2015 MEDIA KIT
MY LEADER
magazine The readers of MY LEADER are 21+ to approx 65 years in the LSM 7-10 targeting issues that create interest in both male and female folk with 70% and 30% gender dispersion especially in the non-white emerging markets with an inclusion of the Khoisan oriented local communities of the Eastern Cape and the Cape at large.
Discover, Learn & Get Involved .
Your true publication, that covers the local content and, the entire Eastern Cape region..
MY LEADER MAGAZINE 2015 MEDIA KIT
OUR MISSION: THE FIRST local brand that is a future builder of the “Home Of The Legends” phenomenon, and seeks to provoke, and intrigue sons and daughters of the Eastern Cape not to forget to plough back skills and knowledge for the economic growth of the EC province..
OUR EDITORIAL FOCUS
We encouraging writers around the Eastern Cape to submit articles that will inform the greater number of hopeless youth and adults, to understand entrepreneurship as a step forward to better innovation in any country of the world.
LEADERSHIP
is the cornerstone of this publication, where the content will be designed to outline roles played by certain leaders in the province of Eastern Cape, we focus on the four following themes :
LEARN : Take time to appreciate knowledge. DISCOVER: Be ready to acknowledge that, knowledge is POWER INVOLVEMENT: Partaking in inspiring innovation. CHANGE : Recycle your learning and use it in another form…
“Go on My Leader”
CHANGE
DISCOVER
COMPANY PROFILE Sandile Matebese The founder and the creator of My Leader Concept.
BUILD YOUR BRAND WITH MY LEADER
MY LEADER MAGAZINE 2015 MEDIA KIT
OVERVIEW
TARGET AUDIENCE
ACCOLADES RECEIVED IN 2014
LSM 7-10 Eastern Cape Self fulfilled individuals Men and women of the Eastern Cape 21 – 65+ years old HHI = R6 500.00 – R18 000 + Minimum Matric qualification
SOCIAL MEDIA PLATFORMS
Facebook Twitter
Exec Mayor of Nelson Mandela Bay Metro SA Ambassador in Spain (Smuts Ngonyama) Ms.Nomfanelo Kota, Office of the Premier EC Chief Ngangomhlaba Matanzima (House of Traditional Leaders EC) Mr.Pops Pitsiladi, NMBM local businessman Assistant Director Dept Agriculture EC, Mr.Z.D.Mooi Director Customer Care NMBM Port Elizabeth CEO Film Commission Gauteng, Mr.Andile Mbeki Director of VWSA & STANLIB Mr.Sackie Macozoma
MEDIA EXCLUSIVITY
BRAND NEW COLUMS OF MY LEADER MAGAZINE
The only publication in the Eastern Cape province that is on LSM 7-10 that benefits the province: Local content in a profound and developmental approach. Cost effective in Advertising Rates. Produced in the Eastern Cape province. Politically and religiously independent. Affordable subscription
The People Shall Drive Health & Beauty Corner EC Choral Updates & EC Events Diary My L’Tour Great Philosophers Lookalikes/Loxion Stayela EC Monthly Weather Forecasts Mind Your Jokes
EDITORIAL CALENDER JANUARY
& Ads Deadlines
MINISTRY OF EDUCATION EASTERN CAPE
FEBRUARY COEGA IDZ FUTURE & GROWTH
MARCH SPECIAL ON FAITH IN EASTER WEEKEND
ON SALE DATE :15 Dec 14
ON SALE DATE :15 Jan 15
ON SALE DATE : 14 Feb 15
CLOSING DATE:29 Dec 14
CLOSING DATE:29 Jan 15
CLOSING DATE: 27 Feb 15
APRIL
MAY
JUNE
EC THE LEGEND IS A LEADER
100 MOST EFFECTIVE LEADERS
HOUSE OF THE TRADITIONAL LEADERS
ON SALE DATE : 13 Mar 15
ON SALE DATE : 14 Apr 15
CLOSING DATE: 30 Mar 15
CLOSING DATE: 30 Apr 15
ON SALE DATE : 14 May 15 CLOSING DATE: 29 May 15
JULY
AUGUST
SEPTEMBER
MZI MNGUNI THE KING OF BOXING
INNOVATIONS FROM EASTERN CAPE MINDS
OUR UNSUNG HEROES FROM EC
ON SALE DATE : 15 Jun 15 CLOSING DATE: 30 Jun 15
ON SALE DATE : 12 Jul 15 CLOSING DATE: 30 Jul 15
ON SALE DATE : 10 Aug 15 CLOSING DATE: 30 Aug 15
OCTOBER
NOVEMBER
DECEMBER
HOW TO LEAD BY AN EXAMPLE
SECRETS OF ETHIOPIANISM
THE 10 MOST SUCCESSFUL AND EFFECTIVE LEADERS IN 2015
ON SALE DATE : 13 Sep 15
ON SALE DATE : 13 Oct 15
CLOSING DATE: 30 Sep 15
CLOSING DATE: 30 Oct 15
ON SALE DATE : 03 Nov 15 CLOSING DATE: 11 Nov 15
EDITORIAL HIGHLIGHTS 2015 JANUARY EDUCATION
JULY BOXING IN MNGUNI
New Year Guide, New You !! Motivations the New Academic Year What can we offer as an innovative plan Lessons from the past year
FEBRUARY IDZ & EC ECONOMY
Valentine Day Special Who is St.Valentine Coega the Trans-shipment giant of Africa Love & Beauty, for Gods sake.
Semester begins for Tertiary students Preparations for Matriculation Exams Cleanliness of the Mind Literature of Yesterday Lead Us Not into Temptation
AUGUST INNOVATIONS IN EC
Woman or Woo-man,Wo(mb) man ??? Women’s Day Woman Molestation Woman an Abuser of Man ?
MARCH EASTER WEEKEND
Bantu Church of Christ & 2 million followers Inter-faith and the Almighty Public Speaking and Speech planning Mike(microphone) Technique
APRIL EC LEGENDS
Sports Celebrities Arts & Culture Wellness Campaign & Eat Right from Home Dress to occasion all the times
MAY 100 MOST EFFECTIVE LEADERS
Prepare for Winter Season Business & Entrepreneurship Authority versus Power Culture of the Job Market
SEPTEMBER UNSUNG HEROES
Events linked to Septum If Sept is Seven, then our Seventh month is July, and why ? Xhosa Language amongst many in the EC Franchises from EC
OCTOBER EXEMPLARY LEADERSHIP
Leaders of Today versus leaders of yesterday Leadership by Inspiration
NOVEMBER ETHIOPIANISM
New Year Guide, New You !! Motivations the New Academic Year What can we offer as an innovative plan
JUNE TRADITIONAL LEADERS
DECEMBER MOST SUCCESSFUL
Youth Celebrations Traditional Leaders Health and Initiation Schools Sexuality Issues
New Year Guide, New You !! Motivations the New Academic Year What can we offer as an innovative plan
Advertise with MY LEADER For all your advertising in a truly tool of your investment programme, My Leader has arrived for you….
Advertise Products and Services that related to:
Educational, Business Software and hardware Business Innovations Research & Database Services Learning Platforms & Courseware Presentation, Teleconferencing & Video Services Web Development & Infrastructure Support Events related to Business Education & Entrepreneurship Strategic Planning, Marketing & Fundraising sources and services Effective Leadership Educational Financial & Accounting services Governance & Public Management Personality Development & Careering Business Processing & Logistics Farming & Agro-Processing Management & Profiteering
Why advertise with My Leader ?
Cost-effective: My Leader advertising rates are affordable and competitive compared with other publications in the LSM 7-10 Target Audience profile The Targeted Audience: The growing entry level of this audience with younger age groups are having substantial purchasing power and will, around the Eastern Cape province. Exposure and Access to urban life: A growing number of urbanisation, and the rate of self-employment opportunities is unfolding rapidly. More than 50 000 unemployed matriculants, in the Eastern Cape province are opting to start their own businesses. Social Media: Facebook and Twitter are becoming a standard gadget to even unemployed people.
CONTENT FORMAT
ARTICLE CONTENT 65%
MEDIA CONTENT 35%
REGULARS
EDITOR’S NOTE INBOX LETTERS TO THE EDITOR MONTHLY WEATHER FORECAST MY L’TOUR THE PEOPLE SHALL DRIVE MY LEADER MANIA LOXION STAYELA (STYLE) MIND YOUR JOKES CHORAL UPDATE EC EVENTS UPDATES POEMS SONG LYRICS BOOKS AND MOVIES
ARTICLES
LEADERSHIP ARTS,CULTURE & HERITAGE SCIENCE & TECHNOLOGY GOVERNANCE FOOD,WELLNESS & HEALTH BEAUTY & FASHION BUSINESS & INNOVATION SOCIAL VALUES CRIME & LAW UBUNTU
THE ABOVE WILL BE CLASSIFIED INTO INTERVIEWS, COLUMNS, SPECIAL FEATURES AND NARRATIVES…
CONTENT FORMAT
REGULARS THE PEOPLE SHALL DRIVE
READERS LETTERS
EC NEWS
CHORAL UPDATES
EDITORIAL COMMENTARY
COMPETITIONS
MY LEADER TEAM
DISCLAIMER
INBOX
MEDIA CONTENT 35% PRINT ADVERTISING DIMENSIONS ⅔
Full Page
(DPS)
Page
⅓ Page
A4 Size
Double Page Spread
¼
½ Page
Page
Horizontal
½ Page ½ Page Square
FILE DEVELOPMENT AND
Advertising Rates
CONSTRUCTION
Bleed 5mm Trim size 5mm Live matter 8mm from trim edge DISPLAY ADVERTISING FORMAT
B/W and 4 colour (CMYK) ads should be in the following format: o High resolution PDF with all fonts and images embedded. All images should at least have 300dpi resolutions Bitmaps should at least have 1200 dpi resolutions All colour images should be in CMYK Only, NO RGB or LAB colours
4 COLOUR DPS 2PAGE SPREAD FULL PAGE ⅔ PAGE COLOUR ½ 4PAGE ⅓ PAGE 4 COLOUR ¼ PAGE
R52 500 R28 500 R22 000 R15 500 R9 500 R7 125
BLACK & WHITE DPS 2PAGE SPREAD FULL PAGE ⅔ PAGE ½ PAGE ⅓ PAGE ¼ PAGE
R43 605 R24 225 R16 150 R13 175 R8 075 R6 057
ADVERTORIALS FULL PAGE DPS
R28 000 R48 500
SOCIAL MEDIA FOOTPRINTS
My Leader Magazine
Networking Group Pages(Matthews Singers) etc. Post giveaways Reviews Friends 141 Likes
My Leader Magazine
Followers Networking & Marketing Business responses extremely good Twitter should be connected to Whatsapp Celebrating Innovativeness
PROMOTIONAL MATERIAL
2015 YOUR PROFITABLE YEAR WITH YOUR LEADER IN BUSINESS. TO BE A LEADER, CONNECT WITH MY LEADER
MAGAZINE
CONNECT NOW!!!
WE WILL PUT YOUR TARGET AUDIENCE TOGETHER. CLOSER TO YOUR BRAND WITH MY LEADER
ADVERTISING
Advertise throughout cultural divides, to even; disenfranchised NICHE…… YOUR BRAND BELONGS TO THIS AUDIENCE
“GET THEST BEST OUT OF YOUR CHOICEST AUDIENCE”
LSM 7-10
Affordable Rates…….
WAY
Your voice will transcend through MY LEADER, every corner of reasoning…….
POTENTIAL ADVERTISERS
REGULAR CONTENT
CONTENT The People Shall Drive
Arrive Alive Awareness Statistics of fatalities Dept Of Roads & Transport Law enforcement Traffic & Licesning Licensing Vehiicleregistration Vehicle registration Responsible driving
EC Choral Updates
ECMA News EC National Choir Festival competitions National Choir Festival Activities and results Events guide at the Feather Market Centre, Opera House,
MY LEADER COVER THE COVER SIGNIFIES:
The issue signifies a Tribute to Madiba The different environments Madiba still smiling Emulation of Eastern Cape province as the legendary province rich with heritage An icon of transformation for the entire world, thus lifting Eastern Cape up.
MATERIAL DEADLINES 2015 ISSUE January February March April May June
MATERIAL 03 Jan 03 Feb 03 Mar 03 Apr 03 May 03 Jun
TO PRINT 05 Jan 05 Feb 05 Mar 05 Apr 05 May 05 Jun
TO SHELF 16 Jan 14 Feb 15 Mar 16 Apr 17 May 15 Jun
Technical Specifications A high resolution of pdf (300dpi in CMYK [Cyan Magenta,Yellow & Key(Black)] Copy to be supplied in MSWord 500 words per full page.. All logos and images should be supplied in high resolution (300dpi) PDF must be centred. B/W or colour proofs must be supplied (printed from pdf file) Digital material should be sent by one of the following : Written to disc, emailed to the Nozinga Productions.. A colour guide must at all times be provided. CONTACT DETAILS
NO RGB colours please !! Email : gstarhash@gmail.com to the attention of Mr.Sandile Matebese or Cellular Number : 060 449 3711 for Advertising Campaign and Enquiries
BANK DETAILS Account Name: Kwena Pictures Account Number: 62510027627 Branch Code : 210502 Name Of The Bank : First National Bank (FNB) Account Type :
Business Account
Email: gstarhash@gmail.com or Cellular Number : 060 449 3711 for Advertising Campaign Fax proof of payment :