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Launch of SCS Product Management Special Interest Group
SCS Launched the 17th Community of Practice
SCS Product Management (PDM) Special Interest Group (SIG) was launched on 10 November 2022 to uplift the understanding and knowledge of product management skills in Singapore, and enable our members to build, and develop skills across key areas of product management through regular events, training, and materials.
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In today’s fast paced economy, businesses strive to move faster, innovate, and drive differentiation in their products and services to stay ahead of stiff competition, meet needs of demanding customers and keep pace with continuously evolving technology. However, to unlock benefits of a product-led organisation, truly solve customer problems, and deliver real business value, good product management is essential.
Unsurprisingly, in Amplitude Labs’ Product Report 2022, it noted that business leaders are looking to manage retention and churn while maintaining competitive costs. With product-led growth quickly becoming a top investment priority for customer retention and market differentiation, the launch of PDM SIG as SCS’ 17th Community of Practice is opportune.
With a committee that brings together experience from different backgrounds and industries, PDM SIG aims to establish a collective understanding for good product management. We invite all SCS members to join the PDM SIG. Together, let’s learn to take advantage of this shift in businesses and build skills and capabilities to evolve and enhance customer experience.
WHY JOIN SCS PDM SIG?
As a member of PDM SIG, you get to build and develop skills across key areas of product management through regular events, training, and materials in the following areas:
Understanding customers’ requirements Developing an adequate business model
Creating a product roadmap Appreciating digital capabilities Working with the product ecosystem
At the launch of PDM SIG. From left: Sam Liew (SCS President), Regina Ong, Edward Hutchins, Garret Yap (PDM SIG Chairman), Guruprasad Raghavendran, Raymond Kiong, Jimmy Sia, Jeffrey Ng, Wong Siew Fern, Chong Lee Fong.
