Dover saddlery ceo 20 year timeline

Page 1

Dover Saddlery "20 YEAR" timeline 1992 - 2013 What did the Saddle Company Executives know and When did they know it?

12/27/1994 U.S. Patent # 5,375,397 Issues

Curve Conforming Sensor Array Pad and Method for Measuring Saddle Pressures on a Horse

FOUNDED May 1992

Ferrand/Sember IExhibit R

nventors

JAN 1992

FEB 1992

MAR 1992

APRIL 1992

MAY 1992

JUNE 1992

JULY 1992

AUG 1992

SEPT 1992

OCT 1992

NOV 1992

DEC 1992

JAN 1993

FEB 1993

MAR 1993

APRIL 1993

MAY 1993

JUNE 1993

JAN 1998

FEB 1995

MAR 1995

FEB 1998

APRIL 1995

MAY 1995

JUNE 1995

JULY 1995

AUG 1995

SEPT 1995

OCT 1995

NOV 1995

DEC 1995

JAN 1996

AUG 1993

SEPT 1993

OCT 1993

NOV 1993

6/17/96

6/17/96

Stateline COO, Grylls Fax outlining Saddle Fit Strategy

Stateline President, Day Recieves Fax disclosing Problem of Saddle Fit

JAN 1995

JULY 1993

FEB 1996

MAR 1996

APRIL 1996

MAY 1996

JUNE 1996

JULY 1996

AUG 1996

SEPT 1996

DEC 1993

JAN 1994

FEB 1994

12/96

1997

Dressage & CT Magazine

Petsmart

NOV 1996

DEC 1996

JAN 1997

FEB 1997

4/6/98 RF DISCLOSURE

5/5/99 RF DISCLOSURE

7/5/99 RF DISCLOSURE

10/5/99 RF DISCLOSURE

#3 TO FTC

#4 TO FTC

2/10/00 RF DISCLOSURE

#2 TO FTC

#6 TO FTC

#7 TO FTC

MAY 1998

JUNE 1998

JULY 1998

AUG 1998

SEPT 1998

OCT 1998

NOV 1998

DEC 1998

JAN 1999

FEB 1999

MAR 1999

APRIL 1999

MAY 1999

JUNE 1999

JULY 1999

AUG 1999

SEPT 1999

MAY 1994

JUNE 1994

JULY 1994

AUG 1994

SEPT 1994

OCT 1994

NOV 1994

DEC 1994

MAR 1997

APRIL 1997

MAY 1997

JUNE 1997

JULY 1997

AUG 1997

SEPT 1997

OCT 1997

NOV 1997

DEC 1997

StateLine Tack

by Ferrand

OCT 1996

#1 TO FTC APRIL 1998

APRIL 1994

"Scientific Saddle Fitting" Purchases

4/6/98 RF DISCLOSURE

MAR 1998

MAR 1994

OCT 1999

NOV 1999

DEC 1999

JAN 2000

8/14/2000

TacknTogs Publishes "Don't Shoot the Messenger" SMG #11

FEB 2000

MAR 2000

APRIL 2000

MAY 2000

JUNE 2000

1/1/2002 U.S. Patent # 6,334,262 Issues

JAN 2001

FEB 2001

MAR 2001

APRIL 2001

5/21/20004

Dover Recieves "Sample Saddletech Gauge Mk 11" Exhibit D

MAY 2001

JUNE 2001

JULY 2001

AUG 2001

SEPT 2001

OCT 2001

NOV 2001

DEC 2001

JAN 2002

FEB 2002

MAR 2002

MAY 2002

JUNE 2002

JULY 2002

AUG 2002

SEPT 2000

OCT 2000

NOV 2000

DEC 2000

AUG 2003

SEPT 2003

OCT 2003

NOV 2003

DEC 2003

Dover Purchases Miller Harness ASSESTS

Steven Day Purchases Dover Saddlery

APRIL 2002

#8 TO FTC

AUG 2000

2002

2002

Gauge and Method for Measuring Animal Backs annd Saddles Ferrand Inventor Exhibit S

2001?? Dent Purchases Miller's, Eisser's Circle Y)

JULY 2000

11/8/00 RF DISCLOSURE

SEPT 2002

OCT 2002

NOV 2002

DEC 2002

JAN 2003

FEB 2003

MAR 2003

APRIL 2003

MAY 2003

JUNE 2003

JULY 2003

9/16/2005

7/30/2004

8/30/2004

Steven Day / Dover "“I am concerned we could be setting a standard that we cannot meet.” " Exhibit E

Equine Vet Journal "“Effects pf grith saddle and weight on the movements of the horse.” " Exhibit N

Ferrand Reports Dover to SEC "Product Defects" Exhibit G 1/9/05 RF DISCLOSURE

4/28/05 RF DISCLOSURE

#10 TO FTC

#9 TO FTC

2006

Dover Saddlery

I.P.O.

9/16/2005

Ferrand Report to Hambrecht "Dover S-1 Kiss of Death" Exhibit H

JAN 2004

FEB 2004

MAR 2004

APRIL 2004

MAY 2004

JUNE 2004

JULY 2004

AUG 2004

SEPT 2004

OCT 2004

NOV 2004

DEC 2004

JAN 2005

FEB 2005

MAR 2005

APRIL 2005

MAY 2005

JUNE 2005

JULY 2005

AUG 2005

SEPT 2005

OCT 2005

NOV 2005

DEC 2005

JAN 2006

FEB 2006

MAR 2006

APRIL 2006

MAY 2006

JUNE 2006

JULY 2006

AUG 2006

SEPT 2006

OCT 2006

NOV 2006

DEC 2006

JAN 2007

FEB 2007

MAR 2007

APRIL 2007

MAY 2007

JUNE 2007

JULY 2007

AUG 2007

SEPT 2007

OCT 2007

NOV 2007

DEC 2007

JAN 2008

FEB 2008

MAR 2008

APRIL 2008

MAY 2008

JUNE 2008

JULY 2008

AUG 2008

SEPT 2008

OCT 2008

NOV 2008

DEC 2008

JAN 2009

FEB 2009

MAR 2009

APRIL 2009

MAY 2009

JUNE 2009

JULY 2009

AUG 2009

SEPT 2009

OCT 2009

NOV 2009

DEC 2009

12/10/2013

4/17/2012

Ferrand to CEO Day

8/24/2012

Ferrand & CEO Day

"M any Changes in the World"

Ferrand to CEO Day

"On Notice Demo"

"Smartfit System Solution"

Exhibit F JAN 2004

FEB 2004

MAR 2004

APRIL 2010

MAY 2010

JUNE 2010

JULY 2010

AUG 2010

SEPT 2010

OCT 2010

NOV 2010

DEC 2010

JAN 2011

FEB 2011

MAR 2011

APRIL 2011

MAY 2011

JUNE 2011

JULY 2011

AUG 2011

SEPT 2011

OCT 2011

NOV 2011

5/10/2013

JAN 2012

"Demand Letter for 2 Gauges"

6/4/2013

"Turn Yourself in to SEC"

Exhibit C

CEO Day to Ferrand -e-mail "FOUND GAUGES"

Exhibit B

JAN 2013

JAN 2013

JAN 2013

FEB 2013

FEB 2013

FEB 2013

MAR 2013

MAR 2013

MAR 2013

APRIL 2013

APRIL 2013

APRIL 2013

MAY 2013

MAY 2013

MAY 2013

7/2/2013

10/2/2013

10/15/2013

Day to Ferrand

"Cease & Desist"

Dover Attorney Sulivan to Ferrand l "Cease & Desist"

Ferrand response to Dover Attorney Sullivan "Cease & Desist"

Exhibit B

Exhibit A

Exhibit A

JULY 2013

JULY 2013

AUG 2013

AUG 2013

AUG 2013

AUG 2013

SEPT 2013

SEPT 2013

SEPT 2013

OCT 2013

OCT 2013

OCT 2013

OCT 2013

OCT 2013

OCT 2013

OCT 2013

APRIL 2012

OCT 2013

OCT 2013

JUNE 2013

NOV 2013

JUNE 2013

NOV 2013

JUNE 2013

MAY 2012

JUNE 2012

JULY 2012

AUG 2012

SEPT 2012

OCT 2012

Exhibit B

BEGINS INVESTING"

6/28/2013

"i will not be contacting SEC"

Ferrand & CEO Day - email "A Simple Question?"

Exhibit B

Exhibit B

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

JUNE 2013

11/13/2013

11/15/2013

11/19/2013

11/22/2013

Dover Saddlery

Dover Saddlery

Dover Saddlery

Dover Saddlery

Form 10-Q

Form 4

Form 13-G

Form 4

NOV 2013

NOV 2013

NOV 2013

NOV 2013

NOV 2013

NOV 2013

NOV 2013

NOV 2013

NOV 2013

DEC 2012

NORTHSTAR l

"How does Dover fit Saddles?"

6/7/2013

CEO Day to Ferrand -e-mail

Youtube NOV 2012 6304/2013

Ferrand & CEO Day - email

Ferrand & CEO Day - email

CEO Day to Ferrand -phone

"Only interested in 5 Computer SystemS AT COST" JAN 2013

MAR 2012

6/9/2013

Exhibit B JAN 2013

FEB 2012

6/5/2013

Ferrand & CEO Day -Fedex

1/13/2013

DEC 2011

NOV 2013

NOV 2013

SEC FORM 4 JUNE 2013

JUNE 2013

DEC 2013

DEC 2013


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