CONCEPT
SURFACE DEVELOPMENT The lines around the logo indicate that the character is trying to break out of the frame
Following the intent of a loud and “striking” branding, lighting has be chosen as the element that would travel across the packaging
Using solid-voids to create lighting of varied sizes across the sides of the package as a seamless element Lightning also extend upwards to the square
Surface selected: Square Anti-prism The triangular surfaces would help exaggerate the sharpness of the design
Rukeia Bora PLA20291
MID TERM TIME PROBLEM
Packaging Design and Branding
SOLID PACKAGING
SIDE STACKED VIEW
(The design was intended to be printed on black paper)
Rukeia Bora PLA20291
MID TERM TIME PROBLEM
Packaging Design and Branding
SOLID PACKAGING
SIDE STACKED VIEW
(Second option with lines instead of solids to test the design)
Rukeia Bora PLA20291
MID TERM TIME PROBLEM
Packaging Design and Branding
PROCESS
Rukeia Bora PLA20291
MID TERM TIME PROBLEM
Packaging Design and Branding