Helsinki, Finland 01-02.08.2009 Lowrance introduces New StructureScan™ Sonar Imaging to top European Journalists.
www.lowrance.com
StructureScan™ Press Launch In September Helsinki played host to the official EMEA Lowrance StructureScan™ press launch. We invited 25 of Europe’s most influential fishing journalists to come and experience what the new StructureScan™ Sonar Imaging has to offer all anglers, from professionals to first timers. During the two day, on-the-water event the journalists were able to test the full range of StructureScan™’ features including the revolutionary DownScan™ that blew them away.
Day 1 The guests received a warm welcome in the form of a superb lunch and introductory presentation at a historic venue on a small island just off Helsinki.
Whilst out amongst the islands off Helsinki we discovered a variety of wrecks and under water obstructions. StructureScan™ helped us find and
clearly identify the obstructions as well as the marine life surrounding them.
“It’s like having a pair of eyes under the water.” Dave Lewis – Sea Angler Magazine, UK
Heading out after lunch on a selection of boats kindly supplied by the Finnish
Onboard you can clearly see StructureScan™ working on the left HDS unit
Lowrance distributor OPM and fitted with new Lowrance StructureScan™. Already everyone is stunned by the clarity of imaging on screen.
with charting on the right. Aboard each boat we had a product expert
Here a wreck located off a slipway can be seen in both DownScan™ and
The view from above the waterline shows the slipway and position of the
SideScan. The clarity and depth of field achieved in the DownScan™ imaging
boat above the wreck.
demonstrating the new equipment to the journalists.
clearly shows the height and shape of the wreck.
“This is true imaging and very easy to see what is under the water.” “Incredibly easy, it’s completely intuitive; Nicolo Volpati – Pescare Mare, Italy
it’s almost like looking at a photograph.” Tim Bartlett – Motor Boat Monthly, UK
Get the whole picture. It’s going to revolutionise diving and will do the same for fishing. Tim Bartlett – Motor Boat Monthly, UK
This image shows the clarity in which we viewed sunken military barricades
The scenery didn’t fail to impress and there were plenty of points of interest.
dating back to the Russian Revolution. Bottom right shows a Broadband™
This area obviously had some military background that provided us with
echosounder screen with DownScan™ overlay.
some really great underwater examples.
I think it’s the definition, the picture is fantastic, it’s almost like watching television. Nigel Botherway – The Sunday Times Angling Correspondent, UK
Using an alternative colour palette, we viewed the same structure from a
It is safe to say that everyone was mesmerised by what we were seeing.
slightly different angle. Here in the top right you can see both the cables
Having two HDS units aboard allowed us to get the whole picture.
coming from the obstruction as well as a bait fish ball far right.
We came across this old wreck using SideScan. You can see how defined
Helsinki is well known for being a popular stop over for cruise ships and in
the stringers in the hull are and the shadow gives us a 3D effect, showing
these busy waters it is important to have good navigation equipment and a
how far this obstruction sits off the seabed.
clear idea of what is below you.
Day 2 The second day brought sunshine for our fishing competition, where the journalists were given the opportunity to take to the water, fishing rod in hand and compete to catch the largest fish and win an outstanding prize.
This gave our guests the chance to practically apply what they had learnt from StructureScan™ the day before.
The competition was on and these guys knew what they were doing...
Lowrance Pro Angling Team - on-hand to offer helpful fishing tips!!!
This is true imaging and very easy to see what is under the water. Nicolo Volpati – Pescare Mare, Italy
The first location looked promising as we could clearly identify fish of
The view showed a sunken rowing boat in SideScan™ and with the
differing sizes below the boat.
DownScan™ overlay, visible here in the top right, you can see a large bait ball with predator fish to the left.
The first catch - it was a small Perch and not that large Pike we were hoping
Jo’s Big Catch - It was so heavy that she needed assistance to bring it in.
for, however it was early days and others were to be more successful.
Unfortunately when it surfaced it became clear that she had in fact hooked a plank! Better luck next time.
The hunt continued and by lunchtime the game was won...
Sunday Times UK Angling Correspondent Nigel Botherway hooked himself a good sized Pike to take the competition and win a sportsfishing trip around Florida. It goes without saying that he was a very happy fisherman.
Overall the event was a great success and a lot was learnt by all who attended. Every one of the journalists came away having experienced a revolution in fishfinding and for the first time had got the whole picture, their comments speak for themselves... “It gives you a far better overall view of what is going on, certainly better than conventional downward looking sonar does - putting the two together is mind blowing.” Tim Bartlett – Motor Boat Monthly, UK
“It’s a major advantage that you can see straight down below the boat; there has been nothing on the market like it until now.” Rudy Van Duijnhoven – Beet, Holland
“It’s going to make people better anglers. It’s a very special piece of kit, I am very impressed. “
Rob Thompson – Boat Fishing Monthly, UK
™ New Lowrance StructureScan ™ New Lowrance StructureScan Featuring Exclusive DownScan Imaging™ for Featuring Exclusive DownScan Imaging™ for
Get the whole picture Get the whole picture Combine 3 technologies – Broadband Sounder, SideScan, and Combine 3 technologies – Broadband Sounder, SideScan, and DownScan Imaging™ - into one All-powerful angling tool. DownScan Imaging™ - into one All-powerful angling tool. Remove all the guess-work Remove all the guess-work Comparing exclusive new DownScan Imaging™ to Broadband Comparing exclusive new DownScan Imaging™ to Broadband Sounder technology reveals fish and Sounder technology reveals fish and structure more accurately than either alone. structure more accurately than either alone. Track-back Track-back Scroll back simultaneously through sonar history and chartplotter trail from sonar or Scroll back simultaneously through sonar history and chartplotter trail from sonar or StructureScan™ display to easily mark waypoints, and continue to record data while reviewing StructureScan™ display to easily mark waypoints, and continue to record data while reviewing history. history. Network StructureScan™ Network StructureScan™ Up to 3 ethernetworks displays or sensors without expansion port, share SideScan and DownScan Up to 3 ethernetworks displays or sensors without expansion port, share SideScan and Imaging™ across all displays on the network. DownScan Imaging™ across all displays on the network.