T H E POW ER O F A N E X T R AO R D I N A RY B R A N D Q UA L I T Y. T R A D I T I O N . I N T E G R I T Y. R E S U LT S .
Samantha Swigard 4001 Northstar Drive #4105 sam.swigard@sothebysrealty.com c 530.363.2776 sierrasothebysrealty.com tahoelakeandskiproperties.com
Samantha Swigard Sam moved to Tahoe in 1991 from the San Francisco Bay Area, bringing corporate sales management experience to the ski industry at Porter’s Ski and Sport, where she planned new store openings, trained sales associates, and oversaw operations and sales goals. In 1998 Sam moved her creative sales and leadership skills to her real estate practice. Most recently, she worked with Tahoe Mountain Realty for almost 5 years where she provided knowledge of residential real estate practices throughout the Tahoe Basin, while offering insight to developers on amenity programming for Mountainside. She then joined Pacific Union International in The Village of Squaw Valley to work closely with Intrawest’s initial development team in preparation for a new sales launch. In 2015, Sam joined Sierra Sotheby’s which was a natural fit with the company’s level integrity, superior marketing strategies, and artful presentation of properties to qualified buyers in the Tahoe and Truckee luxury market. Extremely familiar with the local markets and clientele, Sam brings passion and knowledge for all that Tahoe has to offer her clients, understanding firsthand the benefits and lifestyle that her clients seek. Sam has a reputation for earning trust and having a tireless drive to guiding her clients to what is right for them. With longevity in the business, over 80% of her business comes from repeat clients and referrals. The Swigard family has been local since the 1960’s. Sam and her husband Jeff are well connected and respected throughout the Tahoe area, with a name well known through Jeff’s ownership of two hardware stores. They enjoy all snow sports in the winter, and boating, hiking, and camping in the summer. Sam is avid cross country skier and hiker, while Jeff enjoys motorsports and coaching their two sons and community children through Truckee High School shooting sports and Truckee Little League.
Marketing Your Property YOUR PROPERTY IS UNIQUE Marketing a listing such as yours takes an exclusive set of skills as well as an integrated marketing plan. Our exclusive global marketing partnerships are designed to create maximum exposure for your property. All the resources that are available to me and my firm are utilized to present your home in an EXTRAORDINARY & TARGETED MANNER
Our Commitment We understand the unique value of a property and have developed the proper marketing plan that will provide the attention and exposure it deserves. Your home will need to be uniquely positioned to create maximum interest and help produce the highest possible financial return. We’re committed to creating a customized plan to highlight your home’s unique features and value while exposing it to the widest audience. More property views results in a faster sale and a higher return for you. Our most basic plan across all price points includes: • Professionally photograph your home to create the best possible first impression to the online community of buyers • Post your home to our Multiple Listing Service • Syndicate your property to dozens of the top online real estate websites in the world including (but not limited to) SIR.com, sierrasothebysrealty.com, New York Times, Wall Street Journal, Mansion Global, Zillow, Realtor.com, Trulia, Juwai.com (the Zillow of China) • Create a professional quality brochure to be distributed at our 9 Sierra Sotheby’s International Realty offices and direct mailed to affiliates in top Bay Area feeder markets • Send a professional quality “Introduction” mailer to a targeted mailing list to generate additional interest • Place a Sotheby’s International Realty sign on your property (at your discretion) • Introduce your home to other Sotheby’s agents in our weekly sales meetings • Advertise your home in relevant media (online and/or print) • Host open houses during high traffic weekends and during broker open house events • Preview your property to all interested agents • Inform you of responses and inquiries relating to your home • Provide you with real-time statistics showing how your home has been viewed online across all of our syndication partners • Provide regular updates on comparable homes in your area (sales and new listings)
A LEGACY OF EXCELLENCE
Our Brand Heritage The Sotheby’s International Realty® brand harnesses the worldwide recognition and prestige of the Sotheby’s name. Auctioneers since 1744 with a fine tradition of marketing the world’s most cherished possessions, Sotheby’s is now an innovative global art business serving the most discerning clientele. Sotheby’s International Realty benefits from this tradition and innovation through equity in the Sotheby’s brand name and marketing collaboration.
An Extraordinary Collaboration Properties represented by our network may also be featured on the Sotheby’s auction house website, sothebys.com, their high-profile private client portal and within their exclusive newsletters. Our popular Extraordinary Properties blog features some of the most highly read content available throughout sothebys.com. At the heart of the partnership between the Sotheby’s International Realty® brand and the Sotheby’s Auction House is the literary collaboration Sotheby’s Magazine | Art & Home. This alliance creates exclusive opportunities to reach a prestigious clientele.
Brand Marketing A brand conveys a perception and emotional appeal with consumers and tells them what they can expect from an organization. The Sotheby’s International RealtyŽ brand marketing strategy is to develop and curate quality content, delivered across multiple platforms in order to create and maintain global brand recognition and drive more consumers to sothebysrealty.com.
Global Media Partnerships: Unparalleled Reach With an emphasis on brand exclusivity, cutting-edge advertising technologies, strategic positioning, social traffic drivers and video content integration, the Sotheby’s International RealtyŽ brand utilizes hand-selected media powerhouses whose innovation, experience and international impact allow our brand to successfully connect with a global consumer.
Search Engine Marketing Search engine marketing provides us with the opportunity to target a specific and qualified consumer. With over 90% of home buyers searching for homes online, it is essential that the Sotheby’s International Realty® brand presence is prominent on search engines. Our search engine marketing strategy targets the real estate intender who has already visited sothebysrealty.com through “re-marketing” – showing a display ad specifically to the user when they visit thousands of other websites.
S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y ®
2017 MARKETING PLAN BRAND ADVERTISING CAMPAIGN, SHOWCASING PROPERTIES
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WALL STREET JOURNAL GLOBAL: FRIDAY TAKEOVERS OF ALL REAL ESTATE ARTICLES WALL STREET JOURNAL: HOUSEGUEST VIDEO SERIES WALL STREET JOURNAL: CHINA AND EUROPE SEARCH WIDGET MY FUN FRIDAY BUYOUTS: 35 FRIDAYS THE TIMES: BRICK AND MORTAR SPONSORSHIP: 50 FRIDAYS NEW YORK TIMES: GREAT HOMES SLIDE NEW YORK TIMES: HIGH END SPONSORSHIP NEW YORK TIMES: HELLO SOCIETY INFLUENCER PROGRAM NEW YORK TIMES: FIND A HOME VIDEO MODULE MANSION GLOBAL: HOMEPAGE HERO MANSION GLOBAL: FRIDAY BUYOUTS: 50 DAYS FINANCIAL TIMES: REAL ESTATE SPONSORSHIP INCL. LISTINGS, PRINT ADS AND DISPLAY FINANCIAL TIMES: LIFESTYLE SEARCH SPONSORSHIP ARCHITECTURAL DIGEST: REAL ESTATE SUB-CHANNEL SPONSORSHIP ARCHITECTURAL DIGEST: INSTAGRAM POSTS ARCHITECTURAL DIGEST: REAL ESTATE INDEX PAGE ELLE DÉCOR: CURATED HOMES GALLERY AND PROMOTION ELLE, HOUSE BEAUTIFUL, VERANDA JAMES EDITION: PROPERTY LISTINGS LUXURY ESTATE: PROPERTY LISTINGS AND PROMOTION PROPGOLUXURY: PROPERTY LISTINGS AND PROMOTION PROPGOLUXURY: LOCAL REGION SPOTLIGHT BANNERS FORBES: PROPERTY BANNERS FORBES: HOME SECTION SPONSORSHIP JUWAI: PROPERTY LISTINGS CHINESE LANGUAGE JUWAI: FEATURED LUXURY LISTINGS JUWAI: CHINESE LANGUAGE SUPPORT DESK ECONOMIC TIMES
PRINT PROPERTY ADVERTISING PROGRAM WALL STREET JOURNAL NEW YORK TIMES MAIN NEWS SECTION FINANCIAL TIMES NEW YORK TIMES INTERNATIONAL EDITION NEW YORK TIMES INTERNATIONAL EDITION WRAPS BARRON'S PENTA LUXURY PROPERTIES OCEAN HOME BLOOMBERG MARKETS BOSTON MAGAZINE THE SUNDAY TIMES OF LONDON ROBB REPORT KINGDOM NONSTOP GULFSTREAM
S O T H E B Y ’ S I N T E R N AT I O N A L R E A LT Y ®
2017 MARKETING PLAN SIGNATURE PUBLICATIONS
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RESIDE NORTHEAST RESIDE CALIFORNIA RESIDE MOUNTAIN ART & HOME / SOTHEBY’S MAGAZINE SOTHEBY’S PREFERRED
DIGITAL PROPERTY ADVERTISING PROGRAM GUARANTEED IMPRESSIONS + CLICK-THRUS
MONTHLY PACKAGES AVAILABLE
NYTIMES.COM BANNERS
MONTHLY PACKAGES AVAILABLE
PROPGOLUXURY.COM BANNERS
MONTHLY PACKAGES AVAILABLE
WSJ.COM FEATURED PROPERTY UPGRADE
MONTHLY PACKAGES AVAILABLE
ROBBREPORT.COM REAL ESTATE MEDIA BAR
MONTHLY PACKAGES AVAILABLE
SEARCH ENGINE MARKETING
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GOOGLE BING YAHOO! YOUTUBE
SOTHEBY’S AUCTION HOUSE ADVERTISING OPPORTUNITIES EVENTS (SPRING NY)
SPONSORSHIP PACKAGES AVAILABLE
REGIONAL NEWSLETTERS
QUARTERLY INSERTIONS AVAILABLE
SELECTS NEWSLETTER
WEEKLY INSERTIONS AVAILABLE
DIGITAL ART & HOME
WEEKLY INSERTIONS AVAILABLE
LOCATION PAGES ON SOTHEBYS.COM BANNERS ON HOMEPAGE OF SOTHEBYS.COM
BRAND SOCIAL MEDIA EXPOSURE OPPORTUNITIES
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EXTRAORDINARY PROPERTY OF THE DAY (FEATURED ON FACEBOOK, TWITTER, INSTAGRAM, GOOGLE+, LINKEDIN AND PINTEREST) EXTRAORDINARY LIVING BLOG YOUTUBE: DAILY PROPERTY VIDEO FEATURES
LISTING SYNDICATION [IN ADDITION TO ALL MEDIA PARTNERS LISTED ON THE GRID] APPLE TV SIR MOBILE SIR TOUCH GALLERY CASCADING WEBSITES: DISTRIBUTION TO OVER 140 WEBSITES CONNECTED TO SOTHEBYSREALTY.COM
TARGETED DISPLAY ADVERTISING AUDIENCE-CENTRIC / MASTERCARD DATA RE-MARKETING (ADS SERVED TO CONSUMERS AFTER THEY VISIT SOTHEBYSREALTY.COM) IN-MARKET & INTEREST TARGETING (TARGETING INDIVIDUALS WITH SPECIFIC PROFILES)
© MMXVII Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty Affiliates LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Sotheby’s International Realty and the Sotheby’s International Realty logo are registered (or unregistered) service marks licensed to Sotheby’s International Realty Affiliates LLC.
Public Relations: The Voice of Luxury Real Estate Our public relations support team helps drive awareness and position our global network and prestigious brand as the voice of luxury real estate. Properties that have international relevance, historical significance or uniqueness can be submitted for consideration in the many global media outlets we have relationships with, driving more exposure for the brand and traffic to sothebysrealty.com.
MARKETING INFLUENTIAL CONNECTIONS
Social Media Content marketing is the way consumers seek information. Social media is a vital tool in this space for luxury brands to provide their content to their loyal following as well as to attract new connections. Influential, well-connected buyers like to engage directly with their favorite brands, looking at unique photos, videos and articles with the ability to respond and share the content with their circles. We are not simply “posting� on social media. We are nurturing a highly engaged group of opinion-makers with exclusive content on Facebook, YouTube, Twitter, Google+, Instagram, LinkedIn, Pinterest and our very own Extraordinary Living Blog. We know that our social content marketing approach works because Facebook is the top referring source of traffic to sothebysrealty.com.
Video: The Quintessential Content Home buyers are engaging with video in every element of their online experience –on websites, social networks, and their connected TVs. Research tells us that the longer consumers are on a website, the more likely they are to take action and inquire about a property. Video provides a truly immersive and engaging experience for the consumer and remains the cornerstone of our content strategy for sothebysrealty.com.
AN IMMERSIVE EXPERIENCE
sothebysrealty.com sothebysrealty.com attracts more consumers to search, view and inquire than any other luxury real estate website. Millions of viewers immerse themselves in our collection of vibrant, full screen high definition videos and photography. sothebysrealty.com also offers 3D and Virtual Reality Tours, 17 languages and featured lifestyle and destination content. A home presented with such in-depth and unique content has a much higher success rate capturing search engine inquiries and engaging online consumers.
Above: Comparison chart of the most high traffic luxury real estate websites in the World. We offer unmatched online exposure for your property that can’t be duplicated on a local or regional level.
The Essence of the Extraordinary Online Our strategic online plan aligns our brand with relevant and influential media partners on prominent, highly visible platforms. Seamless content integration is used to create unique customer interaction opportunities and designed to deliver upward of 2 million monthly visits and more than 6 million page views. Our plan runs January through December with media moguls like Wall Street Journal, New York Times, Financial Times, Juwai.com, Mansion Global, South China Morning Post, Google, Youtube and beyond.
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Innovative and Interconnected Cascading Platform Once a home is on sothebysrealty.com, it will be exclusively marketed on more than 100 websites around the world. This network of interconnected, locally focused and globally aware Sotheby’s International RealtyŽ network members’ websites, receive over eight million visitors per year and create another exclusive property syndication opportunity.
Property Distribution Strategic placement and unique positioning of your home’s best features are critical in securing the right audience to not only preview your home online, but to take the next step in their home search. The Sotheby’s International RealtyŽ brand partners with and distributes properties to the most significant media companies and real estate-focused websites in the world in order to increase exposure and drive the online consumer back to the rich content on sothebysrealty.com. To measure results of this exposure, the brand provides a property report including view and inquiry statistics for each partner site to effectively illustrate the activity a property receives online. This keeps our homeowners informed of our marketing efforts every step of the way.
markets through affiliations with over 90 Sotheby’s International Realty offices throughout Northern and Southern California.
Artisan Sotheby’s International Realty • Barnes & Associates Sotheby’s International Realty • Bay Sotheby’s International Realty • Ewing & Associates Sotheby’s International Realty • Gateway Sotheby’s International Realty • Golden Gate Sotheby’s International Realty • Healdsburg Sotheby’s International Realty • Heritage Sotheby’s International Realty • HOM Sotheby’s International Realty • Home & Ranch Sotheby’s International Realty • Nick Sadek Sotheby’s International Realty • Pacific Sotheby’s International Realty • Sierra Sotheby’s International Realty • Sotheby’s International Realty-Beverly Hills Brokerage • Sotheby’s International Realty-Carmel Rancho Brokerage • Sotheby’s International Realty-Carmel Valley Brokerage • Sotheby’s International Realty-Channel Islands Brokerage • Sotheby’s International Realty-Los Feliz Brokerage • Sotheby’s International Realty-Malibu Brokerage • Sotheby’s International Realty-Montecito Brokerage • Sotheby’s International Realty-Pacific Grove Brokerage •Sierra Sotheby’sSotheby’s International Realty-Pacific Palisades Brokerage • Sotheby’s Realty-Pasadena Brokerage • Sotheby’s International has the uniqueInternational advantage to connect International Realty-San Francisco Brokerage • Sotheby’s International Realty-Santa Barbara Brokerage • Sotheby’s International Realty-Santa Monica-Venice Brokerage Sotheby’s International Realty-Santa Ynez Valley Sotheby’s International Realty-Sunset home• buyers from Lake Tahoe’s top Brokerage feeder •markets through real- Strip Brokerage • Sotheby’s International Realty-Topanga Brokerage • Sotheby’s International Realty-Westlake Village Brokerage • Sotheby’s International Realty-Wine Country Brokerage • Today Sotheby’s • VentureInternational Sotheby’s International Realty • offices Vista Sotheby’s International time affiliations with International over 93 Realty Sotheby’s Realty Realty • Wheeler Steffen Sotheby’s International Realty • Wilson & Co. Sotheby’s International Realty • Wish Sotheby’s International Realty
Feeder Markets
throughout Northern and Southern California. We are actively working to promote the Lake Tahoe lifestyle and to position your property directly in front of second home buyers where they live and work with the intention of bringing them directly to you.
Carson City
9 Local Offices Sierra Sotheby’s International Realty offers a diverse office footprint throughout Truckee and Lake Tahoe to best market and expose the properties we represent to a wider-reaching audience. In fact, we are the only local brokerage with office locations in all of the “big three” ski resort Villages; Squaw Valley, Northstar and Heavenly.
Apple TV Apple TV is found in 24 million homes and with our innovative Apple TV app families can share the experience of discovering Sotheby’s International Realty® brand properties from the comfort of their couch or home theater room. Apple TV allows the Sotheby’s International Realty brand to present our curated high definition videos and photography on a screen larger than ever before. Unique to our app, users can explore properties via our visual lifestyle search and keep track of your favorite properties and recent searches. The app is designed to truly immerse the consumer in the Sotheby’s International Realty brand.
ACCESS ON THE GO
SierraSIR Mobile The Sotheby’s International Realty® mobile app is the only luxury real estate app that serves properties in nearly 70 countries. Those who seek the unique when on the road can search using SIR Mobile on Android or Apple and connect with our global real estate experts around the world. Use GPS or the draw tool to locate your next home and learn about the local lifestyle amenities with our points-of-interest toolbar, showcasing local restaurants, golf courses, resorts and more. With an ever-increasing amount of home searches performed from a handheld device it is vital to have a best-in-class app that meets the needs of today’s home buyers.
Text SierraSIR to 87778 or search SierraSIR in the App store to download
eGallery The Sotheby’s International Realty® eGallery is displayed on high-definition screens in Sotheby’s International Realty and Sotheby’s auction house locations around the world. It is an exclusive, real time, dynamic property slideshow designed to provide worldwide reach for the select upper-tier properties represented by our network.
A POWERFUL FIRST IMPRESSION
Property Brochures and Significant Sales In addition to a vast digital and media campaign, direct mail provides an extra edge when promoting a home. A series of professionally designed brochures, postcards and email templates are available and easily customizable. A plan to successfully market a home includes a combination of powerful interactive and direct mail efforts to generate additional consumer interest both locally and globally. Also, a regular newsletter promotes significant sales throughout the network. This illustrates how the Sotheby’s International Realty brand provides access to some of the most qualified buyers around the world.
Guildford, England, United Kingdom £2,900,000 GBP Property ID HTTEJ6
A RY H O M E S
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Houston, Texas, USA $8,450,000 USD Property ID EFF632
LLIAM GODWARD treat £350,000–450,000
County Cork, Ireland €4,500,000 EUR Property ID LQCQNH
ian, Pre-Raphaelite ish Impressionist Art n London 14 July 2016
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New York, New York, USA $38,500,000 USD Property ID 00110686
Tiburon, California, USA $12,900,000 USD Property ID CWQYM2
s in art, antiques, wine and collectibles, the appeal of an extraordinary home is its distinctive character. The Sotheby’s International Realty® network offers a fine collection of luxury homes, estates and properties for sale throughout the world. Allow us to artfully unite you with the perfect home.
othebysrealty.com 6/29/16 1:47 PM
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Property Advertising: Exclusive Access Exclusive agreements with the world’s most influential media partners provide unique access for firms to place print and digital property ads that target qualified buyers for your home. That includes mainstream partners such as the New York Times and the Wall Street Journal, as well as lifestylefocused partners such as Ocean Living and Country Life.
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RESIDE Tahoe Legacy and Sotheby’s Magazine | Art & Home Tahoe Legacy is the in-house magazine of Sierra Sotheby’s International Realty. 40K copies are printed and distributed at affluent and high traffic locations throughout Lake Tahoe and prominent Bay Area feeder markets twice per year. RESIDE® is our brand’s award-winning, proprietary magazine, featuring luxury homes and lifestyles from around the world. Several regional issues are distributed to thousands of readers. Contents include a comprehensive property section, engaging editorial, local and global lifestyle features and more. Art & Home’s large format magazine enriches readers with sophisticated content related to the art and real estate world, now including a digital version under sothebys.com. Sotheby’s Magazine | Art & Home features editorial showcasing Sotheby’s International Realty® brand properties and also includes a property gallery, providing an advertising opportunity that targets the Sotheby’s clientele. Each issue of RESIDE®, Tahoe Legacy and Sotheby’s Art & Home are also created as an eBook for electronic marketing and distribution, expanding their reach.
Influencing the Sale of Your Property Although the listing price you place on your property will influence its sale, there are many other factors that come into play. Some of these factors are within your control, others are not. Examples include: FACTORS NOT WITHIN YOUR CONTROL: • Your property’s location • Recent property market values • Expired listings with multiple price revisions • Economic and housing marketing conditions • Absorption rate
FACTORS WITHIN YOUR CONTROL: • The listing presentation price and terms of sale • Your property’s distinctive and compelling attributes • The physical condition of your property (home and grounds) • The ready access to your property for showing • The selection of the real estate sales professional you chose to represent you and your home
There are many factors, including market research, to assist in determining Opinion of Value. Our Comparative Market Analysis considers a variety of metrics including recent transfers, active listings and economic housing market conditions. Ultimately the selling price will be determined not only by comparable properties but how buyers view your property to establish its “worth.”
PROPERTY | PRICING
Your Best Chance to Achieve TO the YOUR BEST CHANCE Highest Price is Your First Few SELL & ACHIEVE THE HIGHEST Weeks on the Market PRICE IS YOUR FIRST FEW WEEKS ON THE MARKET • NEW: Fresh and excited, focused on value vs. price
• WAITERS: Seen it all, experienced, very particular, focused on value vs. price
• DEALERS: Focused on price, want to negotiate • BOTTOM Focused on price, drawn to phrases focused onFEEDERS: value vs. price NEW: Fresh and excited, like “Just Reduced” andfocused “Muston Sell” WAITERS: Seen it all, experienced, very particular, value vs. price DEALERS: Focused on price, want to negotiate BOTTOM FEEDERS: Focused on price, drawn to phrases like “Just Reduced” and “Must Sell”
Each office is independently owned and operated.
PROPERTY | PRICING
The Pond
THE POND CURRENT HOUSING MARKET
When a new listing comes to market there is always an initial spike in CURRENT HOUSING MARKET interest and showings in the first week or two. This is the “pent up demand” from buyers who have already looked at and rejected your
When a new listing comes to market there is always an initial spike in interest and showings in the
competition. If your listing price is close to its estimated market value,
first week or two. This is the “pent up demand” from buyers who have already looked at and rejected
buyers recognize this and interested ones will respond with better offers
your competition. If your listing price is close to its estimated market value, buyers recognize this and
to a new listing. A properly priced home forces a legitimate buyer to ask
interested ones will respond with better offers to a new listing. A properly priced home forces a
the question, “What will it take for me to get this house?” Conversely, an
legitimate buyer to ask the question, “What will it take for me to get this house?”
over-priced listing will sit on the market for weeks and even months as buyers wait for your price to come down. All the while, as the days-on-
Conversely, an over-priced listing will sit on the market for weeks and even months as buyers wait for
market counter ticks on, buyers start asking the question, “What’s wrong
your price to come down. All the while, as the days-on-market counter ticks on, buyers start asking
with that house?”
the question, “What’s wrong with that house?”
Each office is independently owned and operated.
PROPERTY | PRICING
LISTING SIDE COMMISSION
SELLING SIDE COMMISSION
Commission Breakdown
COMMISSION BREAKDOWN HOW YOUR AGENT IS COMPENSATED ON A 6% COMMISSION
To understand real estate commissions, let’s take a look at how real HOW YOUR AGENT IS COMPENSATED ON A 6% COMMISSION estate agents are paid and how they share cooperating commissions. type listing agreement between a seller To understandThe real most estate common commissions let’softake a look at how real estate agents are and paid and how their agentcommissions. gives that The agent’s right to exclusively market athe they share cooperating most broker commonthe type of listing agreement between seller and home. return for bringing a buyer to the table, seller agrees their agent gives that In agent’s broker the right to exclusively market thethe home. In return fortobringing a pay athe commission Typically, feeTypically, is represented a buyer to the table, seller agreesto to the pay abroker. commission to the the broker. this fee isas represented percentage the sales is shared between broker as a percentage of the salesofprice and is price sharedand between the listing brokerthe and listing the broker who brings the buyer.
and the broker who brings the buyer.
Each office is independently owned and operated.
AT THE BEST ADDRESSES WORLDWIDE
A True Global Network The Sotheby’s International Realty® network is an exclusive association of highquality residential brokerage companies throughout the world. Additionally, a Global Referral System connects the Sotheby’s International Realty network to facilitate the thousands of referrals that occur annually among our offices.
RENO
INCLINE VILLAGE STATELINE SOUTH LAKE TAHOE NORTHSTAR GARDNERVILLE TRUCKEE
LAHONTAN
CARNELIAN BAY
SQUAW VALLEY OLD GREENWOOD
HEAVENLY CRYSTAL BAY
HOMEWOOD
MARTIS CAMP
TAHOE KEYS
TAHOE DONNER
GLENBROOK DONNER LAKE VERDI
GRASS VALLEY
SUGAR BOWL
ZEPHYR COVE
TAHOMA
KIRKWOOD
AND BEYOND...
I n v i t i n g. D i s c r e e t . S a v v y. R e f i n e d .
Built on centur ies of tradition and dedicated to i n n o v a t i o n , t h e S o t h e b y ’s I n t e r n a t i o n a l R e a l t y Ž b r a n d ar tfully unites connoisseurs of life with their aspirations through a deeply connected global network of exceptional people.