CV & Portfolio 2024

Page 1


Sarah Dewi Ekowati

Indonesia

@sardew_ Jakarta, 19 Agustus 1993 +628972526662 srhdewieka@gmail.com

Hello, I’m Sarah. A graphic designer with over 5 years experience in retail industry. My work focus on promotion design, digital marketing, illustration and social media. I love improve my skill and try new things. I consider to my self as a hard-working and easy to adapt. I have no problem with a teamwork.

Work Experience Education

KORAN HARIAN REPUBLIKA as Internship Student (June - Dec’ 2012)

- Creating header design

- Layouting the newspaper page according to the format given

CL Krieger Wedding Organizer as Internship Student (Aug’ - Feb’ 2014)

- Create banner design

- Designing all materials promotion

TIP TOP Supermarket as Fulltime Creative Designer (March’ 2015 - Aug’ 2018)

- Design and concepting print ads catalog for twice a week

- Design all corporate identity such as mascott, uniform for employee, all signage in store, shopping bag for customer

- taking photo for new product in store

- Taking photo for models in store

- Design content for social media

- Design some banner for o cial website

PT Megmilk Snow Brand Indonesia as Fulltime Creative Designer (Agu’ 2018 - Feb’ 2020)

- Brainstrom and create illustration for mascott for the brand

- Design and concepting all promotion materials, include above the line and below the line

- Design and developing new product packaging design

- Design content for digital media marketing or social media

- Designing all materials booth for event

- Taking photo shoot for product and aplication

Politeknik Negeri Media Kreatif Jakarta Diploma 3 of Graphic Design

- Member of Himpunan Mahasiswa DKV

- Part of University Magazine

- Representing Universities in Enterpreneurship Competitions in Payakumbuh Padang

Sekolah Tinggi Media Komunikasi Trisakti S1 for Visual Design Communication

- Complete Bachelor Degree as employee student 2018

- Developed & Redesign the packaging of traditional herbal medicine for thesis project

Skills

Adobe Photoshop

Adobe Illustrator

Adobe Premiere Pro

Adobe After Effect

Language

Bahasa Indonesia

English

SARAH DEWI 2024

Branding

Kedai Tokiyo is a collaboration menu from Korean & Japanese Street Food, which is also a brand that I created for my own F&B bussiness.

The main menu in this resto is Topokki from Korea and Yakitori from Japan.

TOKIYO as the brand name, is a combine words between TOKI for Topokki and YO for Yakitori.

Red is an energic, trust and passionate color. It can helps to draw attention and notice first any people to visit our booth.

Blue is a cleanliness, modernity, loyalty and professionalism color. It means to always give our best for consumers.

There is hidden elements in the logo that have message as visualize a people who has happy tummy food and also visualize as a yakitori skewers

#BF2228
#22418C

Mascott Illustration

Megumi is a name of this character or mascott that I created and developed as one of the requirements test for entering the company. After I was accepted as an employee, the character I created continued to be developed and used as a brand identity.

MEG Cheese is one of the company which produce and distribute Cheddar cheese that you can found in any minimarket or supermarket in Indonesia.

Sketch

POP Materials for B2C

The design persue to attract the consumer's attention and educate them on the benefits and brand awareness. It will be placed on shopper journeys in supermarkets and specialist retailers.

Counter Top Display
Floorstanding Display

Shelftalker materials & Hand Brochure for Cheddar Cheese premium product

POP Materials for B2B

Display

Floorstanding
Wall Sticker Design for Patisserie Shop

Wall Sticker Design for Patisserie Shop & Roll Banner Design

Editorial Design

Social Media

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