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Advertising TV - Cable Social Media TV-Overall Broadcast Sunday Night Football Final Four/Championship

$15,000,000 $200,000 $11,180,000 $6,100,000 $5,070,000

Sales Promotions Event Sponsorships - Music Fests Event Sponsorships - Tailgate Bar Promotions

$1,500,000 $5,000 $750,000

Total

$28,535,000

16 30 Second Spots (September/December) (6 30 Second Spots) ($500,000 each, for 3 events)

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