__________RUSTAM CHAUHAN__________ House No C- 403, Rukhmani Vaibhav, Off Veera Desai Rd, Opp. Andheri Sports Complex, Andheri West, Mumbai-58. rustam.chauhan@gmail.com, Contact: 09769475837 DOB: 11/01/88
OBJECTIVE
To create concepts, looks, formulate novel designs and to contribute in the marketing activities of an organisation
INDUSTRY EXPERIENCE
Currently working as a freelance Fashion Designer & Stylist in Mumbai since April 2010 -
Worked as an assistant Costume Designer & Stylist in the movie “Dil Toh Bachcha Hai Ji” directed by Madhur Bhandarkar. Worked as a Stylist at India International Jewellery Week 2011 for Jewels Emporium & was single-handedly responsible for styling the Jewellery-Fashion Show. Worked as a Stylist with Mtv for their shows STYLE CHECK, GRIND, LOUDLESS, Mtv NEWS, SAMSUNG GANG NEXT, JHALAK DIKHLAJA Season-4 etc. Working as a Costume Designer & Stylist in Promos & Commercials by Mtv, Channel V, BBC India, Mad Entertainment Ltd, Chrome Pictures Pvt. Ltd. & 30 Secs of Fame. Working as a Designer & Stylist in Fashion shows, Print Ads & Photo shoots for Photographers (like Vikram Bawa, Vishal Saxena, Parvin Talan) & with different Models & Actors as clients.
INTERNSHIP DETAILS March-May, 2007
Interned at People of Yellow, a design studio based in Delhi - Conceptualised home and interior designs for their store Soul Cabin - Assisted on various visual merchandise campaigns (for John Players, Wills Lifestyle & Pantaloon Stores) - Also did market research on materials for home furnishings and Lifestyle products
July, 2005- June, 2006 -
Worked as a store manager for Inferno, a garment store Assisted on various design projects (incl. Conceptualising of the collections, Designing of garments and accessories, Visual merchandising, and research projects) As a store manager I was also single-handedly responsible for the smooth running of the store
EDUCATION
Completed Semester 3 of Bachelors in Fashion and Apparel Designing from NIFT, Gandhinagar 2004-05: Completed CBSE XII from Navyug School, Sarojini Nagar 2002-03: Completed CBSE X from Navyug School, Sarojini Nagar
STRENGTHS
Ability to work in a group as a leader and maintain group dynamics with full dedication and sincerity Styling & Visual Merchandising: I have always taken a keen interest in styling and collaborating garments & costumes with props to create new & different looks. Creating Window displays is also an area of interest Draping: I have good skills in exploring new designs through draping Creating Prints and Patterns: Well-versed in developing motifs, repeat patterns, prints, surfaces and textures
PROJECTS Semester & Module
Theme
Project Brief
One
POSH “Fashion tames the world ” Return to Sender
Designed an Installation, a window display for Versace’s Boutique, taking inspiration from Versace’s initial ideology that redefined high fashion and glamour with retro styling Designed and constructed a garment inspired by a woman from luckhnow who had travelled till Saudi Arabia and returned, showing the influence of different regions, cultures and climate on her garment Designed and constructed a garment taking inspiration from lipstick imprints and the colours of the festival Holi
Two
Three
Stains
Surface Design Technique
Christmas Celebrations
Constructed a unisex Skirt with a belt cum stole by braiding and weaving techniques, taking inspiration from the festive mood of Christmas filled with colours, decorations and lights
History of Fashion Menswear
Art Deco
Taking inspiration from the art deco era’s architecture, fashion & retro styling, designed an installation and two garments. Designed and constructed a menswear range taking inspiration from the Classic American wardrobe with sophisticated modern cuts and rebellious street wear styling.
Urban Matador
HANDS ON EXPERIENCE
Proficient Pattern making & Draping skills Garment Construction Can work on Microsoft Office, Adobe Photoshop and Corel Draw Dyeing and printing Explored macrame, crochet, knitting, tie and dye, block printing Developed surfaces using various techniques, also incorporating embroidery and applique Handled clay, plaster of Paris, resin, leather, wood, aluminium and copper
ACHIVEMENTS
Designed and Constructed garments for Fashion Shows and Plays in NIFT Done Styling, Choreography, Back staging and Modelling for Fashion Shows in NIFT I was also a part of the winning team at the Fashion Shows held at NID, IIM Ahmedabad, IIT Mumbai & DA-IICT every yr.(2006-10) Won medals and merit certificates for sports and art competitions in school
INTERESTS AND HOBBIES:
Fashion Styling Photography Exploring new places Watching movies