CLC SPONSORED
COLLABORATIVE LEARNING CENTER PROJECTS
AT
SCAD
SCAD THE UNIVERSITY FOR CREATIVE CAREERS The Savannah College of Art and Design is a private, nonprofit, accredited institution conferring bachelor’s and master’s degrees at distinctive locations and online to prepare talented students for professional careers. SCAD offers degrees in more than 40 areas of study, as well as minors in nearly 60 disciplines in Savannah and Atlanta, Georgia; in Hong Kong; in Lacoste, France; and online through SCAD eLearning. SCAD has more than 20,000 alumni and offers an exceptional education and unparalleled career preparation. The diverse student body, consisting of more than 11,000 students, comes from all 50 United States and more than 100 countries worldwide. Each student is nurtured and motivated by a faculty of more than 700 professors with extraordinary academic credentials and valuable professional experience. These professors emphasize learning through individual attention in an inspiring university environment. SCAD’s innovative curriculum is enhanced by advanced professional-level technology, equipment, and learning resources and has garnered acclaim from respected organizations and publications, including 3D World, American Institute of Architects, BusinessWeek, DesignIntelligence, U.S. News & World Report and the Los Angeles Times.
“SCAD is the new version of what colleges and universities should be. SCAD gets it. They understand what this new environment is about, because education needs to change and for many reasons it hasn’t for hundreds of years around the world. But at SCAD, it has.” SCOTT ROSS CO-FOUNDER | DIGITAL DOMAIN
IN 2009, SCAD WAS NAMED ONE OF THE “WORLD’S BEST DESIGN SCHOOLS” by BusinessWeek.
SCAD’S
COLLABORATIVE LEARNING CENTER In 2010, SCAD founded the Collaborative Learning Center (CLC) to serve as a dedicated venue for active learning and collaboration. The CLC engages students in real-world projects with top businesses, major organizations, and distinguished artists seeking real, actionable solutions to their creative challenges. Each project is grounded in a for-credit course, giving students an exciting opportunity to combine their studies with a meaningful professional venture. Multidisciplinary teams are assembled to cater to the specific needs posed by each project. While a lead discipline is often designated for each project, the CLC encourages and facilitates coordination between multiple SCAD departments. The CLC provides a superior collaborative environment and fosters learning opportunities that set SCAD students apart from all other university graduates. For external partners, the CLC offers authentic interaction with a forward-thinking, talented group of top students and expert faculty that produces innovative design solutions for the marketplace.
“I most valued gaining the point-of-view of young, creative minds. Their ability to think strategically and creatively in order to solve a complex problem was inspiring and provided actionable ideas.” JOHN DELUNA COMMUNICATIONS MANAGER, CREATIVE BRAND MARKETING, JCPENNEY SCAD COLLABORATED WITH JCB TO REDESIGN THE CAB OF THEIR INDUSTRY LEADING 3CX BACKHOE.
SPONSORED PROJECTS + PARTNERSHIPS As a partner of the CLC, your vision will be translated into actuality. You will work side-by-side with a diverse team of students who’s creative talents are cultivated by award winning and highly credentialed SCAD faculty. In addition to the teeming pool of SCAD’s students, you will have access to SCAD’s state-of-the-art technology and facilities, which rival many of the foremost companies in the world. The CLC is available to creatively augment an existing project or help develop a new one. For each project, the CLC provides a qualified team to explore markets, target demographic groups, establish brand guidelines, solve design issues, create an integrated execution strategy, and more.
SCAD HAS PARTNERED WITH NUMEROUS NATIONAL AND INTERNATIONAL BRANDS, WORLD-RENOWNED DESIGNERS, AND FORTUNE 500 COMPANIES FOR COLLABORATIVE PROJECTS.
THE CLC FIVE-STEP PROCESS The CLC has developed a proven process for collaborative projects that significantly enhances student learning, and yields results that directly reflect the expectations of the external partner. Each project ultimately brings a dynamic experience or product to the consumer marketplace through a process that resonates positively with all contributing parties.
PROJECT KICK-OFF Each project begins with an in-class engagement between students, faculty, and external partners to present the creative brief and communicate the goals, expectations, and pertinent information for the project.
RESEARCH + EXPLORATION The student teams delve into researching markets, trends, and competitors as they explore and develop a wide variety of methods, concepts, and strategies.
DESIGN CRITIQUE A mid-point engagement is conducted for each team to present concepts and for external partners to offer targeted feedback and solidify each team’s direction moving forward.
SYNTHESIS + PROOF OF CONCEPT Teams synthesize their concepts and strategies, further refine their designs, and begin production on their prototype or proof of concept.
FINAL PRESENTATION The creative process culminates with a third in-class engagement, where the CLC students and faculty present their final design solutions, implementation strategies, and proofs of concept to the external partner. Through this versatile five-step process, the CLC successfully conducts each project to produce a rewarding experience and tangible results. The final designs not only offer innovative solutions to the initial design challenge, but also provide a comprehensive and cohesive strategy for future success.
CLC PROJECTS ARE LED BY PROFESSORS WITH EXCEPTIONAL CREDENTIALS AND VALUABLE PROFESSIONAL EXPERIENCE.
TIMEFRAME + SCHEDULE The CLC offers three options for project timelines based on SCAD’s academic quarter system.
Fall Quarter: September – November Winter Quarter: January – March Spring Quarter: March – June Multi-quarter arrangements can be made for projects that require an extended term beyond the conventional 10-week timeline. SCAD OFFERS ADVANCED, PROFESSIONAL-LEVEL TECHNOLOGY AND EQUIPMENT THAT MEET AND OFTEN EXCEED INDUSTRY STANDARDS.
A MULTIDISCIPLINARY APPROACH SCAD is one of the most comprehensive art and design universities in the world, offering a wide range of degree programs and specializations. The CLC customizes a multidisciplinary team based on the specific needs and goals of each project. This allows for a wide variety of viewpoints, knowledge, abilities, and aesthetics as well as a comprehensive and deliberate grouping of expertise to research, strategize, and innovate the complexities of each project. SCAD programs of study include:
ACCESSORY DESIGN
INDUSTRIAL DESIGN
ADVERTISING ANIMATION
INTERACTIVE DESIGN AND GAME DEVELOPMENT
ARCHITECTURAL HISTORY
INTERIOR DESIGN
ARCHITECTURE
JEWELRY AND OBJECTS
ART HISTORY
LUXURY AND FASHION MANAGEMENT
ARTS ADMINISTRATION
MOTION MEDIA DESIGN
CINEMA STUDIES
PAINTING
DESIGN FOR SUSTAINABILITY
PERFORMING ARTS
DESIGN MANAGEMENT
PHOTOGRAPHY
DRAMATIC WRITING
PRINTMAKING
EQUESTRIAN STUDIES
PRODUCTION DESIGN
FASHION
SCULPTURE
FASHION MARKETING AND MANAGEMENT
SEQUENTIAL ART
FIBERS
SOUND DESIGN
FILM AND TELEVISION
TEACHING (ART OR DRAMA)
FURNITURE DESIGN
TELEVISION PRODUCING
GRAPHIC DESIGN
URBAN DESIGN
HISTORIC PRESERVATION
VISUAL EFFECTS
ILLUSTRATION
WRITING
SERVICE DESIGN
For more information about SCAD’s academic departments, visit: www.scad.edu/programs. SCAD’S INTERIOR DESIGN DEPARTMENT EARNED TWO NO. 1 RANKINGS FROM DESIGNINTELLIGENCE FOR ITS UNDERGRADUATE AND GRADUATE PROGRAMS.
CONTACT INFO To discuss a project or learn more about partnering with SCAD, contact: The Collaborative Learning Center P.O. Box 3146 Savannah, GA 31402 912.525.8424 clc@scad.edu scad.edu/clc
scad.edu/clc