AFTS Program Book

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book fare

scrumptious delights for ravenous readers

Authors Feast & Trade Show*Saturday, October 22, 2011*Hilton Long Beach Hotel



2011 SCIBA Sponsors Thank You for Your Support!

Table of Contents Attending Authors Authors Lunch Board of Directors Book Award Finalists Code of Conduct Schedule of the Day Sponsors Trade Show Exhibitors

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Premiere Event

Education Sponsors SCIBA Board of Directors A special thanks to all for volunteering their time, experience & knowledge to our association. When you see them, tell them thanks. President: Andrea Vuleta Mrs. Nelson's Toy and Book Shop

Authors Lunch

Vice President: Mary Williams Skylight Books Secretary / Treasurer: Seth Marko Warwick's Past President: Terry Gilman Mysterious Galaxy

Authors Feast & Book Award Dinner

Directors: Tom Benton Penguin Group USA Wade Lucas Random House

Bookseller Scholarships

Katie O'Laughlin Village Books Maureen Palacios Once Upon A Time A special thanks to John Evans, Diesel, A Bookstore who served as Vice President until he joined the ABA Board of Directors in June.

Pre Party at Mysterious Galaxy Redondo Beach 3


Authors Feast & Trade Show Education for the Day

9:15 AM – 10:15 AM Introducing the ABC Group at ABA The children's book market is one of the most vibrant and growing categories in bookselling. Come hear some relevant data based on the recent Bowker/PubTrack survey that supports this, and learn how you can use your member benefits to better market your store to increase sales. Presented by ABA 10:30 AM —11:45 PM: Children’s Sales Reps Pick of the List Southern California sales reps present their favorites for the holiday season, and give us a preview of what’s coming in 2012. This session is open to teachers & librarians as well as booksellers. . This session is open to teachers & librarians as well as booksellers. Consumer Behavior Revealed Getting close to your customer is a lot like dating them: the better you know one another, the more successful your relationship will be. Studies show that the same consumer behaves differently at different times. Sometimes customers are price conscious, sometimes brand conscious, sometimes seeking a unique experience. This informative, entertaining session will show you how to better identify and understand who your customers really are. Pre-

sented by ABA.

12:00 PM Authors Lunch (See page 5 for information) 2:00 PM—3:00 PM: Pen Fatale YA Panel Join Young Adult authors Jessica Brody (My Life Undecided, Farrar, Straus & Giroux), Alyson Noel (Dreamland, Square Fish) & Mary Pearson (The Fox Inheritance, Henry Holt & Co.). Each author will do a short reading from their books and then discuss what they think about when considering who their audience is and how booksellers and librarians can reach those audiences. After each author presents there will be an opportunity for questions and discussion. Authors will be signing their books immediately following the panel. This session is open to teachers & librarians as well as booksellers. Moderated by Lauren Peugh, Mrs. Nelson’s Toy & Book Shop. Consumer Centric Solutions: How to Cultivate Profits & Incremental Sales through E-Commerce Business Modeling During this interactive session we will share an overview of industry trends, review profit models for in-store, online, and combined merchandising solutions, and discuss the marketing tactics and applications necessary to share your store’s message to consumers including general interest, niche subject area, academic & professional customer types, all in an effort to regain market share. The audience will be lead through an income statement build and a comparison to large competitor bookstore financial statements. Presented by Baker & Taylor Sales Reps Pick of the List Southern California sales reps present their favorites for the holiday season, and give us a preview of what’s coming in 2012. This session will end at 3:30 PM. 3:15 PM – 4:15 PM What Can SBA Do For Your Bookstore? The resources of the U.S. government’s Small Business Administration (SBA) offer a wide range of assistance to new and established booksellers, including loans, loan guarantees, business counseling, and other forms of support. ABA and SBA have established a strategic alliance in order to streamline the delivery of SBA services, improve communications, and help ensure that booksellers seeking working capital have the best chance possible of securing loans and lines of credit. Come to this session, introduced by ABA, and hear directly from SBA representatives about the programs and opportunities for booksellers. There will also be an opportunity to meet one-on-one with SBA staff. Presented by SBA

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Authors Feast & Trade Show Authors Lunch— International Ballroom, 12:00 PM

The Speakers …….. Loose Diamonds: and other things I've lost (and found) along the way by Amy Ephron In Loose Diamonds , an engaging collection of essays and observations, Amy Ephron, the acclaimed, award-winning author of the One Sunday Morning and A Cup of Tea , paints a rich, vivid, and comic portrait of modern living from a modern womans perspective. Fans of the writings of Amy Sedaris and Joan Didions Slouching Toward Bethlehem will enjoy... Stuck by Oliver Jeffers

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Oliver Jeffers makes art. From figurative painting and installation to illustration and picture-book making, Jeffers work takes many forms. His distinctive oil paintings have been exhibited in multiple cities, including the National Portrait Gallery in London. Oliver was brought up in Northern Ireland and now lives and works in Brooklyn, New York, where he recently co-founded the product design company You And Me, The Royal We.

Scorpio Races by Maggie Stiefvater from Maggie… All of my life decisions have been based around my inability to be gainfully employed. Talking to yourself, staring into space, and coming to work in your pajamas are frowned upon when you're a waitress, calligraphy instructor, or technical editor (all of which I've tried), but are highly prized traits in novelists, musicians, and artists (I've made my living as one of these since I was 22).

The Barbian Nurseries by Héctor Tobar Héctor Tobar, now a weekly columnist for the Los Angeles Times, is a Pulitzer Prize–winning journalist and a novelist. He is the author of Translation Nation and The Tattooed Soldier. The son of Guatemalan immigrants, he is a native of the city of Los Angeles, where he lives with his wife and three children.

Queen of America by Luis Alberto Urrea Luis Alberto Urrea is the author of Across the Wire, winner of the Christopher Award, and By the Lake of Sleeping Children. He is the recipient of an American Book Award, a Western States Book Award, and a Colorado Book Award, and he has been inducted into the Latino Literary Hall of Fame. His poetry has been included in The Best American Poetry, and his most recent book, Six Kinds of Sky, won the 2003 ForeWord Magazine award for best book of the year. Luis is one of us—raised in San Diego! He and his family live outside Chicago.

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Authors Feast & Trade Show Authors Feast & Book Award Dinner, 7:00 PM Brian Selznick, SCIBA’s Keynote Speaker …..

SCIBA is over the moon that Brian Selznick will be our keynote speaker at the Authors Feast & Book Award Dinner! This fall booksellers everywhere are handselling his incredible Wonderstruck. We are very fortunate that Brian is with us this year -don't miss this incredible presentation.

Participating Authors

(All authors have been invited. A few have yet to confirm) Katie Alender From Bad to Cursed: A Bad Girls Don’t Die Novel Hyperion Books

Christina Alger The Darlings

Francesca Lia Block Pink Smog:Becoming Weetzie Bat

Denise Hamilton Damage Control: A Novel

W. Bruce Cameron Emory’s Gift

Deborah Harkness Discovery of Witches

Anna Carey Eve

Maryelizabeth Hart San Diego Noir

Cecil Castellucci First Day on Earth

Heather Havrilesky Disaster Preparedness: A Memoir

Heather Cocks Spoiled

Karen Karbo How Georgia Became O’Keefe

Robert Crais The Sentry Putnam

Jessi Kirby Moonglass

Simon & Schuster Children’s

Jeanne Darst Fiction Ruined My Family

Jon Klassen I Want My Hat Back

Lian Dolan Helen of Pasadena

Max Kornell Bear With Me

Robin Preiss Glasser Fancy Nancy Splendiferous Christmas

William Landay Defending Jacob

HarperTeen

Forge Books

Scribner

Viking

Pamela Dorman Books

Julia Amante Say You’ll Be Mine

Grand Central Publishing

Mark Anderson MM– Personal: From the Private Life of Marilyn Monroe Abrams

Theo Baker Sound Bender

Scholastic Press

Lois Banner MM– Personal: From the Private Life of Marilyn Monroe Abrams

Donia Bijan Maman’s Homesick Pie: A Persian Heart in an American Kitchen Algonquin Books

Betty Birney Summer According to Humphrey Putnam 6

HarperTeen

Scholastic Press

Little, Brown for Young Readers

Riverhead

Prospect Park Books

HarperCollins

Akashic

Riverhead

Globe Pequot

Candlewick

Putam

Delacourt


Authors Feast & Trade Show Authors Feast & Book Award Dinner, 7:00 PM

Participating Authors

(All authors have been invited. A few have yet to confirm) Krys Lee Drifting House

Thomas Perry The Informant

Steven Ross Hollywood Left & Right

Viking

Houghton Mifflin Harcourt

Oxford University Press

M.G. Lord The Accidental Feminist: How Elizabeth Taylor Raised Our Consciousness

Antoinette Portis Princesss Super Kitty

Kaira Rouda Here, Home, Hope

Lissa Price Starters

Brian Selznick Wonder struck

Kate Quinn Empress of the Seven Hills

Andrew Smith Stick

Nina Revoyr Wingshooters

John Stephens The Emerald Atlas

Bloomsbury

Marie Lu Legend

Putnam Juvenile

Tahereh Mafi Shatter Me HarperTeen

Jeff Mariotte Dark Vengeance Vol. 1 Simon Pulse

Jessica Morgan Spoiled

Little, Brown for Young Readers

Joseph Nassise Eyes to See Tor Books

Thad Nodine

Touch and Go Unbridled Books

Lin Oliver Sound Bender

Scholastic Press

Liza Palmer More Like Her

WilliamMorrow

HarperCollins

Delacourt Books for Young Readers

Berkley

Greenleaf Books

Scholastic Press

Feiwel & Friends

Akashic

Knopf Books for Young Readers

Lissa Price Starters

p.g. sturges Tribulations of the Shortcut Man

Kate Quinn Empress of the Seven Hills

Susan Suntree Sacred Sites: The Secret History of Southern California

Delacourt Books for Young Readers

Berkley

Connie Rice Power Concedes Nothing: One Woman’s Quest for Social Justice Scribner

Luis Rodriguez It Calls You Back: An Odyssey Through Love, Addiction, Revolutions & Healing Touchstone

Darrell Rooney Harlow in Hollywood Angel City Press

Scribner

University of Nebraska Press

Jan Thomas Is Everyone Ready for Fun? Beach Lane Books

Mark Vieira Harlow in Hollywood Angel City Press

John Corey Whaley Where Things Come Back Atheneum

Don Winslow Savages

Simon & Schuster

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SCIBA 2011 Book Award Finalists Awards Presented at the Authors Feast & Book Award Dinner Non Fiction: Sacred Sites: The Secret History of Southern California by Susan Suntree (University of Nebraska), Radio ShangriLa by Lisa Napoli (Crown), Harlow in Hollywood by Darrell Rooney and Mark A. Vieira (Angel City Press), Zombie Spaceship Wasteland by Patton Oswalt (Scribner) T. Jefferson Parker Book Award for Mystery & Thrillers: The Sentry by Robert Crais (Putnam), San Diego Noir edited by Maryelizabeth Hart (Akashic), Savages by Don Winslow (Simon & Schuster), The Informant by Thomas Perry (Houghton Mifflin Harcourt) Fiction: Wingshooters by Nina Revoyr (Akashic), Discovery of Witches by Deborah Harkness (Viking), When the Killings Done by T.C. Boyle (Viking), Helen of Pasadena by Lian Dolan (Prospect Park Books) Children's Novel: The Marbury Lens by Andrew Smith (Feiwel & Friends), The Emerald Atlas by John Stephens (Random House)Summer According to Humphrey by Betty Birney (Putnam), One Day and One Amazing Morning on Orange Street by Joanne Rocklin (Amulet) Children's Picture Book: When I Grow Up by Weird Al Yankovic (HarperCollins), Me, Frida illustrated by David Diaz (Abrams), Otis & Sydney and the Best Birthday Ever by Laura Numeroff (Abrams), Bear With Me by Max Kornell (Putnam) Glenn Goldman Award for Art, Architecture & Photography: Night Bookmobile by Audrey Niffengger (Abrams ComicArts), Dogs by Tim Flach (Abrams), Patti Smith 1969-1976 by Judy Lim (Abrams), MM – Personal: From the Private Archive of Marilyn Monroe by Lois Banner and Mark Anderson

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Authors Feast & Trade Show Exhibitor List & Show Specials

American Booksellers Association Kaitlin Pitcher Member Relations Mgr. Kaitlin@bookweb.org 800-637-0037

Anne McGilvray & Company

Gail Cohn 760-480-5802 gcohn@annemcgilvray.com

John Wiley & Sons Trina Tripoli ttropoli@wiley.com 949-715-0866 *Trade Show Specials: Place a purchase order between September 7 and November 15, 2011 and receive Wiley’s special discounts. Please see handout for specials. Macmillan

Perseus Book Group Publishers Group West Andrea Tetrick andrea.tetrick@pgw.com 760-872-1992 *Trade Show Special: PGW fall 2011 backlist stock offer / promoCode PGWfII / + 3%

Scholastic, Inc.

Lise Friedman lfriedman@annemcgilvray.com 310-204-2565

Mike Slack Mike.slack@macmillan.com 323-662-7896

Roz Hilden rhilden@scholastic.com 510-233-2343

Baker & Taylor

PartnerShip David Rehker drehker@partnership.com 800-599-2902

Simon & Schuster

Paul Cimusz cimuszp@btol.com 800-795-7930, ext. 1460

Book Travelers West John Majeska john@booktravelerswest.com 310-710-1306 *Tradeshow Specials: Please see handout for specials from Book Travelers West

Chronicle Books

Dave Ehrlich dave_ehrlich@chroniclebooks.com 323-346-7498

Getty Publications Melissa Crowley mcrowley@getty.edu 310-440-6795

Hachette Book Group Carol Lovercio carol.lovercio@hbgusa.com 760-448-5545

HarperCollins

Gabe Barillas gabriel.barillas@harpercollins.com 909-592-1879

Ingram Content Group

Beverly Fisher Beverly.fisher@ingrambook.com 760-721-0555

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Free discounted shipping program offered to all SCIBA members Partners/West Book Distributors

Gloria Genee ggenee@partners-west.com 425-227-8486 Jim Carretta jcarretta@partners-west.com 9169890280 *Trade Show Specials: 25 books = 43% 25 calendars = 45% Holiday Catalog 43% on all orders of 25 books or more. Penalty Free Returns until Feb. 1, 2012. Returned separately and clearly marked.

Penguin Group (USA)

Tom Benton tom.benton@us.penguingroup.com 626-799-6464 Amy Comito amy.comito@us.penguingroup.com 310-394-7539 Nicole White nicole.white@us.penguingroup.com 323-478-0450

*Trade Show Special: 50% off 50, all lines combined

Kelly Stidham kelly.stidham@simonandschuster.com 562-627-1628 Cheri Hickman cheri.hickman@simonandschuster.com 510-444-6565

W. W. Norton Joe Murphy jmurphy@wwnorton.com 323-463-1128

Wilcher Associates Tom McCorkall tmccork@sbcglobal.net 949-362-0597

Workman John Majeska john@booktravelerswest.com 310-710-1306 Steven Pace steven@workman.com 800-722-7202

*Tradeshow Special: Order a minimum of any 10+ titles (across all imprints) and receive 50%/ FF, show dates only!



Authors Feast & Trade Show Attendee Code of Conduct

1. No galleys, books or display copies may be removed from the exhibitor tables without the expressed permission from the exhibitor. 2. Promotional copies are not to be sold online or in your stores. 3. No carts, luggage on wheels or empty strollers or carriages are allowed in the exhibit areas during regular show hours. If you have a medical reason to need a cart, please contact the SCIBA office prior to the show to obtain permission. 4. Exhibitors should report violations of SCIBA’s “Thanks for Asking” policy immediately to security officers and/or SCIBA staff. 5. All attendees will be asked to sign off that they have read the Attendee Code of Conduct before receiving their badge. 6. ANY VIOLATOR WILL BE ASKED TO LEAVE THE TRADE SHOW FLOOR.

Support the Glenn Goldman Booksellers Scholarship Fund Visit the wish book Holiday Catalog Display Support the Glenn Goldman Booksellers Scholarship Fund & Get a Chance to Take Over $1600.00 worth of Holiday Catalog Titles Home With You!

One ticket is $5.00 5 tickets for $20.00 The Glenn Goldman Booksellers Scholarship Fund (GGBSF) awards two scholarships. The first scholarship is to attend the SCIBA’s Authors Feast & Trade Show. The second scholarship will be to attend the ABA’s Winter Institute. This year’s recipients are Lauren Peugh, Mrs. Nelson’s Toy & Book Shop (Authors Feast & Trade Show) and Cheryl Ryan, Diesel, a Bookstore (ABA’s 7th Winter Institute, New Orleans)

Hilton Long Beach Hotel Address & Location

Hilton Long Beach Hotel 701 West Ocean Blvd. Long Beach, CA 90831 562-983-3400 Take the 405 Freeway to the 710 Freeway South, the Long Beach Freeway. Once on the 710 South, exit Downtown/Broadway/Pine Avenue (exit is on the left side of the freeway). Make the next right on Magnolia and the next right on Ocean Blvd. Hilton is down two lights on the right hand side (the corner of Ocean and Golden Avenues). Some hotel rooms may still be available. Call reservations at 1-800-445-8667 to make your reservations. The group code is SCIBA.

Southern California Independent Booksellers Association 133 N. Altadena Drive, #403 * Pasadena, CA 91107 Phone: 626-793-7403 * Fax: 626-791-1402 office@scibabooks.org * www.scibabooks.org

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