Greg Martin Legacy Virtual Education Series

GREG MARTIN

LEGACY VIRTUAL EDUCATION SERIES

To honor The Southern’s former long-time CEO, the Southern Leadership Division (SLD) is hosting the 2021 Greg Martin Legacy Education Series. This virtual series is designed specifically for current and emerging leaders and provides an excellent educational format that focuses on brand positioning, strategy, and business model in the “New Normal.”

We kicked off the 3-part series on March 11th with Terry McKenna’s presentation on Leadership for an Uncertain Future. Terry challenged attendees to answer the question “do you or anyone in your organization have the capacity to lead the company into an unknown future” and showed how leaders today must be: forward-thinking, strategically flexible, and adaptable, with a willingness to challenge the status quo and conventional wisdom.

The second session of the series will be part of the SLD’s Virtual Midyear Business Resource Meeting, offering a robust afternoon of subject matter experts and an industry roundtable.

SAVE THE DATES

May 20, 1:00 PM ET (12:00 PM CT) “Employee Retention vs Recruiting” Terry McKenna, Founder of Employee Performance Strategies, Inc. (EPS)

We get in life what we focus on the most. When it comes to employee recruiting and retention, where has the focus primarily been? Recruiting, recruiting, recruiting, which has created a never-ending hamster wheel of effort and costs. Nothing kills the bottom-line faster or with greater impact than employee turnover costs. What are the root causes within the corporate culture that drives good employees out the door?

“Why DEI is Good for Your Bottom Line” Esu Ma’at, Chief Diversity, Equity & Inclusion Officer, Orlando Magic; Co-Founder, Quantum Power Skills

How does diversity, equity, and inclusion apply to business? What are the benefits to a company’s bottom line? As The Southern continues on its DEI path, hear from category expert Esu Ma’at as he shares ideas and successful business cases on why DEI makes good business sense.

“Virtual Roundtable Discussion”

This is an opportunity for attendees to get together in an informal setting to examine issues related to the industry and/or a specific business process. Facilitated by the SLD President, each attendee will be given the opportunity to provide discussion points ahead of time.

August 19, 2:00 PM ET (1:00 PM CT) “Branding: Differentiate or Die” Terry McKenna, Founder of Employee Performance Strategies, Inc. (EPS)

What makes your brand stand out from an overcrowded field of competitors? How do potential customers view your brand in comparison to your competitors? What does your brand stand for in the marketplace? What do customers only associate with your brand? What’s the #1 thing your brand stands for above all else? Price, service, quality, technology, product assortment? If your brand stands for everything, then your brand stands for nothing.

Fresh foods. Fresh ideas. Fresh perspectives.

Every day, our goal at Core-Mark is to provide the insight our customers need and expect to be successful. Fresh doesn’t just mean our commitment to the latest, cutting-edge technology, marketing and data. Fresh doesn’t even just mean how quickly our products are delivered to stores. Fresh is our mindset: it’s our commitment to bring data, investment and new products to our customers. Through innovation, empowerment, and consumer insights, we at Core-Mark are dedicated to provide “fresh” ideas to drive new solutions for the convenience retail industry, as we have for over 130 years.

Start growing your business! Become a partner today! Contact your local Core-Mark representative or visit: www.core-mark.com

Atlanta

Eric Meyer 4820 North Church Ln. Smyrna, GA 30080 (404) 792-2000

Carolina

Michael Davenport 1144 Broadway Rd. Sanford, NC 27332 (919) 774-9444

Forrest City

Chris Enrique 3400 Commerce Rd. Forrest City, AR 72335 (870) 633-2044

Ft. Worth

Matt Firlit 6401 Will Rogers Blvd. Fort Worth, TX 76134 (817) 293-5558

Kentucky

Scott Clark 1055 Salt River Rd. Leitchfield, KY 42754 (270) 259-9341

Tampa

Jason Nevin 9020 King Palm Dr. Tampa, FL 33619 (813) 664-0474