Midweek Membership Club returns to Santa Ynez Valley

By MARILYN MCMAHON NEWS-PRESS STAFF WRITER

When it comes to travel trends for 2023, midweek is the new weekend. Among the destinations is the Santa Ynez Valley.

With that in mind, the Midweek Membership Club from Visit the Santa Ynez Valley has returned.

It’s an opportunity to enjoy additional midweek benefits to go with visits to the Central Coast wine country.

From now through April 6, anyone who books an eligible consecutive two-night, Sunday-Thursday Midweek Membership Club stay at a qualifying lodging property can receive a $100 prepaid gift card upon check-in, which can then be used for wine tastings, dining, shopping, activities and other experiences during their time in the valley. With only 100 Midweek Membership

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The calendar appears Mondays through Saturdays in the “Life & the Arts” section. Items are welcome. Please email them a full week before the event to Managing Editor Dave Mason at dmason@newspress.com.

TODAY

Club packages available, the popular late winter and early spring promotion is expected to sell out quickly.

“As remote work has become more common, midweek visits to the Santa Ynez Valley have become more attainable. The Midweek Membership Club simply makes a midweek trip even more appealing,” said Shelby Sim, president and CEO of Visit the Santa Ynez Valley. “The Santa Ynez Valley might no longer be the secret it once was, but midweek visits are perfect for those looking for an even more relaxed atmosphere and off-peak rates. Now, travelers get an added incentive to come and enjoy an unforgettable wine country experience at a budget-friendly value.”

Here’s how the Midweek Membership Club works: • From now through April 6 or until all 100 Midweek Membership Club packages are sold, visitors must book at least one two-night consecutive stay, SundayThursday between Sunday and April 6. The stay must be booked directly with one of the Santa Ynez Valley’s qualified lodging properties. Any booking made before the promotion start date will not qualify.

• Once booked, forward the new confirmation email to info@visitsyv.com at least 48 hours before check-in date. Late entries will not be accepted.

• Receive your $100 gift card at checkin at your qualified hotel, and use your gift card like cash to pay for wine tastings, meals, shopping, activities and more throughout the valley.

• One $100 gift card can be redeemed per reservation. “Midweek hotel rates are already typically lower than Friday and Saturday night stays, so it is pretty simple math to recognize the additional value that the

Midweek Membership Club presents,” said Mr. Sim. “Midweek is the new weekend in an era of flexible work schedules, and travel deals can still be had. The Midweek Membership Club from Visit the Santa Ynez Valley is here so you can take advantage of both.” email: mmcmahon@newspress.com

Fyi

For more information, complete rules and regulations, and a complete list of qualified lodging properties, or to plan and book your Midweek Membership Club trip to the Santa Ynez Valley, visit visitsyv.com/ midweek. For questions about this offer, email info@visitsyv.com.

COURTESY PHOTO Boogie Knights, above, will perform 1970s hits during the New Year’s Eve Disco Boogie Ball at 9 p.m. Dec. 31 at the Chumash Casino Resort in Santa Ynez. And the Spazmatics will play hits from the ’80s. Tickets cost $50.

10 a.m. to 4 p.m. “Entangled: Responding to Environmental Crisis,” runs through March 25 at the Westmont Ridley-Tree Museum of Art. The museum is open from 10 a.m. Monday through Friday and 11 a.m. to 5 p.m. Saturday. It’s closed on Sundays and college holidays. For more information, call 805-565-6162 or visit westmont.edu/museum.

10 a.m. to 5 p.m. “Interlopings: Colors in the Warp and Weft of Ecological Entanglements” is an exhibit that runs through March 12 at the Santa Barbara Botanic Garden, 1212 Mission Canyon Road, Santa Barbara. Hours are 10 a.m. to 5 p.m. daily. The exhibit features weavings dyed with pigments from non-native plants on Santa Cruz Island. The weavings were created by artists Helen Svensson and Lisa Jevbratt. For more information, see sbbotanicgarden.org.

The calendar appears Mondays through Saturdays in the “Life & the Arts” section. Items are welcome. Please email them a full week before the event to Managing Editor Dave Mason at dmason@newspress.com.

The Marjorie Luke Theatre at Santa Barbara Junior High School, 721 E. Cota St., Santa Barbara. The concert is presented by Viva el Arte de Santa Barbara.

10 a.m. to 5 p.m. Central Coast artist and London native Annie Hoffman’s exhibit “Seeing Ourselves in Colour” will be displayed through Feb. 28 at Gallery Los Olivos, 2920 Grand Ave., Los Olivos. For more information, visit anniehoffmann. com.

10 a.m. to 5:30 p.m. “The Search for the Modern West,” an exhibit, continues through Feb. 20 at Sullivan Goss: An American Gallery, 11 E. Anapamu St., Santa Barbara. The gallery is open 10 a.m. to 5:30 p.m. daily. For more information, see sullivangoss.com or call the gallery at 805-730-1460.

11 a.m. to 5 p.m. The exhibit “Parliament of Owls” runs through Feb. 5 at the Santa Barbara Museum of Natural History, 2559 Puesta del Sol, Santa Barbara. Hours are 10 a.m. to 5 p.m. Wednesdays through Mondays. For more information, go to www.sbnature.org.

FEB. 8

Noon to 5 p.m. “Clarence

Mattei: Portrait of a Community” is on view now through May at the Santa Barbara Historical Museum, which is located in downtown Santa Barbara at 136 E. De la Guerra St. Admission is free. Hours are currently from noon to 5 p.m. Wednesdays, Fridays, Saturdays, and Sundays and from noon to 7 p.m. Thursdays. For more information, visit www. sbhistorical.org.

8 p.m. The Santa Barbara International Film Festival opens with “Miranda’s Victim” at the Arlington Theatre, 1317 State St. See sbiff.org.

8 p.m. Transform Through Arts will present 10 dance companies in “Colors of Love” at the Center

Please see CALENDAR on B4

IMAGE COURTESY SANTA BARBARA HISTORICAL MUSEUM

This is artist Clarence Mattei’s unfinished and undated selfportrait. “Clarence Mattei:

Portrait of a Community” is on view now through May at the Santa Barbara Historical Museum, which is located in downtown Santa Barbara at 136 E. De la Guerra St. Admission is free. Hours are currently from noon to 5 p.m. Wednesdays, Fridays, Saturdays, and Sundays and from noon to 7 p.m. Thursdays. For more information, visit www.sbhistorical.org.

Please see CALENDAR on B2

Mayor Rowse to address club

GOLETA — Santa Barbara

Mayor Randy Rowse will address the Santa Barbara Republican Club at 11:30 a.m.

Feb. 18 at Timbers Roundhouse

Restaurant, 10 Winchester Canyon Road, Goleta.

Mayor Rowse will discuss current issues in Santa Barbara during the luncheon.

Cost is $30 per person. The reservation deadline for the twohour event is Feb. 15.

Those attending can mail checks to the Santa Barbara Republican Club, care of Mary Widiner, 625 N. La Patera Lane, Goleta 93117.

Dress for the Feb. 18 talk is business casual.

For more information, call Nick Sebastian at 805705-5268 or go to www. santabarbararepublicanclub.org.

Dave Mason

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