Rue 114 Adinkra 2.0

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ADINKRA 2.0 2014 Capsule Collection



"Great style should be available in all sizes because fabulous, fierce, kick-ass women come in all sizes!"

Rue 114 is inspired by and created for women who believe that every shape and size should be celebrated as beautiful. This season, Rue 114 is proud to present its capsule 2014 collection, Adinkra 2.0. We chose to explore a more subtle color palette - using unconventional fabrics and intricate laser cut-out techniques to present our vision of modern fashion inspired by Africa. Our goal with this presentation is to present a versatile ready-to-wear collection that is sophisticated, daring and fresh while referencing the aesthetics of traditional design. The 2014 capsule collection utilizes Ghanaian symbols, called Adinkra to present our vision for the season. Adinkra symbols are utilized heavily in traditional wax prints and woven kente fabrics. Each Adinkra symbol has a specific meaning/ representation.* We have chosen to use modern laser-cutting, burn-out, and appliquÊ techniques to treat non-traditional fabrics, thereby melding tradition with innovation. About the Brand In January of 2012, Serwah Asante launched Rue 114 as a platform upon which to celebrate beauty and style at all sizes. Inspiration for the Rue 114 brand is deeply informed by the designer’s Ghanaian roots, New York City upbringing, and eternal love of travel. Each collection is born of the global perspective and responds to the call of what today's woman; whether in Laos, Lagos, or Los Angeles; needs to be edgy, unique, powerful, and always feminine. * More information on Adinkra symbols may be found at the end of the look book


Look 1 Prim n Proper Chiffon Blouse in CafĂŠ au Lait

Tea Time Skirt in Perfectly Plastic

(available with or without Adinkra symbols)

Organza Pleated Mini Skirt in Onyx


Look 2 Prim n Proper Chiffon Blouse in Chartreuse Organza Pleated Mini Skirt in Pearl “Gye Nyame” Belt in Rose-Gold/ Blush


Look 3 Asymmetrical Grunge Tank in Chartreuse Adinkra 2.0 Rocker Pants in Metallic Bronze


Look 4

Asymmetrical Grunge Tank in Café au Lait Adinkra 2.0 Rocker Pants in Onyx “Gye Nyame” Belt in Rose-Gold/ Onyx


Look 5

Asymmetrical Grunge Tank in Chartreuse Adinkra 2.0 High-Waist Shorts in Pebbled Suede


Look 6 Asymmetrical Grunge Tank in Chartreuse Adinkra 2.0 High-Waist Shorts in Onyx


Look 7 Print vs. Sheer Rugby Crop Top in Wine Lover Print vs. Sheer Rugby Pencil Skirt in Wine Lover Print vs. Sheer Rugby Crop Top in Fresh Foliage (olive) Print vs. Sheer Rugby Pencil Skirt in Fresh Foliage (olive)


Look 8

Club Serengeti Crop Top in Metallic Zebra Club Serengeti Pencil Skirt in Metallic Zebra


Look 9 Peek-a-Boo Bustiere (with Shoulder Epaulettes) in Sand Dune Adinkra 2.0 Pencil Skirt in Onyx


Look 10 Peek-a-B00 Bustiere in Onyx Adinkra 2.0 Pencil Skirt in Taupe/ Pebbled Suede


Look 11

Sweetheart Plastic & Lace Peplum Top in African Print Combo Peek-a-Boo Lace Pencil Skirt in Vintage Peach


Look 12

Sweetheart Plastic & Lace Peplum Top in Camel Peek-a-Boo Lace Pencil Skirt in Onyx/ Camel “Gye Nyame” Belt In Rose Gold/ Onyx


Look 13 Mullet Crop Top in Pebbled Suede Mullet Swing Skirt in Pebbled Suede Mullet Crop Top in Pebbled Onyx

Mullet Swing Skirt in Pebbled Onyx


Look 14 Adinkra 2.0 Blazer in Perfectly Plastic Asymmetrical Grunge Tank in CafĂŠ au Lait Molten Metal Pencil Skirt in Metallic Bronze


Look 15 Adinkra 2.0 Pencil Dress (left side –w/ taupe Adinkra print detail) in Onyx/ Taupe Adinkra 1.0 Pencil Dress (right side - w/ Gye Nyame Back Print Detail) in Onyx

“Gye Nyame” Belt in Rose-Gold/ Blush


Look 16

Adinkra 1.0 Pencil Dress in Sand Dune Adinkra 2.0 Blazer in Perfectly Plastic


Contact Wholesale Inquiries – info@rue114.com General Info – info@rue114.com Press Related Inquiries – contact@annatourepr.com

www.rue114.com


Credits Models Tinder Badhesha – www.ipmmodels.com Shardey Tutu – bookings.tudey@gmail.com

www.rue114.com


www.adinkra.org


www.rue114.com


www.rue114.com


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