Ronnie Montano Presents: How To Generate Traffic Using A Facebook 'Like' button On Your Site Facebook has revolutionized the way people interact with each other. It has added a completely new dimension to social dynamics. Statistical reports indicate that as of March 2013, a staggering 1.11 billion people use Facebook regularly. It has become an inseparable part of people’s lives – most log in several times a day to remain updated on the latest happenings in their respective social circles. If used right, Facebook can be instrumental in generating lots of free traffic to your website. Many people underestimate the power of a simple ‘like’. Even though it may seem very trivial to a novice, these very likes can exponentially improve your social visibility and online presence. In simple words, more Facebook ‘likes’ equal to more money in your pocket. The internet is suffering from the problem of information overload. There is simply way too much information on any given topic. Type in any word on Google and you will gain access to thousands of web pages of free information. In short, too many webmasters are jostling for potential customers’ attention. Thus, once somebody ends up on your website – you must do everything you can to keep in touch with that person. Otherwise, that visitor will become distracted and get lost in the sea of other similar websites. However, if somebody is really impressed by your website and uses the Facebook ‘like’ button, then you have established an effective line of communication with that individual. This way your posts keep appearing in that person’s news feed and you have a better chance of creating an impact (making a sale). Likes lead to shares which lead to more likes – consequently boosting traffic and ultimately, revenue! Having a visitor ‘Like’ you on Facebook is just like having them subscribe to your blog or website by entering their email. However, many people are usually skeptical about giving out their email. On the other hand, simply ‘liking’ something feels very natural for the visitor. People usually press the ‘like’ button without even thinking about it objectively – it has become second nature to avid Facebook users. Also, it takes several seconds to enter an email address but ju st once click to ‘like’. Many affiliate marketers will tell you that the money is in the email list. That may be true but note that there is even more money in the ‘likes’. Some lazy webmasters doubt the necessity of installing the ‘like’ button. Their argument is that a customer can book mark their page and return again. Well, bookmarking is way less popular than ‘liking’ and most people almost never return to the pages bookmarked by them. How many pages have you bookmarked personally? And how often do you visit them? Right! Once you have access to peoples’ newsfeed, you can post interesting and valuable stuff and establish a relationship of trust with your audience. You can also encourage participation by asking thought provoking questions and by holding contests. If your posts are meaningful, they will be shared and you will gain exposure to a greater audience. Thus, you attract more traffic just by keeping in touch with existing subscribers – you don’t have to do anything extra.
Likes are like votes which emphasize the credibility of your website and help in search engine optimization. Also, new visitors will take your website more seriously if they see that many others already like you! So Like and Let Like! For more information on Ronnie Montano, check out:
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