SALT CITY DIGITAL
POWERFUL TIPS TO RAISE THE SALES OF YOUR
MAGENTO WEB STORE
WHY MAGENTO? Everyone would agree that Magento is one of the best platforms to run any ecommerce business, but boosting the sales of the web store requires much more than just a great platform. To run a successful web store, you need to understand all of the factors that influence online customers, their expectations, latest trends, and much more. Digital marketing plays a key role in boosting the sales of online stores. Implementing digital marketing techniques with a plethora of built-in features and plugins that Magento offers, there are some tips you should keep in mind for receiving increased sales and higher conversions.Â
PROMOTE YOUR BEST PRODUCTS ON THE HOMEPAGE Every customer initially visits your website’s Homepage. Making sure that the Homepage offers the visuals of some of your best products is considered to be an excellent approach to promoting products. Displaying a compilation of customers’ most purchased products on slide bars or new stock pop-ups can be very helpful to stand out from competitors.
SIMPLIFYING THE CHECKOUT PROCESS
SITE SEARCH Not everyone in the e-commerce world is using this feature to its highest potential. Site search extension can increase the reliability for the customer on your website. Use of Search Autocomplete and Search Spelling Corrections must be included in any web store to improve a user’s experience.
One of the major problems that every e-commerce merchant is facing is cart abandonment. Simplifying the checkout process can help eliminate this problem. We can't predict the precise explanations of all abandonment of carts, often customers abandon carts due to a time consuming and complex checkout process. Simplifying the checkout process and making it intuitive and flexible would bring visible changes in cart abandonment rates, as well as overall sales of the web store.
TIPS
EMAILS The majority of businesses don’t consider following a proper email strategy as a priority. They believe in sending out monthly or weekly newsletters to the customers but not transactional emails. Here, transactional emails include: Subscription to newsletter Back in stock Account registration Order confirmation These emails are likely to have a much higher open rate than any other type of emails.
BE MOBILE FRIENDLY Mobile e-commerce helps in improving the SERP ranking and also helps to drive more mobile customers towards the store. Targeting an interaction with a wide range of mobile customers would positively boost the sales of the web store. Therefore, creating a responsive Magento ecommerce store that supports operations on multiple devices will help increase your leads and conversion rates.
TIPS...
CONCLUSION There is no doubt that you can create a beautiful and highly interactive web store with Magento. But in order to boost the sales and conversion rates, you should consider the suggestions listed above. Become more user-friendly, interactive, and accessible with your Magento store, this will drive customers to shop with you and visit your website over and over again. These tips would unquestionably help you optimize your Magento store for more revenues and sales. Resource
END
SALT CITY DIGITAL THANK YOU!
lance@saltcitydigital.com https://www.saltcitydigital.com/