Me & my big idea

My Little Korner dreams big

Vivian Wong helps parents shop more consciously with eco-friendly kids products. By Apple Lee

So what’s the big idea?

My Little Korner is an eco-friendly lifestyle concept store that offers high quality kids products made with sustainable materials. Our products include clothing, toys, baby care products and kitchen utensils. We are passionate about protecting the environment and are excited to give parents more options for choosing kids products that are good for our planet.

How did the idea come about?

Many of my friends have become mothers in the past few years. Through talking to them, I found that many were disappointed with the lack of affordable, high quality baby and children’s products in Hong Kong. They raised concerns over the design and materials used in the products they found. Moreover, some of them were worried about the environmental impact of baby products.

In identifying a gap in the market, I started doing some research on sustainable baby products. I found that many European and North American baby brands were offering eco-friendly alternatives, yet the choices here in Hong Kong were still limited. That’s why I decided to introduce these products to Hong Kong.

What is your proudest moment of starting your own business?

I feel so encouraged when our customers are satisfied with our products and I am proud to be raising awareness about the importance of conserving the environment.

What is your best advice for aspiring entrepreneurs?

It’s easy to start a business, but incredibly difficult to sustain it! Thanks to innovations in technology, there are now many ways to launch a business at a very low cost. This means that you can set up a business even when you have a limited budget. To be able to maintain a business in the long run, however, you must remember the why – the reason you decided to start your business in the first place – and stick with that idea through hard times.

What’s next for My Little Korner?

We are working on improving our online platform to build a stronger connection with our customers, and hopefully, we can also share our message of sustainability and environmental protection with even more people.

What do you enjoy doing in your downtime?

Family time is very important to me, including time spent with my dog – a very spoilt Goldendoodle. We enjoy hiking together during the weekends, trying out new restaurants and travelling together.

Find My Little Korner at Shop 2015, Level 2, YOHO Mall I, 9 Long Yat Road, Yuen Long or mylittlekorner.com