4 minute read
New & Noteworthy
SPECIAL EVENTS
RIDC CommUnity Run at TRE
Powered by: Saucony WEDNESDAY, DECEMBER 1 / 6:30AM Join us for a run celebrating the diverse running community of Austin, lighting the path towards new connections. Saucony and the RIDC invite you to this special event, taking another step towards creating a more equitable and inclusive running industry. You’ll have a chance to connect with local Austin run groups to experience one of the city’s most beloved traditions. All paces are welcome! Post-run refreshments will be provided.
Donate Your Hustle
Presented by: Kilter and The Running Event
NOVEMBER 28 THROUGH DECEMBER 2 Booth #1320
Sometimes competition isn’t fierce—it’s kind! Join our challenge and turn your health and wellness activities onsite at #TRE21 into charitable impact. Free to join and easy to use, this challenge will have major benefits for local charities. Learn more on Page 12.
Brooks Running Party
Presented by: Brooks Running
THURSDAY, DECEMBER 2 / 9:00PM TO 2:00AM Location: Cedar Street Courtyard, 208 W 4th St, Austin TX 78701
There’s no better way to end #TRE21 than at the annual party held by Brooks Running! After three full days of learning, networking, and business, we think you’ll find a burst of energy as you let loose at their infamous end-of-TRE industry celebration.
Cocktail, Beer, and Wine Stations
DECEMBER 1
Sponsors:
Ready to mingle? Find these companies in the exhibit hall to enjoy cold drinks, creative pairings (who’s in the mood for German beer and pretzels?), good conversation, and more!
The Running Event Club House
DECEMBER 1 AND 2 / ALL TRADE SHOW HOURS
Booth #347
Maybe you have a question, need to charge your phone, could really use a coffee, or are dying to meet the masterminds behind #TRE21. Whatever the reason may be, you’re welcome to join us at the TRE club house! We will be serving Runners High coffee and will have coffee mug giveaways.
Best Running Stores of 2021 Celebration and Industry Awards
DECEMBER 2 / 6:30PM - 8:00PM
Join us for a night celebrating the run specialty retail stores leading by example, that always strive to create a stronger local community and industry. This celebration will also feature industry awards presented by brands, including Brooks, Saucony, Balega, New Balance, Skechers and On.
Indie 5K – A FIRST at Circuit of The Americas!
DECEMBER 2 / 7:00AM
Location: Circuit of The Americas
We can’t wait to see runners put the pedal to the metal at our first Indie 5K held on the same track that’s home to the only Formula 1 and MotoGP races in the country! Don’t miss this year’s Too Fast, Too Furious Indie 5K edition. Learn more on Page 36.
Opening Night Reception
NOVEMBER 30 / 6:30PM - 8:00PM
Say hello to the TRE Class of 2021! Kick up your heels to throwback tunes, enjoy drinks from the punch bowl, and take fun-if-ever-awkward prom photos during our Prom-themed opening night party.
empowerun Happy Hour
THURSDAY, DECEMBER 2 / 5:00PM-6:00PM
Location: The Reverbery, Hilton Austin
empowerun was conceived by two women in the run specialty space looking for authentic and intimate ways to connect female leaders in the industry. All are welcome at this gathering so come grab a drink and connect. More details to come on charity fundraising efforts to take place.
Unique, Can’t-Miss Booth Activations
OOFOS Cocktail Station
WEDNESDAY, DECEMBER 1 / 4:00PM-6:00PM
Booth #715
At OOFOS our mission is to make others feel better. In honor of our first Head of Brand, Duncan Finigan, come have a drink on us. Our only ask is that you donate to our partner, Dana Farber Cancer Institute, in the fight to find a cure against cancer. Any donation given is a cocktail on us. Specifically, “The DF Special,” a nod to Duncan herself.
Headsweats #TRE21 Official Runner’s Hat
Booth #1415
The outlook for the running industry is sunny! Stop by Headsweat’s booth to get your #TRE21 Official Runner’s Hat and learn how their products can help you keep a cool head.
Stunt Puppy Run With Your Pup Education
Booth #1121
Stop by Stunt Puppy’s booth for some four-legged love! We’ll teach you how to build a new community for your store with runners and their pup partners. Stunt Puppy will share FAQs and answer your questions about running with dogs to coach your staff and customers.
26.2, A Marathon Story By Feetures
Booth #1013
Feetures believes people were not meant to sit still—they were meant to move. That’s why this year at The Running Event they will have a limited-edition book celebrating the ultimate ode to movement, the marathon! Come to Feetures’ booth to get your copy of “26.2, A Marathon Story By Feetures.” What’s more? Take a selfie in front of their runner’s wall and get a first look at their Fall 2022 line.
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