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Mid Week Marysville Run
Survey Background
Survey Co-ordinator and Surveyor Survey Co-ordinator and Surveyor
The aim of the 2021 Member Survey by the Social Committee was to give each and every member the opportunity to have their say and further; to provide the PCV with demographic data for the strategic planning of future events. The survey analysis defined scenarios and trends that will impact on future logistics, financial planning and the PCV culture.
Of prime importance was that the Club does the following: • Continues to meet the needs of active members. • Provides quality events. • Creates events that are inclusive for all, including inactive members.
Survey Questions Content was derived from members’ feedback comments held in the Survey Monkey archive - dating from 2016 to current day. To gain deeper insights, comments were also sought from individual members, newer and older.
Members Involved in the Survey: Survey respondent’s: 1126 Primary Members (668 active & 458 inactive). Completed responses: 388 Response rate: 46% of active members & 18% of inactive members
Thank You to the following for their interest and input: Ken and Harriet Anson, John King, Adam de Guara, Darren Sultana, (formerly Great Britain PC, R31), Carlo Fasolino, Stephen and Tracey Lofthouse, Justin Reed and Melanie Treloar.
* Harriet Anson and Vicki Sturzaker’s suggestion that partners of primary members (a cohort of 690), be invited to take part in future Survey Monkey feedback, has resonated and will be included in the action arising from the survey analysis.
Special thanks to Carly Pasco (PCV Administrator) and Russell Sturzaker (PCV Founding Member), who’s combined encyclopaedic knowledge of the Club proved invaluable.
We acknowledge Social Director Linley Baxter’s contribution in tabling the criteria ‘The Themes and Overarching Guidelines 2021’ - and how does the Survey address these? Further, without his commitment and vision the survey could not have come to fruition.
Survey Co-ordinator and Surveyor W*I*N*N*E*R*S
Survey Respondent’s Prize
Comprising 2 x $150 Visa Card Voucher ---------------------------------------------Congratulations to Bambi McAuley & Filippe Chiarella
We wish to thank everyone who participated in the survey
Anna Cook
PCV Survey Co-ordinator
Anna Cook
Role: 2021 Social Survey Co-ordinator Background: Marketing / Communications Wine Industry – Marketing and Wine Education: Heidsieck, Dan Murphy’s Tourism Industry – Private Luxury Tours and Travel; Event Management.
Helen Bartley
Role: Raw Data Analysis. Background: Independent, Professional Consultant, Bartley Consulting Pty Ltd - Social & Environmental Research and Statistical Methods Member: The Research Society.
Omnia Holland
Member PCV who kindly volunteered her time and expertise. Role: Conversion of raw data and compilation of the PCV Survey 2021 Report. Background: Independent, Professional Consultant, Principal OmniCom Qualitative and Quantitative Research. Consulting in marketing psychology, Modelling and theories behind consumer behaviour. Clients: ANZ, Telstra, CSL, Heinz, Kraft, Coles, Crown. Member: The Research Society. Anna Cook - Survey Co-ordinator Omnia Holland - Surveyor & PCV Member Anna Cook Role: 2021 Social Survey Co-ordinator Background: Marketing / Communications Anna Cook Role: 2021 Social Survey Co-ordinator Background: Marketing / CommunicationsWine Industry – Marketing and Wine Educ Wine Industry – Marketing and Wine Education: Heidsieck, Dan Murphy’sation: Heidsieck, Dan Murphy’s Tourism Industry – Private Luxury Tours and Travel; Event Management.Tourism Industry – Private Luxury Tours and Travel; Event Management. Helen Bartley Role: Raw Data Analysis. Background: Independent, Professional Consultant, Helen Bartley Role: Raw Data Analysis. Background: Independent, Professional Consultant,Bartley Consulting Pty Ltd - Social & Environmental Bartley Consulting Pty Ltd - Social & Environmental Research and Statistical Methods Research and Statistical Methods Member: The Research Society. Member: The Research Society. Omnia Holland Member PCV who kindly volunteered her time and expertise. Omnia Holland Member PCV who kindly volunteered her time and expertise. Role: Conversion of raw data and compilation of the PCV Survey 2021 Role: Conversion of raw data and compilation of the PCV Survey 2021 Report. Background: Independent, Professional Consultant, Report. Principal OmniCom Qualitative and Quantitative Research. Background: Independent, Professional Consultant, Principal OmniCom Qualitative and Quantitative Research. Consulting in marketing psychology, Modelling and theories behind consumer behaviour. Consulting in marketing psychology, Modelling and theories behind Clients: ANZ, Telstra, CSL, Heinz, Kraft, Coles, Crown. Member: The Research Society. consumer behaviour. Clients: ANZ, Telstra, CSL, Heinz, Kraft, Coles, Crown. Member: The Research Society.
