miami • bogotá • caracas
Brands are like trees You have to take care of them. Give them water. Keep them fresh to see them grow. We cultivate the trust of our clients by producing great fruits: results.
THE GROUND who are we? Brandstorm is a multi-faceted design firm with expertise in all aspects of corporate communication, branding, marketing and image management. We work in all forms of media including print, digital media, environments and signage, film and video. Our purpose is to help you craft, communicate, and deliver your marketing message to your customers in a clear, strategic and intuitive way. Consistent branding, in print collateral and on the web, will maximize your impact and your marketing dollar! Creative graphic design solutions include: advertising, sales collateral, brand development, media kits, direct mail, trade show pre- and post-show communications, website design, and email marketing. Our success is defined by achieving your goals and objectives, surpass your expectations, and exemplify the diversity of our creative talent. But ultimately, our goal is to do good work for good people, have fun doing it, and make a few friends along the way.
THE SEEDS capabilities & services Brandstorm delivers a range of specialist services in both branding and interactive media. Brandstorm helps you build, review or fine tune your brand strategy. Through a brand audit or analysis, we identify essence and equity, clearly stating them in the brand platform. We determine a brand’s width and depth and lay it out in the brand architecture. We plan the way a brand speaks, and set it forth in a communication strategy. Finally, we make sure your brand lives by standards that set it free, not keep it captive.
branding services Every design solution requires a solid strategic foundation for success, no exceptions. The winning result is a careful balance of philosophical intent, aspiration and culture, with an infrastructure designed to grow, scale and lead. Our branding services serve key client needs spread across all stages of modern brand building and management, from identification to the creation of brand meaning and brand equity.
Strategy •Identity / Brand auditing •Brand strategy development •Communication strategy Verbal identity •Corporate / Brand names •Nomenclature systems •Slogans / Taglines and descriptors Visual identity •Basic applications (Stationery, signage & merchandising) •Print design (corporate literature, marketing literature, advertising, POSM, promotions, direct marketing) •Package design Brand management •Brand manuals (Guidelines and standards) •Implementation and management (production, training, deployment) •Pitch consulting •Account integration and supervision Brand Positioning / Advertising •Print & Outdoor •Radio & TV •BTL Media •Alternative Media
interactive media services Our interactive media services rely on both our IT and branding competences. We bridge the two areas through our knowledge of information architecture and usability. Design •Application interface design (structure, layout and graphic design) •Information architecture and usability •CD/DVD and infokiosk-based materials •Online advertising campaigns
Development •Planning and documentation •Application development •E-commerce and third party service integration Online branding •Online brand communication auditing and guidelines •Online branding plans •Online community building
THE RAIN our approach Our unique apprach is the fertilizer for great ideas to grow. It’s always customized, but generally includes the following: Uncover the truth of the company Unique look at vision and culture through the eyes of top management and employees Learn what's valued by customers Current, former and potential customers reveal what they value in your industry Assess marketplace realities Competitive review shows where things stand Develop a strategic plan based on learning In-depth recommendations leading to most authentic claim that can be made by your company that has value in the marketplace. This is the beginning of the brand promise. Making the promise a reality Tell the corporate story to employees and customers. For employees, we create learning tools every bit as engaging as marketplace communications. For customers, we create materials that set the stage for the brand experience. Review and promote continuously Keeps the brand top of mind throughout the year with staff and customers.
THE FRUITS our work Adrenaline. If your customer doesn’t feel it, we haven’t done our job. Our mission: cause action. Create an emotional response that sparks decisions. Change behaviors. Generate connections. •Sony Pictures Television International •Spain’s Best Beers - Mahou •HBO Latin America •United Nations Development Program (UNDP) •The Vidal Partnership NYC •MGM Networks •Icon Development Group •Sagamore Hotel South Beach •Domus One Development Group •The Related Group of Florida •Chick-n-Grill Our work has been awarded in several festivals in Latin America, including FIAP Festival & Gramado Festival and worldwide with one PROMAX Gold Award for best Media Kit or Specialty. Are you surprised we get a rush from what we do? Please review the following samples and see our passion expressed as work.
COLLATERAL
001 SPTI MEDIA KIT 2007 - 2008
COLLATERAL
002 SPTI MEDIA KIT 2006 - 2007
COLLATERAL
003
002
003
004
LATIN AMERICAN IDOL BROCHURE
Description
Description
LATIN AMERICAN IDOL MEDIA KIT
COLLATERAL
005 HBO BROCHURE
COLLATERAL
006 CINEMAX BROCHURE
COLLATERAL
007 MGM BROCHURE
COLLATERAL
008
002
003
CASA CLUB TV BROCHURE
Description
Description
COLLATERAL
009
010
JUSTIN TIMBERLAKE INVITATION CONCERT
AUDI INVITATION
COLLATERAL
011
012
MILLESIME BROCHURE
ELOQUENCE BROCHURE
BRANDING
013 MUSICA CLAVE - LOGO
MUSICA CLAVE - MEDIA KIT
MUSICA CLAVE - WEBSITE
BRANDING
014 SER - LOGO
SER - MEDIA KIT
SER - AD
BRANDING
SER - WEBSITE
SER - TV SPOT
BRANDING
015 MAHOU - LOGO
MAHOU - MEDIA KIT
MAHOU - AD
BRANDING
MAHOU - AD
MAHOU - WEBSITE
BRANDING
016 SOFIA GROUP - LOGO
SOFIA GROUP - BUSINESS CARD
SOFIA GROUP - WEBSITE
BRANDING
017 MARINHEIRO RESTAURANT - LOGO
MARINHEIRO RESTAURANT - STATIONARY
MARINHEIRO RESTAURANT - WEBSITE
MARINHEIRO RESTAURANT - AD
BRANDING
018 AMANO - LOGO
AMANO - STATIONARY
AMANO - MEDIA KIT
BRANDING
019 ALEJANDRO CROKER - LOGO
ALEJANDRO CROKER - WEBSITE
ALEJANDRO CROKER - MEDIA KIT
BRANDING
020 HIGHLAND PARK - LOGO
HIGHLAND PARK - STATIONARY
HIGHLAND PARK - BROCHURE
BRANDING
021 DOMUS ONE - LOGO
DOMUS ONE - STATIONARY
DOMUS ONE - WEBSITE
ADVERTISING
022 WESTERN UNION - CARIBBEAN CAMPAIGN
ADVERTISING
023 ELOQUENCE - DIRECT MAIL
ELOQUENCE - AD
WEB & INTERACTIVE
024
025
SPIDERMAN 3 - EVITE
CASINO ROYALE 007 - EVITE
WEB & INTERACTIVE
026
027
BARBARA PALACIOS
FASHION ART SHOW
SPECIAL PROJECT
028 ANIMAX - KARINA MEDIA KIT
ANIMAX - KARINA ILLUSTRATIONS
SPECIAL PROJECT
ANIMAX - ILLUSTRATIONS
THE TREE contact us Clients are partners in our creative process. The more we know about each other from the get go, the better the work will be. Questions? Call us. We are always happy to give you a closer look at Brandstorm.
miami 1428 Brickell Avenue, suite 502 Miami, FL 33131 EMAIL: info@brandsormcreative.com TEL: 305.960.2038 FAX: 305.960.2025
bogotรก Parquesoft Bogotรก Carrera 106 No. 15A-25, Bodega 52A, Manzana 8, Casillero 26. Zona Franca de Bogotรก EMAIL: info@brandsormcreative.com TEL: (+57) (1) 7423171 / (+57) 3174320579