Rock ’n’ Roll Running Series

The Rock ’n’ Roll Running Series took flight in 1998 when nearly 20,000 participants toed the starting line in San Diego. The international series, now owned by The Ironman Group, has since set its start line in 47 cities across 12 countries. That inaugural event in San Diego transformed the idea of road races by packing the event with live bands, cheer teams and entertaining water stations. It injected undeniable freshness into the nation’s race scene, spawning a range of imitators and ushering in an era of creativity that propelled steady growth in race participation numbers.