Max Chui and Sammie Phung
Wearable Technology Wearable technology has come to the attention of the public and is increasing in popularity as of this year. Many companies are developing their own wearable tech, but the most notable product that comes to mind is Google Glass. A large upstart of smaller companies coming up with innovative wearable tech is also growing. Benefits/Where it can go: • Real-time feedback of user behaviour • Smart wearable technology • Connecting user to other products • Implementation with other tech (holograms, augmented reality, etc.) • Smaller, non-invasive device size and design • Sleek designs • Affordable for mass demographic
Screenless display Screens have always been a limiting factor to how people interact with technology. Smartphones are a good example. Users are confined into a small 4.8-inch screen and forced to click with their fingers as they would a mouse cursor. Rectangular screens have unused space that are not utilized correctly. From a UI/UX perspective, smartphones should be oval. The deployment of visuals without a screen as a limiting factor would create more opportunities for better user experiences. Current technology already explores areas such as projecting visuals directly into the eyes via retinal display. Soon, technology would bypass this transfer altogether and transmit visual information directly into the brain. Benefits/Where it can go: • Lose the production cost of screens • Visuals are not limited to a rectangular frame • Boundless possibilities for ‘screens’ • Your world is your screen • Interactive everything • Human cyborg
predictive analysis With today’s technology, there is an abundance of ways for technology to track our everyday activities, without even our knowing. The Internet of Things has greatly enhanced how technology tracks us. Smartphones and computers contain data that records our online and offline activities. Phones can track our call logs, text logs, etc. Smartphones can even track our physical movements, through the use of GPS, accelerometer data and Wi-Fi. Using sophisticated formula and algorithms; computers can accurately predict our interests and future actions. Inbound marketing can take full advantage of this and speak directly to their target market. Benefits/Where it can go: • True inbound marketing • Wearable technology integration • Self diagnosis and tracking • Routine checking • Location tracking • Urban data tracking
brain-computer interfaces Using the brain to control a computer is a futuristic ability that is actually closer than we think. In its current stages, brain-computer interfaces are designed to allow disabled patients the ability to control prosthetic limbs and other devices through the use of neural signals in their brains. As an extension, it has been shown that memories can even be altered. Even connecting different brains together is possible. Although some of these extensions may have ethical problems, the underlying medical benefits are an opportunity worth discovering. Benefits/Where it can go: • Promote Internet of Things • Mass interconnectivity • Exoskeletons • Movable prosthetic limbs • Memory altercations, mainly for post-traumatic stress disorder • Lack of need for physical desktop/laptops • Environmental altercations from brainwaves
proximity Technology From infrared, to Bluetooth, to NFC, location-based technology is creating vast innovations for interconnectivity between people-to-people and people-to-technology. Proximity technology is not only limited to smartphones, gaming devices like the Nintendo DS are adopting the same technology. NFC is being implemented and mainstreamed into most popular smartphones, minus the current iPhone. Cloud service is also a vast and wide-scale example of how proximity tech is currently implemented in society. Benefits/Where it can go: • Interconnectivity of things • Expansion of the internet of things • Quick wireless data transfer • Inbound marketing opportunities
internet of things A scenario where any object, with its own unique identifier, has the ability to communicate and transfer date among each other over a network without outside interaction. Initially the Internet network was made primarily of online nodes and servers. Nowadays, the Internet connects to objects outside of just computers. The Internet of things includes the interconnectivity of objects like a car, your chair, the stereo, television, anything. As long as the object has the capabilities to implant a computer chip in itself, it can be a part of the Internet of things. Benefits/Where it can go: • Mass interconnectivity • Smart homes, a singular computer entity • Connection to devices at a wide-scale • Connecting the body to technology • Ease-of-use, easy access to far away devices • True remote control
3d printing 3D printing has been developed and refined to the point where every household has the chance to own their own printer, for a mere $2000. 3D printers are being more and more refined, streamlining their designs and providing optimal amount of space for larger product modeling. Popular for rapid prototyping and manufacturing, a large consumer base for 3D printers currently comprise of industry professionals or educational institutions. 3D printing has even evolved to the point of creating edible food. Benefits/Where it can go: • Quick prototyping • Quick manufacturing • At-home development and production • Can create virtually anything • No need for delivery, instant product purchase and reception • Save retail and storage space
touchable holograms From the Shinoda Lab of the University of Tokyo comes touchable holograms. By combining hologram technology from HoloVision and Wii Remotes as trackers, they were able to create touchable holograms. The holograms do not have the texture of the object represented. The technology actually uses ultrasonic waves to replicate resistance and tactile presence. So you feel the pressure of the hologram and the hologram reacts to your location through tracking. On a larger scale, Japan proposed to Fifa World Cup 2022 for the production of large 3D hologram soccer fields and players to be made at arenas that would not be hosting the actual event. That way, people in different countries get to experience the same stadium feel without actually being there. Players would move realtime to the actual games. Benefits/Where it can go: • At home product previews • True material textures • More senses involved (touch, smell, taste) • Large scale hologram projections • Environment takeovers • Full brand immersion
augmented reality Augmented reality is nothing new. It has been a technology most utilized by smartphone manufacturers for quite a while now. The interesting thing is where it can take us through the utilization of new technology. Wearable technology combined with augmented reality is one large example. Google Glass is a clear implementation of these two technologies. A physical device that works with a miniature screen that only the user can see. Augmented reality is the current day holograms for everyday life. The miniaturization of technology will soon bring forth augmented reality for users without the wearable technology. Instead, AR would be implanted into the user, enhancing the users vision and augmenting Benefits/Where it can go: • Implementable with other technologies • Virtual games • Real-time product enhancement • Informational benefits • Screenless displays
DATA MAPS
Barrier Reduction
Domestic 3D Printing
Customization
Mass Personalization
Curiousity
Convenience
Mass Customization
Impatient
Instant Data Transfer
Delivery System
Inbound Marketing
Immediacy Nike Fuelband
Retail Stores
Fitness
Tamagotchi Cloud Service
Google Glass
Smartphones
Smart Watches
Distribution Fitness Tracker Health
High Profile Individualism
Food Printing
Data Storage
Manufacturers
Nation-wide Proximity Tech
3D Print File Sales
Body-adapted Wearable Electronics
Reusability Smart Suits
Internet of Things
Ease-of-Use
Scent Development
Energy Output NFC Proximity Tech
Nanostructured Carbon Composites
Wi-fi
Braincomputer Interfaces
Transparency
Space Saving
Perfect Inbound Marketing
GPS Simplicity
Recyclables Holo Projections
Self-monitoring
Mining Metals from Desalination Brine
Nanowire Lithiumion Batteries
Infrared
Retail Technology
Quantified Self (Predictive Analysis)
Screenless Display Cataloging
RNA-based Therapeutics
Augmented Reality
Oculus Rift
Concealment
Gridscale Electricity Storage
Fitbit
Human Microblome Therapeutics
Urban Planning
Accessibility Nanotech
Warehouse Under the Skin Tech
3D Printing
Cloud Computing
Online Shopping
Self Doctors
Supercomputers
Construction
Apparel Eco-friendly
Chip Implants Skully Helmets Environmentalism
New Energy Source
Body Augmentation
Innovation Security
Printer Services
Maintenance
Resourcefulness Self Diagnosis
Cyborgism
Privacy Surveillance
Self Treatment
Reliability Biotech
UI/UX Android Wear
Smart Homes
Consumer Wants Delivered
Bluetooth
Internet Hivemind
Nike Fuelband
Tamagotchi Google Glass
Smartphones
Smart Watches Fitness Tracker
NFC
Wi-fi Smart Suits GPS
Holo Projections
Infrared
Retail Technology
Bluetooth Nanotech
Oculus Rift
Cloud Computing Fitbit Supercomputers Apparel Chip Implants Android Wear
Skully Helmets
Delivery System
Instant Data Transfer Data Storage
Manufacturers
Retail Stores Cloud Service
Distribution
Energy Output
Reusability Space Saving
Recyclables
Retail Technology
Urban Planning
Cataloging Warehouse
Online Shopping Construction UI/UX
Environmentalism
New Energy Source
Maintenance
Printer Services
Mass Personalization
Customization Curiousity
Convenience
Impatient Inbound Marketing
Immediacy Fitness
Ease-of-Use Health
Transparency
Simplicity
Retail Technology
Accessibility
Concealment
Reliability Eco-friendly
Innovation Security
Resourcefulness Privacy Surveillance
Barrier Reduction
Domestic 3D Printing
3D Print File Sales
Mass Customization
Food Printing Nation-wide Proximity Tech
Scent Development
High Profile Individualism
Perfect Inbound Marketing
Retail Technology
Self-monitoring
Consumer Wants Delivered
Under the Skin Tech
Self Doctors Biotech
Body Augmentation
Smart Homes
Self Diagnosis
Cyborgism
Self Treatment
Internet Hivemind
Barrier Reduction
Domestic 3D Printing
Customization
Mass Personalization
Curiousity
Convenience
Mass Customization
Impatient
Instant Data Transfer
Delivery System
Inbound Marketing
Immediacy Nike Fuelband
Retail Stores
Fitness
Tamagotchi Cloud Service
Google Glass
Smartphones
Smart Watches
Distribution Fitness Tracker Health
High Profile Individualism
Food Printing
Data Storage
Manufacturers
Nation-wide Proximity Tech
3D Print File Sales
Body-adapted Wearable Electronics
Reusability Smart Suits
Internet of Things
Ease-of-Use
Scent Development
Energy Output NFC Proximity Tech
Nanostructured Carbon Composites
Wi-fi
Braincomputer Interfaces
Transparency
Space Saving
Perfect Inbound Marketing
GPS Simplicity
Recyclables Holo Projections
Self-monitoring
Mining Metals from Desalination Brine
Nanowire Lithiumion Batteries
Infrared
Retail Technology
Quantified Self (Predictive Analysis)
Screenless Display Cataloging
RNA-based Therapeutics
Augmented Reality
Oculus Rift
Concealment
Gridscale Electricity Storage
Fitbit
Human Microblome Therapeutics
Urban Planning
Accessibility Nanotech
Warehouse Under the Skin Tech
3D Printing
Cloud Computing
Online Shopping
Self Doctors
Supercomputers
Construction
Apparel Eco-friendly
Chip Implants Skully Helmets Environmentalism
New Energy Source
Body Augmentation
Innovation Security
Printer Services
Maintenance
Resourcefulness Self Diagnosis
Cyborgism
Privacy Surveillance
Self Treatment
Reliability Biotech
UI/UX Android Wear
Smart Homes
Consumer Wants Delivered
Bluetooth
Internet Hivemind
BIBLIOGRAPHY
BIBLIOGRAPHY http://www.ibtimes.co.uk/tv/intel-futurist-steve-brown-future-wearable-technology-10788 http://www.engadget.com/2010/12/03/world-disappoints-us-once-again-japan-loses-2022-3d-holographic/ https://makeit.intel.com/ http://www.tomsguide.com/us/Touchable-hologram-Japanese-Scientists-Leia,news-4666.html http://www.businessweek.com/articles/2014-01-28/all-the-food-thats-fit-to-3d-print-from-chocolates-to-pizza http://www.berkeleyside.com/BerkeleysideCalendar/events/index.php?com=detail&eID=17865 http://www.businessinsider.com/top-10-emerging-technologies-2014-2?op=1 http://computer.howstuffworks.com/future-of-the-internet.htm http://electronics.howstuffworks.com/future-tech/10-futurist-predictions-in-the-world-of-technology.htm#page=1 http://www.theverge.com/2014/3/18/5522226/google-reveals-android-wear-an-operating-system-designed-for http://www.liveleak.com/view?i=8c8_1279519465&use_old_player=1 http://www.skullyhelmets.com/ http://www.wipo.int/wipo_magazine/en/2013/02/article_0004.html http://en.wikipedia.org/wiki/Augmented_Reality http://forumblog.org/2014/02/top-ten-emerging-technologies-2014/ http://www.forbes.com/sites/roberthof/2013/04/10/heres-the-future-of-advertising-according-to-google/ http://www.wundermanreports.com/accelerating-innovation-in-retail http://www.poweredbysearch.com/wp-content/uploads/2013/10/2013-Inbound-Marketing-in-Canada-Study.pdf http://www.forumforthefuture.org/sites/default/files/project/downloads/future2030-finalreport.pdf http://trendwatching.com/trends/7trends2014/#internet http://www.social4retail.com/future-retail-trends-2015.html
THANK YOU