smartdeco
st y l e g u i d e
LO
GO
o ec
td
ar sm
Do’s -change of colors ex.
Don’t -soild color ex.
-overlapped
TY
Preffered Type: Gotham
PO
GR
AP
HY
Thin
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123457890
XLight
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123457890
Book
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123457890
CO
LO
R
Primary
c5m0y53k0
c0m35y85k0
c15m100y90k10
c86m60y0k9
c50m17y0k0
Secondary
c64m58y0k0
c21m0y53k0
c41m3y79k0
AP
PL
IC
AT
IO
N(
cu
sh
io
n/
be
dd
ing
)
AP
PL
IC
AT
IO
N(
ele
ct
ro
ni
cd ev
i ce )
AP
PL
IC
AT
IO
N(
wa
ll
de
co
ra
tio
n)
AP
PL
IC
AT
IO
N(
mu
gs
)