FOR IMMEDIATE RELEASE Contact: William Collins | will@archetypeproductions.org | 479.466.8581 GIGNEST.COM, SOCIAL NETWORK “HARDLY STRICTLY FOR MUSICIANS,” LIVE Fayetteville, Ark., July 14, 2009 - Heralded by a 2:22 a.m. tweet to @gignest followers and a 2:58 a.m. Facebook invite to existing Gignest friends, www.gignest.com is live with 10 members and growing. Part of the hyperlocal movement that is sweeping Fayetteville with the likes of Local540.com and the Fayetteville Independent Business Alliance, Gignest Fayetteville is a smooth, user-friendly and localized social network with all of the functions of Facebook and based on open-source applications WordPress and BuddyPress. According to the site’s “How to use Gignest” tutorial, using the site is “as simple and exciting as Arkansas’ homemade pie.” The sign-up process is quick and painless. After confirming one’s email address, a Gignest member has instant access to a dashboard where he/she can upload an avatar and customize a profile, add member tags, join music-centric groups like “Giggin’ for a good cause” or “Gear Swap,” create a blog, add gigs, archive band listings, add friends, send messages or post updates to member “wires” (as opposed to Facebook “walls”). Regular site features include Gignest daily wire updates on gigs about town and Buzz Notes, video spotlight profiles of local Fayetteville musicians. The inaugural Buzz Note is featured on the site’s home page and documents a shared summer morning with seasoned Fayetteville performer Drew Packard, who has played with outfits like the Claudia Burson Trio, Fayetteville Funk Ensemble, the 1-Oz. Jig and Souled Out and more over the last 8 ½ years. The video features photography by www.mtaylorlong.com and production by Archetype Productions (www.archetypeproductions.org). Founded by local musician and graphic designer Will Collins (“Will-4-Real” of Hardaway and the Commoners – www.commonersband.com), Gignest.com is completely free and now open for membership. Collins hopes the web site will be a clearinghouse for all things music in Fayetteville, allowing musicians to freely promote their projects as well as network for collaborations, gear swapping, recording, etc. Answer Gignest’s clarion call to “Dig local music.” Sign up for a free account at http://www.gignest.com to join the newly launched online music community.
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