 2005 / 2006
E MMANUE L E VANGE LIC AL C HUR C H - In vitations | 2008
E MMANUE L E VANGE LIC AL C HUR C H - Invitations
F E D E R A L L A N D DE VE LOP E R AUT HOR IT Y ( FE LDA ) - A r c h it ec t BEP Sdn Bhd For Competition. Publication in Majalah Akitek, a leading Malaysian Architectural magazine and Exhibition Board. Competition spread and entry for BEP Architect Sdn Bhd. PAM awards for built-work category
F E D E R A L L A N D DE VE LOP E R AUT HOR IT Y ( FE LDA ) - A r c h it ec t BEP Sdn Bhd For Competition. Publication in Majalah Akitek, a leading Malaysian Architectural magazine and Exhibition Board. Competition spread and entry for BEP Architect Sdn Bhd. PAM awards for built-work category
F E D E R A L L A N D DE VE LOP E R AUT HOR IT Y ( FE LDA ) - A r c h it ec t BEP Sdn Bhd For Competition. Publication in Majalah Akitek, a leading Malaysian Architectural magazine and Exhibition Board. Competition spread and entry for BEP Architect Sdn Bhd. PAM awards for built-work category
Wo l v e r c o t e P a p e r Mill, Un ive rsity o f Oxfo rd - Arc h it ec t JThompson & Partners Project - Residential Development with communal facilities in Wolvercote Village near Oxford History - Used to be old paper mill, now to be re-developed Position -Shortlisted to 2nd stage, from 6 selected Architects For Competition. To format and prepare document for competition entry and submission
Layout & Design Practice only
Wo l v e r c o t e P a p e r Mill, Un ive rsity o f Oxfo rd - Arc h it ec t JThompson & Partners Project - Residential Development with communal facilities in Wolvercote Village near Oxford History - Used to be old paper mill, now to be re-developed Position -Shortlisted to 2nd stage, from 6 selected Architects For Competition. To format and prepare document for competition entry and submission
Layout & Design Practice only
Wo l v e r c o t e P a p e r Mill, Un ive rsity o f Oxfo rd - Arc h it ec t JThompson & Partners Project - Residential Development with communal facilities in Wolvercote Village near Oxford History - Used to be old paper mill, now to be re-developed Position -Shortlisted to 2nd stage, from 6 selected Architects For Competition. To format and prepare document for competition entry and submission
Layout & Design Practice only
Campaigns which didn’t see the light of day
If it’s a b o u t Ma la ysia , It’s in here
SE B AST IAN Concept Hair to Die For
SE B AST IAN Concept Hair Aesthetics
FOC US P OINT - Visio n C a re G roup Concept Makeover
FOC US P OINT - Visio n C a re G roup Concept Accessorize
P IONE E R DVD - AUDIO Concept Super Sensitive, Super High-Definition DVD-Audio Technology
P IONE E R HOME T HE AT R E SYSTEM Concept Cinema in your home
MINOLTA T- SE R IE S C OLOUR COPIER Concept True to LIfe Colour
MINOLTA AP S C AME R A Concept Vectis or Nothing
Roland Lim | 16 Warwick Chambers, Pater Street, W8 6EN London | hp: 0783 432 0669
email: orbyss@gmail.com | http://www.coroflot.com/orbyss http://issuu.com/roland_lim/docs/__folio_samples_full Š 2010 by Roland Lim. All rights reserved