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Entrepreneur Education

Do You Want To Start A Business? (A Four-Part

Introduction Course)

To be successful you need a solid business model, which answers four essential questions:

1. What will the business sell or offer to its customers (product or service)? 2. Who is the primary customer (target market)? 3. Why would those customers want to buy (customer value proposition)? 4. How will the business make money (profit and loss)?

In this course we explore the core elements of a business model and learn how each part will help a business become successful.

BUS0090.B01 Thu., Feb. 3 - 24, 1 p.m. – 2:30 p.m. Instructor: Bill Dorman & Laurence Andrews SF Blount Center, DA-126 FEE $129

Ideas Into Income (An Eight-Week Business Plan

Course)

Do you have an entrepreneurial dream? Would you like to launch or expand your business, but need help getting started? Sign up for Santa Fe College’s eight-week course designed to help you start or grow your business.

BUS0095.B01 Tue., Feb. 1 - Mar. 29, 1 p.m. – 2:30 p.m. Instructor: Bill Dorman & Laurence Andrews SF Blount Center, DA-126 FEE $159

The Winning Pitch: How To Say Less And Get

More Across

Whether your audience is one potential investor, a group of business partners, or a class full of brilliant interns, the way you describe your business matters. This workshop will help you know what to say to make good things happen.

BUS0079.B01 Wed., Mar. 2, 10 a.m. – Noon Instructor: Bill Dorman, MBA SF Blount Center, DA-126 FEE $79

Controlling My Cash Flow

Interested in learning how to raise your financial I.Q. quickly and easily? Then this workshop is for you. We will cover concepts like generating passive income, investing and risk management by playing the game of Cashflow®. Learn about yourself and your financial tendencies as you play. Are you a saver? Are you a risk taker? Register today and find out.

BUS0460.A01 Jan. 21

BUS0460.A02 Jan. 28

BUS0460.B01 Feb. 18

BUS0460.B02 Feb. 25

BUS0460.B03 Mar. 18

BUS0460.B04 Mar. 25

BUS0460.A01 Apr. 22

BUS0460.A02 Apr. 29 9 a.m. – 1 p.m.

Instructor: Bill Dorman, MBA

SF Blount Center, DA-128

FEE $79

Maximizing Profits By Keeping And Growing

Key Customers

In this workshop participants will learn how to measure the value of current and target customers, how to identify true opportunities, and how to focus on key relationships to improve profits.

BUS0755.B01 Wed., Mar. 16, 10 a.m. – Noon Instructor: Bill Dorman, MBA SF Blount Center, DA-126 FEE $79

Developing Systems To Improve Workflow And Reduce Stress

Inefficient business processes can cause problems throughout an organization, from out-of-control costs to poor customer service. This workshop will provide you with valuable planning tools and insight that will help you analyze your current workflow, identify key opportunities for improvement and develop new systems that are built to achieve measurable results.

BUS0075.B01 Wed., Mar. 30, 10 a.m. – Noon Instructor: Bill Dorman, MBA SF Blount Center, DC-002 FEE $79

Strategic Planning For Entrepreneurs

A sound strategic plan provides a foundation for effective decision making as a company grows. In this workshop you will learn to analyze your company, develop strategic options, prioritize strategic issues and produce a strategic plan that will help you use your resources effectively.

BUS0085.B01 Wed., Feb. 16, 10 a.m. – Noon Instructor: Bill Dorman, MBA SF Blount Center, DC-007 FEE $79

Developing A Business Plan

Whether your business is well established or a potential startup, a business plan will help you succeed. This workshop puts a twist on the traditional planning process to help participants quickly create an overview of each section of a business plan.

BUS0055.A01 Wed., Feb. 2, 10 a.m. – Noon Instructor: Bill Dorman, MBA SF Blount Center, DC-007 FEE $79

Key Legal Tools to Protect Your Business and Nonprofit

This workshop serves as an overview of an extended series. We will address what you need to know, whether you are just starting your business, operating it, or preparing to sell it. We will analyze the key areas of intellectual property (IP) and how to use it to protect your IP, whether through patent, trademark, copyright, trade dress, or other. We will also see first-hand how a non-profit works as a stand-alone entity or as a compliment to your for-profit business. Last yet not least, will discuss how to position your company to expand abroad and continue your growth at the national and international level.

BUS0448.A01 Wed., Jan. 19, 12 – 1:30 p.m. Instructor: Nouvelle L. Gonzalo, Esq., Managing Attorney at Gonzalo Law SF Blount Center, DA-126 FEE $99

How to Effectively Manage Your Business or Nonprofit

Series Summary: As an entrepreneur, business owner or nonprofit professional, you perform many, if not all, the vital roles and functions in your business or nonprofit in order to successfully execute its mission. Changes in the landscape (i.e. economic, social, financial, technological, health, global, etc.) have accelerated over the last few years, demanding management to move from a “seat-of-the-pants” style approach to a more structured formalized approach. This lunch and learn series is designed to provide you with the tools and skillsets you need to create a robust and resilient operating infrastructure in your business or nonprofit so it will be around for the long-term or build value for a maximum sale price upon exit.

BUS0101.A01 Series 1: Navigate The Unknown (Planning the business) Tue., Jan. 18

BUS0102.B01 Series 2: Ace The Race (Managing the business) Tue., Feb. 22

BUS0104.B01 Series 3: Expand Beyond Your Reach (Growing the business) Tue., Mar. 22

12 – 1 p.m. Instructor: Dwight Hulse, MBA, MPA, CPA/CITP, CGMA SF Blount Center, DA-128 FEE $29

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